Dr. Zeelaf Muneer Appointed As 1st Woman Chairperson Of PAS
Karachi: Monday, December 07, 2021: Pakistan Advertisers Society (PAS) held its 24th Annual General Body Meeting on Friday, 3rd of December in Karachi.
The AGM...
11 Times Hardee’s Shocked Pakistan with Controversial Print Ads
Hardee’s Pakistan is notorious among local consumers for its controversial and suggestive ads which appear to be full of innuendos. Their "fresh buns, soft...
realme C35 Launched A 50MP Triple AI Camera That Gets You The Crispiest Photos
In addition to its design, the 50MP AI Triple Camera on the rear of the realme C35, which continues to dominate the charts in...
Dawlance Offers 23% Discount on all Refrigerators to Celebrate Pakistan Day
Dawlance is the technology leader in Pakistan’s home-appliances market. It is a fully owned subsidiary of Arcelik – the largest Turkish enterprise.
Dawlance is now...
Here’s Why People Are Questioning The Designers At Nishat Linen
Nishat Linen has landed itself in hot waters after a design from its latest collection surfaced on the internet. Whether the designer and illustrators...
Aaj TV Gets Itself in Trouble With PEMRA!
The media watchdog, Pakistan Electronic Media Regulatory Authority (PEMRA) has been on a continuous roll since the beginning of this year, taking swift action...
Generation’s Latest Campaign Has Ended Up Confusing its Fans!
Pakistan's popular high street fashion band Generation is famous for churning out-of-the-box advertisements.
We all remember how the powerhouse raised the bar by rolling out...
YouTube: The Catalyst for Pakistan’s Thriving Drama Industry
Pakistani dramas have long been a cornerstone of the country's entertainment industry, captivating audiences with their heartfelt storytelling, relatable characters, and cultural depth. Over...
Graphic Designer Makes Famous Brands ‘Speak Their Truth’!
It's 2019 and consumers now have complete control over brands! That's right, consumers can make a brand, they can break a brand, and even...
6 Major Juice Brands Issued Notice by CCP
There has been an increasing trend in the market these days regarding fruit drinks and juices, every other brand has its own line of...
#MySuzukiMyStory: Suzuki Hosted a Grand Ceremony for the Winners!
Suzuki Pakistan threw a grand ceremony to congratulate the winners of the #MySuzukiMyStory campaign on 26 September 2018.
Senior members of Pak Suzuki’s management were...
This TVC Will Make You Feel Proud to be a Pakistani!
Pakistan is a land blessed with incredible potential and immense aptitude. It has continuously defied odds, surpassing barriers and proving to the world that...
Dolmen Mall Launches Pakistan’s First Exclusive Infant’s Diaper Changing Station As Part Of International...
June 19, 2022: Dolmen Mall, Pakistan’s first international standard community-centric mall, that has changed the retail landscape of the country, keeps facilitation of customers from...
Adding New Dimensions To Traditional Advertising – An Awe-Inspiring Out Of Home Campaign
As I cruised along Shahrah-e-Faisal, listening to nostalgic tunes from the nineties while only partially succeeding in blocking out the city hustle and bustle,...
Pakistan Day: How 23rd March Changed History
March 23rd is celebrated across the nation as "Pakistan Day." However, many people don't know that it is more than just a "holiday" and...
Coca-Cola Has Just Opened A Flagship Clothing Store And It’s Amazing!
We were still reeling from the news that Coca-Cola was about to launch a pixel-flavoured drink. How does one taste pixels steel? In all...
Pepsi & Careem Have Taken Their Partnership to a Whole New Level
In a creative partnership, Pepsi and Careem have joined forces to give away free promos and Pakistanis are thrilled!
To announce the exciting news, Pepsi...
Six Stereotypes And Clichés In Our TVCs
The advertising industry is often perceived as one of the ultimate destinations of the misfits we call creative people and for all the right...
5 Creative Moves Made By Brands In 2020
Someone once asked me what great creative moves are. It is simple; I answered. Something that moves you. So in the year 2020, where...
Coca-Cola Pakistan Launches Its First-Ever Plastic Road
With the goal of becoming sustainable, Pakistan is taking leaps in this direction. Many brands that have a presence in the country are also...