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Systems Limited Subsidiary Systems Ventures Makes Equity Investment In JOMO

Systems Limited has made a strategic investment in JOMO through its subsidiary Systems Ventures. This investment accents how Systems Ventures aspires to amplify digital innovation and support Pakistani businesses that steer positive economic disruption.

JOMO has one of the leading and progressive eCommerce business model, and its excellence-guaranteed business framework played a momentous role in its rapid growth and set it apart from other key players. Systems Ventures is also excited to share the Board of Director’s table with leading names such as The Services Group, Sapphire Group, etc.

Asif Peer, CEO of Systems Limited, expressed, “We are gratified to strategically invest in JOMO, Pakistan’s fastest-growing fashion eCommerce company. With seamless last-mile delivery and uniquely positioned Try before you buy’ excellence model, JOMO has firmly positioned itself as a leading eCommerce brand in the fashion ecosystem. As a technology partner and strategic investor, we are convinced that JOMO will be a trendsetter for other eCommerce ecosystem in Pakistan.”

Highly satisfied with the equity investment, Ali Khan-Bajauri, Cofounder and CEO of JOMO, shared, “We are delighted to have a leading, global technology partner and investor like Systems on board. Systems investment closes our first round of private funding. Before reaching out to Venture Capital (VC) seed funding, we at JOMO wanted to choose the right specialists to fully enable us to create gold standards in technology, data, brand building, beauty, and fashion.”

“We are super excited to announce that with the addition of Systems, we have all the right partners now sitting around the table to help propel JOMO become a truly Global Pakistani eCommerce company,” he further added.

This significant investment diversifies Systems Ventures’ investment portfolio and advances the goal of building a digital-centric marketplace. The company also aims to supplement the economic well-being of Pakistan by creating more job opportunities.

6 Pakistani Brands That Jumped On The ‘Fiza Shiza’ Bandwagon

Fiza and Shiza fiasco has taken social media by storm. It’s not every day that you get to see something as bizarre as this drama scene on TV. However, what’s common is the fact that brands leave no stone unturned while they hop on the opportunity to advertise the brands using the memes.

While it might sound all fun and games, it seems like, with every passing day, the joke is getting out of hand. Let’s take a look at some of the brands that used the situation to advertise their brand.

1. KFC

Not even KFC could resist the urge to debate on the Fiza-Shiza matter. While they talked about the originality of the drumstick they said,

“Fiza ho ya Shiza, original main koi confuse nae hota!”

Brands
Image source: facebook.com

Read More: Gucci Releases $980 Smart Case For AirPods Max For Easy Carrying

2. Freakin Fries

The fast-food eatery simply settles the debate by claiming that their fries are loved by everyone, be it Fiza or Shiza.

Image source: facebook.com

3. Durex

For him, for her, choose the best option and don’t get confused. While it might seem a little confusing the #fizashiza at the bottom clarified everything. A nightmare for both Shiza and Fiza?

Image source: facebook.com

4. Shinny Arts

The jewellery page shared their stoned pendants by saying,

“Ab Fiza ho ya Shiza, sb k lye ha sterling silver jewellery.”

This could be the ultimate marketing strategy given that Valentine’s Day is around the corner. While everyone can ask for the pendants from their significant other, Fiza and Shiza can easily grab one.

Image source: facebook.com

Read More: 5 Thought-Provoking Campaigns By Coca-Cola That Touched Our Hearts

5. Josh 

We are no strangers to their commercials and marketing campaigns yet they make sure to create highlights with every one of them. What’s more funny/weird is the rhyming part. I guess we will just leave it at that.

Brands
Image source: facebook.com

6. Coffee Kaffee

This sounds like a pure treat. The restaurant is offering a free meal if both Fiza and Shiza come together. However, they can also get a 50% discount on their meals if they show up separately. While the offer is not valid anymore. Do we wonder how many would’ve availed it?

Brands
Image source: facebook.com

Stay tuned to Brandsynario for the latest news and updates.

Karachi Kings’ Fifth Consecutive Defeat Leaves Fans Disappointed

karachi kings defeat
Image Source: Twitter

PSL has everyone at the edge of their seats as they root for their favorite. The excitement is reaching the skies but so is rivalry as people boast that their supported team is better. However, Karachi Kings’ performance has left their fans grappling at straws. Five defeats in a row? They have done the impossible. That is precisely why the memes on this team are getting out of control.

What’s Going On?

Karachi Kings recently left their fans disappointed and dejected. After the Babar Azam-led side showcased their fifth consecutive defeat in the Pakistan Super League’s (PSL), people were shocked. The fifth defeat came in the seventh edition match with Islamabad United. Yes, we just lost to Islamabad!

Read more: Atif Aslam’s Style Game In PSL Anthem Has Got People Talking

The Match’s Details

On Sunday, Islamabad United knocked down PSL fifth edition champion Karachi Kings in a massive defeat. They were defeated by 42 runs as the Shadab Khan-led side restricted King to 135 runs. Did Babar Azam just lose to his team member? It seems so. The captain is not giving his best game.

Thereafter, Karachi Kings became a trending topic on Twitter. Not for all the good reasons, though. They started trending as Twitteratis expressed their sadness over the consecutive losses. However, as you may know by now, we have a coping mechanism that is very hilarious. We make memes!

Have a look at the memes that are simply outrageously funny:

The Meme Wars

Read more:PSL 7 Off To A Flying Start, Quite Literally!

There’s More To It…

You may already be rolling on the floor laughing but there’s more where that came from. Our people do not lack creativity when it comes to memes and they’re bringing out the big guns.

