Blood Bgone
Blood Bgone

Letโ€™s be real, weโ€™ve all had an oopsie here or there; that moment of terror when you glance down and realise that there is a crime scene (pun-unintended) on your favourite shirt. How do we get that out in a jiffy, you ask? Then, you need Blood Bgone, the blood stain remover that promises to leave no trace of blood behind. Yes, Itโ€™s actually named that, itโ€™s not a new horror movie title or a secret FBI code for an undercover operation. An actual product, designed to clean blood stains.
Itโ€™s amusing, sad and ironic to see this kind of message on a billboard in Karachi. Are we really leaning on dark humour as a marketing strategy now?

Because Lifeโ€™s Messy Enough Without the Stains

To state it like a Gen Z, it’s giving Karachi, its giving mobile snatching, its giving target killing, haha lol.ย  Regardless of the situation, Blood Bgone is the only blood stain remover youโ€™ll need. For whatever activity. Maybe not murder though. Please.

Blood Bgone
Blood Bgone

The Cleaning Product We Never Expected, But Needed

Moving past the weird name, letโ€™s take a moment to ask the important question: who in their right mind thinks, โ€œYou know whatโ€™s missing from my laundry list? A cleaning product for blood.โ€ I mean sure, we all have our moments โ€“ a scraped knee, a spotted bedsheet, a sudden nosebleed – but blood stains are rarely the first thing on anyoneโ€™s cleaning agenda. Yet here we are, with a product that promises to make all those nasty, crimson spills disappear. Do we now have a way to get away with murder, and that too advertised this publicly? Not that Iโ€™m suggesting anything, but a quick scan of the internet makes it clear that Blood Bgone isnโ€™t just for those little โ€˜accidentsโ€™ you might encounter while cooking dinner.

P.S. Not only does it clean blood stains, but also โ€œsaliva, vomit, urine, faecal stainsโ€, to name a few. Thatโ€ฆ Yeah, I think you get what I mean. You do.

blood b gone

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The (Un)Intended Implications

The product is marketed as a โ€˜blood stain remover,โ€™ and itโ€™s safe to assume itโ€™s targeting the more common (though just as inconvenient) blood stains that happen in your daily life.
But letโ€™s pause for a second and think about the implications here. By all means, if Blood Bgone can save your favourite shirt from an unfortunate paper-slicing injury (or a particularly heavy flow), wonderful. What we really needed, thatโ€™s what we wanted. But letโ€™s be honest, this product, while seemingly innocent, could easily be misunderstood, or worse, abused by people who have been inspired by the 2017 era. Then you have to raise the question: Are we promoting easy removal of accidental stains, or are we opening the gates for something much darker? I mean come on, itโ€™s a little difficult to ignore the slightly sinister angle of this innocent-looking bottle. But, for everyoneโ€™s sake, weโ€™ll continue to be a tad bit horrified at the thought of blood stains in the first place and just hope that the problem doesnโ€™t escalate to a point where a product like Blood Bgone goes from a convenient cleaning tool to โ€˜how to get away with murder.โ€™

Just So Weโ€™re Clear, This is For Clothes, Not Crimes

So, Blood Bgone is here, and it does exactly what it promises: it cleans up blood stains like a pro. Maybe itโ€™s 11 pm and your kid just remembered he has a project due tomorrow morning, so youโ€™re sleepily cutting up some chart paper and your fingertips. Or an accident at work, when you’re wearing crisp white pants, we all know how terrible that is. But letโ€™s not kid ourselves, keep it in the laundry room, not in your getaway bag. Because at the end of the day, you canโ€™t clean up everything, and some stains might just be too hard to explain, like this insensitive billboard, especially in Karachi.

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