“Believing Is Magic”- Coca-Cola Launches Its FIFA World Cup 2022 Campaign

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Sep 5, 2022

While the paid streaming platform is a great option – nothing beats the thrill of watching a movie online for free. There are thousands of movies and TV shows you can find on the web, but it’s hard to find a trusty streaming platform that doesn’t bombard you with ads or malicious links.

So, the best thing you can do is download free movie apps where you can take all your favourite movies whenever and wherever you are.

Here are our top 5 picks for free movie apps available for both android and iPhone.

1. Megabox HD

MegaBox HD is one of the free movie apps that lets you enjoy the latest movies and TV shows in 360p, 720p, or 1080p resolution. Videos in free movie apps usually run using an external player. MegaBox HD contains no ads and supports videos that are of HD quality. This app does not need any subscriptions or premiums. You can easily download your favourite movies and TV shows anytime and choose the available subtitles.

2. Crackle

Crackle features movies and TV shows that are quite old but had a good casting and good reviews. You can look up content based on genres so that you could easily find what you are looking for.

Crackle runs in its internal player so you can just watch using your app on your device. You can also enjoy watching with or without subtitles or even change the audio track, usually from English to Spanish.

3. Popcornflix

Popcornflix is a free movie app that offers a great collection of movies. The app presents you with a wall of free movies, sorted by categories, with the new arrivals shown right on top.

Popcornflix also has exclusive content called Popcornflix Originals. The movies are of good quality, and the streaming works smoothly. The movie player can be a tad overwhelming but is feature-rich and smooth. Popcornflix will also let you stream TV series for free.

4. Tubi Tv

Tubi TV is one of the free movie apps available on Google Play and the Apple App Store. It contains hundreds of indie movies and TV shows that are usually not available on other sites and apps. You can enjoy watching from various genres like comedy, family, action, horror, documentary, romance, sci-fi & fantasy, kids, and drama without signing up or any paid subscriptions.

5. BeeTV

BeeTV is an easy free movie app that contains a huge library of movies and TV shows categorized in various genres that people of all ages can relate to. Movies and TV shows are all in HD quality so you can enjoy watching all your favorites.

Stay tuned to Brandsynario for the latest news and updates.

Most original design and best sound quality meet HUAWEI FreeBuds Lipstick

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Sep 3, 2022

Wireless earphones have come a long way in the past decade. It has come to the point that it doesn’t make sense to use wired earphones for everyday things like answering calls or listening to music. The sound quality of newer wireless earphones is on par with wired earphones. On top of that, they free you from the dreaded coiled up mess of wires.

The lack of wires gives a whole new level of opportunity to create stunning fashion statements out of earphones. Women, especially, want more than just good sounding pair of earbuds. They also want something glamorous. Something that can be a part of their identity. It is a high bar that many earbuds brands have tried to achieve. Sometimes when earbuds that focus on style, they fail miserably in sound quality. That is, until now.

Huawei recently announced the whole new HUAWEI FreeBuds Lipstick in Pakistan. The HUAWEI FreeBuds Lipstick redefines what wireless earbuds can be with a luxury design and bleeding-edge technology. This result is an earbud that is beautiful to look at and also sounds excellent. Without a doubt, it is going to be a game-changer and would be the ultimate fashion and tech accessory for most women. It packs all the features that you would ever want in wireless earbuds, such as a stunning lipstick design, top open-fit noise cancellation, studio-quality sound, and smart connectivity.

Lipstick design speaks of luxury and craftsmanship

The new lipstick-inspired design of the HUAWEI FreeBuds Lipstick is a breath of fresh air. The first thing you would notice about the earbuds is the luxurious squared-off design of the charging case. Mystery black and luxury gold combination work great on the case. It would be hard to tell it apart from a real lipstick tube if you look at it with the lid closed. The red earbuds inside it only add to the beauty.

The stainless-steel casing is manually polished to a smooth mirror finish that screams luxury. The edges of the case have been carefully machined to make it smooth to touch. Who would have thought that something as simple as earbuds could look so gorgeous? The case even has a satisfying click to it when you close.

The design was developed by Huawei’s research center in Paris, the fashion capital of the world. So, it’s no wonder that it looks magnificent. The shape and size of the case make it easy to carry it inside a handbag. It will blend into your outfit and accessories. In fact, the earbuds themselves can be a tech accessory that enhances your style.

Open-fit Active Noise Cancellation

Traditionally, wireless earbuds with ANC (Active Noise Cancellation) have in-ear designs. That’s because achieving noise cancellation is tricky for open-fit earbuds. However, the HUAWEI FreeBuds Lipstick has achieved a steady level of noise cancellation even with an open-fit design. You get all the benefits of earbuds with noise cancellation without sealing the ears.

