Sky Austria and Fox Promoted “The Walking Dead New Season 5” by placing a digital billboard at a Vienna Bus Stop.

If you think you’ve seen enough zombies already – wait till you watch the video below: 


Watch the video here:

The billboards use augmented reality to create zombies at bus stop glass windows that would suddenly appear along the screen, scaring the wits out of innocent people who were sitting on the bus stop. The popular American horror and drama television series developed by Frank Darabont is currently on going with its 5th season that started on 12th October 2014.

As for the result of this successful marketing gig, the latest episode of the show titled, ‘Strangers’ pulled 15 million views. The ratings of the show are expected to go higher as the show progresses towards its finale.

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