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EBM Exhibits Exciting New Product Range At Gulfood 2022

EBM

Dubai: English Biscuit Manufacturers (EBM) participated in the Gulfood Exhibition 2022 where its vibrant and dynamic pavilion impressed international visitors and buyers, who left the pavilion with a stronger desire to learn more about EBM’s brands and aspirations to grow their business internationally.

This year, EBM showcased its innovative cake range which has garnered immense success in Pakistan and is well-poised to grow around the globe. These include, ‘Peek Freans Smile- doughnut cakes icing coated, sprinkle covered, cream filled rings of delight; and ‘Peek Freans Sooper Soft Bakes’– plain cakes, with the perfect balanced flavor of egg and milk, uniquely shaped yet perfectly rooted in tradition. These products come as a testament to EBM’s continued investment in R&D and innovations to further its international footprint.

Global engagements and platforms like Gulfoods hold major significance for EBM in their endeavor to expand and grow the market. The Managing Director and CEO of EBM, Dr. Zeelaf Munir, while speaking on the occasion, said, “We hope to continue our investment, both at home and abroad, to fulfill the evolving needs of our consumers who look for high quality innovative offerings. Despite COVID-19 challenges and supply chain disruptions around the globe, we were able to sustain operations and have in fact grown our business twofold. We remain committed to providing healthy and affordable nutrition to our consumers in Pakistan and beyond.”

Director Business Development at EBM- Shahzain Munir stated: “The exhibition was a roaring success. We were able to introduce to the audience our innovative cake range which received a very positive response. International markets are, and continue to remain, an important focus for growth, for our business and consequently our country.”

With a global presence in up to 30 countries, EBM proudly exports to the United States, Canada, the UK, the Middle East, and Africa. It has the largest production capacity in Pakistan and has been a market leader for more than 50 years. The company sees itself at the forefront of the continuous evolution of the FMCG industry, at home and abroad. EBM envisions to continue providing products that are rich in quality and nutrition, thus making an impact through its purpose of nourishing lives, hearts, and communities.

5 Wordle Tips & Tricks That Will Help You Improve Your Strategy

Image source: goodwordnews.com

Have you seen a sudden influx of social media posts featuring green, yellow, and gray boxes? Welcome to Wordle, the internet’s favorite new word game. While the boxes might not look like a word game at first, they represent how well a player did on the day’s puzzle, without giving away the solution.

Want to get in on the action yourself and see if you can guess the right word? Use this guide that includes tips and tricks to get started right away.

1. Pick The First Word Carefully 

The most important tip is to pick your first word carefully. According to Tyler Glaiel, who ran all the numbers to find the perfect starting word, the best first words are ROATE and RAISE. On average, you can get the correct answer within three guesses when using either of those words.

However, since Wordle solutions are usually only commonly used words (not off the wall Scrabble words like “syzygy”), ROATE probably won’t ever be the unicorn first guess answer. RAISE, on the other hand, could be.

Image source: gameworld.com

2. Play Around With Vowels

You’re not going to run into a Wordle without at least one vowel. So, make sure your first word includes at least a few vowels, especially “a,” “i,” and “e” as these are the most commonly used vowels.

Image source: gameworld.com

Read More: 4 Pakistani Apps You Can Earn Real Money From

3. Play Past Puzzles 

While there’s only one puzzle per day, if you didn’t start playing from day one, there are some archived puzzles to take advantage of. This helps you build your own strategy. Wordle Archive lets you play all the past puzzles in one place.

Image source: gameworld.com

4. Choose Between Default and Hard Mode

You might not realize there’s a Hard mode if you’ve never clicked the Settings icon at the top-right corner. To add an extra layer of difficulty, Hard mode makes you use any hints you’ve been given in subsequent answers. This means you can just guess another random word to get more hints. Your next guess must incorporate all hints you’ve received thus far.

Image source: gameworld.com

Read More: 5 Netflix Games You Can Now Download On Your Phone!

5. Skip Grey Letters 

This might sound obvious, but one of the best Wordle tips is to just avoid using any gray letters. However, remember if a letter turns green or yellow, you could still have a duplicate of that letter. For instance, if you guessed “CHILD” and everything turned green except the “D,” the solution could be “CHILL.”

Image source: gameworld.com

Stay tuned to Brandsynario for the latest news and updates.

Kinetic Pakistan Launches Its New Global Logo

Kinetic Pakistan, the Pakistan division of Kinetic, a global OOH company that falls under the umbrella of WPP Holdings, recently revealed a new identity for the brand with a new logo in a recent event in Lahore. The new logo has been introduced after a span of five years.

