After the entire TikTok ban chaos, users are still unsure as to what will happen to the app in the future even if it has currently been made available in the country. According to a recent report, President Donald Trump has said that Microsoft is in talks to buy TikTok. The social media app currently has 170 million American users.
A Competitive Bidding War?
Trump told reporters that Microsoft wants to buy TikTok. When asked if they were making an offer, he said โI would say yesโ. He also said multiple companies want to buy the app. Therefore, there could be a bidding war for it.
U.S. Government Concerns Over TikTok
The U.S. government has been pressuring TikTokโs parent company ByteDance to sell its U.S. operations. They fear China could misuse TikTokโs data. Both Trump and President Joe Biden have been concerned about privacy and Chinese government control of the app.
Read more:ย Perplexity AI Proposes TikTok Merger
Trump’s Stance on TikTokโs Future
Trump insisted the app remain in the U.S. butโwithout any Chinese control. China โwill not be involved,โ heโsaid, โbut weโll see what happens.โ He also said that a decision relatedโto TikTokโs fate could come within the next 30 days.
Microsoftโs History with TikTok
Microsoftโattempted to acquire TikTok previously. In 2020,โunder Trump, ByteDance had discussions with Microsoft. However, theโdeal never went through. At one time, Microsoftโs CEO Satya Nadella referred toโthat deal as โthe weirdest thing Iโve ever worked on.โ
TikTok Temporarily Shut Down
Tiktok was temporarily taken down in the US. This came after Trump signed an executive order that would postpone a law that forces ByteDance to sell TikTok or beโbanned. The extension gives TikTok 75 additional days before a ban goesโinto effect.
Other Companies also Interested
Microsoftโisnโt the only one interested in TikTok; billionaire Elon Musk is also tied to the deal, although heโhas made no public comments. The AI startup Perplexity AI hasโlikewise suggested a merger with TikTok. If the deal goes through, the U.S. government couldโend up with as much as half of the new company, reports said.
Trumpโs administration had previously pushed for ByteDance to sell TikTokโs U.S. operations. While the heat is still on, weโll have to wait and see what happens in the next few weeks.
Stay tuned to Brandsynario for the latest news and updates.