Stay tuned to Brandsynario for the latest news and updates.

6 Iconic Songs Of Lata Mangeshkar That Touched Our Hearts

lata mangeshkar iconic songs
Image Source: The Financial Express

Lata Mangeshkar died on Sunday, 6th February at the age of 92. The legend of the music industry started her career in the 1940s and since then, has sung over 25,000 songs in several languages all of which were loved dearly. People of the sub-continent, old and young, have grown up listening to her songs. On her death, let us revisit the songs that define her legacy and keep her immortal.

1. Tujhe Dekha Toh Ye Jana Sanam

This song from DDLJ was also sung by Mangeshkar. Every Bollywood-obsessed kid knows the lyrics to this song but doesn’t forget to pay attention to the strong vocals backing up Kajol. Lata Mangeshkar’s songs were also always in most hit movies.

2. Aaj Phir Jeene Ki Tamanna

This song was also a BOP for those who loved Mangeshkar’s voice. The song was way ahead of its time with the catchy lyrics and the alluring tempo. Songs like these get a  new life now when we remember the legend.

3. Aap Ki Nazron Ne Samjha

You can’t call yourself a romantic if you haven’t cried to this song at least once. Alternatively, imagine yourself as the 90s heroine with the exaggerated winged liner thinking of their beau. Lata Mangeshkar knew how to capture every song’s feeling immaculately. 

Read more: 5 Songs By ISPR That Will Revive The Patriotism In You

4. Jiya Jale

This was one of her latest ones starring Shahrukh and Preity Zinta. The song was also a hit when it came out and it still is. It captures your attention every time it plays and transports you to the movie— Dil Se. Again, a hit movie and Lata Mangeshkar’s vocals, what more can one ask for?

Read more: 5 Pakistani Songs Featuring Bollywood Stars You Didn’t Know About

5. Ajeeb Dastaan Hai Ye

Be it the burger kids of today or the boomers who hate today’s new songs, this song is on the lips of all till today. Do yourself a favour and listen to “100 Years of Bollywood”— this song even comes in that! It’s one of the classics.

6. Kabhi Khushi Kabhi Ghum

Did you think we’d forget this? K3G is another Bollywood cult favorite that was powered by Mangeshkar’s vocals. Now that we think about it, how insanely fitting was Lata Jee’s voice in the film? The world will never forget her talent. May she rest in power!

Stay tuned to Brandsynario for the latest news and updates.

The Search for Pakistan’s Best Young Stock Investor – Registrations Open For The 4th Trading Titans Competition

The fourth season of KTrade Trading Titans – Pakistan’s most popular student Fantasy Stock Trading competition is starting from the 1st of March.

Launched by KASB KTrade’s Pakistan’s leading stock brokerage, in this three-month competition, students will get the opportunity to develop their own stock portfolios and learn about investing and stock trading through the KTrade App. Students will get the experience of real-life investing through a risk-free, virtual trading platform.

More than 2000 students, from over 30 universities have participated in the past three Trading Titans competitions. The winners have consistently outperformed the market and even experienced fund managers. The top three achievers have been from IBA Karachi, LUMS, and IBA Sukkur and many have ended up with job offers and careers in capital markets.

In this competition, the participants will be given a virtual portfolio of PKR 1 Million which they will need to manage through KTrade over 3 months. The top 20 students who manage to generate the highest return will be awarded cash prizes along with a job placement offer with KTrade Securities Limited.

KASB KTrade’s goal is to democratize access to financial investment and to help transform people’s lives by helping them make better financial decisions. Trading Titans offers this opportunity to search for Pakistan’s Best Stock Investor. Registrations are open until 1st of March on www.kasb.com/trading-titan/

KASB KAKTrade has always been a pioneer in creating financial literacy and has taken multiple initiatives to ensure everyone has access to the financial markets including students who are the future of the country,” said Ali Farid Khawaja Chairman & Co-Founder KTrade Securities.

The Wait is Finally Over as Ufone 4G Unfolds Waqt Hogaya Hai Free Internet Ka

Twitterati took over the internet after Ufone 4G tweeted a gripping teaser on their social media with a mysterious hashtag Waqt Honay Wala Hai. The hashtag immediately caught the attention of bloggers and celebrities along with thousands of others who tried solving the secret behind kes cheez ka waqt honay wala hai.

Everyone inquired about the same question as they deciphered Ufone 4G’s message in the teaser.  But no one had a clue and no one could ever think of what Ufone 4G would be coming up with next.

When nothing else worked Twitterati and Instagramers started to cook up crazy theories to solve the mystery behind the hashtag and oh! let’s not forget about the funny answers that circulated the internet all weekend.

Well, (drum roll) the wait is FINALLY over, the curtain has been lifted and Ufone 4G has, at last, answered the weekend’s most trending question: Kes Cheez Ka Waqt Honay Wala Hai?

Ufone 4G MUFT MORNINGS!

Muft Mornings is better than any mega-discount offer and honestly, it’s even better a new face as far as we can say. Because it’s offering us FREE Internet from 9 AM to 12 PM every day.

Read Again: FREE Internet!!!!

Oh, the EXCITEMENT ….

For us this is the best offer so far, cause let’s face it who doesn’t like FREE things … we know that we love them.

We are exhilarated to test out Ufone 4G’s Muft Mornings and we know that you are too. So, let us know in the comments below what you think about this excitement-filled FREE offer and stay tuned to find out more!

Sindh Launches Road Checking Campaign For Tax Defaulting Vehicle Owners

The Excise & Taxation and Narcotics Control department were going to launch a ‘Road Checking Campaign’ to recover tax from tax-defaulting vehicles from February 07 to February 18 in the metropolis. The drive will collect tax from the default vehicles’ owners.