Keith ‘Kappy’ Kaplan, CEO, Kinetic Global online revealed the new identity through projection on the wall of a building located opposite Kinetic Pakistan head office in Lahore, and shared his vision on the future of Kinetic and OOH. The event was followed by an OOH campaign in Karachi on the Country 8 building to announce the new identity across Pakistan.

Others present on the occasion were Nick Parker, COO, Kinetic Global; Michelle Prieb, VP, Marketing and Communication, Kinetic Global, Dennis Kuperus, Head of Innovation, Kinetic Global, along with Naveed Asghar, CEO, GroupM, Fahad Asghar, Country GM, Coca-Cola Pakistan, and Jawad Hassan, Head of Marketing Operations, Jazz.

Talking about the relaunch, Ahsan Sheikh, CEO, Kinetic Pakistan, said the new logo is inspired by the top view of a billboard projection: the left line resembles the billboard and the waves on the right is the Kinetic energy projecting outwards. “At the same time, the perspective view resembles the shape of a ‘K’ for ‘Kinetic’. The logo also reflects the skyline and how Kinetic is changing it.

According to Sheikh, since the OOH media industry is evolving at a rapid pace with new technologies, systems, and methods of doing business, Kinetic believes it is essential to stay ahead of the curve and keep our identity up to date according to the environment. He said, “Along with the logo, our tagline has also changed to ‘We Build Brands Out of Home.”

With the introduction of the new logo and tagline, Kinetic wants to establish a whole new point of view through Out of Home by staying more connected, more digital, more global, more aware and more responsible. “Kinetic Pakistan has been the market leader for over 12 years and we will continue sustaining this exceptional position. We want to go beyond awareness – build connections, earn trust and drive engagement as well as lead the industry with innovation, technology, collaborations and progressive mindset,” said Sheikh on Kinetics plans for the future.

Stay tuned to Brandsynario for the latest news and updates.

Tokyo Jujutsu High’s Finest Join the Battlefield: Jujutsu Kaisen X PUBG Mobile Live Now!

Pakistan – February 21st, 2022 – PUBG MOBILE, one of the world’s most popular mobile games, has officially launched its partnership with the world-famous anime series, JUJUTSU KAISEN. The partnership adds Cosplay Sets of the series’ main characters, Cursed Corpse enemies, a Cursed Object Crate hunt, new special emotes and other JUJUTSU KAISEN themed items. From February 15th through March 15th, PUBG MOBILE players will have one month of themed content and challenges to look forward to in this exciting collaboration.

JUJUTSU KAISEN has descended on Erangel and Livik! The popular anime series focuses on a high school student named Yuji Itadori, who swallows a cursed finger and taking the curse into his own soul. Jujutsu Sorcerers sentence him to death, but before that happens, he must find and consume the Curse’s remaining fingers.

In a first-time partnership between PUBG MOBILE and JUJUTSU KAISEN, fans will see the characters and artwork from the world-renowned and much beloved Shōnen series enter the game. Yuji Itadori, along with fellow students Megumi Fushiguro, Nobara Kugisaki and teacher Satoru Gojo will all be available through Cosplay Sets for players to collect and use in battle.

Choose Ranked Theme Mode for either Erangel or Livik, where players can battle on the new special theme mode. In each map, players will find Cursed Object Crates, which contain Sealed Sukuna Fingers. Find and collect all the fingers for rewards and special achievements. Beware! These crates won’t be easy to find–players who struggle can check the clues in the Cycle system to help them locate the crates.

Cursed Corpses can now also appear in this Theme Mode! The Cursed Corpse Grenade has also been added, which when used will summon a Boss Cursed Corpse. Defeat it to earn supplies that will help players win a Chicken Dinner. Cursed Corpse Grenades can be found throughout the map as they have a small chance of randomly spawning.

Throughout the collaboration, players will also be able to accumulate Exploration Progress, either through playing the JUJUTSU KAISEN Theme Mode or normal Classic Mode matches–players can earn more Exploration Progress in the JUJUTSU KAISEN Theme Mode. Collecting enough Exploration Progress allows players to earn JUJUTSU KAISEN themed rewards, temporary special emotes, Cosplay Sets and Ornaments for Yuji Itadori, Megumi Fushiguro, Nobara Kugisaki, Satoru Gojo, custom weapon and car skins and items such as Cursed Corpse Cathy, who is available as a companion. Players who want to keep these items can upgrade them from temporary to permanent during the collaboration period. Earn Exploration Progress and start your adventure with Cathy in PUBG MOBILE now!

The PUBG MOBILE and JUJUTSU KAISEN Theme Mode has been launched and is available on Erangel and Livik until March 15th.

