Lahore, 21st April 2021:  Ferozsons Laboratories Limited, a leading pharmaceutical company, has signed a Memorandum of Understanding (MOU) with Rizq, an innovative social enterprise dedicated to ending hunger in Pakistan,  to launch the Ferozsons Omega Initiative. The initiative aims to improve access of food at hospitals and underserved communities across Pakistan. In line with the UN sustainable development goals, the Ferozsons Omega Initiative also works to create awareness around the wastage of food.

The MoU was signed by the CEO of Ferozsons Laboratories Limited, Mr. Osman Khalid Waheed and Rizq Founder Mr. Qasim Javaid  The signing ceremony took place at the Ferozsons Head Office in Lahore.

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The overarching objective of the project is to reduce food insecurity and improve healthcare outcomes for underprivileged communities in Pakistan. Under the signed MoU, Ferozsons will provide a financial grant as well as field support to Rizq. The programme will support underprivileged patients under treatment at various hospitals during the month of Ramadan.

The scope of the MoU also includes other activities including a ‘Save Food, Save Life’ campaign which aims to create awareness about steps one can take to eliminate food wastage from restaurants and homes and redistribute cooked food to marginalized communities. Rizq is a non-profit established by young graduates of the Lahore University of Management Sciences (LUMS) committed to eliminating food wastage, ending hunger and addressing poverty.

While talking about the collaboration, CEO Ferozsons Laboratories, Mr. Osman Khalid Waheed commented, “Lack of nutrition is a leading cause of disease in Pakistan. Through the Ferozsons Omega Initiative, we will work with Rizq  to support the nutrition requirements of patients, families in a safe and hygienic manner.”

While speaking at the occasion, Mr. Qasim Javaid founder of Rizq said “Considering that 37% of our population faces food insecurity, it is extremely important for us to tackle this issue. Our partnership with Ferozsons under the Omega Initiative will go a long way in aiding our mission to eradicate hunger and support the vulnerable groups in critical need for appropriate nutrition to recover from diseases, and to simply survive. With this initiative, Rizq aims to take a step forward in achieving just that.”

Collaborations like these represent hope and a precursor to addressing long-standing issues of hunger, poor health and poverty in our society.