Location

The road checking will take place around 37 locations in the city. These places included Korangi Industrial Area, Brook Chowrangi, Singer Chowrangi, DHA Cemetery, Sunset Boulevard Road, Toba Masjid, Site, Manghopir Road, Banaras Chowrangi, Hub River Road, Mazar e Quaid, Shahra-e-Qaedin, Muslimabad, Gulistan School, Khara Dar, Kemari, Queens Road, Clifton Bath Island, Shaheen Complex, PIDC, Mai Kolachi Bypass, Malir Cantonment, Landhi Industrial Area, Saudabad, Khokhrapar, PIB Colony, Teen Hatti, Soldier Bazaar, Lasbela, Johar Chowrangi, Metro Cash & Carry, Time Square, Pahlawan Goth, F.B Area, Nazimabad, North Nazimabad and North Karachi.

Read More: Honda Civic 2022: Price In Pakistan, Features, And Booking Information

The Meeting Details

The decision was taken at a gathering chaired by Mukesh Kumar Chawla, Secretary Excise & Taxation and Narcotics Management Division Atif Rehman, Director Generals Iqbal Ahmad Leghari, Aurangzeb Panhwar earlier this week.

The assembly determined to take action in opposition to the homeowners of tax defaulting autos. It is knowledgeable that action could be taken against homeowners of an open letter as well as unregistered and tax defaulting autos in the course of the highway checking campaign.

Drive
Image source: geo. tv

According to the reports, the checking teams will form under the leadership of Deputy Directors,

Read More: Gucci Releases $980 Smart Case For AirPods Max For Easy Carrying

Provincial Minister Mukesh Kumar Chawla requested the owners while addressing a meeting. He said that owners must deposit their due taxes to avoid any untoward situation.

In light of the issue, Mukesh Kumar Chawla said, “There is a facility to deposit vehicle tax online. Owners of tax defaulting vehicles can visit the Excise Department’s website. The details are available at www.excise.gos.pk of their due taxes.”

Further adding that being law-abiding citizens, owners of the vehicles should pay their tax immediately.

Stay tuned to Brandsynario for the latest news and updates.

Google Chrome Gets An Updated Logo For The First Time In 8 Years

Image source: verge.com

Google Chrome logo has been getting simpler since 2008 with the logo being tweaked in 2011 and 2014. The tech giant is now making subtle changes to the Chrome logo, as shared by Elvin Hu, a designer for Google Chrome.

Elvin Hu, a designer for Google Chrome, offers a first look at the logo’s redesign in a thread on Twitter.

“Some of you might have noticed a new icon in Chrome’s Canary update today. Yes! we’re refreshing Chrome’s brand icons for the first time in 8 years. The new icons will start to appear across your devices soon,” Hu said in a tweet.

Read More: Queen Elizabeth’s Platinum Jubilee: A Complete Guide On The Celebrations

What’s New In The Logo?

The icon has been simplified/flattened by removing the shadows. The colours are brighter and the proportions are different, making the big blue ball in the middle noticeably bigger.

Another subtle change has been made to the colours of the logo. Avery subtle gradient to the main icon between the green and red colours to prevent “ unpleasant colour vibration.

Google also is tweaking it further with different variations designed to look more at home on Windows, MacOS and iOS.

“We created OS-specific customizations. We want the icons to feel recognizably Chrome, but also well crafted for each OS. For example, on Windows, the icons take on an obviously gradated look, appearing at home on Windows 10 and 11,” Hu added.

Read More: How Do Shows On Netflix Earn Profits?

The new Google Chrome logo will be live for users across all devices with the release of Chrome 100 soon.

Explaining the reasoning behind the changes, Hu added, “You might ask, “why bother with something so subtle?”

“We tailor Chrome’s experience to each OS, with features like Native Window Occlusion on Windows, day-one M1 support on macOS, Widgets on iOS/Android, and Material You on Android. We want our brand to convey the same level of care.”

Stay tuned to Brandsynario for the latest news and updates.

Cocomo Brings Back Their Iconic Jingle With Asim Azhar

If you scream the word, “COCOMO” in a room, chances are at least two people will reply with “Mujhe Bhi Do.” That’s enough to show you the iconic status of this jingle and the place it holds in our hearts. The iconic jingle of Cocomo which stayed in our memories in the form of #CocomoMujheBhiDo was revived again by Bisconni with a twist. The nation’s heartthrob Asim Azhar was only ten when he sang the original song in the ’90s. So, it is fitting that he was roped in to recreate and sing the new jingle. It goes without saying that after all these years, the song has transported us back into our childhoods. The sweet tune has stayed with us throughout this time so to hear it again is so refreshing.

While at its heart, the jingle remains the same but its treatment and melody have been changed while keeping in mind the current times and the kind of music the current generation enjoys. The new jingle comes with a rap element, plus the eye-popping visuals and colorful animation make it a treat to watch. It’s interesting and exciting and is bound to bring a smile to your face.

The new TVC goes perfectly well with the jingle because of its contemporary feel and the burst of colors that are before you on the screen. The elements of Pac-Man with our friends and sharing a pack of Cocomo do a great job of reflecting on the bygone era and a simpler time when maintaining a high score and getting the last cocomo was our only concern.

It goes without saying Cocomo is a part of all our childhoods because the memory of its creamy filled goodness is something we are fond of even to this day. And I don’t think that will change anytime soon.