​​PUBG MOBILE is available to download for free on the App Store and Google Play Store.

realme 9i | Unboxing | Brandsynario

The realme 9i is packed with a superior 6nm processing power with the power of Qualcomm Snapdragon 680 chipset as well as a 50MP AI Triple camera to help you take the perfect shot and super-fast 33W Dart Charge to ensure you never run out of battery!

Dove’s Latest Campaign Sheds Light On Beauty Standards

Image Source: Vimeo

Have you ever posted a selfie without editing it? None of us has been spared by the tempting world of filters and editors. We all have at least a few pictures in our album with filters the social media has to offer. But the question is who is the one to come up with the idea and why have we given into it?

A similar question was raised by Dove in its latest campaign. They asked young, Chinese women, whether they would post a picture on social media without a filter and the answer is an overwhelming ‘No’.

“The pressure to present an ideal image online is tearing down the self-esteem of girls across China,” further adding.

My Beauty, My Say

The campaign “My Beauty, My Say” includes a five-minute video. Documenting some young Chinese women who shared their personal stories about their appearance.

Throughout the five-minute film, they reveal that “posting non-beauty filtered pictures is like stripping online”, while also discussing their beauty anxiety and which parts of their face and bodies they prefer to alter before sharing them online.

Take a look at the video below.

“When confronted with childhood pictures of themselves, the film takes an emotional turn when the women realize that their younger selves didn’t need nor want any photo filters. When asked if they would like to be part of a photoshoot and post entirely unedited pictures of themselves, they’re initially reluctant but eventually agree.”

Read More: Coca-Cola Launches A ‘Space-Flavored’ Drink & Consumers Are In For A Surprise

Testimonial From The Vice President 

“For over 60 years, Dove has advocated for real beauty, representing beauty as it is in real life,” said aid Alessandro Manfredi, Executive Vice President at Dove Brand.

“With the advancement in mobile technologies and applications, digital distortion is now happening on a much bigger scale. The selfie beautification apps have profoundly changed how we look at ourselves and each other.”

Image source: marketing interactive.com

The campaign notes that so many apps are available that easily allow image-altering capabilities that once were reserved for photoshop. The social pressure of always looking your best online has triggered more people in general. It isn’t related to celebrities and influencers only to alter characteristics and our appearances that we believe are flaws.”

Read More: 7 Things You Would Never See A Luxury Brand Do

“We see so much creativity and expression of self-identity through the use of filters and editing apps. However, these apps are used to digitally distort images to conform to narrow beauty standards.  With women, in particular, feeling the pressure to edit and distort themselves to create something ‘ideal’ which cannot be achieved in real life,” added Manfredi.

Stay tuned to Brandsynario for the latest news and updates.

Netizens Are Reacting Strongly To Ali Noor’s Gimmicks On Social Media

ali noor
Image Source: The News Intl

Another loved and revered musician and celebrity has been accused of sexual harassment in the latest news. Ali Noor of Noori has been in the headlines after those who were abused by him have started speaking up. This powerful and brave move on the part of these women is, however, being rather ridiculed by the singer himself. Here’s what he’s doing and why it’s so common:

Read more: Hania Aamir And Uzair Jaswal’s Dating Rumours Catch Fire

What Happened?

A woman spoke up against Ali Noor on social media. She posted screenshots of what she had sent to him after which she blocked him. The message contains mention of sexual harassment, another incident in which Ali Noor himself was about to die. The woman was then approached by Ali Noor through his wife’s phone and the apology was simply a lame one. Here’s how he apologised:

 

View this post on Instagram

 

A post shared by Ayesha binte Rashid (@balancingbinte)

More Women Speak Up

Since then, many other young girls and women have spoken about what they faced. There are women who were forced into uncomfortable situations by the musician. Ali Noor has been accused by many young girls especially when he used to come to their school events which is shocking many.

 

View this post on Instagram

 

A post shared by Ayesha binte Rashid (@balancingbinte)

What Is He Doing?

Ali Noor, instead of being shameful, is actually inviting more attention towards himself. He’s posting pictures that are downright weird and insinuate his death. He recently posted a picture in which you can see a tombstone with his name. This picture and this buffoonery on social media is making people angrier. Have a look at the picture here:

 

View this post on Instagram

 

A post shared by Ali Noor (@thisisalinoor)

What Are People Saying?

People are reacting strongly to Ali Noor’s gimmicks on social media. Have a look at what all they have to say:

Read more: Aamir Liaquat’s Latest Video With His Wife Is Making People Cringe

Stay tuned to Brandsynario for the latest news and updates.

Umar Ahsan Khan | CEO Dawlance | CEO Stories

We had an insightful session with CEO Dawlance, Umar Ahsan Khan. Watch the full video to see what he had to share about his long journey.

