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Flamin’ Hot Soundfest – Lays Pakistan Revives Concerts In Lahore

Lays Pakistan revived concerts in the city with the FLAMIN’ HOT SOUNDFEST. As all of Lahore vibed beat after beat. The showdown between the biggest three snacks happened in Oasis where they battled to bag the title of hottest chip in town.

Lay’s Wavy recently launched its Flamin’ Hot new flavor and along with the drop claimed to be ‘HAR CHIP SAY ZYADA HOT’, a spicy battle, and Kurkure and Cheetos weren’t going to back away. The three bands battled it out on the Flamin’ Hot stage and let the audience decide who the winner was. The Flaming Hot War took to social media across all platforms, with ambassadors gathering their people and supporting their favorite snack out of the three. The final showdown was a head-turner, fresh indie artists making the crowd go crazy one banger at a time.

The HOTTEST indie artist lineup and fans rallying for each flavor, with an audience of 1500+ that kept adding fire to fuel with their contagious energy and enthusiasm. The sound complimented by the hottest stage kept the celebs and young influencers who were a part of this epic battle energy boosted!

As the opening act, Taha G kicked off the musical showdown with intense energy to get the crowd moving and ready for the night ahead. Maanu carried the buzz forward, giving a lively performance that had his fans from #TeamCheetos chanting his name through every lyric. With the crowd’s phone flashlights waving in the air, his performance of “Melancholic” painted the most picturesque image as the concert roared to life.

The thundering cheers of hundreds of fans kept growing when Hasan Raheem graced the stage for #TeamWavy. Lighting the stage ablaze, he engaged the crowd with fan-favorites ranging from “Aisay Kaisay” to “Joona”; song choices that had the crowd jumping and grooving.

Pakistan’s talented heartthrob, Shamoon Ismail, perfected his set with an energy that had everyone rocking out! As the face for #TeamKurkure, Shamoon sang with a vibrant passion, delivering a show that was flamin’ hot. He even surprised everyone with a fun duet featuring Youtuber, Mooroo, and the crowd ate up every moment.

All hyped up by this series of performances, the crowd was wild with energy when Umair Jaswal closed the show as our Grand Finale. With a firework display to match his explosive act, the crowd cheered, danced, and sang their hearts out.

Not only were the beats and artists at their hottest but the flamin’ hot merch and food stalls kept the good vibes burning the entire fest! Soundfest go-ers munched on festival snacks that left them coming back for more throughout the night. The Mastani food stall mastered chaats using Kurkure Toofaani Mirch, giving an extraordinary kick to these local specialties. Melt transformed an assortment of classic festival foods with the use of Cheetos to give their creations an extra crunch of flavor. Renowned chef, Muneeze Khalid, also had mouths watering by adding Lays Wavy to delicious sliders and cheeseballs. It’s safe to say each vendor understood the assignment when it came to the HOT selection of foods they served the crowd.

Check out what went down at Lays Flamin’ Hot Soundfest by watching the highlights below:

Spider-Man: No Way Home – 5 Reasons Why You Need To Watch It

spider man
Image Source: Sakshi Post

After much wait, Spider Man finally entered the Marvel universe. Originally from Sony, people did want to see a rendition of the web thrower but how would Marvel weave him or if it ever would be was a question the fans did not have an answer to. But since Peter Parker’s addition, the Marvel universe has become much more fun and the fandom of Spider Man has gotten the well-deserved hype as well.

Read More: Spiderman Far From Home: 3 Things you Didn’t Know About Marvel’s First Hijabi Character

1. Daredevil

If you are a true Marvel fan, you are not just a pro in the movie verse, you have to be well aware of the seasons as well, otherwise, their appearance will not have as much as an impact on you as the rest of the viewers in the cinema hall. But if you are reading this, so I am going to go on a limb here and say that you are a true follower and are aware of Daredevil. Though small, the iconic scene will have you hooting for Matt Murdoch, a ‘very goof lawyer’ (if you know what I mean).

daredevil spider man
Image Source: Screen Rant

2. Doctor Strange

It is no spoiler that Doctor Strange would be in the movie. Now, we know of Tony Stark’s importance in Peter’s life but after his death (if you haven’t seen Endgame yet I am not even sorry for this spoiler) Peter was lost, and even Happy could replace Tony. While it is not the same relation between Strange and Peter, Spider Man finds a mentor in the Doc and that is something worth watching.

iron man dr strange
Image Source: TechRadar

Read More: Pakistanis Can Celebrate Spider Man Fandom On TikTok

3. Spider Man(s)

If this is a spoiler, I AM REALLY SORRY. In my defense though, it is on the poster as well. Everyone knows that it will not be just Tony’s Peter in the movie. This is why it becomes a much-needed and unexpected crossover. You will love the spider-men interaction for sure.

spider man
Image Source: Sakshi Post

4. Identity reveal

Except for the Avengers, almost all Marvel heroes attempt to hide their identities. Spider Man did the same. However, as you can see in the trailer, Peter’s identity gets revealed. How will he be targetted, how extensive will it be, and that too, without Tony to guide in Tony’s way is something we would love to see.

5. College Time

For some reason, the other Spider-Men were not as relatable. Maybe it is because of Tom Holland but the Marvel cinematic verse has made the hero more relatable. This is why we feel like this is such an epic growing-up moment as we get to see Peter apply or college and strive to get in one (relatable even for all the graduated fans who are working full-time.

These are just some reasons that make you watch the movie absolutely necessary. So go and book your tickets so we can discuss some more.

Stay tuned to Brandsynario for the latest news and updates!

6 Lahore-Based Event Planners You Need To Hire This Wedding Season

Event planners are the backbone of any event and while many try to handle their events all by themselves, hiring professional planners is a better choice. Event planners are aware of the nitty gritties of functions and their creativity can give you a far better, often economical event. If you’re on the lookout for an event planner based in Lahore, these options are some of the biggest stars in the field.