Over the years, Cocomo has introduced 3 more flavors along with its double chocolate flavor; Strawberry, Orange, and Milk so we can choose our favorite. Along with the original Rs. 5 pack, Cocomo is also available in Rs. 10, Rs. 25, and Rs.50 packs.

The edge that Cocomo has over other biscuit manufacturers is the chocolate-filled center, which makes it an all-time favorite snack for all ages. Through the TVC and the new jingle, Bisconni has managed to reconnect with people especially the 90’s kids who are young adults now. Its cute, fun, and cheerful jingle appeals to people of all ages because they can relate to it on another level. We all secretly have Cocomo, don’t we ;)?

Asim Azhar has brought a sweetness and fun element to the jingle. No wonder it has more than 3m views on YouTube.

8 Fool-Proof Ways Pakistani Women Can Earn Money From Home

money wedding reception
Image Source: Tribune

Financial independence for women is one of the most critical factors to lead a decent life. With inflation and fewer means of income, it has been difficult for girls to manage a lifestyle and earn money. However, these are not the only factors. Having to spare time for home, kids, and other social responsibilities makes it quite difficult for women to leave their houses in quest of a job. Yet, there are so many ways a woman can earn from the comfort of her home with a little knowledge and a lot of patience and practice.

So, today, we are listing all the ways women can earn from home with little skills and investments.

1. Home-Based Food Business

Who doesn’t like food? This is one of the most basic motives behind running a food business. And while it requires more hand skills and less intellectual knowledge, knowing what you need to do is one of the most crucial factors in starting a food business. If you have the skills for cooking and an eye for detail, this can be the best option for you to earn some extra bucks from home.

Image source: pinterest.com

2. Content Writing

While we don’t have to become a Shakespeare to earn money from content writing, you can’t step into it without basic skills and knowledge. However, if you have got a flair for writing, then nothing can stop you. With the right tools and knowledge, you can easily start a career in writing and get yourself a decent job from home. However, know what your clients need so that you don’t waste time trying to catch some good ones.

Image Source: Better Team

Read More: 5 Advertising Mistakes That Will Destroy Your Business

3. Thrift Store

If you are a shopaholic or know one, I have got a treat for you. Selling pre-loved items don’t only sound cool; it has become the need of time. With more options of sustainable choices and recycling, thrift stores provide a decent option to earn some money while contributing to the earth’s well-being.

Image source: pinterest.com

4. Online Classes

As the pandemic has taken quite a lot of opportunities from us, it has introduced us to a million more. While online classes have become a norm and zoom is like our second teacher, it has become easy to find online tuitions and teach via online platforms. So, put your talent to good use and earn a handsome amount from home.

Earn Money From Home
Image source: pinterest.com

5. Sell Imported Goods

Most of us rely on our friends and family to get us some goodies from abroad. However, thanks to resellers, we don’t have to wait for months or years to get our hands on imported products. Starting a reselling business might seem daunting, but it sure has some perks if you know how and when to start.

Image source: pinterest.com

6. Hand Made Crafts

Hand-made items hold a sentimental value that cannot be matched with anything. The amount of effort which is put into a product makes it worth the wait and money. Not to mention the love people put into creating something new. While the home market is booming and more and more people are trying to sell imported home products. Learning a few ideas and creating something of your own will sure snag you some customers along the way.

Earn Money From Home
Image source: pinterest.com

Read More: 6 Extracurricular Skills That Pakistanis Can Turn Into A Side Business

7. Sell Your Skills

It can’t get simpler than this. Sell what you are good at. It doesn’t have to be necessarily baking, cooking, or crafting. It can be something as simple as teaching a language or creating looks for people. Whatever you do, make sure you are good at it and have a passion for it.

Image source: pinterest.com

8. Stitching Services

While this is a skill you need to learn while stepping out of the house, you don’t necessarily have to go out to offer it. Start a Stitching service from the comfort of your home. Make sure to target the right audience who values and acknowledges your craft and hard work.

Image source: pinterest.com

Stay tuned to Brandsynario for the latest news and updates. 

8 Awesome Movie Recommendations For Car Enthusiasts

car enthusiasts and such car movies
Image Source: moviepronews.com

Memes have the ability to become viral in less than a day. They are hilarious and give people the opportunity to make more memes. One of the memes that are highly viral these days is the ‘F9’ one. The meme features ‘Dom’ in various films, stating how ‘Family’ supersedes logic. In light of that, many people want to watch F9 just for the sake of supporting the memes. However, apart from the franchise, we have some awesome car movies for you.

These movies either feature cars by a dozen or they focus on one particular car. Do you remember ‘Knight Rider’? Are you a fan of cars or racing movies in general? Then, you are bound to definitely enjoy this list. However, we encourage everyone to check out these car movies at least once.

1. Drive (2011):

While the nature of the film does not focus solely on cars, they are definitely a big part of it. It features Ryan Gosling as a stunt man, who moonlights as a getaway driver. The film has this vibe of the 70s, with classical cars all over the movie set. It has a thrilling plot and some suspense-filled drives. Let’s be honest, the soundtrack is golden!

2. Gone In Sixty Seconds (2000):

Nicolas Cage stars in this film as a former car thief. However, he has been pulled back into this life to pay off debts his brother owes. Watch this action-packed film that puts a team together with one simple task: Steal fifty cars in one night. It is also the film to glamorise the Ford Mustang ‘Eleanor’ GT 500.

3. Ford V Ferrari (2019):

Ford V Ferrari is one of the best car movies of this decade. It shows the journey of the motor company ‘Ford’ on the racetrack. The first time the Ford GT was made to race in the famous ‘LeMans Circuit’ is the highlight of this film. Plus, you get to see A-listers like Christian Bale and Matt Damon come together.