Food Blogger Tries Rooh Afza Chai Leaving Internet Shocked

Image Source: Brandsynario

Rooh Afza is not just a drink it’s a mood. And what’s better than Rooh Afza? Probably nothing. That one glass of the cold beverage added with a bit of lime hits like a rock in hot weather. Meanwhile, someone didn’t want to sit still and even brought Rooh Afza into the mix. Wondering what’s the matter? Keep reading.

Rooh Afza Chai

A new video is circulating on the internet which features chai, which has not been received very well by the netizens.

The video was shared on Instagram by an Indian-based food blogger. The video goes in fast motion starting with the tea vendor pouring a packet of milk in the utensil. He then pours Rooh Afza in the utensil while the tea boils. Finally, after some time the tea is made, and the food blogger is seen taking the first sip and instantly regrets it. He then proceeds to throw the Rooh Afza tea on the ground. The caption of the video read, “Lo Karlo Baat.”

Read More: This Gulab Jamun Samosa Is Taking The Internet By Storm

Netizens React 

As soon as the video was posted online the netizens started posting hilarious and mean comments. Till now the clip has garnered 2.2 million views and thousands of comments.

While many questioned the vendor for selling the chai, the majority of people started bashing the blogger for his crude behaviour as he threw the tea straight out of his glass on the road.

Meanwhile, many wondered about the blogger’s decision to try the tea in the first place.

Here are some of the comments from the post.

 

Rooh Afza
Image source: Instagram.com
Image source: Instagram.com
Rooh Afza
Image source: Instagram.com

Read More: This Rolled Paan Ice Cream In Karachi Has Left People Confused

Rooh Afza is best paired with milk and water. Meanwhile, the sound of pairing it with tea doesn’t seem absurd. However, given the reactions of the public and the blogger; it is best if we stay away from it.

What are your thoughts about trying the tea? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

6 Extracurricular Skills That Pakistanis Can Turn Into A Side Business

extracurricular skills
Image Source: eLearning Industry

To further your primary career, you can take a ton of courses. However, focusing too much on it can get you frustrated. Hence, to relieve stress, you can venture into learning various extracurricular skills. The best part about it is that not only will you be able to get your mind off of the usual pressure, but also make it a side business that you can run from, let’s say, Instagram.

Below are a few extracurricular skills that you can acquire.

1. Voiceover

By learning voiceover, you will have scope in animated entertainment projects and dubbed projects, as well as tutorials and TVC. You will need to learn the skill because having a good voice does not mean you can do voiceover. Especially if you are thinking of doing voiceover for dramas and films, you also need to be good at acting.

voice eacting extra curricular skills
Image Source: nyfa.edu

2. Calligraphy

People are beginning to get interested in art. Anything beautiful, and they want it. Hence, if you do learn the art of calligraphy, start posting your work online.

Read More: 5 Online Courses Everyone Should Take After Undergraduate Degree

People will get interested. Not only individuals but other businesses as well who want to showcase innovation in their advertising messages.

calligraphy extra curricular skills
Image Source: The Spruce Crafts

3. Pottery

Imagine the cathartic feeling as you get your hands muddled with clay. And once you excel at it, start putting it up on Instagram. Additionally, you could also give tutorial classes. People are more willing to pay to small businesses online than to the shops.

pottery extracurricular skills
Image Source: Pixabay

4. Painting

These days, people hire painters to beautify their streets. Moreover, they also buy paintings from budding artists. By learning the skill of painting, you can relieve the stress of being a corporate slave. And the end product can also be sold online.

floyd
Image Source/ sanafatimajourno

5. Candle-Making

Another skill that is an effective stress reliever is the art of candle making. You have to melt the wax and then pour it into molds. Well, I do not know the specifics of this art, but should you learn it, especially the scented candles, you can totally be the star in the eyes of potential buyers.

Read More: 6 Online Courses To Enroll Your Children In

Image Source: Insider

6. Macrame making

Macrame is a product that is formed through knotting. You take ropes, jute, yarn, or cotton twine and start making knots. It is like knitting because, out of a yarn thread, people can make a full sweater. From the art of macrame, artists have made wall decorations, table mats, purses, and whatnot.

We  will soon list down all the online courses you can take to learn each skill. But until then, think about these or any other skills you believe you will be good at. Don’t forget to let us know as well.

Stay tuned to Brandsynario for the latest news and updates!

Adidas Wins Hearts With Latest Ad: Turn Impossible Into I’mPossible

adidas ad impossible i'mpossible
Image Source: Drum

The sportswear giant, Adidas, has always managed to stay ahead of the curve. Be it their products that entrance its customers or its creative and incredibly uplifting marketing strategy— everybody is sold. The company had been published stunning images this entire month for their “Impossible Is Nothing” campaign. Now there’s a short film and you need to know about it.