HUAWEI FreeBuds Lipstick makes use of dual-microphone noise cancellation. This setup identifies noise from the environment and intelligently cancels the noise from reaching your ears. It will also automatically select the most suitable set of noise cancellation parameters from more than 10 sets of them for users.

Studio-quality sound with ultra-light Air-like comfort

One question that is on everyone’s mind would be, well, how does it sound? The short answer is fantastic. The HUAWEI FreeBuds Lipstick features 14.3 mm drivers, which can deliver deep bass and clear highs. It has one of the largest drivers in its class. So, you will feel like there are woofers placed around your head.

The actual sound that a person hears is also affected by the shape of the ear and the way it is worn. Huawei’s Adaptive Ear-Matching technology modifies the sound so that you can listen to your music just the way the artist recorded it. The Bass enhancement engine can add an extra punch to the lower frequencies if that is what you prefer. It is rare for earbuds to handle both lows and highs with such finesse as the HUAWEI FreeBuds Lipstick.

The HUAWEI FreeBuds Lipstick only weighs 4.1 g. So, it is unlikely to accidentally fall off from the ears. You can probably wear them all day long and feel nothing.

Smart connectivity and AI-powered features

Thanks to the intelligent audio connection, switching between devices is seamless. You can connect the earbuds to two devices at the same time. This feature works across all major platforms, including Windows, Android, and iOS. Using the HUAWEI AI Life app, you can switch between devices easily.

Use your HUAWEI FreeBuds Lipstick to control how you listen to your music and take calls via simple, intuitive gesture controls that can be used on either earbud. You can access all the basic controls without taking the phone out of your pocket. Taping twice will answer a call or play music. A long press on the earbud will toggle between ANC On and ANC Off or reject calls. Swipe up or down to raise or lower the volume. Apart from these, you can add custom control gestures using the app.

The HUAWEI FreeBuds Lipstick is an amazing combination of design and technology. Praised by many for its sleek design, outstanding Open-fit Active Noise Cancellation, silky smooth sound, and air-like wearing comfort. It is a must have this season.

Indus Hospital and Health Network Galvinizes Forces for Relief, Rehabilitation

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Sep 2, 2022

The torrential monsoon rains in the country have pushed Pakistan into the middle of a catastrophic situation. A large part of the country has drowned with over a thousand people dead, more than 1,500 injured and over thirty three million affected and dislocated due to the flood.

The lives of those who have survived this national calamity are at stake due to various external and internal threats. People in the flood effected areas have developed severe illnesses, including diarrhea, skin infections, urinary tract infections (UTI), acute respiratory infections (ART) and gastroenteritis. Therefore, the need for medical care and assistance is imperative at this point.

Amidst these critical times, Indus Hospital & Health Network has galvanized its forces for the relief and rehabilitation operations for the flood affectees. Fully functional mobile medical units with medicines, doctors, nurses and other professional healthcare staff have reached out to people in the most affected areas. Medical Camps have been set up in various districts of Sindh, South Punjab, Balochistan and KPK. Indus Hospital and Health Network’s goal is to cater to the medical needs of all flood affectees across Pakistan in the flood hit areas.

Epidemiologist warn that in the upcoming weeks there could possibly be a few outbreaks of Malaria, Dengue, Cholera et.al. Hence, provision of curative and preventive healthcare is very important as of now to avert further epidemics and public health disasters. Indus Hospital and Health Network is working towards prevention and treatment of various communicable diseases including Malaria, Typhoid and Dengue.

Additionally, Indus Hospital and Health Network has partnered with Karachi Relief Trust for provision of food and ration drives to address malnutrition issues faced by the majority of the affected population. In addition to this, Critical Kits including tents, sheets, sanitary napkins, medical supplies, mosquito repellants, towels, soaps and many other daily use items are being distributed amongst the flood affectees by Indus Hospital and Health Network.

Indus Hospital & Health Network is a trusted name that has been serving the people of Pakistan for the past 15 years. Indus had been actively involved in helping the nation during the Covid-19 Pandemic and with this flood relief initiative, they promise to stand beside our people once more.

Let Indus Hospital be an inspiration for us, let’s come together and donate as much as we can. Remember that every person who is suffering is a fellow Pakistani. Save your fellow Pakistanis to save Pakistan.

Dr.Abdul Bari Khan
CEO Indus Hospital & Health Network

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Dr Mah Talat
Executive Director, Community Health Directorate, IHHN

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A post shared by The Indus Hospital (@indushospitalhealthnetwork)

NADRA Introduces ‘Biker Service’ And Here’s What You Need To Know

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Sep 2, 2022

nadra biker service — Image Source: Nadra

NADRA has launched another impeccable service to help Pakistanis. We’re sure this is definitely something you’d like to find out more about! Here’s a hint: you might be getting all the NADRA services at home through a bike.

What’s Happening?