4. Rush (2013):

Rush encompasses the greatest rivalry to ever take place on the racing circuit. The film is full of formula one racing and one rivalry. It is the one between James Hunt and Niki Lauda. For those car enthusiasts, this film is a treat to watch. Watch huge cars barreling down the track in heavy rain. Plus, the soundtrack ‘Lost but won’ is awesome!

5. The Italian Job (2003):

This is a film in which cars play a critical role. The plot features a group of people planning to steal a huge chunk of gold bars. However, transportation is the tricky part of this robbery. They want cars that can handle the weight but are able to go fast too. The Italian Job shows the crew escape in a daring chase using MINI Coopers of various colours. The film is a high recommendation.

6. Need For Speed (2014):

Need For Speed features Aaron Paul as its protagonist. The film is full of action-filled racing sequences. One of the best parts of the film is the final race, using supercars. While the movie itself may not have gained a lot of praise, it is a definite watch for car enthusiasts. You might stay glued to the screen, watching all that rubber burn!

7. The Fast And The Furious Tokyo Drift (2006):

Even if you have watched this movie already, you might wanna re-watch it sometime. It is one of the most popular car movies of all time. Its soundtrack, as well as the drift sequences, are definitely worth watching. The movie ties into the Fast franchise but seems a bit apart from the regular storylines.

8. The Ice Road (2021):

While this movie is not targeted at cars, it is definitely full of automotive action. The highlight of this movie are semi-trucks or huge lorries. Liam Neeson stars as a truck driver, who must navigate across a road made only of ice. From plain nature-based thriller to action sequences, watch this film as they cross the road. Fans of Liam Neeson will love this one.

Stay tuned for more from Brandsynario!

5 Marketing Jokes That Are Sure To Crack You Up

marketing jokes

Every industry has its industry-specific jokes. And so you will find that the marketing industry has marketing jokes too. But who are the characters most of the time whenever jokes for this sector come up? They could be from the brand side (advertisers as we call them) or an advertising agency that helps the advertiser to do marketing. Sometimes it also includes the customers a product is marketed to. So let’s have a look and be entertained, shall we?

1. The marketing strategy we all know so well

Amateurs would still go for buy one get one free, but all the regular shoppers know that this is just a marketing strategy where they overprice the product and feast on the target market’s psyche. Clever!

Image Source: Pinterest

2. We all know who is who

An advertising agency or more like the account handler would be able to relate more to this, considering it’s them who have to deal with the client directly. It is a miracle how the design team is actually able to deliver.

marketing jokes Image Source: marketoonist.com

3. Every marketing campaign ever?

The sad story of every marketing project ever. If you are privy to the origins of a marketing idea, you would know this is exactly how things proceed (well, most of the time). But hey, at least clients get something close to the product they wanted.

Image Source: Pinterest

4. When men make marketing campaigns 

Be it selling chocolate, or selling a car, when your marketing team is purely male-centric, this is how they come up with ideas. And they might not be wrong, though, because half of the target audience is always men, and men know what men think.

marketing jokes

5. Everything is amazing, but…

Anyone who has worked in the design department of an advertising agency would relate to it. When the design department has worked according to the brief down to the T, and yet the client goes like, ‘Oh, but can you make the logo one font size bigger?’

Image Source: Pinterest

Sometimes these marketing jokes may even get offensive for one party but hey, aren’t all jokes made at the expanse of a particular group? In fact, that’s what makes it funny. But it’s crucial that they do not cross a particular line because we are all grown-ups here, and we should respect others and not create issues. That said, do let us know of any other marketing jokes you may have heard of.

Stay tuned to Brandsynario for the latest news and updates!

How Is The Chip Shortage Affecting Auto Industry Worldwide?

global chip shortage affecting automakers
Image Source: gizmochina.com

Technology is advancing forward at a swift rate. Where we used to think of dial-up internet, now wireless technology floods the countries. Even 4G has become a thing of yesterday now. The world is looking to invest in 5G technology everywhere. The world runs on silicon chips because they are quite essential. A huge part of the economy is powered by them and we would feel quite troubled without them. However, there has been a continuous global chip shortage for many months now.

This shortage has affected quite a lot of industries. The shipping of smartphones has been reduced because of this chip shortage. Just a few months back, Apple was forced to call back a shipment because of the shortage. Just like that, the graphics card industry has been affected too. Mining is not the only reason that prices have been so hiked up lately, rather the shortage contributes to it too. So, how exactly does this shortage affect the automotive industry?

chip shortage and silicon
Image Source: fortune.com

Chip Shortage In Vehicles

Nowadays, vehicles are integrated with a lot more than just your basic gadgets. Once you put that key in the ignition or press the button, the entire car jumps to life. Alongside this, a plethora of things come to life as well. This includes the entire front deck, which has the infotainment system. Apart from that, the Bluetooth features, as well as the audio assistant and speakers, are all powered up. When all of this happens, you have what is known as a modern vehicle.

Read More: iPhone 12 Pro Max Vs iPhone 13 Pro Max – Which Camera Wins?

However, all of these gizmos and gadgets are powered by a semiconductor chip. This is made of silicon and it is exactly what is in shortage right now. Yes, the automakers are having a difficult time with manufacturing because of this chip shortage. If they compromise on all these features in the car, they will have to reduce the prices of the vehicles. Additionally, a lot of what powers a car is contributed to by the semiconductor chip. We might, as well, enter the previous era if we remove semiconductor chips altogether.

chip shortage and silicon chips automakers
Image Source: aaj.tv

Moving Forward Despite Obstacles

We hope that this shortage does not stay for quite a long time. It has affected business for quite a while now. Brands like BAIC have faced some serious obstacles due to the absence of chips. Even console manufacturers like Sony had to redesign the PS5. In order to do so, they reduced a lot of weight in it and they have changed some of the interior design as well. The aim is to use as little silicon as possible, without lowering the quality.