Read more: 5 Funny Ads Of All Times That Expertly Promoted Products

What Do You See In The Film? 

The short film shows all the brand ambassadors doing their thing. You can see the Squid Game actor HoYeon Jung, the volleyball player Tifanny Abreu, the basketballer Asma Elbadawi, the model Ellie Goldstein and yoga teacher Jessamyn Stanley. All these people are those who have defied a host of odds to become who they are today. They are renowned. They are powerful. You know their names. But they didn’t get here in a day and Adidas is inviting your attention to the struggle that bears fruits. 

The Message In The Film

The sentiment of the film is that nothing is impossible. Quite literally! The film keeps repeating the dialogue: “It’s impossible. To take hold of the world’s spotlight overnight. Create your own uniform. Be a cover model. A powerful athlete. Or compete as a trans woman. Impossible? No. I’mPossible.” Turning the impossible to I’mPossible is not easy but it’s the most powerful thing to do.

adidas ad impossible i'mpossible
Image Source: Drum

Moreover, diversity is at the core of the initiative. All the stars you see are people who have also torn down many barriers. The film fights for gender inclusivity, equality and recognition. Phrases like ‘My superpower is my truth’, ’My strength comes from within’ and ’The challenge is part of the fun’ are shown everywhere. They bring forth Adidas’ name as a global brand that empowers people. 

Impossible Is Nothing

For Adidas, this is more than just a marketing film. The ’Impossible is Nothing’ manifesto aims “to unite” a strong community of athletes. The marketing head at the brand added that “this is our call to action” to all the women who make the impossible possible every day. Adidas establishes itself as their ally through this.

adidas ad impossible i'mpossible
Image Source: Adweek

It serves them through its innovation, through its calls of action, and through its service to them. Adidas is a household name in the best way possible!

Read more: #OathForHer: Shan Foods’ Recent Ad Is The Best Thing We’ve Seen Recently

Stay tuned to Brandsynario for the latest news and updates.

Fatima Raja Kasuri: Influencing Women To Be Their Best Versions One Picture At A Time

In today’s world where every industry is undergoing rapid trend shifts – particularly the fashion and beauty industry – Ms. Fatima Raja Kasuri not only brightens our days with a fresh, clean and beautiful look regularly, but she also inspires us to put our best foot forward. Hailed as one of the first fashion influencers of Pakistan and a media person, she is in an ideal space for influencing women everywhere.

 

Her achievements are not only limited to the fashion and media industry; she is a thriving educationist, a philanthropist, and a successful businesswoman as well. Some of her ventures include an up-and-coming network of schools – the United Charter Schools, Premier DLC – a company that brings private training benefits to the public sector, and My Bag Pack – a store for school supplies. She is also a Trustee of Sanjan Nagar Public Education Trust – an organization that is changing lives by providing IB education to deserving children.

Ms. Fatima Kasuri has a booming following of 220K followers on her official Instagram and 470K plus on her official Facebook page. She has collaborated with famous designers like Asim Jofa, Ethnic, Agha Noor and many others. Her recent collaboration with Waseem Jewelers has left us in awe of the artistic brilliance of the designs. Her collaboration with brands is deliberately limited yet dignified.  Ms. Fatima Kasuri’s approach to influencing does not stem from hashtags and shout-outs but from her glowing personality.

What sets Ms. Fatima R Kasuri apart from the crowd of the ever-growing young fashion influencers is the quiet dignity and elegance that does not just exude from her pictures but from the entire narrative that her social media handles portray. In these times of fake content mongering, she stands out as an original: portraying her life, her interests, and her other projects on her social media as well. She not only does glam shoots, but she also connects with her followers on a human level by showing her everyday activities.

Ms. Fatima Raja Kasuri is an influencer who does justice to the title as she influences women to be more elegant, more confident, and the most beautiful versions of themselves.

Zameen.Com Lays Foundation Stone Of Spring Arch, Box Park II In Bahria Town Phase 7

Rawalpindi: Zameen.com — Pakistan’s largest real estate enterprise — recently laid the foundation stone for the two state-of-the-art projects, the Spring Arch and Box Park II in Bahria Town Phase 7. Zameen.com Director Project Sales (North) Khurram Hussain and Premier Choice Developers CEO Imran Zia graced the event with their presence. In addition, prominent property dealers and experts from the real estate market of Rawalpindi and Islamabad were also in attendance at the ceremony.

While speaking to the media, Director Project Sales (North) Khurram Hussain said that Spring Arch and Box Park II will be among the most prominent real estate projects of Pakistan, as they were being developed in line with the best international construction practices. He added that due to their stunning façades and incomparable amenities, the two projects will be the real estate marvels of the twin cities — making them a solid investment opportunity.