1. Purple Parrot Events

PP Events rose to fame not too long ago and they did so because of their work. They specialise in all sorts of wedding decors, be it traditional floral-based or creative ones. Aside from the decor, they can also take care of food arrangements for you which is the best attractive factor of event planners. Have a look at their work here:

2. Z and S Events

If you live in Lahore, there is no way you haven’t heard of this company yet. Z and S events are behind some of the biggest weddings in Lahore and they continuously prove why. They stay ahead of the curve with latest designs and set-ups and can go full gaga for you if you’d like! 

3. Mahira Munir Events

MM Events is also making its space in the event-planner industry with landscapes that take your breath away. Aside from top-notch decorations, Mahira Munir also brings minimal glamour to each event/function it works for. We’re especially in love with the most recent set-up, all green and whites with a pop of red. 

Read more: 7 Ways To Plan A Wedding On A Small Budget & Save Tons

4. Papermint Events

This is also one of the big league names that most people with high budgets turn towards. However, Papermint Events also work according to budgets. Their work has kept them prominent in the industry as they’ve always designed innovative set-ups. If you want someone out of the box being done for you, this is it:

Read more: 6 Amazing Makeup Artists In Lahore To Book For Your Wedding

5. Velvet Events

Velvet Events are an event-planning brand that, like their name, are responsible for creating lush wedding functions for you. They ensure your event is fully catered to your likes and is something personally curated and designed by you, they implement it down to a T.

6. Ayra Events

One of the giants of the field, Ayra Events needs no introduction. Their following and number of posts should give you an idea of their control over the industry. One word truly defines Ayra events: glamorous. Have a look:

Stay tuned to Brandsynario for the latest news and updates.

Coeus Solutions Ltd Releases 2021 Remote Work Insights

Lahore, Pakistan: Coeus Solutions Ltd released its first-ever remote work insights focusing on how organizations are shifting to remote work, the benefits and the challenges they face as well as the opportunities different enterprises see.

“We have seen an overall shift towards remote work in 2021. Most organizations we talk to have accelerated their remote work plans and now are at least partially remote”, said Ahsan Naseem, CEO of Coeus Solutions. “We talk to organizations ranging from largest insurance companies in the world to even smaller outsourcing companies and everywhere the trends are the same. Nearly 80% of the companies we talked to plan to keep remote work as an active part of their strategy.”

“Communication is still a big challenge.” added Qudsia Piracha, Product Lead at Coeus. “While tools such as Zoom, Microsoft Teams and Hangout exist, it’s hard to make teams accessible in the same way as regular “open-door policies”, she added. “Other than this, employee engagement is a huge issue. Remote workers are harder to engage than in-office employees. 64% organizations are starting engagement, recognition, and rewards initiatives amongst the companies we talk to. We see a lot of stats from our platform WorkHub.ai and the trend is clear: work practices have shifted for good!” She further added.
WorkHub.ai is the flagship product of Coeus Solutions making Coeus one of the category leaders in the fast-expanding new category of remote work platforms.

Coeus Solutions with their consultants KASB Securities, is on track to list on Karachi Stock Exchange in Q1 2022. This is scheduled to be the first tech listing on the GEM board and has already generated a lot of interest from local and international investors. Coeus also participated in the annual KTrade investor summit in Karachi on 16. December 2021.

New Zealand To Tour Pakistan Twice In 2022-2023

pakistan and new zealand to face off again
Image Source: wisden.com

Cricket is one of the most popular sports in the world. If we were to look at Pakistan only, cricket is the number one sport. It is so deeply rooted within everyone here that you can find a fan in nearly every household. During the days of any cricket tournament, the atmosphere in the country is on a whole different level. In the most recent T20 World Cup, Pakistan had an undisputed streak that left everyone else in the dust. Just before that, we were subjected to ill-placed allegations in the country when New Zealand abandoned their tour.

In fact, their tour took place in the next country they were in, despite there being a security threat there as well. This led us to believe that they might have created a hoax and did not want to include Pakistan in the tour. Thus, a year full of enmity and rivalry followed. However, after that much has happened. New Zealand has made the decision to visit Pakistan twice in the next year, leading into 2023.

new zealand and pak in a tour
Image Source: geo.tv

Read More: 5 Tips To Know Before Buying A Brand New Car

New Zealand And Pakistan

According to sources, both NZC and PCB have sat down for mutual talks and discussions. It seems that they are going to be returning to Pakistan to play cricket. In December/January 2022-2023, the team is going to be touring Pakistan for two tests and three ODIs. Additionally, the team is going to be returning to Pakistan in April. Then, they are going to be playing 10 white-ball matches. These are compensation for the tour that they abandoned back in September.

That said, it seems that the Pakistan team is going to be quite busy in the coming year. They are going to be battling out tough matches against the likes of Australia, England, and New Zealand. No matter who comes at us, we are sure to face them with great pride and sincerity. Pakistan is a team that plays well under pressure and the fans are used to such performances.

new zealand coming for two tours
Image Source: espncricinfo.com

The Love Of Cricket

We hope that all of these matches take place as scheduled without there being any delays or postponements. We are looking forward to all of them, alongside PSL that is going to take place in between. Who knows, maybe our team manages to retain a streak against all the foreign countries as it did in the T20 World Cup.

New Zealand and Pakistan news
Image Source: firstpost.com

Read More: 8 Genuine Online Marketplaces To Buy Smartphones In Pakistan

Stay tuned for more from Brandsynario!

OPPO Unveils Its First-Ever Foldable Flagship Phone, OPPO Find N At INNO Day 2021

OPPO hosted its annual INNO Day 2021 on 16th December in Pakistan. The event highlighted some of the many new innovations the leading tech brand is launching in the upcoming year including OPPO Air Glass and its self-developed NPU. This year’s annual event focused on the unveiling of OPPO’s latest revolutionary phone, OPPO Find N. This will be OPPO’s first-ever foldable flagship phone.

While the device will be initially available in China, the phone was met with unanimous acclaim by local tech enthusiasts, who got the chance to witness and experience the Find N at OPPO’s INNO Day in Lahore. This is the first time OPPO has exclusively brought their premium device in Pakistan at the same time as the global unveiling.  A product presentation was shown to audience members which highlighted the key features, design, software and specifications followed by and interactive Q&A session and lunch. OPPO is renowned for its innovation and ever-evolving technology, and the upcoming OPPO Find N is no exception.

