Home Blog Page 292

What is Imposter Syndrome? How Can You Overcome it?

imposter syndrome
Image Source: Ooligan Press

The latest syndrome people are paying attention to and creating awareness for is imposter syndrome. This syndrome is one many people suffer from and it is incredibly common in almost all workspaces or even academic settings. So what is imposter syndrome and how do people overcome it? This is everything you need to know about it:

Read more: How To Create Good Feng Shui In Your Home

Imposter Syndrome

Imposter syndrome is feelings of self-doubt and personal incompetence that arise despite one’s experience, education and accomplishments. When people feel imposter syndrome, they work extra hard and hold themselves to impsosibly high standards. This mostly results in their mental health suffering and them experiencing longer bouts of burnout.

What Can It Feel Like?

The imposter syndrome can represent a conflict between your self-perception and the way others perceive you. This conflict is terrible for your achievement and productivity.

imposter syndrome
Image Source: Might Could Studios

It can look something like when others praise your talents, you credit your successes to timing or good luck. You’re afraid you will never be able to achieve anything for real and others will soon realise that. The element of ‘fraudulence’ is a big part of it because most people think they’re defrauding others.

Manage It Like A Pro

Managing it is not as hard as it seems. There are several ways you can manage your imposter syndrome.

Don’t Block Your Feelings

Most of the times when we experience the imposter syndrome we tend to block that out. Rather than doing that, acknowledge your feelings. IF you’re feeling like you’re not good enough and that you haven’t accomplished anything, there’s a solution to it. However, first you need to open up yourself by acknowledging it.

imposter syndrome
Image Source: Tech Trello

Speak To A Trusted Companion

Speaking to a trusted companion about what you’re feeling can help a lot more than you think. If your experience is currently being restricted because of the imposter syndrome, others can help you see what you don’t. 

Don’t Compare Yourself To Others

imposter syndrome
Image Source: Science

A huge problem with our imposter syndrome is also how we continue to compare ourselves to others. This amplifies our imposter syndrome by continuously making us think we’re not like them. As a result, we feel more down-trodden and like a big fraud. Try avoiding looking at others as metrics of success and know you have your own path!

Read more: Tiktokers Are Using Calamine Lotion As Primer – Is it Even…

Stay tuned to Brandsynario for the latest news and updates.

Coca-Cola Celebrates One Year in the Metaverse (with International Friendship Day NFT)

Coca-Cola is commemorating its first anniversary in the metaverse with a recent departure of limited-version digital collectibles. Planned for delivery on International Friendship Day (Saturday, July 30), the collectibles will be airdropped by the group. To partners of its occurring collectible community.

The beverage monster prepared its metaverse debut last summer with its ‘Friendship Day Loot Box.’ The box included a mixture of one-of-one digital collectibles. While encompassing a nearly wearable NFT puffer jacket.

Friendship Day NFTS Metaverse 

On Friendship Day this year Coca-Cola will airdrop special International Friendship Day digital collectibles to its NFT holders. Including holders of the Coca-Cola International Pride Day 2022 giveaway. The Hamburger Day 2022 giveaway and the original Coca-Cola Friendship Day swag box.

https://mobile.twitter.com/cocacola/status/1552309136397852674

Read More: Want To Be Productive? This Is The Ultimate Solution

The designs of the new International Friendship Day collectibles are inspired by the bubbles in each Coca-Cola bottle. Once the collector shares their NFT with a friend the artwork will be revealed for both holders.

In addition, the brand will invite owners of Coca-Cola collectibles to experience Real Magic experiences, such as early access to Coca-Cola Creations and Coke Studio.

“Bringing people together in shared moments has always been at the heart of Coca-Cola,” said Pratik Thakar, Coca-Cola’s Head of Global Creative Strategy.

“Entering the metaverse a year ago was our first step in connecting with people in a completely new and inspired way. International Friendship Day cements our commitment to the exciting and ever-changing digital world to build our community whereas offering the proper alternative and milestone to thank and have a good time our friendship with individuals who have been a part of our metaverse journey. We’re excited to broaden our group and share moments of pleasure in Coca-Cola’s Actual Magic universe.”

Coca-Cola first entered the metaverse in July 2021 and has since launched more than 4,000 digital collectibles for its community.

Last year, on International Friendship Day the company even dropped a box of swag during a Decentraland rooftop party.

Read More: The More You Use Facebook, The Worse You Feel, Says Study

Stay tuned to Brandsynario for the latest news and updates.

IKEA or Disneyland for Adults?

How often did you go shopping for a single thing but leave with a cart full of not-so-necessary items? It happens more often than we would like to admit, right? The marketing ploys have conditioned our minds so that we get tempted to buy even the most minor things we don’t plan on buying. Richard Kerr – a digital marketer who helps brands grow their businesses, recently discussed IKEA marketing strategy. Needless to say that it is mind-boggling and perfectly executed.

Please look at the detailed view of how IKEA encourages its customers to spend more than they intend to in the stores.

1. Distraction Strategy 

Distract your kids at Smaland. They built it so that you can leave your kids there. Now you can focus 100% on shopping. More time to browse, more chances to buy.

Image source: twitter.com

2. No Sunlight 

IKEA is designed in such a way that you can find windows but without sunlight. It’s a trick borrowed from casinos. The clocks are either fake or not telling the right time. Hence, you lose your senses & unknowingly buy more.

Image source: twitter.com

3. IKEA Stationery 

IKEA has put stationery stands around the store because they want you to make a shopping list. It’s giving you a commitment to buy because it’s your list.

Image source: twitter.com

Read More: Master MoltyFoam changes the narrative of a Domestic Tale

4. Maze Layout 

They designed the store so that you only follow one direction. Most people do. There are shortcuts, but they want you to see everything inside. So you walk from the start to the end on two floors.

Ikea
Image source: twitter.com

5. Arrow Directions

IKEA puts arrows on the floor to complement the maze layout of their stores. This means you don’t need to think about where to go next. Just follow the arrows.

Image source: twitter.com

6. Impulse Buying 

IKEA places small items around the stores and furniture: – Bedsheets next to the beds – Candles on tables – Glass jars in the kitchen section – Pillows next to sofas And you say to yourself: “I better get these now; otherwise I have to come back here later.”