Read More: Samsung To Set Up A TV Manufacturing Plant In Karachi

Let us see how the industries fare as the months’ progress into 2022. After all, the world is moving towards a clean energy era.

silicon shortage everywhere
Image Source: zdnet.com

Stay tuned for more from Brandsynario!

Here’s How You Can Use Your Phone’s Privacy Protection Tools

apple privacy
Image source: headtopics.com

Are you concerned about how applications and websites utilize your data? This year, Apple’s iOS 15 and Google’s Android 12 operating systems improved their privacy controls to provide you with additional warnings — and alternatives — when a site or service seeks to utilize personal information such as location or browser clicks.

Here’s a short rundown of those options.

Configuration of the System

Open the Settings app in iOS or Android by tapping (or speaking) it, and then select Privacy. On an app-by-app basis, you’ll discover many screens, menus, and options for restricting access to the phone’s hardware (like the microphone) and software (like your contact list). Android 12 has a privacy dashboard that displays what applications have been doing, as well as shortcuts for changing the information that Google gathers and retains in one’s Google Account.

If you’re interested, Apple and Google have released statements regarding how they utilize your data. Remember that removing online trackers and location information may cause your free applications to behave differently, and many news and cultural websites utilize tracking software. However, if you want greater control over your data, here are some categories to consider.

Read More: iOS 15 Update: iPhone Users Can Now Keep A Track Of Replaced Parts

Location

The location services function on your phone can determine your exact position on a map, which is useful for things like offering driving instructions. However, with the latest iOS and Android versions, you may share an estimated location rather than a specific one for a little more privacy.

Open the Settings app on an iOS 15 smartphone and navigate to Privacy, Location Services, and System Services. You may stop or allow location services here, as well as manage which third-party programs (including Google’s software) can utilize your coordinates — and when they have permission to do so.

Scroll all the way down and pick System Services to discover how the iPhone utilizes your location, such as collecting “significant locations” like your home address; you can turn this off or delete the data if you find it intrusive.

Image source: 9to5mac.com

Apps and advertisements

Apple’s App Tracking Transparency feature alerts you when an app wishes to track your online activities, often for the purpose of targeted advertising. To access the restrictions in iOS 15, go to Settings > Privacy > Tracking. (While Apple’s own advertising platform maintains it does not share personally-identifying information with third parties, you may disable such adverts in the Apple Advertising section of the Privacy settings.)

In Android 12, go to Settings and then click Privacy to get a variety of settings, including the Advertising option, which allows you to prevent targeted ads by erasing your Advertising ID. Google also revealed last month that Android will automatically disable permissions for applications you haven’t used in a while.

Read More: All You Need To Know About Apple Watch Series 8

Web 

For decades, web browsers have been used to monitor you via cookies and other code that observes your activities for use in marketing and advertising. (Safari’s Private Browsing and Chrome’s Incognito mode prevent a browsing session from being saved, but they’re no match for browser trackers.)

Image source: mariopost.com

Another approach to avoid many online trackers is to use a privacy-focused browser program like Brave or DuckDuckGo. DuckDuckGo has launched its own App Tracking Protection Tool as well as an email protection feature for the Android edition of its DuckDuckGo Privacy Browser, both of which are now in public testing.

Stay tuned to Brandsynario for the latest news and updates.

10 High-End Brands & Their Affordable Dupes

makeup dupes

Makeup fanaticism can never be gratified, an entire paycheck sometimes is dedicated to makeup shopping. Admittedly, we all love to splurge on all the makeup items we don’t need but want anyway. However now thanks to some makeup brands which do not leave a humongous dent on one’s pocket and they are a total steal.

Yes, those are the makeup dupes – decent budget-friendly alternatives with almost half the price tag of the high-end makeup brands which cater to your inner makeup addiction without making you bankrupt. Check out these yummy makeup dupes that are famous for being the best and closest alternatives to these makeup must-haves given the vast price differences:

1) Benefit High Beam Highlighter Vs NYX Liquid Illuminator

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The closest dupe for the pretty Benefit highlighter which retails for $26 is NYX’s liquid illuminator which comes in a variety of highlighting shades. When you’re low on cash, you can easily opt for the NYX dupe only for $8 as it works really well.

2) Smashbox Photo Finish Foundation Primer Vs Elf Mineral Face Primer

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Smashbox Primer has us swooning over how good it is. Yet, Elf’s primer is almost $10 less in price with it being available for as low as $6.

3) MAC Studio Fix Fluid Vs Revlon Colorstay Foundation

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For high coverage, matt finish lovers will absolutely love Revlon’s colorstay which can be bought for $9 whereas the MAC studio finish is amazing and available for $27.

4) Naked 3 Palette Vs Maybelline Blushed Nudes Palette

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We all dream of owning the Naked eyeshadow palettes but not all of them fall under our budget sadly as a single palette costs $54. You can still try your hand at the Maybelline blushed nudes palette for a nominal $12 only.

5) Nars Orgasm Vs Milani Luminoso Baked Blush Dolce Pink

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The most sought after blush in the beauty arena is Nars Orgasm without a doubt. You can easily go for Milani’s baked blush in Dolce Pink as it is available for $9 whereas the Nars costs $30.