The OPPO Find N, isn’t like any other foldable phone in the world; it was immaculately designed after four years of research and 6 generations of prototypes until it matched OPPO’s standard. The OPPO Find N is going to be a game-changer in foldable phones of the future, given OPPO’s unprecedented technology and efforts to make this the best foldable experience with the Golden Ratio and Flexion hinge.

For the first time on a foldable phone, the OPPO Find N uses a 3D-curved design on both outer edges of the device to improve the hand feel and maintain a sleek look.

The OPPO Find N will be a fully functioning compact smartphone when folded and an intuitive and immersive landscape display when unfolded. The smartphone has a 7.1-inch inner display and a 5.49-inch outer display that offers the best foldable experience with no compromise on size or usability. With an 8.4:9 aspect ratio, the Find N will be the perfect phone for anyone looking for an immersive gaming, reading and streaming experience.

Together with a range of software features that take advantage of the folding display, FlexForm Mode on the OPPO Find N gives users the flexibility to adapt the device to a wide range of usage scenarios. OPPO’s custom 12-layer Serene Display offers excellent protection and durability and works with the Flexion Hinge for a smooth foldable experience.

Display-wise, the OPPO Find N has a 60% larger visual area than a standard 6.5-inch display, which makes the user experience, unlike anything smartphone users, have seen before. The foldable phone also allows seamless switching from full-frame to folded view, without interrupting the app usage.

Speaking about the new smartphone, OPPO’s Chief Product Officer Pete Lau said, “New form factors are ushering in an exciting new time in smartphone technology. OPPO has invested a significant amount of time and effort into coming up with a better approach to a foldable smartphone, experimenting with a range of form factors, hinge designs, display materials and aspect ratios, to create a new device that meets the needs of more users. With the OPPO Find N, we aim to change people’s perceptions about what a smartphone can offer and begin making foldable devices more accessible to an even larger audience.”

The revolutionary phone comes with a flagship-level triple camera with a 50 MP Sony IMX 766 main sensor, a 16 MP ultra-wide lens and a 13 MP telephoto lens. The Flexion Hinge of the OPPO Find N allows the device to serve as its own tripod, which is a feature many aspiring photographers will enjoy.

The OPPO Find N comes with the Qualcomm® Snapdragon™ 888 Mobile Platform with a large 4,500 mAh battery that offers all-day battery life. The phone’s 33W SUPERVOOC Flash Charge is optimized to charge to at an incredible speed, so users can get maximum usage without worrying about delayed charging times.

 

OPPO’s Find N is a step towards the future of foldable phones and another reminder of the brand’s constant effort to bring innovation, cutting-edge technology and the next-generation of smartphones that cater to a wide range of users all over the world.

Mushk Kaleem’s Husband, Nadir Zia Gets Trolled For Being ‘Bald’

mushk kaleem husband trolled
Image Source: Instagram

Mushk Kaleem, the distinguished Pakistani supermodel, recently tied the knot with her love and it was a fun and glamorous affair. The duo’s photos have since then littered social media here and there and that obviously comes with its own disadvantages. Many people have shamelessly taken towards Mushk Kaleem’s husband and it’s just an example of bad taste.

The Wedding Affairs

Mushk Kaleem recently shared about her wedding and the very next day, they were having a Nikk-endi! This is a new hybrid wedding function in town in which the Nikkah is followed by the Mehndi functions. After Shendi, this is going to be the next big hybrid event. Mushk Kaleem looked beautiful at all her wedding functions, going for white at one to Fuschia and red on others. Have a look at her outfit:

mushk kaleem husband trolled
Image Source: Instagram

What’s Going On With Her Partner?

Mushk Kaleem’s partner, Nadir Zia, is a business director. The two had been dating for a long while and now decided to tie the knot. Though the couple looks like they are in paradise, netizens won’t allow them to remain there. As pictures from the wedding made it to social media, netizens started commenting on Mushk Kaleem’s husband’s appearance.

mushk kaleem husband trolled
Image Source: Instagram

As is typical, netizens started commenting on Nadir Zia’s baldness in bad taste. It’s as if people have never seen someone bald before or they believe only people with hair deserve to get married.

What Are They Saying?

Have a look at the comments being left under the couple’s wedding pictures. It is truly awful how some of the comments are so hurtful and deeply negative.

mushk kaleem husband trolled
Image Source: Instagram
mushk kaleem husband trolled
Image Source: Instagram

There’s more:

mushk kaleem husband trolled
Image Source: Instagram
mushk kaleem husband trolled
Image Source: Instagram

Read more: Supermodel Mushk Kaleem Ties The Knot & The Couple Looks Beautiful

When Will We Escape This Mentality?

Pakistan can not ever rise about the shallow beauty standards created and their harmful effects unless we choose to. So far, it seems people are happy-go-lucky and they don’t care about improving the situation. Why must we collectively bring down someone who looks different? It’s the slightest difference that encourages us to pinpoint the individual and also troll them on perhaps the happiest day of their life.

It is also particularly disheartening to see because we’re not aware why Nadir Zia’s bald. While most times people do choose to be bald, other times several accidents or underlying health issues can be the cause. A little empathy goes a long way.

Stay tuned to Brandsynario for the latest news and updates.

HEC Introduces Innovator Seed Fund For Students With Startup Ideas

HEC fund for faculty research
Image Source: phoneworld.com.pk

The Higher Education Commission (HEC) Pakistan has added one more achievement to the list of facilities they curate for the Pakistani youth. Amongst making available Coursera programs at discounted rates and providing electric wheelchairs for the disabled, HEC has taken one step further. In empowering the students, the country’s future, they are introducing seed funding for startup ideas that have weight.

Read More: HEC Announces Last Date For USAT Exam Registration

HEC Innovator Seed Fund

Taking it to Twitter, HEC announced that they are launching an Innovator Seed Fund process. Through this process, the organization will see which startup idea has the potential of becoming a full-fledged organization. Once seeing that, they will provide the student with the idea, the Innovator Seed Fund.