Rana Sanaullah, the federal minister of interior, has introduced NADRA Biker Service for efficiency. He has created this service to handle all CNIC applications for renewal and alteration at the applicant’s doorstep. The NADRA Headquarters in Islamabad hosted the inaugural ceremony just recently for it.

Launched @NadraPak biker service for Islamabad & Rawalpindi to bring our services to your doorstep -will expand it to rest of #Pakistan in future. We are consistently expanding our outreach mechanism. Your feedback will help us improve.#Governance #LegalID #SDG16 🎯 9 pic.twitter.com/xzDQKxVG49

— Tariq Malik ™ (@ReplyTariq) September 1, 2022

About The Floods

In addition to that, at the ceremony, the Interior Minister was informed about NADRA operations in Sindh, Baluchistan, and South Punjab, which have been severely devastated by disastrous floods.

The monsoon rains and floods have severely damaged the majority of NRC facilities. Majority of NRC facilities are now submerged in water. The chairman also reported that 150 NADRA employees’ homes in those locations had suffered damage. NADRA Chairman informed the Minister during the briefing that more than 37 million people have been severely affected too.

How Is This Related?

The problem was that the loss of CNICs of those affected by the flooding and severe rains in some places had prevented them from accessing government relief funds and other relief initiatives. The Chairman and the Minister are thus working on bringing some solutions to the flood victims.

More About The Bike Service

Mr. Malik also stated that the pilot phase of the biker service would initially be launched in Islamabad and Rawalpindi. However, by the end of the year, this service will be available in all the cities in Pakistan.

The online services were recently offered. However, the chairman of NADRA wanted to take it to the next level. He informed the minister that a home-based NADRA’s Biker service is essentially a mobile NADRA Center that will enter peoples’ lounges and register them there, sparing them the inconvenience of traveling to a NADRA centre. Here’s the best part: female registration officers doing this service will likewise register women only. These women will also come on scooties!

Stay tuned to Brandsynario for the latest news and updates.

Study Shows You Maybe ‘Aging’ Faster Than You Think – Here’s Why

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Sep 2, 2022

Study Shows You Maybe 'Aging' Faster Than You Think - Here's Why — Image Source: AsiaOne

A new study has changed the way we look at screens (pun intended) and it is worth a read. Scientists have discovered that the blue lights from screens may be the cause of aging faster and reduced cognitive abilities. Concerned yet? Here’s everything you need to know:

What Is The Study?

According to a recent study, excessive blue light from electronic devices like cellphones, computers, and televisions can accelerate aging. Researchers discovered that exposure to light may potentially also increase the chances of developing obesity and psychiatric issues.

study aging faster — Image Source: Inverse

The press release said, “Excessive exposure to blue light from everyday devices, such as TVs, laptops, and phones, may have detrimental effects on a wide range of cells in our body.” This study is the first to demonstrate that fruit flies exposed to blue light have changed amounts of certain metabolites, molecules necessary for proper cell activity.

Fruit Flies Experiment

Fruit flies were used in the experiment. The research team found that the light from screens had an impact on them too and it was the same for humans. This is important since there are cellular similarities between humans and flies therefore, they were a good test subject.

The scientists examined the amounts of metabolites in flies exposed to blue light for two weeks. The control group was kept in full darkness to better understand why high-energy blue light fastens aging in fruit flies.

What Was Found?

The team found that the cells in fruit flies don’t function optimally after exposure. They started facing premature death. An examination of the cells in the flies’ brains revealed that the levels of one metabolite, succinate, increased, while glutamate levels dropped.

Here’s more information. Succinate is essential for producing the fuel for the function and growth of each cell. High levels of succinate after exposure to blue light is like gas being in the pump but not getting into the car. Moreover, another concerning discovery was that molecules responsible for communication between neurons, such as glutamate, are at a lower level after blue light exposure. This means reduced brain function after exposure to blue light.

What To Do?

The study has so far said that further research needs to be done on this. Until then, they recommend that you avoid excessive use of blue light.

Stay tuned to Brandsynario for the latest news and updates.

How Is Technology Contributing To Sustainability?

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Sep 2, 2022

Sustainability is no longer just a buzzword, but an environmental, economic and social driver that’s changing our day-to-day lives in almost every way imaginable.

This is obvious throughout the business community in which committing to sustainable practices is no longer a ‘nice to have but a ‘must do’ as the negative impacts of climate change become more obvious and ominous, with the potential to alter everything from supply chains to profitability.

Sustainability requires transformation and most organizations are discovering how to consolidate new technologies and new measures to proceed with their social-ecological development and framework. Technology is shaping sustainability and enabling advanced levels of productivity and efficiency.

Transportation

The environmental impacts of transportation are expected to increase as the demand for travel rises, which is influenced by several factors including population and economic growth, urban sprawl, and low fuel prices. But just as the transportation sector’s environmental impact is substantial, so, too, is its opportunity to improve.

