Pakistani Shoe Brand In Hot Waters For Shamefully Disrespecting Books
A Pakistani shoe brand is not getting the kind of attention it thought it would with its latest campaign. In fact, they might have...
With Morinaga Partnership, Airlift Opens Up Platform Intelligence On Q-commerce
As the market leader in q-commerce in Pakistan, Airlift has amassed significant market
intelligence on user behaviors. Leveraging the wealth of data, Airlift has entered...
Samsung & Starbucks Collaboration Is Gaining Quite The Attention
Samsung is known for its crazy collaborations with other places and this time it’s the least expected place: Starbucks! The coffee-churning, every white person’s...
These Pakistani Brands Are Cashing In On The Viral ‘Fruit Platter’ Drama
The ‘fruit platter’ of Kylie didn't know one day it would reach these heights of fame. As we stand, perhaps the fruit platter is...
Why Everyone Recommends ‘Daraz Like New’ To Buy iPhone
With the rapid growth of e-commerce, shopping has become convenient, fun, and trustworthy. Especially since Daraz has become the first choice for online shopping,...
Spotify Announces Zoha Zuberi As EQUAL Ambassador For June
Karachi, June 24, 2022: Spotify announced Zoha Zuberi as June's EQUAL Pakistan Ambassador. The program is part of Spotify's commitment to showcase women creators...
Mobilink Bank Recognized As The Best Retail Bank In Pakistan And Highly Commended For...
Islamabad, 24 June 2022 – Mobilink Microfinance Bank Limited (MMBL), Pakistan’s largest digital bank, has been recognized for its services in offering innovative digital financial...
A Lexus Ad Without A Lexus – Is That Even Possible?
Lexus has blown it out of the park with its latest car commercials. The brand is a popular one without a doubt but its...
Is Kraft Macaroni And Cheese Changing Its Name After 85 Years?
KraftHeinz has been in the business for close to a century now. They have amassed hundreds and thousands of fans who turn to the...
Training For A Better Tomorrow – GROHE Rolls Out Its GIVE Program For Training...
Karachi, June 23rd, 2022 – GROHE is a leading brand for complete bathroom solutions and kitchen fittings, which has now initiated its “GROHE Installer...
This Adidas & Gucci Collaboration Has Got People Talking
Fashion powerhouses Gucci and Adidas have collaborated for yet another fashion release. The brands are top-tiered names in sports and fashion, respectively, so it's...
This Thoughtful Initiative By AlKhidmat Foundation Is Definitely Winning Hearts
Alkhidmat Foundation, one of the most prominent NGOs in Pakistan, has launched an initiative, 'Bano Qabil', in hopes of providing financial stability to the deserving...
Love Magnum & Nail Polishes? There’s A Surprise For You
Magnum has come out with something in collaboration with its ice cream that will simply have you shocked. It’s not the first thing that...
Pepsi vs Jam-e-Shirin: This Billboard Placement Is Gaining Quite Some Attention
Pepsi has just made a boss move against Jam-e-Shirin in Karachi and it’s got the city and the people talking. There is a billboard...
The Best Pakistani Father’s Day Campaigns Of 2022
Father’s Day of 2022 was the first one everybody could celebrate with love and joy post-COVID-19. It was also one of the hardest ones...
Swing’s Recent Distasteful Marketing Stunt Receives Backlash
Swing is a restaurant in Karachi that has served hundreds since it opened its doors. The restaurant, however, is not in news now for...
SupremeFoam Launches “Mattress in a Box”
SupremeFoam – the leading mattress and foam company in Pakistan has launched yet another revolutionary product in its portfolio. For the first time in...
Nestlé Pakistan Wins 1st Prize At Living The Global Compact Best Practice Sustainability Awards...
Nestlé Pakistan won the first prize at Living the Global Compact Best Practice Sustainability Awards 2021, for the sixth consecutive time, announced by local...
Dolmen Mall Launches Pakistan’s First Exclusive Infant’s Diaper Changing Station As Part Of International...
June 19, 2022: Dolmen Mall, Pakistan’s first international standard community-centric mall, that has changed the retail landscape of the country, keeps facilitation of customers from...
Here’s Why Revlon Has Claimed For Bankruptcy
Revlon, the 90-year-old multinational beauty company, has filed for Chapter 11 bankruptcy protection after being weighed down by debt load, disruptions to its supply...