Boys Do Cry – Minimalist Ad Hits Chords As It Breaks Stereotypes

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Nov 23, 2021

If you take a certain group, divide it into girls and boys on the basis of a stereotype for girls, you are associating a similar stereotype to boys as well. Hence, when you say girls are emotional and sensitive, you are also saying boys are not. While girls have to try and fight to dissolve this stereotype, boys have sort of internalized it; they have internalized that boys don’t cry. Breaking this stereotype is the campaign titled: “Boys Do Cry”.

The campaign details

The iconic rock band by the name of The Cure was formed in 1978. In the early years only, they created a famous song called Boys Don’t Cry (1980). An Australian agency, The Hallway, has launched a campaign that is challenging the pre-existing stereotypes about boys. Long gone are the days (or should be) that whenever a little boy got hurt, his peers or parents would tell him to not cry or man up. Now, people are speaking up that this should definitely not be the case. They do that by taking The Cure’s song and applying their own touch to it.

Instead of the rock band’s Boys Don’t Cry, it becomes The Hallway’s Boys Do Cry.

Who we see?

What makes the campaign even more impactful is how it starts. It starts with a group of men, 30 in number. They belong to every race and walk of life. You will find teenage boys and white-haired senior citizens. You will find Mexican, Black, and White men. And you will find jolly-looking as well as serious men. The oldest starts singing. One by one, everybody joins in.

The way their voices all mix up, creates a sorrowful tone, but one that is making promises. It promises that the next generation will be better because they are pledging now to stop putting pressure on the young ones; the pressure of being strong.

Listen to this and if you end up crying, it is okay!

Hopefully, with more such campaigns, more people will internalize the idea that it is okay to express all emotions; that men can cry; that women need not cry.

Until then, let’s all play our part in this fight of breaking stereotypes. Let’s all fight not just for women but for men too.

Stay tuned to Brandsynario for the latest news and updates!

Naveed Raza Calls Out and Exposes Alizeh Shah

By

Lyza Rashid

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Nov 23, 2021

naveed raza alizeh shah — Image Source: Tribune

It appears Alizeh Shah’s declining days are here as actors call out the starlet for her unprofessional attitude and arrogance! The talented Naveed Raza did not mince his words when he blew his whistle on the up-and-coming actress on Ahsan Khan’s show. What is Alizeh Shah being accused of and is it justified? Let’s find out!

Naveed Raza’s Call-out

Naveed Raza was asked a question by Ahsan Khan on Time Out With Ahsan that pertained to Alizeh Shah. Although Khan did not name her, Naveed Raza was not in a mood to be euphemistic. He said straight up: “why don’t we name the actor?”

He thus began critiquing Alizeh Shah and we have to say, it was constructive for sure. Naveed Raza pointed out what Shah did on sets: she not only cut Nawaz’s dialogues and refused to do certain scenes with him but she also constantly kept sidelining him. For instance, when Yasir Nawaz was drying his hair on set, she asked the team to move his chair. Why? Because the warm air was hitting her face!

The Advice Naveed Raza Has

The constructive criticism lies in the gentle advice Naveed Raza had for Alizeh Shah. He said to her, “you need to learn from them, not instruct them.” Naveed Raza holds the belief that no matter how popular or famous someone is, they owe a certain respect to others out of their seniority. “Yasir Nawaz has a profile,” says Naveed Raza.

Raza also added that Shah is yet to work a lot hence, she needs to be more humble and respectful towards the giants of the field.

What Does This Make Alizeh Shah Seem Like?

Raza also added that Shah misbehaved with Humayun Saeed even though he was the director. Yasir Nawaz openly stated that he regretted working with Shah and he would have liked to reduce the number of episodes of the drama despite its popularity. These multiple callouts have made Alizeh Shah seem like someone who stumbled into the starworld all too soon.

Though the upcoming actress may be popular and has made a huge number of fans, it is not appropriate to be a hurdle for so many actors together. However, we can’t help but notice how this male vs. female dichotomy keeps heightening. What if the situations are being twisted out of context?

Stay tuned to Brandsynario for the latest news and updates.

Here’s Why Unilever Is Selling Its Billion Dollar Tea Business

By

Lyza Rashid

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Nov 23, 2021

unilever selling tea business — Image Source: Ingredients Network

Unilever’s latest announcement has shocked the world and especially the corporate sector. The multinational company is selling its global tea business that brought in billions in revenue in the last year. What has prompted this decision and why has it been sold? Let’s find out!