Premier Choice CEO Zia informed the media that the two projects will be unique real estate ventures due to their prime location, unbreachable security features, and uninterrupted power supply. These developments are surrounded by the best of what Bahria Town Rawalpindi has to offer, including campuses of famed schools, colleges, banks and all other commercial facilities. All these factors add weightage to the projects’ investment potential, he added.

During the event, guests additionally enjoyed a soulful performance of popular local qawwals, while a prize distribution ceremony was also held for the best-performing employees of Zameen.com.

Here’s Why IBM’s Brand Campaign “Let’s Create” Is The Height Of Innovation

Image Source: ICT Business

IBM has gotten the ball rolling on their mega campaign that is the dream of all their partners and clients. The campaign is innovation embodied and that is what it is for too – to innovate on an upward curve. The announcement is making headlines and here’s why you need to know about it:

Read more: The Reality Behind The Shape Of Pringles Potato Chip

“Let’s Create”

IBM’s new integrated global platform, “Let’s create,” is their greatest achievement yet. It is the company’s most highlighted creation in over a decade because it’s so 2022. The campaign, “Let’s create” is also gaining popularity because it embodies the vision, strategy, and purpose of today’s IBM. What is at their core? A focus on innovation and collaboration to create value for clients while helping their businesses. That is what “Let’s Create” is.

So, What Is It?

‘Let’s create’ is an invitation to co-create with IBM, according to the company’s statement. It uses hybrid cloud and artificial intelligence (AI) technology combined with its consulting expertise to help you. Together this creates data-driven solutions that secure organizations around the world. According to IBM, the platform is designed to automate, modernize, secure, and transform organizations around the world.

ibm let's create
Image Source: Adweek

The campaign is set to roll out in the coming months, that too in three intervals. The first chapter will educate people about IBM’s core capabilities and expertise. The next chapter will demonstrate how IBM helps its clients materialize their unique visions. The third chapter will focus solely on the “New Creators”. The “new creators” refers to the application of technology to create the transformation that global businesses need.

More About IBM

ibm let's create
Image Source: IBM

Read more: 5 Ways To Make Customers Trust Your Brand & Why It’s Important

IBM has a global, multi-platform marketing investment strategy. This company’s transformation is recorded amongst some of the most significant transformations in its 110-year history. There’s even more besides “Let’s Create” that helps them stand out. The recent spin-off of IBM’s managed infrastructure services business, Kyndryl with hybrid cloud and AI is remarkable. Now, “Let’s create” conveys IBM’s commitment to lead the industry. The latest campaign will strengthen the company more. Innovation, development, and application of advanced technologies are the latest tools for businesses.

Stay tuned to Brandsynario for the latest news and updates.

Hadi Akberali | COO | Amreli Steels | Brandsynario CEO Stories

Relish the tete-a-tete between Brandsynario Mr.Hadi Akberali (Chief Operating Officer) and the Marketing guru’s of Amreli Steels Limited Mr.Mohsin Ali Sadiq (Senior Manager Marketing) and Mr.Syed Sohaib ul Hassan (Deputy Brand Manager). Learn about our company and how our latest campaign #AapKiTarhaSOLID went viral! #AmreliSteels #Steel #Brand #Pakistan #Hope #CoronaVirus #COVID19 #StaySafe

Second Cohort Of UNDP JAZZ SDG Bootcamps Concludes—Winning Start-Ups Focus On Education, Health, Climate Change, And Digital Transformation

Jazz

Islamabad, 17 February 2022: UNDP Pakistan and Jazz conclude the second cohort of the SDG Bootcamps—on themes of Education, Health, Climate Change, and Digital Transformation. Implemented by School of Leadership Foundation (SoLF), in the second cohort, 131 social enterprises participated, including 42 women-led initiatives. Four social enterprises emerged victorious.

The winning social enterprises included—Bechlo.pk from Sindh, a multi-vendor app store created for and by women to sell new and preloved products online; Perwaz from Sindh, a healthcare company that provides drone services to deliver medical aid; Crop Care from Sindh, a mobile app that helps farmers detect crop diseases and recommends solutions; and Edibles from Punjab, working to reduce single-use plastic cutlery by introducing sustainable and eco-friendly alternatives.

This second round of boot camps also included one regional boot camp in Islamabad with a total of 25 social enterprises, including participants from Jammu and Kashmir, and Gilgit-Baltistan. Malook Enterprise won the regional boot camp. This social enterprise is creating income opportunities for communities in Gilgit Baltistan by harvesting and selling local organic produce, like herbs, dry fruits, vegetables, etc.