HEC delved into the details of the ISF explaining that it is a part of Higher Education Development in Pakistan. This project belongs to the World Bank and HEC is implementing it on their behalf in Pakistan. Should you qualify for the funding, you can get it up to USD 35,000. But that will depend on the budget that you require as mentioned in your plans.

Read More: HEC Warns Students From Getting Their Degrees Laminated

The priority fields

While all startup ideas are appreciated, keeping Pakistan’s situation in consideration, some fields will have priority. These fields include:

  1. Agriculture, Food Resources, and Agricultural Technology
  2. Housing, Construction, and Manufacturing
  3. Banking, Microfinance, and Financial Technology
  4. Health Care and Health Technology
  5. Transportation and Logistics
  6. Education and Educational Technology
  7. E-Commerce and Smart Retail
  8. Sustainable Development, Climate, and Energy
  9. Emerging Technologies
  10. Creative, Digital Media, Arts and Culture
  11. Metallurgy and related subjects
  12. Other sectors with potential for growth and impact
Shahveer Jafry
Image Source: Startups

In order to be considered, the applicants will have to apply through the HEC portal. There is a specified deadline to apply so make sure you have your idea outlined to have a strong case. The deadline, for now, is January 15th, 2021. The applicant, however, must already be a startup owner and have endorsement from HEC specified Business Incubation Centres. They should also possess a Security & Exchange Commission (SECP) registration number as per Pakistan’s law.

And if you are not a student but would like to guide them towards success, there is also the opportunity to be their mentor. Of course, it is a facility only for people within the mentor pool. But if you are in the pool, then submit a 500 words motivation letter among other documents to the HEC and wait to be selected.

Hopefully, many unicorns will emerge from this initiative.

Stay tuned to Brandsynario for the latest news and updates!

Latest Episode Of Sinf e Ahan Has Left The Viewers Crying

Image source: twitter.com

Sinf e Ahan has graced our television screens and has melted our hearts. The stunning cast has stolen the spotlight with their stellar acting and viewers can’t get enough of it.

The recent episode of Sinf e Ahan gave a very heartfelt message to the viewers which surely brought some tears too.

As the story of Shaista played by Yumna Zaidi unfolded, the last scene of the latest episode left everyone with tears. As Shaista’s father went on to kill her after she got chosen for the Army, Shaista’s fiance said something which comes naturally to every parent.

He said, “When you didn’t let anyone touch her and made her study for sixteen years, how can you now kill her yourself?”

However, once Shaista got selected for the Army and was stepping out, she felt as if her life was about to end, however, as soon as her father gave her blessings, both broke into tears.

Twitter Reacts 

Twitter went into a frenzy and the very moment from the drama is now going viral on social media. Netizens left their views on the scene and how empowering it was.

Read More: Ayesha Omer’s Dance Video At Her Friend’s Wedding Goes Viral

“One of the best drama I have ever seen..my eyes was full of tears when I watch this scene in de drama ..I feel the feelings of Yamna Zaidi because I belong to a phatan family…we need to make this type of drama due to which many girls will be inspired.” One user wrote.

Here are some of the reactions to the scene.

Another wrote, “Literally I don’t know when I started crying watching this scene.”

 

Read More: Kubra Khan Talks About The Intense Training For Sinf-e-Aahan 

Every girl and every woman could relate to the scene and that made the scene even more emotional.

“CANT BELIEVE I AM STRIPED OUT OF EMOTIONS”, One user wrote.

The drama sure is trending and the scenes are already going viral on social media. Meanwhile, we can’t wait to see how the story unfolds.

Stay tuned to Brandsynario for the latest news and updates.

Ayesha Omer’s Dance Video At Her Friend’s Wedding Goes Viral

Image source: geo.com

The bulbulay starlet Ayesha Omer is not just known for her amazing fashion sense but also some killer dance moves. And while the wedding season is in full swing, she was spotted at a wedding where she bust a move on a hit bollywood number.

Ayesha Omer’s Dance Video

Ayesha Omer was seen dancing to Munni Badnam. Her dance was reeking of controversy and the netizens made sure to take notice. As soon as the video went viral netizens, started spewing a lot of hate towards the actress.

Take a look at the video below.

Here is another video from the event.

Read More: Ayesha Omer Gracefully Hits Back At A Troll Who Tried To Bully Her

The actress was a ball of energy and made sure to give the best performance despite being hurt in the foot.

“So much fun this was. barely practiced our dance together with my mad mad work schedule. But managed even with a glass bangle piece stuck in my left foot anddddd Little bros didn’t drop me. Thank God.” 

She also danced along Ali Rehman in another hit Indian number and needless to say they were setting the floor on fire. Like literally.

Read More: 8 Times Ayesha Omer Looked Absolutely Stunning In Sarees

How Did Netizens React 

Of course, all the dancing didn’t sit well with the netizens given the actress was also wearing revealing clothes which is considered a big NO in netizens’ books. They responded with some sever criticism and made sure to catch the actresses’ attention.

Here are some of the reactions from the posts.

Ayesha Omer
Image source: Instagram.com
Ayesha Omer
Image source: Instagram.com

However, one comment caught Omer’s eyes and she made sure to respond to the comment herself.

Image source: Instagram.com

She wrote: “She does not charge anything at all. we also live normal lives like all of you. We also dance on friends’ and relatives’ weddings like some of you, when we can make time to practice with our crazy work schedules. It’s not easy but we manage. Not everything is for money guys. Some of it is to feed your soul. Dancing with my close friend is soul food for me.”

With more and more wedding coming up celebrities will be under the netizens radar while we can’t wait to see all the stunning looks this season.

What are your thoughts about the video? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

6 Pakistani Startups That Secured Beyond $10 Million Funding

bazaar pakistani startups
Image Source: TechCrunch

While we have a number of Pakistani startups that are on the trajectory of success, there are some that are already on the next step. For them, gone are the days when they were just seeking minimal funding. With their business setup, they have managed to woo the investors securing more than $10 million.