Ikea
Image source: twitter.com

7. Store Locations 

In many countries, IKEA stores are located outside the city centre. This makes people need to make their trip to IKEA worth it. People are more committed to buying & won’t leave empty-handed. This is a cognitive bias known as the ‘Sunk Cost Fallacy.’

IKEA
Image source: twitter.com

8. The IKEA Meatball Effect 

According to the company’s research, 30% of shoppers go there to eat. In 2017, IKEA made US$2.24 billion from selling food. Food affects how shoppers think & feel. When you’re not hungry, you stay longer & spend more.

Ikea
Image source: twitter.com

9. The Checkout

They put smaller items at the checkout lines. When the queue is long, you tend to pick one or more items. After checking out, ice cream & snack counters are installed. They make you spend all the way.

Ikea
Image source: twitter.com

10. Self Assembling 

Finally, you left & went home. You bought a self-assembly chair. You assembled it & proudly posted it on your social media. You feel connected to your purchase by putting it together yourself—free marketing for IKEA.

Image source: twitter.com

Read More: Daraz and Visa collaborate to impart business skills to online sellers

Stay tuned to Brandsynario for the latest news and updates.

Zameen.com signs Agreement with HBFC to promote home financing solutions

Lahore: Zameen.com – Pakistan’s largest real estate enterprise recently signed a Digital Marketing Agreement with House Building Finance Company Limited, Pakistan’s oldest housing finance institution. This partnership will enable HBFC and Zameen.com customers in getting housing finance for purchase and construction of their properties across Pakistan.

The partnership between Zameen.com and HBFC was celebrated during a recent ceremony in Lahore at Zameen.com’s Head Office.

Zameen.com’s senior leadership including Senior Director Sales Central Mr. ShujaUllah Khan, Director Sales Mr. Muhammad Hasan, Manager Corporate Business and Banking Mr. Muhammad Umar Farooq, and Assistant Manager Corporate Business and Banking Ms. Zaira Javed along with HBFC Group Head – Business & Operations, Mr. Faisal Murad and Unit Head – Corporate Communication & Media Relations, Syeda Zauwia Riaz were also present.

Speaking on the occasion, Zameen.com’s Senior Director Sales ShujaUllah Khan said, “Zameen.com is committed to the development of Pakistan’s real estate sector. Millions of customers visit our platform for their home buying and renovation needs. Addition of HBFC to our list of partners would enable our customers to benefit from the schemes of HBFC and realize their dream of home ownership”.

Commenting on the occasion, Zameen.com’s Director Sales Muhammad Hasan said, “The agreement would make it convenient for people to avail HBFC’s housing finance facility. Using housing finance facility, customers can build or purchase their dream home anywhere in Pakistan and become homeowners.”

Speaking on the occasion Mr. Faisal Murad, GH- Business & Operations said, “This strategic alliance between HBFC and Zameen.com shows our commitment towards facilitating Pakistanis in constructing and purchasing their dream homes at affordable rates and at their convenience.”

 

Jayasuriya, Mendis crush Pakistan In 2nd Galle Test, level series

Photo: PCB

Sri Lanka defeated Pakistan by 246 runs to win the second test at Galle and level the series 1-1. Sri Lankan spinners Jayasuriya and Mendis, made Pakistani batters dance to their tunes, and sent them packing for 261 runs. Parabath Jayasuriya ran through Pakistan’s top order and picked up 5 wickets, including the all-important wicket of Pakistani captain Babar Azam. Babar looked uncomfortable throughout the series, falling 3 times to Jayasuriya in 4 innings. Ramesh Mendis didn’t hold back either, as he picked up 4 wickets in this innings followed by his 5-wicket haul in the first innings.

Sri Lanka gave Pakistan an impossible feat to achieve; a target of 508 runs. Though Pakistan started confidently the target was not easy to achieve. Pakistan had a better chance of drawing the game, than going for the chase, however, they chose the latter considering their recent good record in fourth innings.

Pakistan’s batting coach Mohammad Yousuf, also backed his boys to chase this mammoth total at the end of Day 4. “The way Babar and Imam-ul-Haq are playing, it will be an interesting day tomorrow. We will see in the first session how we go, and if we do well, we will try to chase the total. Imam and Babar have played very good cricket in the last session, and I hope that they would bat the whole day tomorrow as well,” he said.

Pakistan’s first wicket fell at 47, but Babar and Imam managed to hold their ground until the end of the fourth day’s play. However, Imam perished right at the start of fifth day, which brought Rizwan to the middle. Babar and Rizwan had a partnership of 79 runs before Rizwan fall prey to Jayasuriya. Babar fought the lone battle after that, as he put a valiant effort to survive the final day. But a solid partnership was required to save the day. After Rizwan, no batter could manage to play 30 balls for survival on a tricky day 5 pitch. Babar Azam top scored with 81 runs.

Sri Lanka’s Dhananjaya de Silva was awarded man of the match for his gritty knock of 109 in second innings, while Parabath Jayasuriya grabbed the ‘player of the series’ award for his 17 wickets in the series. Jayasuriya has 29 wickets from 3 test matches he has played so far.

Philadelphia Set to Host WrestleMania 40

WWE revealed on Wednesday, that Philadelphia will host the WrestleMania 40, which is scheduled to be held on Saturday, April 6, and Sunday, April 7, 2024. The 40th anniversary of WWE’s marquee event will take place at Lincoln Financial Field, home of the NFL’s Philadelphia Eagles. Lincoln Financial Field has a seating capacity of at least 70,000 people.

WWE will be returning to Philadelphia for WrestleMania for the first time since WrestleMania XV in 1999. WrestleMania XV was held at Wells Fargo Center, then named First Union Center. WrestleMania XV saw the first match of the Steve Austin vs The Rock trilogy, in a no-disqualification match for the WWF Championship. The two legends broke and tore the house down before Stone Cold Steve Austin stunned his way to the victory.

Wells Fargo Center hosted WrestleMania indoors, however, since then, WWE has moved away from arenas and into large stadiums for their marquee events. So, while WrestleMania XV had a claimed attendance of around 20,000, WrestleMania 40 is expected to be over 80,000.

“On behalf of WWE, we are thrilled to bring WrestleMania back to the City of Brotherly Love,” WWE executive vice president of special events John Saboor said in the official press release.  “We thank all of our local partners who were integral in making this long-awaited return a reality.”

