Lahore, 11 July, 2024– Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce, today announced Tony Parker as a Global Ambassador for its “Same Player, New Game” creative campaign for the Olympic Games Paris 2024. Alibaba.com is the Official E-Commerce Services Partner of the Olympic Games Paris 2024.
As the world’s only truly global, multi-sport athletics competition, the Olympic Games brings together over 200 countries in more than 300 events. Just as the Olympic Games reaches a global audience, Alibaba.com—which connects B2B buyers and suppliers from over 200 countries and regions and offers services and business tools to enable businesses to discover products, find suppliers and place orders quickly—serves as a hub for ambitious individuals to go for gold in the world of commerce.
Alibaba.com’s Global Ambassador, Tony Parker, is a two-time Olympian who reached the quarterfinals of Men’s Basketball with France at the Olympic Games Rio 2016. Regarded as a legend of his sport, Tony is a four-time winner of the NBA and has been featured in the NBA All-Star team six times. However, Tony’s successful career goes beyond his sporting accomplishments. Since retiring from the game, he has become a serial entrepreneur and investor who has successfully bridged the divide between sports and business.
Reflecting this sentiment, the “Same Player, New Game” campaign will raise awareness of the opportunities for athletes and Olympians to transition from sporting success to entrepreneurship. As a Global Ambassador, Tony will highlight the ease at which aspiring entrepreneurs—including athletes and former athletes—can set up their own businesses, establish supply chains with buyers and sellers from around the globe, and drive long-term growth through Alibaba.com.
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