Read More: 8 Pakistani Startups That Raised Up to $5 Million In Funding

1. Airlift

Airlift started out as a transport system. IT would provide affordable premium bus service in Lahore as well as Karachi. However, affected by the pandemic, the public transports had to stop operations. It was then that Airlift turned to grocery delivery. Excelling already in this avenue as well, they have secured a record-breaking $85 million funding in Series B.

Airlift
Source: Airlift

2. Bazaar

The business-to-business e-commerce platform, Bazaar has raised $30 million in Series A financing. The platform is made to serve small merchants in Pakistan, hence, the name Bazaar. The startup has more than 750,000 merchants. Moreover, it has a reach of more than 400 towns across Pakistan.

bazaar pakistani startups
Image Source: TechCrunch

3. Tag

Tag enables firms, both public and private, to provide banking services to employees. These services include employees getting their salaries through Tag account. Moreover, the startups also provide visa-powered virtual and physical cards to conduct transactions.  You can sign up on Tag’s portal within three minutes even with the verification of the individual’s identity. The startup has already raised more than $12 million in the seed funding round.

4. Abhi

Another Pakistani financial platform has made quite a name for itself in a very short time. The idea of the startup is to become the first financial wellness platform by addressing accrued wages phenomenon. Through this, the employees can get their salaries when they run out of cash before payday without having to use the means of loans to cover their basic needs. The startup has gathered funds at a $40 million valuation and it is just four months since the firm launched, Bloomberg reported.

pakistani startups
Image Source: Dawn

5. Jabberwock ventures

The startup is the parent company of Swyft Delivery Solutions and Cheetay Logistics. While they haven’t revealed the official amount, it is being rumored that the investment exceeds the $20 million marker.

6. Tajir

Tajir, another Pakistani startup has achieved the $17 million marker in investments.

Hopefully, in 2022 where COVID will not be as impactful, more Pakistani startups will become a part of this list.

Stay tuned to Brandsynario for the latest news and updates!

7 Things To Add To Your Diet This Winter

7 Things To Add To Your Diet This Winter
Image source: everyday health.com

Winter season is the best time to nourish the body with some seasonal produce as well as fortify your diet with foods that can really uplift and nourish your body and mood.

Chilly winter weather affects more than just your wardrobe and heating bill. Your body also experiences changes in energy levels, metabolism, and even food preference. It is important to consume a healthy diet that balances all the nutrients in significant quantities during the winter season.

Here is a list of food items which you can include in your diet for a healthy body.

1. Millets, grains  

Carbohydrates are the first and foremost component of a balanced diet. Wholegrains are some of the healthy carbohydrates to include in your diet. Whether you eat a hearty Makki ki Roti or some piping hot Bajre ki Khichdi – there are many recipes you can try. Consultant nutritionist Rupali Dutta also suggests eating millets in one form or the other.

“Millets are excellent because they are whole grains, most are gluten-free, loaded with antioxidants, and help keep the body warm since they are nutrient-dense. It’ll not only give your body a welcome break but also give your body all the essential nutrients,” she says.

Image source: Pinterest.com

2. Everything Protein

There are a number of good protein sources for winters. Some winter seasonal vegetables such as peas, beans and spinach are also enriched with protein. Fish, meat and eggs are great sources of good quality protein and can be incorporated into a balanced diet for the winter season. Dutta recommends, “Winters is a good time to have egg, as it is a complete protein. Vegetarians can get equally good quality protein by combining pulses and cereal. The protein quality of the meal goes up rather than having the two separately.”

Image source: Pinterest.com

3. Oatmeal 

Oatmeal is much more than just a convenient breakfast food; it also provides nutrients that are essential during winter. Oatmeal is high in zinc (important for proper immune function) and soluble fiber (associated with heart health). Although instant oatmeal is more convenient, it is a bit more expensive. To eat healthy on a budget, go with old-fashioned oats.

Image source: Pinterest.com

Read More: 8 Reasons Why You Should Definitely Add Turmeric In Your Routine

4. Soup

Soup is winter’s perfect food — as long as you hold the cream, salt and beef. Look for soup recipes that call for chicken broth, vegetable broth, or water as the base and includes a lot of vegetables.

Image source: Pinterest.com

5. Eggs 

Cheer up your dreary winters by consuming eggs on a regular basis. They are a good source of many essential vitamins A, B12, B6, E, K and minerals like calcium, iron, potassium, selenium, essential fatty acids, and proteins. They are essential winter foods as they are one of the few natural food sources of vitamin D, which humans can only get from sunlight and few others foods.

Winter
Image source: Pinterest.com

Read More: These 3 Nuts Will Help You Lose Weight And Achieve Your Targets

6. Dry Fruit

Nuts are top winter foods because they are warming, hearty and full of vitamin E, B-complex, omega-3s, magnesium, copper, fluoride, zinc, calcium selenium and healthy proteins. So include healthy nuts and seeds as your winter season food sources.

Winter
Image source: Pinterest.com

7. Beans 

Beans are good winter foods as they make for heartier meals and are a good source of proteins and fiber and many essential nutrients such as calcium, iron, potassium, zinc, phosphorus, thiamine, riboflavin and B6.

Winter
Image source: Pinterest.com

Stay tuned to Brandsynario for the latest news and updates.

5 Annoying Winter Hair Problems & Their Solutions

hair dandruff
Image Source: Beauty and health tips

Winters may be better than summers for hair because let’s be honest, the frizz disappears into the clouds. However, that is not to say that winters don’t bring their own set of problems for hair. But with all winter hair problems, there are always solutions and you’re lucky because we’ve got them for you!

1. Dry Hair

In winters you have to dry your hair with hairdryers necessarily. Air drying is no longer a solution because the cold gets to your head. The heat can make your hair really poofy, lifeless, and dry. Thus, if you want to tackle that, whip up a hair mask of egg yolk, Nestle yogurt, and honey. You’ll thank us for the most luscious hair you have ever gotten in your life!

winter hair problems solutions
Image Source: The Wall Post

2. Air Drying Hair 

Another issue is that we can not tolerate air-drying our hair in this weather. Not only does the cold get to your head but your shoulders and neck can get stiff from being wet for long periods of time in this cold. The best solution? Get a microfibre hair towel. 