Philadelphia Mayor Jim Kenney said in a news release, “We are proud to welcome WWE fans from around the world to Philadelphia to be a part of the historic 40th WrestleMania in 2024,” He further added, “The week-long series of events will help put a global spotlight on our great city while also generating a major impact for our local economy.”

WWE experimented with a two-night WrestleMania event in 2020, during the COVID-19 pandemic. The event was held in the WWE Performance Center in Orlando with no fans in attendance, but it was a success considering PPV buys. So, WWE stuck with the same approach even after things came back to normal.

WrestleMania 38 in 2022 saw the return of full capacity crowd at WrestleMania since COVID-19. It took place at AT&T Stadium in Arlington, Texas, and had a combined attendance of 156,352; during Night One (77,899) and Night Two (78,453). WrestleMania 39 is scheduled to take place at SoFi Stadium in Inglewood, California next year.

Philadelphia will host the whole extravaganza of WrestleMania week, including the 2024 WWE Hall of Fame ceremony at the Wells Fargo Center, as well as the WWE’s weekly television shows, Friday Night SmackDown and Monday Night Raw.

5 Ways To Beat The Everlasting Burnout

beat burnout
Image Source: Open access govt

Burnout is something we’ve all experienced every now and then but if you believe you can not move past your burnout then that is a cause of concern. A prolonged burnout can have sinister implications ranging from deteriorating mental health to quitting work too. Here’s how you can manage it and what it is:

Read more: Easy Breazy Summer Hairstyles To Survive The Humidity!

What Is A Burnout?

A burnout is when you’re experiencing prolonged high stress levels. You’re constantly stressed about what is to come next, you are not taking a break and you don’t feel like continuing. A burnout can be caused by you not taking regularly timed breaks. It can be caused if you also do not know how to manage and soothe your stress. 

beat burnout
Image Source: CNN

A burnout also occurs when you’re consistently putting other things before some leisure time for yourself. You can experience this during a semester, in your job or even as a parent.

Learn To Spot It

Learning to spot when you have a burnout is just as important as managing it. The most obvious signs are reducing pride in what you do and lesser feelings of accomplishment. It’s feeling constantly frustrated and annoyed by your work. It’s thinking of the next day and tasks coming up ahead and feeling dread continuously rather than feeling inspired or committed.

beat burnout
Image Source: Voices of Youth

How To Manage It?

Five major tips can help you control and manage your burnout.

See What Changes You Can Make

Knowing what changes to make is of immense significance. For instance, if you’re stressed out during a semester and are experiencing a burnout, you can organise your week in such a way that you take one day off completely from your academic work.

Vent Out

A burnout is also associated with negative feelings. You feel lost, tired, frustrated and hopeless. In this case, speaking to loved ones or people you trust can help you a lot.

beat burnout
Image Source: TOGGL

Learn To Set Boundaries

Learning to set boundaries is also extremely important. At work, this can look like telling your team that you should not be contacted after your work hours. Leave the work at the workplace!
Treat Yourself

Treat yourself doesn’t always look like shopping your heart out. It means reconnecting with your sense of self. Do something that always brings you joy and makes you feel calm.

Take Up Therapy

Taking up therapy is also important. If you believe your mental health has gotten to the point where you can not help it anymore, do ensure you get in touch with a therapist.

Read more: Money Habits To Adopt To Keep Yourself Afloat Even If You…

Stay tuned to Brandsynario for the latest news and updates.

Are Skittles Really Unfit for Consumption?

skittles unfit consumption
Image Source: NYT

Skittles are a fan favourite globally. From kids to adults, everybody loves the rainbow coloured packet with small chewy candies that are just amazing to snack on. They have even been banned in Pakistan but people are still finding ways to get them. However, the latest news has suggested that Skittles may be unfit for human consumption. Here’s what’s going on:

Read more: The Best Homemade Ice Cream Recipe And How You Can Make…

What’s The Latest?

The latest news is that a man in California has filed a lawsuit against Mars, the company that produces Skittles. This is because of titanium dioxide in the candies which is used for their colouring. The additive is an artificial colouring that gives Skittles all their colours.

skittles unfit consumption
Image Source: 99.5

 

The man is charging this company over not informing consumers of Skittles the harms of consuming this additive. The harm can be that particles of titanium dioxide in a human’s body can cause genotoxicity. As a result of this, it can even change their DNA and result in cancer ultimately.

On Titanium Dioxide

This additive is actually illegal in all of US. However, FDA has approved it for some brands only if its usage is 1% of the product’s weight. As a result, Mars is saying that they are not doing anything wrong. After all, they are FDA compliant.

skittles unfit consumption
Image Source: Food Beverage Insider

The lawsuit also writes that other candy brands, including Sour Patch Kids and Nerds are also vibrantly colored like Skittles. However, they don’t rely on titanium dioxide.

Where Could This Go?

The party who has filed the lawsuit suggests that this is indeed illegal. This is because not telling consumers properly is equivalent to fraud of omission. Moreover, it also violates other Californian laws. 

The lawsuit complains that the ingredient list which is provided in minuscule print on the back of the products is not enough. The reading has been made even more challenging by the lack of contrast in color between the font and packaging.

skittles unfit consumption
Image Source: Daily Illinois

Therefore, Mars and Skittles are in deep trouble. This lawsuit could be a major breakthrough in the candy industry which may change harmful production altogether. However, Mars is an international powerhouse loaded with funds which could change the direction this lawsuit goes in.

Read more: These Are The Best Foods For Better Sleep (Even Diet Ones)

Stay tuned to Brandsynario for the latest news and updates.

Top 5 Ways To Increase Your Life Expectancy

When it comes to staying healthy, most people have the same motivation. Living as long and fulfilling a life as possible. And while science has yet to find a true fountain of youth, researchers have identified certain behaviours that can increase life expectancy.

Multiple studies have argued the role of lifestyle and adhering to healthy habits could extend your lifespan by roughly a decade. This guide will help you find ways to increase your life expectancy. Meanwhile, improving your health, and feel great as you age.

1. Soak In The Vitamin D

Life expectancy can be increased simply by going outside. When you go outside, your skin gets exposed to sunlight. That exposure triggers cells in your skin to produce vitamin D.