The role technological advancements can play here is vast, ranging from a more sophisticated electric vehicle infrastructure to tools for improved fleet maintenance, fuel efficiency and routing to the mainstream use of autonomous vehicles

Digital Products & Services

Digital operations can improve business resilience; some of the processes and technologies involved even become industry standards. Schneider Electric transformed itself from an installer of industrial electrical equipment to a global leader in efficiency-as-a-service, generating revenues by reducing customers’ CO2 emissions.

Sustainability — Image source: digiinternational.com

Artificial Intelligence & Analytics

These technologies can generate data and insights on the environmental and social impact of a product, service, or process. Digital platforms can further integrate capabilities while sharing data and create transparency and accountability among partners.

Plastic Recycling

Plastic recycling has been the focus of industrialists and generally aware people. However, none of it comes at the expense of environmental hazards.

The plastics industry has the opportunity now to adopt a circular model, which aims to eliminate waste across sectors while creating economic, societal, and environmental benefits. One promising circular process is pyrolysis, which uses heat and the absence of oxygen to reconvert plastic waste back into liquid feedstock. The benefits are economic as much as environmental, with a recycling-based profit pool estimated at $55 billion by the next decade.

Stay tuned to Brandsynario for the latest news and updates.

Study Shows 4 In 5 Millennial Men Are Insecure About Their Looks

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Sep 2, 2022

A survey of 2,000 men across all generations looks into how they deal with natural changes to their appearance that come with ageing. It showed that most millennial men who have grey hair worry that it makes them look older 70%, and another 42% are concerned about others’ opinions, specifically that they’d be seen as less attractive with grey hair.

The results suggest that men, on average, feel insecure about their looks three times a week, worrying about factors like their weight 37% and how their eyes look 22%.

The Loreal Poll

Conducted by OnePoll in partnership with L’Oreal Paris, the survey found that more than half of American men sometimes feel insecure about their overall looks 56%. Millennials feel the most self-conscious about their physical appearance 78% followed by 62% of Gen-Z and 55% of Gen-X.

While nearly 64% of respondents like their overall natural look, 56% said they feel less confident when they’re not looking their best.

Grey Hair & Millennials

One of the top concerns for millennials 34% and Gen-X men 39% is going grey. The factor also contributes to the pressure to look younger than they are which was admitted by 45% of men.

“The physical, outward signs of ageing can be an emotional journey,” says Nikolaj Coster-Waldau, L’Oreal Paris international spokesperson, in a statement.

“We are all on our paths and embracing the process can mean many things – for example, some may feel confident and empowered by going completely grey, whereas others feel the same way about applying hair dye. Ultimately it’s important to be the best you can be, at any age, and only you can define that for yourself.”

According to the data, more than a third of respondents spend almost an hour a day trying to look their best 36%. Gen-X and millennials are the most likely among those.

The priority of looking and feeling best varies across the generations. Gen-Z prioritises showering 48% and picking out nice clothes 39%. Meanwhile, baby boomers shave 34% and style their hair 33% to get that extra boost of confidence.

“As a barber and colourist, I see first-hand the impact that appearance can have on one’s confidence,” said barber Rob McMillan.

“Men are often overlooked in this aspect, but in reality, they can just as impacted by women. If my clients choose to cover their greys, I always encourage them to make sure it’s coming from within and not because they feel pressured by external factors.”

Stay tuned to Brandsynario for the latest news and updates.

Jazz shines at GSMA Mobile 360 Asia Pacific

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Sep 1, 2022

Pakistan’s leading digital operator has won the Digital Nation Video Creativity Award at the GSMA Mobile 360 Asia Pacific organized recently in Singapore.

The Digital Nations Award encompasses the contribution of mobile technology in driving the digital transformation of nations. Videos from 11 countries were received, including Bangladesh, Cambodia, India, Indonesia, Japan, Malaysia, Nepal, Pakistan, Philippines, Thailand and Vietnam.

Sharing his thoughts Asif Aziz, Chief Commercial Officer, Jazz said, “We believe in developing an inclusive digital ecosystem where connectivity benefits are equally distributed regardless of gender, race or any other division. The #SuperForChange campaign showcases how digital enablement can positively impact the lives of a marginalized community. We are also thankful to GSMA for this recognition.”

Julian Gorman, Head of Asia Pacific, GSMA, said, “The Digital Nation Video Creativity Award recognises how mobile technology delivers digital transformation for societal benefit. Building sustainable Digital Nation strategies requires inclusive access to the digital ecosystem and we commend Jazz for their #SuperForChange campaign and the video that tells the story of how 4G provided the platform to elevate people’s voices on discrimination.”

Watch the #SuperforChange campaign video here:

Google pledges Rs 110 million in support for flood victims

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Sep 1, 2022

Millions of Pakistanis are experiencing the worst torrential rains and floods in the country’s history. The disastrous floods on top of the ongoing pandemic are wreaking havoc in the county. People have been left homeless and stranded in flood-hit areas.