6) Diorshow Mascara Vs L’Oréal Paris Voluminous Mascara Carbon Black

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By purchasing the L’Oreal mascara for only $6 you can save quite a sum as Diorshow retails at $28.

7) Stila Waterproof Liquid Eyeliner Vs Wet n Wild ProLine Felt Tip Eyeliner

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Wet n Wild is also well known among the makeup enthusiasts as quite an affordable option. The eyeliner is also for $4 as compared to Stila’s $22 price tag.

8) YSL Touch Éclat Concealer Vs Catrice Re-Touch Light-Reflecting Concealer

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The Catrice concealer works really well as a not so pricey substitute for the high end YSL Touch Eclat as the former is priced at $6 and the latter for $42.

9) MAC Ruby Woo Vs Wet n Wild Megalast Lipstick Stoplight Red

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The MAC Ruby Woo is a must have as it suits almost every skin tone. But what to do when you’re low on your savings? Go for the $2 Stoplight Red instead of splurging $17 on the MAC lipstick.

10) Beauty Blender Vs Real Techniques Miracle Complexion Sponge

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The Original Beauty Blender costs a whopping $20 whereas the Real Techniques is available for less than half at $6. What’s not to like here?

Which makeup dupes really work for you? Let us know in the comments below!

Honda Civic 2022: Price In Pakistan, Features, And Booking Information

Honda’s popular Civic compact car gets a big glow-up for the 2022 model year as it debuts a more grown-up appearance, new features, and a refined cabin design.

Honda Civic Interior

Honda Civic’s 2022 model joins an ample and ergonomic inside with a more limited nose and wheelbase for unrivaled taking care of. Its seats are intended for solace and an open feel.

It would be furnished with all vital well-being highlights like ABS, Cruise control, security regulator, and substantially more. It would be accessible in 7 appealing shadings. The 2022 model has guaranteed amazing fuel mileage on streets and parkways.

The Honda Civic 2022 inside remains comfy for the driver as well as customers. The vehicle owns numerous innovative styles. Its exterior is long-lasting owing to the improved dimensions superiority.

Read More: 5 Authentic Car Inspection Services In Karachi

Variants And Price

  • Base Civic 1.5L Turbo M-CVT variant at Rs. 51 lacs
  • Mid Civic Oriel 1.5L Turbo M-CVT at Rs. 54 lacs
  • Top Civic RS 1.5L Turbo LL-CVT at Rs. 61.5 lacs

Booking Details 

The bookings for Civic 2022 are open now at a partial booking price of Rs.1,200,000 for all variants.

Civic Honda
Image source: cnet.com

“Kindly make payment (PO/DD) only in favor of Honda Atlas Cars (Pakistan) Limited/account of customer name and visit the nearest Honda 3S dealership for further booking details,” the company states.

Read More: AirCar To Set Off For Its First Journey Next Year

Features

  • Wellbeing
  • Solace and Convenience
  • Executionimmobilizer
  • Climate
  • Route and Audiovisual aid
  • Airbags
  • Forced air system
  • Electronically monitored slowing mechanism
  • Footing Control
  • Power windows
  • Power door locks and screening
  • Amalgam Wheelstires without tube
  • Focal Locking
  • Guiding Modification
  • Tachometer
  • Front Fog Lights

The Pakistani auto market has a past filled with inviting the most recent model year later the worldwide send-off. According to the sources, the new Honda Civic will show up in Pakistan in June 2022. While the timeline for the custody will keep changing depending on the demand.

Stay tuned to Brandsynario for the latest news and updates.

Pepsi’s ‘Sohna Tu’ Spreads Like Wildfire And Gets Star-Studded Attention!

It’s Pepsi’s world right now, and we’re just living in it!

If you don’t live under a rock, you might have noticed a recent buzz in the air.

Groovy tunes, catchy beats and all-round awesome vibes is the mood these days and we’re living vicariously through all the people jamming out to Pepsi’s latest installment of Why Not Meri Jaan.

Sohna Tu has grown to become the talk of the town! This catchy new dance track from Pepsi featuring Javed Bashir, HYDR Mustehsan, Aima Baig, and Rozeo has got us busting out moves we didn’t know we had!

The dance track was released earlier in January this year and now, we are seeing many notable stars take to social media to show their love for the new track.

Our very own ‘pawrty girl’ Dananeer was seen vibing to the song in her car, showing us that good music is essential for car rides and we couldn’t agree more!

Osman Khalid Butt tweeted about the song and said: “Taha Malik x Pepsi came through with another banger; from the choreography, the visuals, the groovy beat, everything works!”  Not only that but he even said he “can’t wait for more songs from the #whynotmerijaan universe.”

Guess what? We can’t wait either!

Supermodel Sadaf Kanwal also shared her Sohna Tu moment – enjoying some ice cream, good vibes and a late night drive while jamming out to the song!

Anoushey Ashraf was grooving to her “new favorite” song and she “can’t stop dancing to it.”

Mansha Pasha thoroughly also enjoyed Sohna Tu during her quarantine period and she shares how it turned into her go-to jam song!

All we can say is: Girl, same.

Sohna Tu has got our stars grooving and our people moving! Looks like we’ve found our go-to track for 2022! If you haven’t heard it yet, here it is now!

Gucci Releases $980 Smart Case For AirPods Max For Easy Carrying

Image Source: Digital Trends

If you always fantasize about having a Gucci bag exclusively for your AirPods then fantasize no more. The high-end luxury brand Gucci is here for you with its case for the headphones which costs $980.