This vitamin is essential for bone health and is turning out to be important in depression, heart disease, diabetes, and just about everything. Maintaining vitamin D levels has to be the easiest and cheapest way to improve your health and increase your life expectancy.

Life expectancy
Image source: bmi.com

2. Weight Maintenance 

Diet and exercise habits help people maintain healthy body weight. A study defined healthy weight as a body mass index between 18.5 and 24.9. Obesity is associated with chronic conditions including Type 2 diabetes, cardiovascular disease and cancer, all of which can shorten your life.

Life expectancy
Image source: Pinterest.com

Read More: What You Should Do To Prevent Heart Disease & Stroke?

3. Daily Exercise

Improve your life expectancy with a commitment to daily exercise. A study showed that people who exercise vigorously for around three hours a week had DNA and cells nine years younger than nonexercisers. Three hours a week is a little more than 30 minutes a day.

The easiest way to create an exercise habit is through daily repetition. When you promise to exercise daily, you may skip a day but then get back on the program the following day.

Image source: Pinterest.com

4. Avoid Smoking

In addition to causing lung cancer, cigarette smoking is associated with severe health problems, including heart attack, stroke and mouth and throat cancers, making it a significant threat to longevity. The best way to reduce your risk, of course, is never to smoke — but if you do, experts advise quitting as soon as possible to minimise threats to your health.

Image source: healthguide.org

5. Vegetarian Diet

Life expectancy can be linked to three factors that vegetarians excel at, i.e. fewer bad fats, more antioxidants, and lower weight. Vegetarians (whole foods vegetarians) have some of the best arteries around because eating healthy vegetables avoids terrible fats and other unhealthy foods.

People who eat lots of vegetables also take in lots of antioxidants. Antioxidants help your body repair some of the damage caused by ageing. The more plants you eat, the more raw materials your body has to make repairs.

Iife expectancy
Image source: healthline.com

Read More: These Are All The Reasons Why You Should Have An Early Dinner

Stay tuned to Brandsynario for the latest news and updates.

Quick Meals To Make When Its Too Hot To Cook

While cooking feels like a therapeutic experience for some – for others, not so much. Especially when it’s too hot to stand in the kitchen, and the stove’s heat feels unbearable. The humidity and hot weather tend to make us vulnerable, and it is even more challenging to cook, especially when you have had a long day at work. However, no worries, we have just the right thing for you today, and that is a few easy recipes you can easily make for quick meals at home.

1. Quick Mac & Cheese

Mac & cheese is undeniably the easiest recipe to date and the most common comfort food. This easy recipe will be made in minutes which you can devour without feeling the stove’s heat.

Ingredients

  • a large mug
  • a liquid measuring cup
  • a 1/3 cup dry measuring cup
  • elbow noodles
  • some pre-shredded cheese
  • a little milk and water.

Instructions

  1. Put 1/3 cup of elbow noodles into your mug. Add a scant 1/2 cup of water to it. Be sure to use a liquid measuring cup to measure your water.
  2. You will microwave this mixture until the water has evaporated.
  3. Microwave it for 2 minutes to start, then stir. Then another minute, and stir again. Then a final minute and the water should be absorbed. If not, microwave a bit more until it is.
  4. Stir in your milk and cheese, and microwave for 30-60 seconds. Stir very well to blend everything into a creamy sauce, and enjoy.
Quick meals
Image source: commonconnesuire.com

2. Grilled BBQ Chicken Pizza

This Grilled BBQ Chicken Pizza is an easy family night meal because it utilises your favourite barbeque sauce, blue cheese dressing and a fresh store-prepared rotisserie chicken.

Ingredients – Pizza Dough

  1. 3-1/2 to 4 cups of all-purpose flour
  2. One envelope yeast
  3. One tablespoon sugar
  4. 1-1/2 teaspoons salt
  5. 1-1/3 cup hot water (120 to 130°F)
  6. 1/3 cup olive oil
  7. additional flour for rolling
  8. additional oil for grilling

Ingredients – Toppings

  1. 1/2 cup barbecue sauce
  2. 1/4 cup onion, sliced thin
  3. 2 cups cooked rotisserie chicken, shredded
  4. 1/3 cup fresh capsicum, cut into chunks
  5. 1 to 2 cups cheddar cheese,
  6. Ranch dressing for drizzling & chopped fresh cilantro for garnish

Instructions

  1. Add all Pizza Dough ingredients into a bowl. If using a stand mixer, use a dough hook, set it on medium and mix until blended (about 3-4 minutes). Add more flour as needed to blend well-using hands, and knead on a lightly floured surface until smooth (4 minutes). Let it rise at room temperature for 5 minutes.
  2. Cut the ball of dough in half. Now you should have two. Roll both sections out on a well-floured surface to your desired thickness (rustic-shaped, not a perfect circle). Brush oil on top of one crust. Flip it over and put the oil-side right on the grill. Brush oil on the top, the un-oiled side, and shut the grill lid. Have a spatula ready. It will only take 1-2 minutes to cook this side. When it’s done, it will be easy to remove. Repeat all these steps with the second crust.
  3. Take it off the grill and transfer the 1/2 cooked crust to a pan (for transportation). Add your toppings to the grilled side (the bottom should not be cooked yet). Place the crust, with toppings, back on the grill, uncooked side down. Close the lid for 1-2 minutes. Please keep checking the bottom of the crust, so it does not burn. Repeat with the second crust.
Quick meals
Image source: tablespoon.com

Read More: 5 Guilt-Free Dessert Recipes For People Who Are On A Diet

3. Chicken Wrap

Adjust the spiciness of this wrap by adding more or less hot sauce, as desired. Also, use the softest wraps you can find.

Ingredients

  1. One whole wheat wrap
  2. 1/2 cup sliced onion
  3. 1/2 cup sliced cucumber
  4. lettuce leaves
  5. 1 cup cooked, sliced grilled chicken
  6. Hot sauce, to taste

Instructions

  1. Lay the wrap out on a plate. Coat the wrap in hot sauce. Arrange the onion and cucumber down the centre of the wrap. Top with a lettuce leaf, spreading it out from end to end. Top with the grilled chicken.
  2. Shake some mayonnaise. (More if you want it to be mild, less for spicy) onto the chicken.
  3. Carefully roll one side of the wrap around the fillings. Continue rolling until it’s cylinder-shaped. Secure the wrap with two toothpicks. Cut it in half and serve immediately.
Image source: tablespoon.com

Read More: 4 Insanely Good Recipes You Can Make With Instant Noodles

Stay tuned to Brandsynario for the latest news and updates.