During this time of the disaster, Google.org will donate US$500,000K (110 Million PKR) through its philanthropic arm to the Center for Disaster Philanthropy, which will be made to the sub-grants to the local organisations that are actively engaged in crisis response and recovery. In addition to this, Google employees are also donating at this critical time. In just a few days, employees have already contributed more than PKR 72 Million in personal donations and company matches

Google aims to extend its support by taking initiative to gather donations and funds for flood affectees to help fellow citizens spending their lives in the midst of destruction. Google will continue to find more ways to help the flood victims.

PUBG MOBILE CONCLUDES THE BIGGEST LAN EVENT OF PAKISTAN AT GRAND FINALE OF CAMPUS CHALLENGE TOURNAMENT

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Sep 1, 2022

PUBG MOBILE Pakistan, the country’s No. 1 gaming platform, has pulled off a truly one-of-its-kind esports event in the form of PUBG MOBILE Campus Challenge (PMCC), bringing thousands of students from across the nation to compete for a Grand Prize of PKR 4 million.

Lieutenant-General (ret.) Syed Arif Hasan, President, Pakistan Olympic Association graced the event with his presence as the chief guest

This first-ever PMCC has revolutionised the esports industry in the country, providing students from different backgrounds a platform to showcase their repertoire of gaming skills and shine like the true global superstars that they dream of becoming. The Campus Challenge has done wonders in terms of the overall experience for the dynamic PUBG MOBILE community, and the empowerment of young students from across the nation, for their parents and teachers to witness.

After an exhilarating first few rounds of qualifiers from a total of 42 campuses across Pakistan, the top 16 teams made their way to the Grand Final where they competed against each other in a euphoric atmosphere with a number of esports social media influencers attending the grand event such as the incomparable Arslan Ash – the current champion in Street Fighter and Tekken – along with highly talented PUBGM players, including 47 Khalifa, Jay Plays and STAR Anonymous.

Maintaining their resolve during the epic proceedings and swiftly eliminating the competition, Team NB9 Sports, consisting of Ibtassam, Malik Ameer Hamza, Umair and Sohail Hassan, emerged victorious to claim the Grand Prize of PKR 4 million. Thus, PMCC Pakistan has paved the way for empowerment of students and exposed them to a thrilling prospect of uplifting not only themselves, but their families as well.

The highly-anticipated event also attracted familiar faces such as Hania Amir, Amna Ilyas, Junaid Khan and Imran Abbas to witness the unfolding of a new age in the esports industry of Pakistan. Furthermore, the closing ceremony included an exciting performance by the uber popular Young Stunners for the esports enthusiasts in attendance.

Khawar Naeem, Country Head Pakistan, Tencent Games said “PUBG MOBILE Pakistan is truly fostering the local esports Ecosystem through such campaigns and the unconditional support of Pakistan Olympics Committee is a testimony to our efforts. Such an event is our promise to the PUBGM community that as a brand, we will always be empowering the youth and our emerging esports players”

With PMCC, PUBG MOBILE Pakistan is excited to witness the birth of a new generation of young gamers with all the resources at their disposal to take the industry by storm

realme’s Ultimate 828 Fan Fest Celebration Culminates in a Beachside Music Party for Loyal Fans

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Sep 1, 2022

realme, being one of the most popular brand of the Gen Z marked its 4^th anniversary celebrations with a fun-filled musical party at Fan Fest 828. realme music party was attended by its loyal fans, celebrities and lifestyle media at Turtle beach Karachi. With its “Keep It Real” brand philosophy, realme Fan Fest is a celebration of the brand to stay connected with its loyal fans community that continues to support the brand. Every year realme welcomes the month of August with the comeback of their annual Fan Fest. The most anticipated realme Fan Fest was filled with exciting activities lined up for fans to enjoy. Team realme also took the opportunity to announce the winner of the super fan award at the event.

On realme’s very first Music Party at the ocean side, the stage came alive with musical performance by Youth Icon Shamoon Ismail and DJ Hussain Dossa. Truly embodying the saying “Music brings people together” the performances ended with the fans gathering on stage matching to the dancing beat. Aside from the thrilling concert event, the realme fan squad also got a chance to enjoy an experience zone which let them try out realme’s products, realme cocktail hub, photo booth, and a wide selection of buffet items.

Pakistan’s hip celebrities like Saboor Aly, Ali Ansari, Nabeel Zuberi, Adeel Chaudhry and Nimra Khan joined realme fans to enjoy the party to make moments memorable. Team realme did a special announcement of Super Fan Award which was won by Alisha Zaidi for showing her consistent loyalty towards the brand.

Making event a great success for fans, activities concluded with amazing never seen before special Fireworks. Fans were highly appreciative of realme for providing this experience to them until next 828 where they hope to bring something else new and exciting because realme always comes with new and exciting entertaining ideas for their fans.