 

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3. Static Hair

We don’t know if you have noticed this or not, but hairs tend to become incredibly static in winters. It’s always like having an invisible balloon over your head. The best solution for this annoying winter hair problem is to get a wooden comb. Our regular hairbrushes and plastic combs add to the frizz. Wooden combs are the new haircare essential!

winter hair problems solutions
Image Source: AIMS

4. Dandruff

Read more: 6 Treatments To Get Rid Of Your Dry & Damaged Hair

Dandruff goes haywire in winters and we’re all guilty of making that happen. This is because we tend to shower with warmer and – often boiling – water and this dries out our scalp like crazy. The best solution? Wash your hair in the sink separately with cold water to keep the shine strong and dandruff at bay!

winter hair problems solutions
Image Source: Good Life Eats

5. Matted Hair

Matted hair is one of the biggest winter hair problems to dreamy hair days in winters. Wearing beanies or berets can get your hair in trouble by giving you matted hair! The best solution for that is to keep some dry shampoo in hand. The trick is to refresh your hair after wearing any head covering for a long time to give your hair a blow-dry look!

winter hair problems solutions
Image Source: New Beauty

Read more: 6 Fool-Proof Tips To Tame Your Annoying Baby Hair

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Incredible Power Bank That Can Charge Phones In 7 Minutes

power banks with fast charging and what to know
Image Source: youtube.com

The world of energy has quite a lot to offer to us. We are, in fact, headed towards a whole new era. Where combustion engines were all the rage, electric vehicles are going to take their place. No matter what area we look at, energy and power have a role to play one way or another. To have charged smartphones with us everywhere, we were introduced to power banks. They have the ability to keep your device charged even after it has run out. The higher the capacity, the more times you can charge your device. Now, we have progressed towards fast-charging power banks too!

There is a company deep at work within this area. It goes by the name of Elecjet. They have recently come up with a new type of power bank which can charge in less than half an hour! Yes, most power banks would take at least 2-3 hours to charge but this one can achieve it at five times the speed. So, why is it that this company’s Apollo Ultra bank can charge so fast and efficiently as compared to the rest of them?

elecjet and fast charging powerbanks
Image Source: indiegogo.com

Read More: Vivo To Launch A Samsung Galaxy Watch 4 ‘Look-Alike’

Fast charging power bank

The Elecjet Apollo Ultra is the power bank to beat all the rest. It has enhanced capabilities that can function at a level higher than any of the competitors. Most of them don’t even hold a flame to this one. It is definitely a fast-charging power bank that can last for a long time. Not just that, if you are in a lot of hurry, it can charge the smartphone enough to run several hours. It can do this in just seven minutes! That is beyond impressive.

What is one of the most interesting parts about this device is that it uses Graphene batteries instead of lithium ones. Not only is graphene more robust, but they also have twice as many safety nets built within, to make sure the user and their device remain unharmed. That said, we urge you to check this device out because it has functionality far beyond what most companies have achieved.

powerbanks and fast ones
Image Source: aroged.com

Charging As A Necessity

In this day and age of constant usage of technological devices, charging has become essential. We cannot leave our devices charging for long because we have to use them quite frequently. Due to the invention of Elecjet’s Apollo Ultra, the charging time has been reduced. It has a capacity of 10,000mAh and the ability to charge at 100W. That is quite a high number and impressive on its own.

Alongside this, it can charge more than one device at a time, on two different output cables. It has over 2500 life cycles and its batteries are the best ones. As opposed to Lithium batteries, these Graphene batteries get the job done much quicker. The current price of this product is $69 and can be purchased from Indiegogo.

powerbanks by elecjet coming
Image Source: indiegogo.com

Read More: Huawei Might Have Had Its New Smartwatch News Leaked

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Sarsabz Pays A Melodious Tribute To Pakistani Farmers, Celebrates Third Kissan Day

sarsabz kissan day
Image Source: Youtube

Sarsabz is all set to celebrate the third Kissan Day in Pakistan as part of their quest to amplify the farmer community’s voice. Pakistan’s economy relies heavily on agriculture and farmers are the backbone of that. However, try as we might, our resources are limited and practices are not updated with time. Here’s how Sarsabz is transforming the agriculture sector.

Kissan Day – what is it?

In 2019, Sarsabz chose December 18 as the ‘Kissan Day’ for the first time. They came up with the idea to have a day on which specially and solely farmers are celebrated. This day would also be allotted for dialogue between farmers, stakeholders of agriculture and policymakers.

Farmers can bring forth their problems and issues and others can listen. This meaningful dialogue would trigger real-life changes for a sustainable future. Thereafter, this day was also officially adopted by the government to support farmers.

Have a look at Sarsabz’s new Salam Kissan campaign paying tribute to Pakistan farmers

Sarsabz Fertilizer’s recently launched campaign, as part of its #SalamKissan initiative related to the third #KissanDay being celebrated on December 18, has recently received more than four million views in just two days of its launch on Sarsabz’s official Youtube channel. This is an impressive achievement that helps to highlight an important insight about the Pakistani nation that farmers live within their hearts and their appreciation and encouragement for their stand as their utmost priority and desire.

What problems are being currently faced by small-scale Pakistani farmers?

Currently, climate change and obsolete machinery and technology hold farmers and their work back. Agriculture constitutes 19.3% of the country’s GDP whereas, Sarsabz outlines that our potential can reach 44% too. Pakistan has lost 0.5 million cotton bales due to climate change. Sarsabz outlines that the reform for this lies in modern technology and techniques of farming.

Additionally, high-quality seeds are not available in Pakistan which is why the current seeds are giving an annually decreasing yield. This can be fixed by more research which would help us develop insect-resistant seeds. Another problem is also how many of our farmers are still doing subsistence farming because they do not have access to more facilities and funds.

How is Sarsabz supporting farmer welfare and helping to modernize the agriculture sector?

Sarsabz is working on a project to develop wheat-sowing machines that can reduce per acre seed requirement tremendously. These machines will save Rs.55 billion for Pakistan when it comes to seed grain!

They have also partnered with Rice Research Institute to help save 20% of the water that is needed for rice cultivation. This practice of dry sowing is being introduced to farmers in Punjab who find it difficult to meet their crop’s water requirements.