Unilever’s Global Tea Business

The name of Unilever’s global tea business is Ekaterra. It is the world’s leading tea business which also has a portfolio of 34 brands including Lipton, PG tips, Pukka, T2 and TAZO. Ekaterra’s business has generated revenues of approximately €2 billion in 2020 but this year the business has made a turn. Unilever has decided to sell this jewel in their crown and has announced the sale to CVC Capital Partners Fund VIII in the last week.

More About The Transaction

It is being said that the completion of this transaction will be completed in due time. The council consultation processes and the receipt of certain regulatory approvals are yet pending. As a result, the completion of the sale is expected to conclude in the second half of 2022. There’s nothing simple about it!

However, here’s the catch! Ekaterra’s boundaries in India, Nepal, and Indonesia will be kept with Unilever, they are excluded from the sale. Moreover, Unilever’s interests in the Pepsi Lipton ready-to-drink Tea joint ventures and associated distribution businesses will also remain.

What Has Unilever Said?

Alan Jope, the CEO of Unilever, said that this sale is nothing resembling a step backwards. Their portfolio is only developing further and this sale shows the big plans that Unilever has in store for them. There are bigger fish to catch! Jope said, “We are proud of the place that our Tea business has in our company’s history.”

Pev Hooper, a Managing Partner at CVC Capital Partners, noted that Ekaterra is a prime target in an attractive market to accelerate its future growth. CVC, according to Unilever’s team, will only help it reach new heights. “We look forward to working with the team to realise ekaterra’s full potential”, said Hooper. Until the sale finalises the business will remain with Unilever and this period of transition may slow down its growth too. However, in 2022 Ekaterra is definitely set for a boost as CVC will push full-throttle on this new asset.

Stay tuned to Brandsynario for the latest news and updates.

Things Fire Up Between Hareem Shah & Farooq Sattar – What Is Going On?

By

Web Desk

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Nov 23, 2021

hareem shah farooq sattar — Image Source: Brandsynario

Hareem Shah rose to popularity from TikTok (among other things). Whenever she makes public statements, there is something controversial hidden which leads to her becoming a trending sensation. You will recall the drama with Muft Abdul Qavi and then her mysterious husband whom she would just not reveal. Back to the present, she was recently invited to TBH with Tabish Hashmi. Even though the episode has not been released yet, the viral teasers are definitely predicting another viral episode of the show.

Hareem Shah at TBH

The host, it seems, asked Hareem about her infamous encounter with a political party person, Farooq Sattar. She made some comments. Now, on the same show, the host had had a conversation with the person in question on the same matter. To jog people’s memories, the show producers edited together both shows, and that brings about an interesting story to the foreground.

According to the clip, you will find Farooq Sattar expressing dissociation with Hareem Shah saying that they did not meet exclusively. He said that this was just a social gathering with tons of people; she was one of those people. She came to him and they clicked a picture together. He claimed that she didn’t even know her because he had not seen any clips of her. It was after that incident that people told him that it was Hareem.

Interaction with Farooq Sattar

Hareem’s story was different, however. She, in fact, referred to him as a friend. To be exact, she was talking about having friends and not denying that. With that, she turned the conversation to the Farooq Sattar calling him chotey guddu. She said that Farooq Sattar had told her that whenever she visits Karachi, she will be his guest. In the parallel universe, Sattar called it pure coincidence.

She also said that the picture clearly shows PC’s curtain, sofa, and table proving it is the hotel’s lobby but Farooq Sattar denied it saying Hareem visited him in his office. She ended the matter by saying that one should be courageous with what they choose to do; that if they have the courage and own what they do then no one would ever think wrongly of them. Otherwise, and she gestured a telephone sign, one should not talk to girls.

Have a look at it yourself

She ain’t that wrong now, is she? Let’s take more ownership of our actions. If begin doing that no matter what industry or stage of life we may be at, the world will become a better place on its own.

Stay tuned to Brandsynario for the latest news and updates!

India Trolled For Losing Touch With Reality, Awards Abhinandan Vir Chakra

By

Usman

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Nov 23, 2021

abhinandan and being awarded and trolled — Image Source: twitter.com

No matter how much a piece of news tries to be authentic, it does not always turn out that way. Sooner or later, it is found out to be false or undeserving just like that of Abhinandan allegedly shooting down a Pakistani jet. For that, according to sources, IAF pilot Abhinandan Varthaman has just been awarded the accolade of Vir Chakra. Of course, we are all aware of the reality of that situation.

