AI technology is the future of many fields. Currently, we see AI tap into marketing. Major brands such as Coca-Cola, BMW, and Cadbury have begun to use AI to generate immensely creative AI campaigns to promote their products. These brands have become the biggest example of AI-generated marketing. Here are some of the best AI-generated ads we have seen so far.
1. Cadbury’s AI Campaign Featuring Shahrukh Khan
With a creative twist, Cadbury released an AI campaign featuring the stellar Bollywood actor Shahrukh Khan. The campaigns’ concept was to allow each individual to have a personalized experience and they used AI effectively to execute this. Moreover, Cadbury selflessly focused this ad on local retailers to promote their business via their own massive marketing budget.
2. Coca-Cola Uses Stable Diffusion Technology
AI has allowed us to convert text into images. Using this very technology Coca Cola created a beautiful ad full of vivid visuals that were both captivating and pleasant to see as well. Stable diffusion is a deep learning model that transforms text into images with artificial intelligence. The advertisement combines video, stable diffusion, and 3D technology to create beautiful scenes.
This ad captures the energetic essence of Coca-Cola Cola showing various characters in paintings fighting to have a sip.
3. BMW Gran Coupé Gets an AI-Designed Makeover
BMW is yet another brand that is able to execute its AI campaign flawlessly. They used AI at another level in this campaign. The company used artificial intelligence to design the promotional materials for their sleek 8 Series Gran Coupé. The result: visually stunning ads that seamlessly blend high-tech innovation with aesthetics.
5. WWF’s AI Campaigns #WORLDWITHOUTNATURE
WWF (World Wide Fund) ended up using AI to generate impactful, silencing images of what the world would look like without nature. These ima
ges were promotions for their annual environmental awareness campaign.
These marketing campaigns heavily highlight the power of AI in terms of raising social awareness and creating striking visual imagery. As technology evolves, it’s vital for these brands to grow with it and use it effectively.
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