This Powerful Reel on Calcium Awareness with Ayesha Khan, Bushra Ansari & Shaan Is...
Pakistani women are taking matters into their hands and proving their mettle in everything
they do. Gone are the days when the subcontinental woman was...
Do Darya Closing Down: Reason Revealed Causes An Uproar!
One of the biggest shocks that Karachiites woke up to over the weekend was the news of Do Darya closing down after Ramadan.
The city's...
For the Biggest Summer Savings, Best Book Your Flight Next Week: Report
If your summer plans include a flight this year, you might want to book your travel next week.
Because according to the number crunchers at Hipmunk,...
Brands which are Pushing for a Beautiful Planet this Earth Day
Eco-friendly initiatives are on the agenda for the beauty industry this week, ahead of Earth Day on April 22.
We take a look at some...
For Pakistani Dockworkers in Dubai, Kushti is a Way of Life
Every Friday evening in Dubai's bustling Deira district, a sandy lot is transformed into the ring of champions.
It is kushti wrestling night and Kala...
L’Oréal Paris Focuses on Female Empowerment with New Cannes Talk Show
L'Oréal Paris is preparing to shine a spotlight on women's empowerment this May at the Cannes Film Festival.
The cosmetics giant, which has been the...
IKEA Launching Limited-edition ‘Urban Lifestyle’ Collection
IKEA is collaborating with LA-based fashion designer Chris Stamp of streetwear brand Stampd on a limited-edition, street-style-themed collection that will hit stores in May.
The...
Could Being Obese Increase the Risk of Heart Flutter?
New research has found that individuals who are obese are more likely to develop atrial fibrillation, a heart rhythm irregularity which can lead to...
Karlie Kloss Joins Estée Lauder
Karlie Kloss has been unveiled as the newest Global Spokesmodel and Brand Ambassador for Estée Lauder.
The US supermodel and entrepreneur will star in campaigns...
Is a Jimmy Choo Makeup Line on the Way?
Jimmy Choo could be the next big luxury brand to make a move on the beauty industry.
The iconic footwear and accessories brand is set...
Josephine Skriver is Latest Maybelline global ambassador
Thursday, April 19, Maybelline New York revealed Danish model Josephine Skriver as its new global ambassador. The model will star in the cosmetics brand's...
Afeef Zara Airways All Set to Take Off!
Afeef Zara Airways (AZA) is the latest entrant in the country’s aviation domestic market.
Afeef Group Chairman Rashid Ahmed Siddiqui confirmed to the Profit:
It has...
Askari Amusement Park: Location, Map, Timings & Attractions
Karachiites get ready to have some fun this summer as the newest amusement park will be opening its doors soon! Spread over an area...
Sindh University Of Jamshoro Bans Urdu Language
In a shocking move, Sindh University of Jamshoro has banned the Urdu language, reports NewsOne Pakistan.
According to the notice that has surfaced on the...
Google ‘Open Heritage’ Offers 3D Tours of Cultural Wonders
With its new project 'Open Heritage', Google is offering virtual access to the world's cultural treasures.
The partnership is a project between Google and CyArk,...
China to Offer Visa-free Travel for a Month!
China unveiled plans Wednesday to permit visa-free travel to its southern island of Hainan, as Beijing pushes international tourism to the tropical destination in...
Jennifer Lopez’s First Makeup Product is Here
Jennifer Lopez is giving fans the chance to channel her famous glow with an early launch from her upcoming beauty line.
The star's debut makeup...
Calvin Klein & Tommy Hilfiger Unite With WWF for Water Conservation
The company, whose fashion brands include Tommy Hilfiger and Calvin Klein, will work with the conservation organization over the next three years, focusing on...
Debunking Lies the Media Often Tells us About Pakistani Tourism!
In any country, the media plays a pivotal role in shaping and creating perceptions. It's one of the most powerful sectors of the economy,...
7 Home-made Summer Drinks to Beat the Heat
The year's harshest weather is upon Pakistan and is showing no signs of cooling down!
The hot temperature can cause severe dehydration, exhaustion and mess...