In 2019, an Indian pilot was shot down over the border, who ended up in Pakistan. He was then captured and taken to the Pakistan forces. After treating him with the utmost respect, and offering him a cup of tea, he was sent back. This was done as a sign of goodwill and a friendly gesture.

Ye to lol hogya 🤣🤣https://t.co/9j2KYKgOGq

— Ajeeb🤓 (@drajeeb_) November 22, 2021

Abhinandan And Accolades

However, it seems that India has decided to use this action, of ours, against us as well. We are not saying anything about the deserving accolade itself. We are talking about what that accolade is being given for. It is clearly false news, as many Twitter trolls have stated. In fact, the truth states that two Indian planes were shot down. Abhinandan was in one of them.

To receive an accolade for something that they have made up truly calls for some trolling. How can an accolade be awarded under false pretenses? It would make much more sense if they had proof to back up their claim. If an F16 was shot down, where is the salvage? Where is any proof of what would have been a wrecked plane?

Bollywood fantasyland taken next level. Indian Air force is awarding their man for getting shot in air by Pakistani pilots and then landing in Pakistan while thinking he was in India, getting beaten up by angry mob until he was saved by our professional Army men for a cuppa..☺️

— Fereehaidrees@abbtakk (@Fereeha) November 22, 2021

I didn't know that those military officers are bestowed with highest military awards in India who drink fantastic tea after surrending in enemy country 😯

— Sehar Shinwari (@SeharShinwari) November 22, 2021

This is how he shot down F16🤣 pic.twitter.com/Bp73Abvmvk

— اعوان (@i__Awan) November 22, 2021

The Trolling Continues

The news has, since then, spread across the internet and has caused quite a rift. Where people, from across the borders are defending it, Pakistanis are trolling it. They mean to say that this accolade might not be deserving because the reason for it is not so crystal clear.

We hope that the error of their ways is seen and they decide to make something of this news that has now gone viral.

pic.twitter.com/vUYl7xht21

— Hassan Janjua (@HassanJ8211) November 22, 2021

With the sort of created aura and the fabricated script, even Abhinandon also started to think that he actually shot an F16… 🤭🤭 pic.twitter.com/SZhlaZxUNN

— Tipu is Watching….👀 (@tipuiswatching) November 22, 2021

Stay tuned for more from Brandsynario!

6 Movies To Catch In Karachi Cinemas This November

By

Mehak Zehra

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Nov 22, 2021

movies in cinema Karachi cinemas — Image Source: Brandsynario

Are you a movie lover? Scratch that! Are you a cinema lover? Yes? Well, then worry not, because today, we dedicate this entire article to you. COVID has kept us out of those freezing, dimly-lit halls for the longest time, especially in the coastal city, Karachi. But now that cinemas are finally open, it is time to rush to the nearest cinemas. The cherry on top, the Askari IV branch of Nueplex is also open so all those who find it tiresome to go to Sadar or Defense can go to the one here. Here are all the Karachi cinemas you can go to this November and catch up on movies.

1. Ghostbusters: Afterlife

DHA Nueplex is full of this movie’s screening. Just today, it has four shows lined up, and then every day the entire week, there are three or four shows you can choose from.

As for Atrium Cinema, you can watch the movie every day at 4 pm, until this Thursday. The rest of the schedule will be available after then but you can bet on it getting more screenings so if there is a choice, go with Dune.

2. Venom: Let There Be Carnage

No story as such but the second part of Venom is a cinema movie for sure.

At Atrium Cinema, it has one show every day until Thursday at 7 pm. As for Nueplex, both branches have two shows every day the entire week.

3. Eternals

It’s a Marvel movie but it does not have your usual Marvel heroes. But it is a Marvel movie all the same so it is one that you just have to watch on the big screen. Since it is 3D we would suggest going to DHA Nueplex for the show. The best part is that you can catch it in all Karachi cinemas.

Nuplex Askari IV: 3 shows a day

Nueplex DHA: 2 shows on one day followed by one show a day; the schedule repeats.

Atrium Cinemas: 3 show daily, 4 pm, 7 pm, and 10 pm.