UNDP Pakistan Resident Representative, Mr. Knut Ostby, spoke during the conclusion of the second cohort, “It’s truly inspiring to see the youth, especially young women, opting for social entrepreneurship as a viable career option. The UNDP-Jazz SDG Bootcamps are helping aspiring entrepreneurs to navigate and develop business models. Enhancing the social entrepreneurial ecosystem in Pakistan will not only empower the youth of the country but will also contribute towards achieving Pakistan’s SDG targets.”

Mr. Syed Fakhar Ahmed, Chief Regulatory and Corporate Affairs Officer, Jazz commented, “I would like to congratulate the winners, and I am confident that the insights gained through the boot camps will help social enterprises scale their businesses. We look forward to upcoming cohorts empowering the youth, especially from rural areas, to make a positive impact on the society.”

The winner of the national bootcamp will be provided with an opportunity to join Youth Co: Lab, the largest youth social entrepreneurship movement in Asia and the Pacific co-created by UNDP and Citi Foundation, along with access to mentorship opportunities by Jazz.

Jazz and UNDP Pakistan launched the SDG Bootcamp in December 2020 to promote social entrepreneurship and strengthen the start-up ecosystem in Pakistan. Under this, 20 boot camps will be conducted across the county to train 800 young social entrepreneurs, including 50 percent women, by December 2022.

How To Use Raast Payment System To Transfer Funds Instantly

Raast
Image Source: Brandsynario

RAAST – Pakistan’s first instant payment system, is launched by the State Bank of Pakistan. The feature allows users to send instant, reliable, and zero-cost digital payment services to the people of Pakistan. The objective of the initiative is to promote the adoption of digital financial services in the country.

Raast P2P allows the users to transfer funds as well as settlement services. The bank customers would be able to send and receive funds in their accounts using their bank’s mobile application.

Read More: PM Imran Khan Launches Complaint Portal For Scholarship Holders

To make payments and transfer funds, banks will also allow customers to create a Raast ID. This can be done by linking their preferred International Bank Account Number (IBAN) with their registered mobile phone number. The customers can then share Raast ID with others to receive funds in their accounts.

Here’s how you can create your account and transfer funds:

Activating Raast ID

With a Raast ID, users can send payments by using mobile numbers only without having to remember account numbers or IBANs.

1. Access your bank’s provided channel (mobile application, internet banking, branch over the counter, USSD).

2. Authenticate yourself and confirm your mobile number to link to your account.

3. Your bank channel will instantly confirm your mobile number as your new Raast ID. Only one Raast ID is allowed per customer and one account per Raast ID.

Raast
Image source: global Village space.com

Transferring Funds

Transferring funds via Raast is convenient since the sender doesn’t need to register to Raast to make the payment.

Here are the steps you need to follow to make the payments

1. Access your bank’s provided channel (mobile application, internet banking, branch over the counter, USSD).

2. Specify beneficiary’s IBAN or Raast ID (mobile number) on Raast-enabled banks.

3. Confirm the amount to be sent within the limits provided by your bank.

4. Your payment will be transferred instantaneously.

Read More: 5 Security Tips To Prevent Phone Apps From Stealing Your Data

Pakistan has joined a select club of countries that have either launched or are in the process of launching Instant payment systems. After the launch of the first phase of Raast, Bulk Payments in January 2021, SBP is now introducing Raast Person-to-Person (P2P).

The user-friendly features allow you to send transactions without any minimum transaction limit with 24-hour support and as well as free of cost fast and secure payments.

Stay tuned to Brandsynario for the latest news and updates.

The Windows 11 Update Has Many Cool Features & More Are Coming Soon

windows 11 update
Image Source: Indian Express

Microsoft is all about updates lately. There’s a new spring update to Windows 11 and it is officially live. The update contains many new features that we’ve listed for you. Keep reading to know what Microsoft has also said about future updates!

Read more: Here Is How You Can Purchase Property In The Metaverse

What’s Going On?

Microsoft is all set to release new features to your PC via Windows Update. They have also designed the update to download “quietly” in the background while it facilitates changes to the Windows 11 system. These updates to the Store will be bringing new versions of Notepad and Windows Media Player. Yes, the older Groove Music app will finally be updated. So, what’s new?

windows 11 update
Image Source: Windows Central

Android App Support

This has been the case with all Microsoft updates but this one packs a punch. The new experiences arrived early within the Windows Insider preview program too! The app support has become more advanced than your old one.

windows 11 update
Image Source: PC World

A Redesigned Taskbar

The taskbar was an issue in the earlier updates. You’ll be happy to know that many things have been fixed. However, this isn’t a utopia and so, many haven’t also.

windows 11 update
Image Source: Microsoft Geek

The new Windows Media Player App

Finally, the app works like you’d expect it to however, it still lacks. You can pick a music file, play it and you know the drill. But, we’re sad to report that there’s no integration with Spotify. It seems to have basic functionality as of now.

windows 11 update
Image Source: Pc Mag

The New Notepad

This one is for the nerds like us! Those who use Notepad will be pleasantly surprised. The new If you are, the new Notepad adapts to your Light Mode/Dark Mode system settings. Who knew note-taking could be fun?

windows 11 update
Image Source: Windows Blog

About The Update Schedule

Microsoft has also announced that updates will become regular. The tech company promises to begin rolling out new Windows 11 features to users regularly. The future updates will be working on the current ones, refining them and making them more efficient. Updates will not be rolled out in major system upgrades. There will be smaller, more effective ones for your laptop and they will be more frequent.

