Apple’s iPhone was the first phone with multi-touch technology, a high-resolution display, video camera recording, and a single-button interface enabling an array of accessibility features. It made phone usage an effortless experience, and it was even waterproof.
Apple’s iPhone acquired a brand status formerly reserved for cars, clothes and cologne within no time, winning loyal customers, pioneering tech and innovation, breaking records, and impressing peers and rivals. With a new model coming out every year, introducing customers to yet more ability and intelligence and elevating industrial standards, the iPhone today is an icon.
The iPhone briskly found buyers who became proud owners, each with their own needs and reasons. While it was normal for those who go for the highest-end products in routine, it became a requisite for the tech-savvy, gear for pros, must-have for the experiment-driven, craving for entertainment seekers, and spectacle of realistic display for the discerning eye. The iPhone became an icon.
The iPhone 7 with its new features was miles ahead of the competition. Featuring the iPhone’s classic shape and design, and a firmer grip and balance, the new model came in gold, rose-gold, silver, matte black, jet black and grey colours. The iPhone 7 was an efficient mobile device with 32GB storage that could be enhanced to 256GB, 1960 MAMP battery and compatibility with iOS 10 devices. With an improved 3D touch gestures feature for smooth operation across all functions and an upgraded messages app, this model offered much more than before.
The same size and specs of the iPhone 7 secure a sense of familiarity for the users. However, with a resolution of 1334 x 750 pixels, the display is 25% brighter and compatible with a wider and richer colour range. iPhone 7’s IP67 water resistance rating made the phone safe from uncalled-for events. Just one solid button with a fingerprint sensor – with Apple’s Taptic Engine that simulated the user’s touch. A 12-megapixel camera was bigger than the previous models and offered optical image stabilisation as well. The 7-megapixel camera in the front was ideal for taking selfies and making 1080p videos.
The iPhone 7 was the first model without the headphone port. Although this move wasn’t appreciated widely, users/fans finally put up with it as Bluetooth and wireless gadgets became more accessible in the market.
In Pakistan, the iPhone 7 was welcomed for its swift performance, amazing camera, captivating sound, solid build quality and intelligent software. For an age, iPhone models continued to fare as well in the market as they did across the world. But then came a stagnant trend in the market due to circumstances beyond the brand’s control. The effects of a restrictive economic environment reached across all tiers to everyone, catching up with iPhone owners too. The need of the hour was to go more prudent than carefree, keep standing not tripping and retain more tools than succumb to weekly desires. That is where the iPhone7 in Pakistan has found a strange, but very firm footing. Regardless of the socioeconomic conditions, this highly capable Apple model still exceeds both the demanding and grinding needs of the iPhone user.
Stay tuned to Brandsynario for the latest news and updates.