4. Khel Khel Mein

The one Pakistani movie among a plethora of various American movies, Khel Khel Mein is surely winning hearts. Given that Sajal has never disappointed on the small screen and her debut in Bollywood was also appreciated, we had high hopes for her. Let’s see how her movie has us reacting. You can catch it on Atrium, Nueplex, everywhere you go. This could be because it’s the only Pakistan movie so it needs all the support it can get or because people are actually loving it. But go and book tickets for your whole family as it seems family-friendly.

Nueplex DHA is full of options for this movie so check out the suitable time and cinema hall.

Nueplex Askari IV: 5 shows every day the whole week.

Atrium Cinemas: 3 show daily, 4 pm, 7 pm, and 10 pm.

5. Jungle Cruise

Rock definitely has some obsession with jungle themes. After Journey 2 and Jumanji, he now has entered yet another movie called Jungle Crusie. But having watched it, I can safely say that Dwayne Johnson does not disappoint.

6. Dune

Featuring Zendaya, this movie is definitely cinema-worthy. But to catch this one, you’ll have to hurry. It’s not available in the Askari IV Nueplex, and even the one located at DHA is only showing the movie on one screen the entire day. You can find it at Atrium though, so hit that up!

Atrium Cinema: 10 pm every day.

Nueplex Askari IV: 26th November onwards, one show every day.

Of course, if you are one to support the Pakistani movie industry and only decided on Khel Khel Mein from this list, then you should know there are many more Pakistani movies in the pipeline. While you watch Khel Khel Mein, we will assemble a list of all the Pakistani movies you can add to your playlist.

Stay tuned to Brandsynario for the latest news and updates!

Master Moltyfoam Collaborates With Kaghan Development Authority (KDA) For Their Clean Green Pakistan Campaign

By

Web Desk

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Nov 22, 2021

Master MoltyFoam, Pakistan’s leading mattress manufacturer, collaborated with Kaghan Development Authority to help curb the unnecessary use of plastic in the northern areas and facilitate the government in making Kaghan Valley green again.

Under KDA’s “Clean Green Pakistan” initiative, the brand offered a hand by distributing bio-degradable bags in the valley. This campaign aims to reduce the carbon footprint in the valley and promote a sustainable future by promoting the concept of reusing your own bag and refusing unnecessary plastic. As per the representatives of the brand, Master MoltyFoam is developing climate combat programs to encourage a pivotable action plan from the business community of Pakistan.

Not only this, to elevate the tourist’ experience, Master MoltyFoam also installed bill beds in various areas including Lullusar, Naran, Jhalkad and Saif-ul-Malook, etc. intending to support tourism by assisting the government and creating comfortable spaces where tourists and locals can relax.

Since KDA is constantly working for the sustainable development of this area, the KDA authorities applauded this initiative by MoltyFoam. As per the representatives to KDA, keeping in mind the fact that there are tourists that are coming in thousand per day, they have no place to relax or sit. So, this MoltyFoam initiative of installing the benches is really boosting KDA’s sustainable development objective.

Not only this but the initiative is being widely applauded by the natives as well as renowned figures all over the country and beyond.

What do you think of this campaign? Let us know in the comments below.

DHA Multan Signing Ceremony With Delta Centauri Developments To Develop World Class International Project

By

Press Release

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Nov 22, 2021

MULTAN: DHA Multan signed a formal Agreement with Delta Centauri Developments for the development of World Class International Project, “Downtown Rumanza”, at the Rumanza Golf Club DHA Multan.

The Project would have Pakistan’s first 5 Star International Hotel Chain, Luxury Apartments, Designer Offices, shopping malls featuring International Brands, Theme Park, Stunning Waterfront Promenade, and Punjab’s Largest Skyscraper. The Project would be Pakistan’s first global standards International Resort.

The Signing Ceremony was conducted between Project Director DHA Multan, Management team of DHA Multan, and the CEO of Delta Centauri Developments, Mr. Tariq Saadat.

Zameen.com, Pakistan’s largest property enterprise, has come on board as the exclusive sales and marketing partner for the venture.

The Chief Executive Officer (CEO) of Delta Centauri Developments Tariq Saadat stated that South Punjab, as well as surrounding areas as of 2021, has a massive population of around 50 million, which is the size of the total population of Spain or Italy. Multan is the epicenter for South Punjab and this Project will be the center of gravity for Multan.

International brands have been signed up to be part of this phenomenal Mega Project which will not only change the dynamics of South Punjab but also the future landscape of Pakistan.

