In past few years, Pakistani cinema has witnessed a massive resurgence, rising from the shadow of Bollywood movies and establishing its own identity.

This year, the entertainment industry welcomed winners like Punjab Nahi Jaungi and Na Maloom Afraad 2. The rest of the films failed to mint massive moolah at the box-office, receiving poor reviews from the critics and even failing to impress the picky Pakistani cinema-goers.

One might have expected Shoaib Mansoor’s ‘Verna’ to be even a bigger hit than PNJ and NMA 2. Sporting a mature theme based on women empowerment and starring the ever-popular and forever haseen- Mahira Khan, the flick was bound to be a blockbuster.

Prior to its release, Islamabad’s Censor Board barred it from screening in theaters, creating a massive social media brouhaha. #UnBanVerna started trending on Twitter and there was a huge outcry among women’s rights campaigners.

But who knew that Verna, challenging taboo and fighting rape, will fall flat on the box-office.

Box-Office Update

Numbers from boxofficedetail.com are out and we have analyzed that the movie had a poor opening on its Day 1 in cinemas. Its late release in Punjab and issues created by Censor Board hit Verna hard, resulting in a slow business on its debut day.

Verna Day 1 (Friday) = 68 lacs.

Since Saturday, the movie started picking pace all over Pakistan but still did not meet expectations, considering the name of Shoaib Mansoor and Mahira Khan attached to it

Verna day 2 (Saturday) = 1.12cr

Verna day 3 (Sunday)= 90lacs

Tota= 2.7cr

However, the daily business of Verna from Rawalpindi depict that it has defeated its rival Golmaal in the city.

Friday = 17.82lacs

Saturday = 22.95lacs

Sunday = 16.87lacs

Total= 57.64lacs

According to reports, Verna is performing poor overseas and numbers are yet to be released.

Reviews from Critics & Audience 

Read our review of Verna here!

Verna Movie Review: 5 Things You Didn’t Expect From Shoaib Mansoor’s Social Drama

 

What is your review about Verna? Let us know in the comments below.

Stay tuned to Brandsynario for more updates.