Sarsabz is also working on improving seed quality through SANIFA: a joint venture with Sapphire and Nishat Textiles. This venture is aiming to produce high-yield hybrid cotton seeds in Pakistan. Provided that Pakistan is one of the major exporters of cotton yarn, this seed could improve our capacity by many folds.

Precision farming is also an area where Sarsabz is promoting farmer welfare. The mission is to maximize agricultural output through the adoption of modern irrigation technologies. Similarly, capacity building is an area of focus too for Sarsabz. The capacity of local farmers is being built at a fundamental level. This would ensure they are able to export their enhanced yields to international markets.

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5 Advertising Mistakes That Will Destroy Your Business

billboard advertising
Source: The Times

You’d think that by the year 2020, most of the large companies would have figured out which advertising strategies work and which would fail miserably. People have been selling to each other for thousands of years by now. However, there are a lot of advertising mistakes that companies are making that often lead to a loss of clients, fewer sales, and a tarnished brand reputation.

When the top brands fail in their advertising tactics, it is a learning opportunity for the rest of the industry. Small mistakes like over advertising, awkward logos, and commercials that are an epic fail are just some of the handful of mistakes that brands make.

Source: Alberta Sign Rentals

Here are 5 Advertising Mistakes that businesses should avoid:

  1. Overdoing the Ads

Remember watching the same advertisement being played after every 5 minutes during cricket matches? By the end of the tournament, people end up hating the brand! Use your money to create very few but invest in an excellent creative agency that will come up with an intelligent and witty copy to sell your product.

2. Not Identifying the Target Audience

Advertising to everyone is a big no-no as it is a waste of time and money to throw out a campaign to the masses without creating a target. Not everyone would want to use your product or service.

The same applies to your marketing. You need to know just who to aim it at. It is essential to analyze the demographics, hold focus groups, and work on these results.
Use a laser focus to get them. Once you have established sales to this smaller audience, word of mouth will spread.
3. Avoid Borrowed Interest

Businesses must try to avoid associating themselves with things that have no relevance to them. Jumping on an ongoing trend may not always work for your business and may not get people’s attention.

Source: Axiomdesigns

4. The Message Should Not be “Me, Me & Me”

People do not care about how good your product is, and they do not want more selling messages. Potential customers want to know what is in it for them. How would your product benefit them and give them satisfaction if they are not interested in it?

Make your message about them. Use ‘you’ and ‘your’ in your pitches. Focus on their needs, and they will buy if you have a way to address them.

5. Selecting the wrong medium for your campaign

When creating a marketing campaign, you have to think carefully about how you want your message to be delivered to your audience. The smallest mistake can damage the brand significantly. With everything going viral on social media, people are quick to express their positive and negative opinions without any reservations! So, if your campaign was sending the wrong message, people will have no mercy over twitter.
Source: Lurn

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BAIC Joins PAMA For 2 Affordable Upcoming Vehicles For Pakistan

BAIC coming in pak with two new cars
Image Source: timeslive.co.za

Automobiles are entering by the dozen, in Pakistan. There was a time when such vehicles may not have been present on Karachi’s streets. However, these days, the selection is so widespread, you can find many modern brands here. In fact, BAIC is on its way to introducing the details about some new vehicles too. It has entered into a new joining with PAMA. This is the Pakistan Automotive Manufacturers Association.

The very presence of such news signifies quite a lot of things. Firstly, it shows that Pakistan is not lagging behind in the automotive sector. Then it shows that more brands are finding the courage to be a part of something innovative and great in Pakistan. Additionally, we can expect to see the 2 most affordable vehicles in Pakistan. These would be the result of BAIC joining PAMA. Yes, we have some details regarding two highly affordable automobiles.

BAIC entering as a new affordable car company
Image Source: pakwheels.com

Read More: Nissan COO Expects Shortage Of Semiconductors To Continue Until Mid 2022

BAIC Partnership

Sources state that two of the upcoming vehicles are under the categories of Sedan and Hatchback. The former goes by the name of the BAIC X25 and has quite a few impressive specifications. It is said to give competition to other sedans in the same price bracket, which is expected to be quite budget-friendly for buyers. Additionally, the second one is a hatchback.

The model name of this is the D20 1300cc. Yes, this is a hatchback that has quite a powerful engine. Not just that, BAIC is known for manufacturing robust vehicles embedded with state-of-the-art technology. They don’t want to lag behind and we may be looking at these vehicles on the streets sooner than later. Whether a person loves sedans or hatchbacks, they will look forward to these quite a lot.

New releases by BAIC and affordable
Image Source: Pakwheels.com

Automobile Affordability

These are just a few examples of the innovations that Pakistan is doing in the automobile sector. With such promotion on electric vehicles, we may see the entry of quite a lot of them soon. No matter which vehicles type you’re interested in, Pakistan has that category available.

Read More: Sales Tax Exemption To Be Retained On Electric Vehicle Imports By Govt

We hope to see BAIC itself perform even better in the coming year. Due to the pandemic problem, it had issues with delivery and vehicle announcements. You could not find out a lot about them because they had to stay away. However, a new era is dawning on the country and BAIC is going to play a major part in it! That said, let us see what other tricks they have up their sleeve.

BAIC and new vehicle release
Image Source: wheelsbuster.com

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Bykea Bike Rides Made Safe with Customers’ Life Protection

bykea

Partnering with State Life Insurance Corporation of Pakistan, Bykea insures its customers against hospitalization, disability, and demise.

Karachi, December 17, 2021: Considering the high rate of motorbike accidents and the road safety situation in the country, the widely popular ride-hailing service, Bykea, is now offering insurance coverage to all its customers if they meet any unfortunate road accident while using its service.

According to research, bikes are five times more likely to meet accidents than a normal four-wheel vehicle, making the rider and the passenger vulnerable to life-threatening injuries. The insurance offered by Bykea in partnership with the State Life Insurance Corporation of Pakistan covers hospital charges, injury-treatment charges, and offers support to the bereaved families in case of precious human lives lost.