The Project’s location is on the beautiful 18-hole Rumanza Golf Course designed by World Class renowned Golfer, Nick Faldo. The complete Project is whole owned, developed, and sold by Delta Centauri Developments. It will offer breath-taking views of the stunning greenery and lakes to the international visitors and residents of this Project.

Amazon Executives In India To Face Charges For Smuggling Marijuana

By

Mehak Zehra

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Nov 22, 2021

Senior executives of Amazon India are facing charges for the smuggling of marijuana. Indian police arrested two men for almost 20kg of marijuana in their possession. The incident took place on November 14th. With further investigation into the matter, the Madhya Pradesh state police filed charges against Amazon’s executives. They did not reveal, however, how many executives were charged for the crime.

The marijuana smuggling case

It was revealed that this case, where 20kg of marijuana was caught, was not in isolation. Buyers and sellers were trading marijuana under the name of stevia leaves, a natural sweetener. In this way, they had smuggled marijuana in numerous states all over the country.

The smugglers had done a business of selling almost 1,000 kg of marijuana. The trade led to revenue of $148,000 (almost PKR 26 million or INR 1.1 crore). This should have led to only the sellers getting the end of the stick since Amazon has a strict policy against the sale of prohibited drugs. However, the authorities, it seems, found a discrepancy in the documentation. When the police asked Amazon questions regarding the matter, the employees sent documents. But the information in the documents does not add up. As a result, in line with the Narcotic Drugs and Psychotropic Substances Act, the executives were filed in the said crime.

In response to the ongoing matter, Amazon has come forward to say that it has strict protocol against selling prohibited items. Considering marijuana is amongst prohibited products, we will have to see what strict action they take.

Amazon India said: “The issue was notified to us and we are currently investigating it.”

Amazon Officials Summoned Over Madhya Pradesh Marijuana Bust: Report https://t.co/gFdDzTgq5u pic.twitter.com/7QGJcZUkkK

— NDTV News feed (@ndtvfeed) November 15, 2021

Seeing action on this matter and the case involving Shahrukh Khan’s son, it is clear that India is coming hard on the matter of drugs.

Amazon – the eCommerce brand

The American multinational technology company, Amazon has established itself in every stronghold everywhere, from e-commerce and cloud computing to digital streaming and artificial intelligence. Unfortunately, this company has not yet settled its roots in Pakistan which is why the citizens still have to take longer routes to get Amazon products. They have their acquaintances around the world make the purchase and then have it delivered to Pakistan through other means.

Stay tuned to Brandsynario for the latest news and updates!

Here’s Why Netizens Are Calling Ahsan Mohsin Ikram A ‘Kabab Mein Haddi’

By

Lyza Rashid

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Nov 22, 2021

ahsan mohsin kabab haddi — Image Source: Brandsynario

The Aiman and Minal duo is always up to something with their husbands! The four of them must have been at some gathering and Aiman and Muneeb Butt were just doing the regular couple-y things when Ahsan Mohsin Ikram added his touch. The picture has gone viral since then and netizens have labelled Ahsan Mohsin something very… hilarious?

What’s Going On?

Aiman Khan and Muneeb Butt must be getting their pictures taken. Both of them are dressed to impress and look every bit of a power couple! The vibe is definitely chirpy and fun. However, in the background is a photo bomber who stole the couple’s romantic and photogenic moment. Ahsan Mohsin Ikram did not want to have them enjoy their moment peacefully so he forced himself into it. Have a look at the photo:

View this post on Instagram

A post shared by AIMAN MUNEEB (@aimankhan.official)

What Are People Calling Ahsan Mohsin & Why?

Aiman Khan realized that the picture was nothing less of entertaining and so she seized the moment! She captioned her photo asking for caption suggestions and netizens took the baton a bit too far. Netizens not only made fun of Ahsan Mohsin Ikram for ruining a couple’s good ol’ romantic moment, but they also made fun of the couple for leaving their daughter elsewhere. Where was Minal Khan though? Have a look at the comments here:

Party Monsters

This clan is always out and about, putting dressed-up photos on their grams. We wonder how they have this much time to socialize and also how do they manage it with their work? Just recently, Minal Khan and Ahsan Mohsin were snapped at a party. The same party where Ahsan Mohsin Ikram got the label of being a nashai! Now it’s this party where he’s being called a “kabab mai haddi”.

