Rooh Afza Lit Up the the Streets of Christchurch and Auckland, New Zealand!
Pakistanis take deep pride in the rich culture and hospitality of the nation. We also love our cricket team and the local brands that...
Coca-Cola Launches New Ramadan-Themed Packaging for Muslims
Coca-Cola Norway recently introduced their new Ramadan Campaign in the form of a new addition to their logo.
The gesture has tugged at many heartstrings...
EBM Makes Pakistan Proud at SLIM Digi Award 2018
English Biscuit Manufacturers (EBM, one of Pakistan’s largest FMCGs, recently won the SLIM Digis Award for the Best Digital Media Campaign 2018, for their...
It is a Huge Responsibility to Maintain the Best Standards Throughout: Sami Qahar, Head...
Sami Qahar is the Head of Marketing at Haleeb Foods and a seasoned FMCG marketing and sales professional with over 16 years of commercial...
McLassi by McDonald’s: Are Pakistanis Loving it?
Earlier in April 2019, McDonald's created an uproar on social media after it launched its iconic Bun Kebab.
Initially priced at PKR 250, the Anday...
Sensodyne’s Latest Campaign will Tug at Your Heartstrings for all the Right Reasons!
Advertisements communicate messages that market products in a number of ways. Some leave you craving for delicious food or a desire to purchase whereas...
First Pakistan Pavilion at Venice Biennale Supported by Mahavash and Jahangir Siddiqui Foundation
Pakistan debuted at the International Art Exhibition - La Biennale di Venezia with the multi-disciplinary artist, Nazia Khan who displayed her pavilion titled Manora...
Google Takes a Dig at Apple with its Latest Billboard!
Google and Apple have been strong rivals for some time now. Recently, Google CEO Sundar Pichai wrote an opinion related piece in which he...
The New Surf Excel Ad Will Change Your Outlook Towards Life – Here’s How
Ramadan arrives in Pakistan with an entirely new atmosphere. We see a mix of different kind of emotions as calm and excitement sweeps throughout...
Khaadi Opens Fabric Stores Across Pakistan; Introduces Destination Stores Concept
Pakistan’s premier retail brand Khaadi opens seven fabric stores as part of the brands plan to make its apparel collections accessible across the country.
Unique...
First Effie Awards in Pakistan | Effie Awards | PAS
Highlights of the First Effie Awards Gala Night, organized by the Pakistan Advertisers Society (PAS) in Karachi on 4th May 2019 #effiepakistan #effieawards #effie...
The Future of Digital Payment Services at Momentum Conference 2019
The Momentum Tech Conference is a two-day conference focused on the technology, digital, and entrepreneurial ecosystem of Pakistan. Participants have the opportunity to see...
Telenor Pakistan Wins BIG at First Effie Pakistan Awards 2019
Effie’ the leading international prestigious platform for gauging marketing effectiveness had landed in Pakistan Leading, inspiring & championing the practice and practitioners of marketing...
Pakola to Launch Pure Drinking Water
Pakola has long been one of Pakistan's most popular local drinks.
In 1950, the founder Haji Ali Muhammad launched the country’s first soft drink brand and...
PAS Holds its First Effie Awards Pakistan: Complete Winners’ List
The 1st Effie Awards Gala Night, organized by the Pakistan Advertisers Society (PAS) took place in Karachi on 4th May 2019 at the Global...
Labor Day 2019: Pakistani Brands Celebrate the Nation’s True Heroes
Labors are hardworking and dedicated individuals. They work around the clock doing hard manual work and carrying the massive burden on their bare backs.
To...
#ismayKuchNayaHai reveals Shopping Day 2019 by Yayvo.com
Following the tradition of last year, Yayvo.com is here to spread zeal and enthusiasm for the upcoming holy month of Ramadan.
Yes! Similar to last...
KE LIVE: K-Electric Launches its Mobile App
Adding yet another avenue for customer service K-Electric has launched the KE Live app for its consumers.
The app, which allows access to a variety...
East River Hosts DigiTales
Facebook Training Session, DigiTales, which aimed to educate both employees and partners was hosted by East River Pvt Ltd, one of Pakistan’s fastest-growing digital...
Rooh Afza’s Refreshing New Summer TVC Encourages Planting Trees
Whilst summer in Pakistan brings a great deal of heat and sweat, there are a number of refreshing things like fresh juices, seasonal fruits,...