Undoubtedly, there is always more to “Keep it real” than one could think of, it signifies how far realme has travelled, now providing a platform for the youth to take a leap and explore their passion. The message stands still- to be able to establish an unbreakable bond with its users, making them the true brand ambassadors.

Here’s How Cadbury Is Encouraging People To Learn Sign Language

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Sep 1, 2022

cadbury sign language — Image Source: Youtube

Cadbury has always been crowd-favorite chocolate however, now they not only have won more hearts but they’re widening their consumer base. They have created a special campaign in which they highlight the struggles of the deaf. Have a look at what it’s all about and why it’s the best thing you’ll see today!

What’s Going On?

The National Deaf Children’s Society (NDCS) and Cadbury Fingers have teamed together for a special campaign. The newest instalment of the “For Fingers Big and Small” campaign includes something for deaf people. The motive was to make deaf individuals feel more included, “Sign with Fingers Big and Small”. The main call to action in it is that Cadbury wants to inspire us all to learn some British Sign Language (BSL).

What Is In The Short Film?

In the short film, viewers can see a young girl explaining to the camera in BSL that she frequently feels left out of conversations because she is deaf. To convey this to us, some of the subtitled words on the screen are hidden. This underlines the girl’s frustrations and feelings of loneliness as when we can not understand what she is saying, we too get frustrated.

This shows that often when we have people of any disability around us, we often forget their presence. We continue being the way that we are without considering that not everybody interacts the same way. In this case, not everybody speaks and hears the same way. Thus, the solution to a more tolerable, understanding, and encouraging society is to learn sign language too.

The Project of Cadbury

In order to help the project, Cadbury Fingers collaborated with Rebecca A. Withey, a writer, and consultant who is deaf. They also brought in a panel made up of members of the deaf community. The “Dinner Table Syndrome,” a condition where deaf persons are unintentionally left out of shared everyday discussions, had an impact on the 30-second commercial.

Because they were behind the making of this ad, the short film came out so brilliantly and is sensitive too. What do you think: have you observed the dinner table syndrome around you?

Stay tuned to Brandsynario for the latest news and updates.

Why Are Brands Opting For Simpler Logos?

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Sep 1, 2022

brands simpler logos — Image Source: Storybox Collective

Brands are now turning towards a particular kind of logos that are interesting to look at and also holistically very similar. What’s with the minimal logos? The clean colours, cuts, and flattened features are giving rise to the ‘minimal’ logo age and many brands have started following suit. Kellogg’s is one of them, read about why!

So, What Happened?

A while back, Julie’s Biscuits unveiled its new logo just after Pringles changed its identity. Besides those, many other businesses and products have flattened their logo elements too. The colour elements have become simplified. People are also noticing a reduction in intricate features and an increase in the usage of white space.

Should Brand Designers Consider This?

This trend is definitely one that brand designers should consider considering the day and age. Recently, for the first time in 20 years, Kellogg has updated the Pringles logo and packaging. They want to “showcase his new spectrum of emotions”.

How Did Kellogg’s Change?

For one, the well-groomed brown mustache of Mr. Pringles is now a black vector mustache. His chip-shaped face’s contour is gone, and his hair is replaced with black eyebrows. The Pringles cans have also been streamlined. Each flavor has its own background with separate solid colors and the chip and flavor images are less elaborate than before.

The reason behind this is that flattening Mr. Pringles’ distinctive characteristics makes the consumer pay more attention to the chips pictured on the cans. They can be appealed by the flavour.

How The Change Matters?

Previously, there was a time when complicated effects were common twenty years ago. Filters, gradients, transparency, lighting effects, 3D rendering, and intricate typefaces may all be added to a visual with only one click. Utilizing these meant a company was showing its cutting-edge skills and technological capability as a result.

However, these effects are now considered “retro” and “historical.” Such effects are already overused, and there is already too much visual data to process. The change in the logo and the cans now focus the attention only to the actual product rather than the branding. It helps people remember the product and engage with it better.

Stay tuned to Brandsynario for the latest news and updates.

How Climate Change Is Making Infectious Diseases Worse

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Sep 1, 2022

The disastrous effects of climate change have started to become more and more evident in recent years. A failure to slow global warming isn’t only affecting the environment but also giving rise to many deadly diseases. The meticulous expansion of these diseases is putting the health of millions of people at risk.

Climate change is widespread, rapid, and intensifying. People have lost homes due to unprecedented floods and fires, heat-related illnesses are on the rise and our food systems are increasingly at risk.

While these extreme events are proving disastrous for humans, they’re providing the perfect environment for many infectious diseases to thrive.