Gucci’s “Ophidia case for ‌AirPods Max‌” is an online exclusive that brings “vintage and contemporary”. Along with its archive-inspired design elements. Playing with the contrast between past and present, the inside of the accessory is printed with ‘Hodiernum’—a Latin word that means ‘belonging to the present day.’

The Design

Like its other popular accessories, Gucci adorned the outside of the case with its classic brown leather and gold-tone details throughout.

Inside, the blue neoprene and viscose lining features the word “Hodiernum” in yellow. According to Gucci the Latin word means “belonging to the present day.” Just in case you needed a ridiculous reminder from your AirPods Max case to live in the moment. Talk about splurging money and get positivity in return.

Gucci
Image source: digitaltrends.com

Environment-Friendly Design

Well, Gucci says it’s making these cases ethically and sustainably, using recycled raw materials when possible and making leather through an alternative metal or chrome-free tanning process. Gucci even has completely recyclable eco-packaging if you’re planning on gifting this to someone. It is nice to know that if you’re shelling out nearly $1,000 for a pretty unnecessary case, at least it’s being made conscientiously.

Read More: H&M Just Introduced A Kurta In Its Collection & Pakistanis Are Losing It

Gucci says the case features environmentally friendly materials. It features a shoulder strap, brown leather details, and a snap button to secure the ‌AirPods Max‌ in place. Like many ‌AirPods Max‌ accessories, Gucci’s case exposes the ‌AirPods Max‌’s canopy allowing for easy carrying.

Gucci
Image source: digitaltrends.com

According to Gucci, the design brings “vintage and contemporary together through its archive-inspired design elements.”

Read More: Zara’s Long Oversized Cotton Shirt Costs Rs. 19,000 & It Is Insane

Stay tuned to Brandsynario for the latest news and updates.

Fiza And Shiza Memes Take Over Internet & They’re Just Getting Better

fiza and shiza meme
Image Source: Mm News TV

Fiza and Shiza. You must’ve heard the name as Shahrukh Khan says, but do you know what they look like? Doesn’t matter because their husbands didn’t either! This clip from a drama is going viral and it’s got to do with twin sisters marrying twin brothers and getting confused later. Read more about it here:

How Did It Go Viral?

It appears our entertainment genuinely comes down like man–o-salwa. This clip emerged from nowhere and since then has been making the internet crazy. Every young person to even the oldest are all hooked to the meme. Would you believe my grandmother just said to my mother: “have you seen this Fiza Shiza drama? How funny is it?” You best believe I was more than shocked but not surprised. That’s the power of the internet.

Read more: This Scene On ‘Na Mehram’ Is Making Viewers Question The Standard Of Pakistani Dramas

Watch The Clip Here:

The clip will give you a taste of the confusion the twins faced on their first night together after marriage. Moreover, it’ll also revive the classic evil-Pakistani-phupo figure for you because behind this confusion is their phupi. Have a look:

Twitter Reactions

Netizens clearly have run wild with their imagination. Who said Pakistanis lack creativity? Have them have a look at the meme section on this meme. However, looking for good memes is also like finding a diamond in a haystack. You’re lucky we did the digging and searching: have a look at the diamonds:

They Keep Getting Better

Read more: Feroze Khan’s Problematic Drama Character Is Raising Concerns – Here’s Why

Stay tuned to Brandsynario for the latest news and updates.

Here’s Why World Cancer Day Is More Than A Celebration Of Determination

Image Source: Leadership news

World Cancer Day is observed on 4th February to stand in solidarity with cancer survivors and those who have lost their loved ones to the rigorous disease. The day is also important because it allows people to disseminate more information pertaining to it. 

Pakistan, as a developed country, has higher rates of cancer and we’re about to explain everything you need to know about the ‘why’. Keep reading to find out the lifestyle changes you can make to reduce the likelihood of getting it.

What Sort of Cancer Is Most Common in Pakistan?

In all countries, there is a particular type of cancer that is more common. The type of cancers most common in both genders in the Pakistani population is not that surprising. They include breast, lip and oral cavity, lung, non-Hodgkin lymphoma, and colorectum.

cancer pakistan
Image Source: HRI

Many of these are also those who have a high mortality rate attached to them.

What Makes Pakistanis More Susceptible?

Doctors and studies suggest that in the future the burden of cancer in Pakistan will rise. This is believed to be due to the lifestyle adoption in Pakistan which is linked to an increased risk of cancer. For instance, smoking, physical inactivity, improper diet, and a decreased number of pregnancies in economically developing countries can increase the risk.

cancer pakistan
Image Source: Express Tribune

These factors trigger cancers like lung, breast, and colorectal cancers. As we just shared, these are already abundant in economically transitioning countries. 

There Is A Significant Trend of Late Diagnosis

In Pakistan, many patients reach the diagnosis stage when it is too late. This is usually because of misconceptions pertaining to the disease and poor knowledge of symptoms. For instance, a common myth is that artificial sweeteners, phones, lasers, and fizzy drinks cause cancer. Many elders stay away from these and believe they are out of danger.

cancer pakistan
Image Source: Medium

In addition to this, the staggering rate of illiteracy and poor social status is also behind the late diagnosis. These factors culminate in a decreased survival rate for the disease in the country. 

Lifestyle Changes That Help Prevent Cancer

One of the most important changes that can be made is: to quit smoking. Passive smoking is equally as dangerous in the long term as active so look out for yourself and encourage your loved ones to do the same. Staying at a healthy weight by looking after your diet is another key change.

Moreover, many doctors recommend that staying active by either taking time out to walk or doing regular exercise may also contribute to prevention. Lastly, and most importantly, get regular check-ups!

Stay safe and stay healthy!

Stay tuned to Brandsynario for the latest news and updates.