The Bykea users now have the option to pay a nominal amount on each bike taxi trip to get themselves a Hospitalization Insurance and Life Protection amounting to PKR25,000 and PKR400,000 respectively in case of unfortunate road occurrences.

Rafiq Malik, Chief Operating Officer, Bykea, said, “We are constantly trying to provide access to services leveraging technology for the middle class in Pakistan. We feel our partnership with State Life of Pakistan is a first in offering coverage to the most vulnerable on the roads in Pakistan and we hope that in the odd instances of road accidents, our customers are covered when travelling using our platform.”

Shoaib Javed Hussain, Chairperson, State Life Insurance Corporation of Pakistan at the occasion said, “This is truly a first in Pakistan of digital and protection innovation, providing social protection to working Pakistanis at a nominal price. State Life’s endeavour and vision is to transform health, life, and financial protection in Pakistan; to enable Pakistanis to achieve life goals with the confidence that State Life protects them and their families. This is the first and important step in achieving that vision through true product and tech innovation.”

“As someone who is the sole breadwinner of his family and barely manages to make ends meet, I am thankful to Bykea for introducing the customers’ protection. God forbid, if something happens to me, at least I know my family will be taken care of,” says 37-year-old Shabbir Ahmed, a resident of Gulistan-e-Jauhar.

While Bykea, along with the city administration, has been encouraging the use of a helmet for motorbike drivers and pillion riders, very few citizens have any kind of insurance cover in the event of a mishap on the road. With this optional feature on the trip, the customers now can rest easy as they get the insurance cover to make them feel safer while riding with Bykea.

The feature is available for all customers on both Android and iOS, and users can choose to opt-in for it on bike taxi (Savari) rides with a single click while booking the rides.

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Pakistanis Can Celebrate Spider Man Fandom On TikTok

PAKISTAN, December 17, 2021: Over 1 billion people come to TikTok to be entertained in so many ways, as it brings together fan communities from around the world. And with almost 50 billion views of #spiderman, the Spider-Man fandom is among the most active fan communities on the platform.

As Spider-Man: No Way Home swings into theaters on December 17, 2021, the shows on the opening day are almost sold out in Pakistan, and the franchise is spinning webs of excitement on TikTok.

Whether it’s going deeper into fan theories, discussing new trailers, sharing cosplay costumes and makeup tutorials, or simply finding more information about their favorite hero, the passion and enthusiasm of the Spider-Man fandom, paired with TikTok’s features and effects, new opportunities open up for fellow fans to connect with a bigger community.

To celebrate the fandom in time for Spider-Man: No Way Home, TikTok introduced new ways for the Pakistani community to create, engage and entertain on TikTok.

  • Step into the multiverse with the No Way Home portal effect. The new effect enables the users to become their own Dr. Strange, which allows the creator to enter new dimensions and tell stories via a green screen portal simply by showing the palm of hand. Try out the new effect here.
  • Soundtrack videos with the Spider-Man: No Way Home film score. The full musical score from the film will be available on TikTok. The creators can use the film’s music to create their own Spider-Man fandom videos timed to the launch of No Way Home.

Jump in, be entertained and join the global fan community on TikTok as we get ready for Spider-Man: No Way Home, premiering exclusively at cinemas around the world on December 17, 2021.

Systems Limited Signed A Mou For Collaboration With Fast-Nuces Karachi Campus

Systems Limited and the National University of Computer and Emerging Sciences (FAST) – Karachi Campus have signed a Memorandum of Understanding (MOU) for collaboration to provide the students with the necessary training and development to meet the expectations of the future talent demands.

The MoU was signed in the presence of Naureen Anwar, SVP/Head of Special Projects – Systems Limited, Ovais Khan, SVP/Head of Integration Frameworks – Systems Limited, Adeel Ahmed Chatha, Manager Industrial & Academia Linkages – Systems Limited, Prof. Dr. Muhammad Atif Tahir, Director – FAST Karachi, Prof. Dr. Jawwad Shamsi, Dean – FAST School of Computing, Prof. Dr. Zulfiqar Ali Memon, Head – FAST School of Computing and Dr. Muhammad Saad, Focal person – FAST ORIC

The collaboration intends to support academic endeavors while broadening students’ practical understanding. Students at the FAST – Karachi Campus will have the opportunity to work with team of Systems Limited. It will bridge the gap between academia and industry by providing tech-market experience to the students throughout their degree program at FAST. It intends to work on curriculum advancement by cooperative efforts of university professors and Systems experts, considering current market trends and future industry demands. In addition, FAST final year students will have an opportunity to seek guidance from Systems experts to gain an industrial perspective for their Final Year Projects (FYPs).

This collaboration will provide a platform to advance research projects focused on emerging technologies. SL Ambassadors at FAST will be appointed to coordinate activities and events, talent hunt campaigns, and industrial visits of teachers and students, as well as tech-based competitions, to evaluate and improve students’ technical abilities.

Asif Peer, CEO at Systems Limited, shed light on the collaboration, “We are excited to collaborate with FAST Karachi as part of our academic initiative to develop, groom and provide young talent with a fulfilling working experience. We aim to work towards developing self-awareness amongst fresh graduates. Our vision is to provide relevant knowledge and resources to the students to prepare them for future market needs.”

Naureen Anwar, SVP/Head of Special Projects at Systems Limited, also shed light on this occasion, “This MOU between Systems Limited and FAST Karachi is a mutually focused effort to bridge the gap between industry and academia in order to strengthen Pakistan’s software innovation capacity. The linkages between industry and academia will provide multiple opportunities for students and faculty to optimize industry specific and market-oriented learning and development with the help of Systems’ professionals. It will help in exploring various avenues of collaboration in order to address future challenges and excel in the most innovation-intensive industry.”

 

Prof Dr Muhammad Atif TahirDirector – FAST Karachi Campus, shared his vision at the moment, “I am very pleased that the FAST-NUCES, Karachi Campus and Systems Limited have signed the Memorandum of Understanding to enhance cooperation between the industry and academia. We as the university have the job to give state of the art knowledge to our students. Partnership building with software companies like Systems is key to achieve learning objectives of our university.”