View this post on Instagram

A post shared by AIMAN MUNEEB (@aimankhan.official)

Ahsan Mohsin Ikram’s Unapologetic Personality

This guy has been hounded by netizens several times for his actions but he never succumbs to their pressure. When he was criticized on his honeymoon, he slapped Pakistanis with his “I dream of a liberal Pakistan” comment. When people accused him of being a nashai (druggie) at his bachelor party, he put up more pictures online that only cemented his label.

One thing is for sure: the clan has a great bond amongst themselves and they’re not afraid to show it.

Stay tuned to Brandsynario for the latest news and updates.

“How Much Does Babar Azam Earn?” Pakistani Captain Finally Responds

By

Usman

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Nov 22, 2021

Babar azam answers questions related to him on google — Image Source: cricketpakistan.com.pk

Babar Azam is regarded as one of the best players to enter the sport of Cricket. He started off as an underdog and has since risen towards the designation of champions. His performance during this T20 world cup is something to be applauded. Not only that, his performance as a captain is to be appreciated as well. Not everyone can navigate a whole team through such waters as he did. In a recent video that was posted, he answered some of the most-googled questions about him.

He answered them in a most humble way and not one that would seem over-the-top to anyone. He plays as he answers; with confidence and honesty. Pakistan has not seen this good a captain in a while. Of course, we have had our share of brilliant captains in the past and Babar Azam has become one of them. Let us check out the answers to some of the questions that he was presented with.

babar azam answering googled questions — Image Source: icc-cricket.com

Babar Azam Answers

Firstly, he was asked about the city he lives in, to which he answered Lahore. He also stated that one of its most traditional dishes stands out in the world- Paaye. It is no surprise because a lot of Pakistanis are fans of eating Paaye. Secondly, when asked which bat he uses, he said that he uses the Gray-Nicolls. He also said that he carries more than 6 bats at a time but that the more he carries, the more confused he gets. However, he uses his best bats at all times.

Next, when he was asked how much he earns, he decided to not answer that question. Instead, he remarked by saying that it is lesser than a person would expect. Another FAQ was asking him when he plans to get married. He also dodged this one with a traditional answer about how his focus is on cricket right now but his family might be planning something. As you will see below, none of his answers seem to feel out of line or suspicious. Instead, he faces with the utmost confidence.

Let's hear @babarazam258 answer the most googled questions about him.#BANvPAK #HarHaalMainCricket pic.twitter.com/5xr7ZH8ghi

— Pakistan Cricket (@TheRealPCB) November 21, 2021

Talented Sportspeople

Babar Azam was also asked about who his cricket ideal was. He answered with AB de Villiers, as this was a personality that Azam followed from the beginning. He finds the player extremely talented and with a flair for the game. Azam is regarded as the current highest ranking T20I in the world. This is certainly an accolade worthy of praise and he deserves to have all the appreciation he gets.

Let us hope his game continues to soar high in any match he plays. The Pakistan cricket team is full of talent and he is just one of them. Regardless, he is certainly a legend in the eyes of fans, both old and young.

babar azam and playing on the field — Image Source: deccanherald.com

Stay tuned for more from Brandsynario!

Here’s Why Shoaib Malik Will Not Be Playing 3rd T20 Against Bangladesh

By

Mehak Zehra

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Nov 22, 2021

After the iconic performance of Shoaib Malik in the T20 World Cup, he set out to win even more praise in the T20 matches of Pakistan against Bangladesh. In the two T20s, Pakistan remained victorious. However, in the last match that was set to take place today, 22nd November 2021, Shoaib Malik will not be on the ground.

Shoaib Malik

Thankfully, the current Pakistani team is not such where they rely on one player alone. Every victory is a team effort so while we are sad that Sania Mirza’s husband will not be playing, we are not too worried about the match today. That said, we do not mean that Shoaib Malik is not an important player rather he can focus on the reason he left Bangladesh.

Here’s why he will not be playing

It was revealed that Shoaib and Sania’s son, Izhaan is not well. Getting to know this, Shoaib Malik immediately began making his way back to Dubai. Fortunately, instead of bashing the batsman, Pakistanis have rounded up to support the decision and wish Izhaan a speedy recovery.

It has not been revealed what Izhaan is suffering from that led to Shoaib quickly making his way back home but hopefully, the little one will be well soon.