Huawei Releases a New Lineup of Flagship Products during Summer Launch Event in the Middle East and Africa

Pakistan – Wednesday [July 27, 2022]: Huawei Consumer BG held a Flagship Products Summer Launch Event in Dubai; showcasing a new lineup of flagship devices including the ideal flagship foldable phone HUAWEI Mate Xs 2, a flagship laptop HUAWEI MateBook X Pro, a flagship tablet HUAWEI MatePad Pro, HUAWEI FreeBuds Pro 2 as well as HUAWEI MateBook 16s and HUAWEI MateBook D16. Come endowed with technological innovations in aesthetics, display, performance, connectivity, and interaction, these products are designed for maximum creativity and easy communications.

“In many domains, Huawei has been working to make people’s dream come true. We are always working to bring the ultimate experience to consumers.” said Richard Yu, Huawei’s Executive Director, CEO of the Consumer BG.

Since 2018, Huawei has also worked to build an all-encompassing smart office framework, based around two core capabilities: cross-device collaboration and ecosystem integration. This latest release extends Super Device capabilities[1]  to more devices, thanks to the easy-to-use Drag-to-Connect feature, which streamlines cross-device connections and interactions.

Pablo Ning, President of Huawei Consumer BG in the Middle East and Africa said: “The cutting edge products announced today highlight our continuous dedication to our users in the Middle East and Africa region. We will continue working hard to implement our Seamless AI Life Strategy and bring the most compelling and innovative technology experiences to our consumers in order to optimize their user experience as well as to ultimately to fulfil our vision of an All-Scenario Seamless AI Life”.

Pablo Ning

HUAWEI Mate Xs 2 – The Ideal Fordable Phone: Ultra-Light, Ultra Flat and Super Durable

Introducing the HUAWEI Mate Xs 2, HUAWEI’s brand-new flagship foldable smartphone. To achieve an ultra-flat surface which is minimalistic and natural, the phone uses the Falcon Wing Design. Through that, the movement of the hinge and screen is precisely synchronized via the fixed-length linkage control. For the phone’s screen, the use of HUAWEI’s self-developed innovative industry-first composite screen to absorb all shock and buffer makes the HUAWEI Mate Xs 2 ultra-reliable.

The True-Chroma Camera System of HUAWEI Mate Xs 2 includes a 50MP True-Chroma Camera for capturing true-to-life colours.

HUAWEI MateBook X Pro: The Ultimate Elegant High-Performance Flagship Laptop

HUAWEI MateBook X Pro is a new-paradigm laptop that transcends the traditional notion of how a laptop should look, and what it is capable of. It comes in a skin-soothing metallic body[1] and elegant colours, Ink

Blue and White, standing out from the crowd of drab laptop exteriors, while the classic Space Grey is also available.

HUAWEI MateBook X Pro takes multi-device collaboration to a whole new level, thanks to the Super Device features.

HUAWEI MatePad Pro: The All-round Stylish and Pro Flagship Tablet

This is a tablet designed to cover all aspects of entertainment with immersive visuals and sound. It is Huawei’s first tablet to feature a 120Hz high refresh rate screen. The 11-inch OLED HUAWEI Real Colour FullView Display has an incredible screen-to-body ratio of 92% and supports the P3 colour gamut for authentically displaying over a billion colours. For the ultimate sound experience, the tablet features HUAWEI SOUND® that uses an array of six speakers to bring out high-fidelity sound and ensure a wider playback bandwidth with rich details.

HUAWEI FreeBuds Pro 2: The utmost true sound earbuds with pure voice call

HUAWEI FreeBuds Pro 2 earbuds incorporate cutting-edge TWS capabilities, taking acoustics to new heights. It’s portable listening as you’ve never heard it before. It comes with the Ultra-hearing dual-driver true sound system and digital cross-over technology, delivering a better surging bass and good sound quality with rich details. It received the HWA and Hi-Res Wireless Dual HD Audio Certification. In addition to sound quality, HUAWEI FreeBuds Pro 2 continues to set new standards for TWS noise cancellation.

More HUAWEI MateBook Surprises: Completely Redesigned Cores and All-New HUAWEI Metaline Antenna

HUAWEI MateBook 16s packs Intel®’s Evo™-certified i9-12900H Processor[1], and features a vast 16-inch 2.5K touchscreen, with an average ΔE<1 high colour accuracy[2], and a 1080p AI camera, which keeps video calls crystal clear. HUAWEI MateBook D laptops have also drawn user acclaim, due to their compact design and excellent performance. The MateBook D 16 model is highlighted by a gorgeous 16-inch display[3], but thanks to its 18.4 mm thickness, manages to weigh just 1.7 kg[4]. MateBook D 16 is the first laptop to come equipped with the HUAWEI Metaline Antenna, which improves the signal conversion rate by 56%[5], and facilitates high-speed Internet access, even in areas where the Wi-Fi signal is weak.

GROWING 4G CONNECTIVITY

Source Reuters

Technological growth and digitization have opened the gateway to a plethora of opportunities for Pakistan. This holds special prominence for those coming from rural and semi-urban areas where access to digital services has provided better prospects for education, healthcare, businesses etc. Local telecoms have been trying to meet these surging demands; however, connectivity, especially 4G availability, continues to be an impediment in bridging the gaps of the existing socio-economic divide.

While 4G coverage is available for most parts, a recent report by the Alliance for Affordable Internet (A4AI) in collaboration with OpenSignal on ‘‘4G for Meaningful Connectivity’ highlights the disparities existing in different areas.

The report showcased how 4G availability (consumer time on a 4G signal) drops drastically to 77.1 percent of the time in KPK, 74.1 percent in Baluchistan and 73.7 percent in AJK, when compared to Sindh, which tops the 4G Availability chart with 83 percent of the time followed by Punjab with 81.2 percent and the federal capital with 79.8 percent.

After Covid, as students and professionals shifted to an online education and work model, lack of internet services was seen as a major impediment in carrying forward digital learning & growth. This was especially true for the tribal areas of KPK and Baluchistan.