Climate Change & Diseases

The research was carried out by a team at the University of Hawaii at Manoa and published in Nature Climate Change, a peer-reviewed scientific journal. Researchers analyzed how 10 different climate emergencies, for instance, heatwaves, droughts, and wildfires impact hundreds of infectious diseases. The study concluded that 58% of diseases have been exacerbated by climate change. These include Dengue, Hepatitis, Pneumonia, Malaria, Zika, and Anthrax, to name a few.

“It was truly scary to discover the massive health vulnerability resulting as a consequence of greenhouse gas emissions,” said Camilo Mora, a professor at the University of Hawaii and the lead author of the study.

Diseases Due To Climate Change

1. Vector Borne Diseases

As climate change alters temperatures and weather patterns around the world, the risk of vector-borne diseases like Dengue Fever and Zika Virus will increase. A vector is a living organism – like a tick or mosquito – that transmits an infectious agent from an infected animal to a human or another animal. Torrential rains and flooding of the standing water lead to the development of flies, ticks, and mosquitoes.

2. Water Borne Diseases

Waterborne diseases like Cholera and Typhoid are still the leading cause of human morbidity and mortality worldwide. As climate change increasingly impacts global temperatures and weather events, the risk of these infectious diseases will only worsen.

3. Food Borne Diseases

Foodborne diseases are caused by eating or drinking something unsafe, such as unpasteurised (raw) milk, undercooked or parasite-infected meat, or raw fruits and vegetables that are contaminated with faeces from an infected animal or person.

The WHO estimates that in 2010, there were 600 million foodborne illnesses and 420,000 associated deaths. And climate change is increasing the risk.

According to a report without swift climate action, we will see an escalation of infectious diseases. They will spread to new regions (and may decline in some endemic areas). They’ll surge in areas where they were previously under control. And diseases that have never previously infected humans may spill over from animals.

Stay tuned to Brandsynario for the latest news and updates.

5 Photography Tricks To Capture Beautiful Sunsets Using Your Phone

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Sep 1, 2022

There’s nothing quite like a sunset. The sun slowly disappearing below the horizon is one of the most awe-inspiring sights in the natural world. You might not be an artist but the quest of clicking scenic views will make you want to become one. However, sunset photography is not as easy as you might think and its glory doesn’t always translate into stunning sunset photos.

So, today, we’ve gathered our favourite tips to help you capture stunning sunset photographs.

1. Plan Your Views

Sunsets only take a few minutes, which is why you want to think about these elements before the sunset begins. Otherwise, you might miss the best shots. Find out when the sun will set, then arrive at least half an hour beforehand. It’s often in the lead-up to a sunset that the real magic happens.

Photography — Image source: Pinterest.com

2. Take Raw Pictures

With the raw format, you can change the white balance, which is the balance of colors in your image. Shooting in raw mode will easily translate the majority of the details, which can be done on your smartphone, you can more easily manipulate the colours in photo editing programs like Adobe Lightroom.

3. Use Burst Mode

Subjects in motion can tell a great story. Including motion in your sunset shot can add some excitement to the image. The challenge is to capture just the right moment as your subject speeds by.

One easy way to ensure you capture the ideal moment is to use your phone’s camera burst mode. Hold your finger down on the shutter to take multiple photos over a few seconds. As your subject passes by, you’ll capture many different images from which you can choose.

4. Take Multiple Exposures

The beauty of a sunset is created, in part, by extreme contrasts of light and darkness. How do you expose yourself to both the sun and the surrounding landscape?

Using the HDR photo feature in the camera app allows you to improve exposure in a scene that has a wide range of light.

5. Foreground Element

Ideally, the sunset itself isn’t the only element in the photo. You might have captured the colors beautifully, but without a foreground element, there won’t be much lasting impact. A strong foreground element will add interest, depth and context to your image. Almost anything can be used rocks, people, a pier, a cityscape or just about anything.

Stay tuned to Brandsynario for the latest news and updates.

Pakistanis Are Calling Out Maryam Nawaz For Copying Angelina Jolie

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Sep 1, 2022

maryam nawaz angelina jolie — Image Source: Twitter

Maryam Nawaz recently went to visit the victims of floods in Pakistan. The politician made sure to share the details and pictures with her following on Twitter. However, the reporting went sideways as people started drawing comparisons between her and Angelina Jolie.

Here’s what’s happening:

Maryam Nawaz’s Meeting

Maryam Nawaz went to South Punjab with full protocol to meet the flood victims. In the pictures she shared, she is seen with those who are displaced. From the old, the young to the children, she is seen sitting with all and hearing their concerns.

The pictures show her hugging these people, especially women. Her caption on Twitter read, “heart-wrenching.”

Heart wrenching ❤️‍🩹 pic.twitter.com/qVDyGkqToQ

— Maryam Nawaz Sharif (@MaryamNSharif) August 29, 2022

What Happened In The Replies?