Read more: Here’s Something “Cheap” Apple Might Finally Be Releasing

Stay tuned to Brandsynario for the latest news and updates.

Naimal Khawar’s Recent Post Backfires & Advised To Keep Things Private

Image source: The News

Naimal Khawar’s latest comment on her own Instagram post has left netizens confused and we can’t help but wonder about the context of it.

The actress’s Valentine’s Day post caught her husband’s eye as he left a swoon-worthy comment under the video. However, what caught our eyes is how she reacted to the comment.

Take a look below.

Image source: Instagram.com

Can’t wait for our next life to start! *THE ANTICIPATION*

While her husband talked about being together in this life and the hereafter, she shared her anticipation towards it. Which seemed a little weird since death is something inevitable but no one has ever felt anticipation towards it.

Her comment left us wondering what she is talking about. Is she talking about another project or new development in life? Or is she referring to what we think she is?

We have never felt more confused.

Read More: Naima Khawar Under Fire For Wearing ‘Inappropriate’ Clothes

Naimal Khawar’s Valentine’s Day Post

Naimal Khawar’s Valentine’s Day post had everyone swoon over the cute highlights of their life together. The video showed small snippets of the couple together with a glittery dim aesthetic with background music giving us all the retro vibes.

“All paths lead to love!” She captioned the video. Let’s take a look at it below.

Netizens Are Left Wondering 

Netizens sure took notice of the small interaction between the couple and they also took notice. A few were left wondering what the actress is talking about.

“Maybe she is talking about her next project.” One user wrote.

Image source: Instagram.com
Image source: Instagram.com

Read More: Aamir Liaquat’s Latest Video With His Wife Is Making People Cringe

While some took notice of the small matter, others were all about sharing the love on her post.

Image source: Instagram.com

Naimal and Abbasi are undoubtedly the beloved couples of the industry and fans can’t help but fall in love with them more every time. They never shy away from expressing their love on social media at even the most random moments.

“Grateful for this man, for his gentleness, his softness, and his care.” Naimal shared the post with the caption a few days ago.

Stay tuned to Brandsynario for the latest news and updates.

PM Imran Khan Launches Compaint Portal For Scholarship Holders

scholarship complaint portal
Image Source: Zameen

The Prime Minister is changing things up for students. After all, all the young, brilliant minds getting their education are the future of the country. They should have a place to raise their voice. A new portal has been launched to fulfil this motive. Here’s everything you need to know about it:

Read more: HEC Announces US Scholarships For PhD Students 2022-2023

The New Launch

The premier just launched a new portal to direct the complaints of students. On Thursday, the announcement was made to the public. The motive behind this was that students face a lot of issues in pursuing their education. Where do they voice them?

scholarship complaint portal
Image Source: 24 news hd

Students were seldom heard before. He wants to change that in his tenure and so, this portal connects students with relevant authorities.

What Will This Portal Do?

The portal will resolve any and every issue of students on an immediate basis. As immediate as it gets in our country but that is still huge progress from the old ways. The premier also added how Pakistan Tehreek-e-Insaf (PTI) has brought a host of technological changes to listen to the citizens. The citizen complaint portal is already very popular, let’s see how this portal fares! 

scholarship complaint portal
Image Source: Tech Times

Who Will Overlook It?

A panel of academics will monitor the portal. It was also said that market research will be central to this process. Hence, new subjects and disciplines will be added for scholarships continuously.

scholarship complaint portal
Image Source: Geo.tv

Minister for Federal Education Shafqat Mahmood also graced the event. He added how the government has increased the number of scholarships for students. This is definitely incredible progress for the education sector. Moreover, the government has also established twenty-eight new universities.

Who Is Benefitting?

The government is definitely trying to improve the education sector. Did you know that the government is spending more than 28 billion rupees on scholarships? This enables all to pursue their dreams, leaving financial troubles behind. Statistics show that currently 2.6 million students, the majority of which are women,  are benefiting.

Read more: Here’s Everything To Know About Fulbright Scholarship Program 2023

Stay tuned to Brandsynario for the latest news and updates.