The local telecom operators have poured in efforts to facilitate the growing connectivity and accessibility needs of the people; despite declining ‘Average Revenue Per User’ (ARPU). The ARPU which is a key tool for gauging the financial health of cellular mobile operators (CMOs) has weakened sharply, dropping from $9 in 2003 to around $1 at present.[1]

Despite the grim outlook, the OpenSignal report on ‘Mobile Network Experience Index’ specified that Jazz has enhanced its download speed category with user results showcasing an improvement of 0.8 Mbps and a total Download Speed Experience coming to 11.5 Mbps. Whereas, in the upload speed category 4.8 Mbps were scored on the tests, sharing this result with the Chinese CMO, Zong. As many Pakistanis have started working remote, this improvement has smoothened the process for local startups, businesses and freelancers to have a quicker & reliable functioning.

The report also placed Jazz in the lead with a score of 69.9 points for the Voice-app experience category which tested mobile voice apps such as WhatsApp, Skype and Facebook Messenger. This enables better communication & adds value to lives of people who rely on internet to stay connected. Likewise, samples for the Games Experience for real-time users playing multiplayer mobile games on any operator’s network, witnessed Jazz and Zong scores to be one of the highest at 36 points serving as great enabler for the flourishing e-sports community of Pakistan.

The report served as a testament to Pakistan’s efforts at boosting its digital footprint. While digitization has proved to be a great breakthrough for equalizing disparities, there is an increasing need to strengthen the existing telecom infrastructure that provides reliable, high-quality connectivity to all segments of society. The provision of these services will facilitate all; especially, youth and women to explore new possibilities such as freelancing, start-ups, literacy programs, etc.

Humayun Saeed officially joins TikTok to stay connected to his fans

Pakistani actor and producer Humayun Saeed has officially joined the short video platform TikTok to stay connected with the fans. The Meray Paas Tum Ho actor arrived on the platform with a verified account and racked up more than 50,000 followers within no time.

In his first video, he shared a clip from his recording set with the caption saying, “Jacket in this hot weather – things you do for the love of acting! AyeMausam.”

@iamhumayunsaeed

Jacket in this hot weather – things you do for the love of acting! 🤷🏻‍♂️#AyeMausam

♬ original sound – iamhumayunsaeed

“TikTok is undoubtedly one of the most popular platforms in Pakistan and what I love about it is its ability to tie the entire country together with the bond of entertainment,” said the 50-year-old actor.

The superstar went on to add, “The creativity that I have witnessed on this platform is unmatchable, and it is such an endless source of joy. I couldn’t resist getting on board this platform and create fun yet responsible content for my fans who want to see me more often and stay connected with me.”

The Jawani Phir Nahi Ani actor crossed 50,000 followers, more than 2.3 million views, and 190,000 likes after he posted five videos from his different recording sets. His account is rapidly growing as his fans join him on TikTok to see what the legendary actor will be bringing to them.

His other video from the set of his recently launched film, ‘London Nahi Jaunga’ went viral on the platform gaining more than a million views. Fans are definitely enjoying his content.

@iamhumayunsaeed

#LondonNahinJaunga preparations in full swing – in London 🥰

♬ original sound – iamhumayunsaeed

Humayun Saeed is one of the most famous film and drama stars in Pakistan who also became the first Pakistani to be featured in the Netflix original series ‘The Crown’.

foodpanda Partners with Panther Tyres Limited to Facilitate Riders in Managing their Maintenance Expenses

Karachi, July 27, 2022 – Continuing its diverse efforts to minimize overhead costs for delivery riders, foodpanda, the country’s leading online delivery service, has partnered with Panther Tyres. The partnership aims to provide free tyres and discounts to all foodpanda riders.

A signing ceremony was held in this regard recently which was attended by Farhan Khan Director Operations, Haider Malik Head of Logistics and Sheryar Junaid, Head of Rider Experience from foodpanda’s side. While Khuram Javed COO, Asim Ahmed Abro GM Marketing & Sales, Usman Mukhtar Gondal Head of Marketing and Usama Imran, Brand Manager from Panther Tyres attended the event.

Delivery riders across Pakistan have been facing the impact of rising inflation and fuel prices which ultimately cut into their disposable income. This partnership will not only make bike maintenance easy and hassle free but will also provide an opportunity to foodpanda riders to avail free-of-cost and discounts on tyres and tubes.

As per agreement Panther Tyres, will provide a cost efficient solution to foodpanda riders for acquisition of their top quality tyres. The partnership also includes after sales services at foodpanda’s hubs and pit shops.

Commenting on the development, Farhan Khan, Director Operations foodpanda stated, “Economic conditions are impacting all of us today but a substantial onus of this impact falls on the segment which also includes our riders. Being a socially responsible entity, foodpanda has always strived towards finding ways to ease the impact and provide maximum support to its riders in managing their routine expenses. Our partnership with Panther Tyres is just another constructive step in achieving this goal.”

Why should adults have all the fun?! Beat the summer heat with these Kids Perfumes by IDEAS

IDEAS recently unveiled its wide range of perfumes and what caught our eye was the variety of kids’ perfumes in this range.

When it comes to grooming and style, we believe that children have as much a right to look and feel pleasant as adults – especially when it comes to keeping unpleasant body odors at bay and ensuring they smell fresh throughout the day.

The IDEAS perfume collection for kids consists of four unique fragrances.  There is Baby Shark Pink, Baby Shark Blue, Junior and Cute Kitty — all catering to different moods from fruity to floral and musky.

Here’s our take on these fun fragrances for Kids.

Baby Shark Pink:
Baby Shark Pink comes in a cuttle little pink bottle and opens with top notes of Pear and Rose making it a perfect fragrance for young girls. The fruity and floral combination of this perfume makes it fresh and light with a soft intensity to ensure your little ones feel fresh throughout the day without having an overbearing scent.

Baby Shark Blue:
Baby Shark Blue is a lovely Floral Powdery Musky Scent perfect for hot summers. The Musky Amber base of this perfume blends perfectly with spicy anise and fruity aromas. The scent is fresh and clean-smelling without being overpowering and the added cherry on top is the cute little blue bottle which looks great in your kids’ room.

