For all Pakistani’s across the globe, Independence Day is a time when all emotions come rushing through and everyone celebrates the occasion in their own special way. The entire country is splashed with green and white.
Not to forget the nation’s ‘Jazba’ can be seen when the children, youngsters and elderly proudly participating in all activities.
Brands have also rolled out the special campaigns solely dedicated to Pakistan’s 71st Independence Day.
This year we’ve seen some innovative, out- of- the- box ideas from various powerhouses, gives out messages packed with patriotism.
Here are some of the top campaigns rolled out so far this 14th August.
Habib Bank Limited
HBL’s rendition of National Anthem is bound to bring tears to your eyes. With crisp shots and breath-taking visuals, the brand has redefined the concept of ‘Azaadi’ in a unique way.
edenrobe
The Clothing brand has raised the bar by lauding unsung Pakistani women who sacrificed their lives in the struggle of Independence.
The campaign speaks volumes about women empowerment and we are loving the retro theme.
Sooper
Uniting Junoon, featuring Ali Azmat, Salman Ahmed, and Brian O Connell, after a hiatus of 13 years, the brand has the whole of Pakistan excited for their historic comeback.
Their power-packed collaboration is yet to come out and we have our fingers crossed for the power-packed campaign!
PTCL
The telecommunication brand opted for a mainstream strategy and showcased the vibrant cultures of Pakistan while the beat of the dhool is bound to get you pumped up.
Khaadi
If there is one campaign that has truly stood out this Independence Day, it is surely one by Khaadi. Proving its love for Pakistan, the brand has united people from all spheres of life under the chant of ‘Main Bhi Pakistan Hoon’.
What’s more, the brand has announced a donation of 50% of what customers spend on August 14 for the improvement the nation.
Strepsils
Strepsils Stereo launched Season 2 with yet another A Capella song, ‘Mera Pakistan’ – an original composed for this Independence Day.
The platform continues its streak of producing stellar national songs second time in a row with artists including Ali Noor, Ahsan Pervez, Shiraz Uppal, Sara Haider, Ayesha Omar, Kami Paul, Rabi Peerzada and upcoming talent Haddi Uppal collaborating on this new feature.
We will keep adding more campaigns to the list!
Stay tuned to Brandsynario for more updates.