People on Twitter did not hold back from voicing their thoughts. They called Marya, Nawaz out for treating this as a photo-op and trying to replicate Angelina Jolie. Many also posted pictures of them side by side to show that the politician was trying to channel the English actress’ iconic look.

Maryam Nawaz has posted a DP of hugging this woman. Listen to the woman’s comments
Angelina Jolie #بغیرت_بڈھی #پاکستان_کےغدار_بے_نقاب #عمران_خان_ٹیلی_تھون_مہم #Thankyou_UAE #سیلاب_زدگان_مددکےمنتظر #FloodReliefFund2022 #PMReliefFund pic.twitter.com/Ux8A45PuUZ

— 𝑲𝒉𝒊𝒛𝒆𝒓 𝑯𝒂𝒚𝒂𝒕 𝑨𝒓𝒂𝒊𝒏 (@Khizerh786) August 30, 2022

Cheap third class copy of #AngelinaJolie are roaming around in Pakistan. The whole family is desperately trying to be british. Shame on her. #MaryamNawaz went to met flood affected people of south Punjab with full protocol. Kuch to khuda ka khouf karain.#بغیرت_بڈھی pic.twitter.com/cN3VXkHS9S

— Zartaj Rathore (@RathoreZartaj) August 29, 2022

#MaryamNawaz’s protocol/calvacade comprising 63 cars for photo ops in #Taunsa is shameless & shows the complexes of the woman & #Sharifs that come with the looted & plundered money not hard earned or inherited. On the top of she doesn’t hold any public office. #FloodsInPakistan

— Saima Khan (@cymakhan0) August 29, 2022

Can’t believe she spent crores of rupees on official protocol just to have a photo shoot like Angelina Jolie with the flood victims.

That’s very unfortunate indeed to keep feeding such dirty elite on taxpayers’ money.#عمران_خان_ٹیلی_تھون_مہم @PTIofficial pic.twitter.com/wFCeqjviUn

— PK 🇵🇰 (@ShahidNadeem_PK) August 29, 2022

They pretend in front of people that they care.But people don’t know that he is just doing politics. #MaryamNawaz #PTIOfficial #ImportedGovernment pic.twitter.com/PF8sdZM8eq

— Jahangir Moughal official (@JahangirZM) August 29, 2022

More Details

The politician was dressed in a black shalwar kameez and that says a lot about the occasion. Nawaz was also accompanied by her husband Captain Safdar and other party leaders. However, what really concerns a lot of individuals is that there were 60 security cars.

People are calling out Maryam Nawaz for coming to this area but still choosing to come with a protocol. Moreover, so many people have gone and helped but putting it online for theh public to see isn’t always done. Maryam Nawaz is being critiqued for these actions precisely.

Read more: Blue Therapy: Here’s How It Can Help Boost Mental Health

Stay tuned to Brandsynario for the latest news and updates.

Online gaming can rope in massive dividends for Pakistan, experts suggest

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Aug 31, 2022

A conference on the economic scope of the gaming industry in Pakistan organized by the Pakistan Software Houses Association (PASHA), with support from Tencent, took place in Islamabad today. Conference panelists discussed the viability and potential of gaming and animation contributing to the overall IT and ITeS exports of Pakistan and, thus, facilitating the economic growth of the country. Conversations centered around where Pakistan’s gaming industry stood at the moment and what were the challenges that needed to be addressed in order to move forward towards a substantial growth trajectory in the coming years

Discussing the potential of Pakistan’s gaming sector, Lih Shiun, Tencent’s Senior Director for Public Affairs, added “Pakistan’s IT industry is active in the mobile gaming industry, and is well poised to capture the immense opportunities the global video games industry brings. Apart from direct economic impact through jobs and economic output, video games also generate secondary economic value for Pakistan, such as through eSports and digital games related events like the current PUBGM campus championship. With video game-related technologies increasingly being used in other sectors and areas such as industrial design and cultural heritage promotion and protection, you can see how much potential there is for Pakistan’s video gaming sector”

“Pakistan potentially has access to a $90 billion dollar mobile gaming industry alone” Chairman PASHA, Badar Khushnood articulated. “According to an informal estimate Pakistani consumers have spent $ 260 million on video games through e-commerce. Game makers in Pakistan typically produce mobile games for a global audience. Most of the games are published by international game giants like Electronic Arts (EA) Inc., Ubisoft, Lion Studios and Supersonic Software. If supported with the right policies, the gaming sector can spur economic growth in Pakistan.” he added

Other notable speakers briefed on the need to promote talent development in programing and game designing. The fact that gaming is a promising industry–revenue generation can go upto $400m annually– ease of doing business has to be ensured. The discussion also covered other aspects such as policy interventions, investments required to spur the growth, and technical infrastructure requirement, etc.

The event was attended by stakeholders from the government, gaming studios, game developers, entrepreneurs, freelancers as well as telecom operators.

Google trained over 800 women developers under its Women Techmaker initiative

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