Cute Kitty:
If sweet musky fragrances are what your little girl likes then this is the perfect choice for her. This gently sweet fragrance contains notes of sugar, marshmallow, and vanilla in a musky base giving it excellent longevity. Cute kitty is certainly your go-to perfume to feel refreshed after a hot day in the sun because it smells fresh and invigorating yet soothing and happy.

Junior:
Junior is a lovely citrus woody musk that opens with notes of Chamomile Bergamot Rose with upbeat floral green at its heart. There’s a unique mildly intense musky quality to it which makes this scent’s notes feel inter-connected and well-rounded. Ideal for young boys who like to smell fragrant throughout the day without drawing too much attention.

Shop the best kids’ perfumes online at www.gulahmedshop.com or your little one explore the range at your nearest Ideas store.

Why Is It A Good Idea To Never Use Cracked Software ?

Technology can be costly to purchase. When you need new software for your computer, you have two choices: look for free options or pay for potentially expensive software. Some people might be tempted to save money by downloading pirated or cracked apps.

Cracked and unauthorized apps, on the other hand, can pose a security risk in more ways than you would think. Some of the dangers of downloading and using unauthorized software are mentioned below.

Access To Dodgy Websites 

One reason to be wary of cracked software is the distribution websites. To get cracked software, you’ll need to go to a place that specializes in cracking. These websites are now in violation of the legislation. As a result, they have no motivation to protect their users.

Popups or redirects from cracking sites often take your browser to more risky sites. You are exposing yourself to risks like adware infections or even ransomware.

Software Might Not Work

There’s no guarantee the illicit software will actually function when you download it. Many businesses take precautions to keep their apps from being pirated. As a result, it’s possible that the app will never run in the first place. Alternatively, it can function for a short period of time before failing.

Image source: malwarenews.com

You won’t be able to get patches for cracked software either. This means that you won’t be able to get any new app features. It also means you won’t get security updates, which is a major concern. If a security flaw in a piece of software is found, the company responsible for the software will normally release a patch as soon as possible.

Read More: The More You Use Facebook, The Worse You Feel, Says Study

 Legal Problems

Downloading and using cracked software is illegal. If you are caught using it, you could face a range of consequences. One of the more minor consequences is that you may be blocked by the software vendor temporarily or permanently. For example, if you pirate a copy of Adobe Photoshop, then Adobe could block you from using any of their software in the future. If you rely on this software for your work, this could cause a serious problem.

More Devices Can Be Compromised 

Something that some people don’t realize is that cracked software isn’t only a danger to your device. When you connect to the internet using your home network, your device shares information with other devices on the network like phones, tablets, and other computers. This means that if your device is compromised by malware, that malware can spread.

Read More: Is WEB 3.0 The Future Of The Internet?

Stay tuned to Brandsynario for the latest news and updates.

‘Son Of Concorde’ – The Future Of Air Travel?

American start-up Boom Supersonic has unveiled its sleek new airliner. The design for the new plane, called Overture, was revealed at Farnborough Air Show in the UK this week. The Overture has been nicknamed ‘Son of Concorde’ after the Concorde. Which used to hold the record for being the world’s fastest commercial plane before it was retired in 2003.

Airplane Route 

According to the details, the aeroplane will be able to fly passengers from the United Kingdom to the United States in just 3.5 hours. The jet features four engines, a new fuselage, and can fly at supersonic speeds of up to 1304 miles per hour. More than 600 routes have been planned for Overture across the globe. On a longer route, San Francisco to Tokyo in just 6 hours is also possible.

Specifically, the craft will cruise at Mach 1.7 over water and just under Mach 1 over land. Overture will also have fewer passenger seats than traditional aircraft – around 65-80 passengers

“Aviation has not seen a giant leap in decades,” Boom founder and CEO Blake Scholl said in a statement. “Overture is revolutionary in its design, and it will fundamentally change how we think about distance.” He added.

Image source: bbcnews.com

“Overture will make the world dramatically more accessible for tens of millions of passengers,” Scholl said.

Read More: Is WEB 3.0 The Future Of The Internet?

The plane will start being made in 2024 but won’t carry its first proper passengers until around 2029/2030.

Sustainability In Mind

One way the plane’s design is unique is that it has been developed to emit net zero carbon. While flying on 100 per cent sustainable aviation fuel (SAF).

“Sustainability is woven into all aspects of Overture, from design and production to flight and end-of-life recycling,” Boom Supersonic said in a statement

“From day one of the programmes, we decided that our three core design principles were, of course, speed, but also safety and, importantly, sustainability,” said Savitt.

“And what we mean by sustainability is that we have to be able to operate this aircraft or allow our operators to run Overture at net zero carbon. Meanwhile, reducing the noise levels that you saw on Son of Concorde as well as for Boom itself to be net zero carbon, which we will be by 2025 as an organisation”.

Read More: How Can Advertisers Reach Millennials Since They Do Not Watch TV?

Stay tuned to Brandsynario for the latest news and updates.

How To Create Good Feng Shui In Your Home

good feng shui home
Image Source: Everyday Health

The Chinese spatial laws of ‘Feng Shui’ have taken over the internet as of late. To some this may sound like the usual bandwagon-trend-that-we-know-nothing-about but if you read deeper into the philosophy, you’ll realise that it can open us up to good energy in our homes. Are you interested in creating good Feng Shui in your home? Hear the best tips collected from experts:

Read more: What You Should Do To Prevent Heart Disease & Stroke?

Keep Your Entrance Decluttered

One of the most important things you can do is to ensure that the ‘mouth of the house’ which is your entry, is decluttered. A lot of things can collect there. From coats, shoes, umbrellas, new parcels to even unnecessary decorations. Make that space more mindful, well-thought-out and clean. You will be inviting good energy at the place your home starts from.

good feng shui home
Image Source: Decoist

Slow Down Energy Flow

Most of the times we have doors facing our front doors in the home. This means that energy can simply shoot out. The solution? You can slow down the energy by putting a nice patterned rug, a painting or a vase in between.

Keep Your Windows Clean

Clean windows are supposed to represent the eyes of adults and the voice of children. Plus, sunlight wakes us up in the best of ways and also enhance the colours of everything we see around us. Therefore, there is a lot of insistence on ensuring that windows are clean in your home if you want good Feng Shui.

good feng shui home
Image Source: Everyday health

Strike A Balance In Elements

There are five elements, earth, wood, fire, water, and metal, in our homes too. They can be there literally or symbolically. What matters is that you ensure there is a good balance between them for good Feng Shui.

For instance, if you’re generally angry, then make sure you have less fire-related things. If you’re usually very demotivated, ensure you have more of it!

good feng shui home
Image Source: LiveHome 3D

Doors Are Important

Lastly, doors are very important if you’re trying to cultivate good Feng Shui. This is because doors represent all the opportunities life has to offer. If your door has something behind it and won’t open all the way, you’re limiting life’ s offerings. If it’s not working properly, you might be losing out on them.

Read more: Want To Be Productive? This Is The Ultimate Solution

Stay tuned to Brandsynario for the latest news and updates.

Pakistan In Deep Trouble As Sri Lanka Eyes Mammoth Target In 2nd Galle Test

Source AFP/File

Pakistan team defeated Sri Lanka in the first Galle test, chasing a massive total of 342, thanks to Abdullah Shafique’s 160 not-out innings. However, they need to top that performance in the 2nd test, as Sri Lanka aims to give them an even bigger target to achieve this time.

As of now,  Sri Lanka is leading by 425 runs on the 4th day, with Dhananjaya de Silva well-settled at 74. With 5 more sessions to go, they are in a good position to set a target of 450 or more; some aggressive stroke and they have a good chance of reaching 500.

Sri Lankan team came back strongly in the 2nd test after facing a crushing defeat in the first one. They looked in control from the get-go. Sri Lanka posted 378 runs in the first innings with a healthy run rate of 3.66, against a spin-heavy Pakistani attack. Pakistan made two changes in their team for the second test, bringing Fawad Alam back in place of Azhar Ali, while Nouman Ali replaced injured Shaheen Afridi. Dinesh Chandimal once again topped the scoreboard for Sri Lanka scoring 80 runs, but it was Oshada Fernando whose 70-ball 50 at the top-order put Pakistan bowlers in a defensive position. Naseem Shah bowled exceptionally for his 3 wickets against free-flowing Sri Lankan batters.

Pakistan’s inning started with a setback when Abdullah went back to the pavilion on the second ball of the innings. Captain Babar Azam had to promote himself to no. 3 in Azhar Ali’s absence, but he soon followed Abdullah back to the dressing room. Sri Lankan bowlers kept the pressure on and reduced Pakistan to 119 for 5 at one point. Agha Salman, playing his second test showed resilience to help his team avoid the follow-on. He scored a gritty 62 runs knock while wickets kept tumbling on the other end. Sri Lankan off-spinner Ramesh Mendis was the man behind Pakistan’s debacle, as he picked up 5 wickets for 47 runs. Sri Lanka’s latest spin sensation Jayasuriya did not stay back either, picking up 3 important wickets, including Babar Azam, and well-settled Salman Agha. Pakistan innings were wrapped around at a score of 231.

Sri Lanka started their second innings with a lead of 147. Pakistani bowlers managed to restrict Sri Lanka to 117 for 5. Captain Dimuth Karunaratne came out to bat at number 6 despite injury, and helped the team fight back with all-rounder Dhananjaya de Silva. They added 126 runs for the 6th wicket, to help the team’s total reach 243 and their lead at 390. They are en route to 450 runs mark to give Pakistan a tough challenge. Pakistani batters need to produce a masterclass to draw this test, let alone win this. Abdullah Shafique, Babar Azam, and Fawad Alam would be the key for Pakistan in the second innings. Abdullah Shafique is expected to repeat his heroics from the first Galle Test.

Tiktokers Are Using Calamine Lotion As Primer – Is it Even Safe?

calamine lotion primer
Image Source: Healthline

Tiktokers are the origin points of most of the weirdest trends you’ll see around yourself. These trends may seem interesting at face value but they may have sinister consequences for everybody. The latest trends using calamine lotion as a primer— yes, you already know this sounds like a huge ‘NO”. So here’s everything you need to know about this:

Read more: Face Tape Trend On TikTok – No More Plastic Surgery?

What Is Calamine Lotion?

For those who may not know, calamine lotion is a medication. It’s a medication lotion that is made up of zinc oxide, ferric oxide and phenol. Zinc oxide is an astringent that helps absorb excess oil and have a mattifying effect. Therefore, this medication is used to treat oozing wounds such as chicken pox or monkeypox. It also helps with insect bites, pimples (if used sparingly), rashes and poison ivy.

calamine lotion primer
Image Source: Youtube

How Did It Become A Primer?

The trend emerged overnight and gained so much popularity that it is insane. The hashtag #calamineprimer has iver 3.5 million participants so far. Some Tiktokers randomly started using it as a primer because of its mattifying property and others started following suit.

@prettygirlgangmakeup Here I go experimenting again 🤷🏻‍♀️ This time i used calamine lotion…drspite of what people say…i like it 😌. #calaminelotion #calaminelotionhack #calamineprimer #calaminelotionprimer #fyp #foryoupage #mua #makeup #makeuphacks #muasoftiktok #makeuptips ♬ Hip Hop with impressive piano sound(793766) – Dusty Sky

You already know, the weirder the thing that is being done, the more it will be done.

This trend also seems to be getting out of hand as parents report they can not find the medication for their children. It is reportedly being sold out in the UK and US both. Parents who use it to treat their children’s chickenpox or adults with lupus are all suffering.

@missaorion Before/After 😱💚 #calaminelotion #calamineprimer #beforeandafter #LENOVOJUSTBEYOU #explore #fypシ #fyp #makeuptutorial #makeup #beautyblogger #makeupblogger ♬ original sound – Ase Smith

What Do Doctors Say?

Doctors could not possibly oppose this enough. They’re inviting attention to how first of all, this is a medicine! That should be reason enough to stop using it. Secondly, if it is not used sparingly, it can dry up the skin surface and also harden it. The skin barrier can be totally irritated. Acne, rosacea and dermatitis can be made much worse.

calamine lotion primer
Image Source: Healthline

Other doctors are pulling attention to how in the long run it can make wrinkles and fine lines much worse due to its drying nature. Yet, people are continuing to hop on the bandwagon and ruin their skin.

Read more: Why It Is Important To Talk To Yourself Once In A…

Stay tuned to Brandsynario for the latest news and updates.