All rounder Shoaib Malik released from Pakistan’s T20 squad. He’s leaving for Dubai to join his family as his son is unwell.

— Faizan Lakhani (@faizanlakhani) November 22, 2021

May Allah give speedy recovery to Shoaib Malik Son. Ameen pic.twitter.com/3ydW4PovTb

— mbabur (@pakisports1) November 22, 2021

Shoaib Malik "There's alot of unity in Pakistan Cricket Team at the moment, boys use to cheer & support each other. Our only goal is to make Pakistan a top quality side. I believe, this team has the ability to be the No.1 side of world. Our cricket is in safe hands." #PAKvBAN pic.twitter.com/BtvXf8TH75

— Ahmad Haseeb (@iamAhmadhaseeb) November 21, 2021

Taking his place in the squad will be Iftikhar Ahmed. Moreover, it is expected that Shahnawaz Dahani will be plying his debut match today in the grounds of Bangladesh.

🇵🇰 Shoaib Malik will be unavailable in the third and final T20 against Bangladesh as his son is unwell. Iftikhar Ahmed is highly likely to replace Shoaib Malik in the playing eleven of final T20. Meanwhile Shahnawaz Dahani also expected to debut today. #BANvPAK

— Arfa Feroz Zake (@ArfaSays_) November 22, 2021

It seems that there are quite some changes to the Pakistani cricket team. But given that we have stayed strong ever since the first T20 World Cup match with the exception of the semi-final, these changes will not make much difference. We wish the team all the best of luck for the third match against Bangladesh.

Stay tuned to Brandsynario for the latest news and updates!

Secretary-General Of DCO Visits Jazz’s DHQ To Discuss Pakistan’s Digital Transformation Journey

By

Web Desk

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Nov 22, 2021

Deemah Al-Yahya, the first Secretary-General of the Saudi-led Digital Cooperation Organization (DCO) visited Jazz’s Digital Headquarters to discuss Pakistan’s digital transformation journey, mutual interest in digital inclusion, and Jazz’s endeavors towards enabling connectivity.

Established in 2020, the Digital Cooperation Organization (DCO) is a global multilateral that aims to increase social prosperity by accelerating the growth of the digital economy. Pakistan is one of the seven countries that established the DCO to drive greater collaboration and cooperation across entrepreneurship, innovation, business growth and employment in a shared digital economy. Other member states include Bahrain, Jordan, Kuwait, Nigeria Oman, and Saudi Arabia.

The discussions between the two parties revolved around collaborative digital transformation and creating society-centric solutions that lead to greater prosperity and quality of life, which are accessible across society, including the need for focus on empowering women, youth and entrepreneurs to accelerate growth across the digital economy.

In a tweet regarding the visit, the Digital Cooperation Organization stated, “Jazz is on the forefront on providing digital solutions to the country. We support Jazz’s efforts in promoting gender equality by offering equal career opportunities for young men and women to drive Pakistan’s digital economy.”

Xiaomi First Electric Car To Be Mass Produced In 2024

By

Usman

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Nov 22, 2021

xiaomi with mass production of first electric car — Image Source: chinapev.com

Xiaomi has been a brand that has risen quite fast in Pakistan. It started out as one that offered only budget range smartphones. Even then, their range was quite impressive because their smartphones are quite robust. With time, they rose to enter the industry where their phones are being sold in all ranges. In addition to that, the company has decided to enter other niches as well, giving their name a diverse feel to it. Yes, Xiaomi has entered into the automotive domain as well.

At first, it started off as rumors. Not everyone could believe that Xiaomi was going to enter the automotive domain but they did. When the news became more concrete, people began visiting the brand to see what it was all about. Eventually, we came to know that they were working on the mass production of a new electric car. This car is going to be the first one that the company is making and it has turned a lot of heads towards them. Let us check out some more details.

mi with a new electric car — Image Source: hotcars.com

Xiaomi to mass-produce its first electric car

It is quite exciting to think that their first car is going to be an electric one. This domain is one that is relatively new. It is still seeing quite a lot of research and development, with various brands working on it. Xiaomi is now one of those select brands that wish to introduce electric cars to the world. Not only do they have the best engineers at work, but they also have a marketing plan that stands out from the rest. The news of their mass production has hit the internet by surprise.

The company’s new automobile company has registered in Beijing and once operational, will focus on clean energy vehicles. The founder of Xiaomi has also stated that mass production is going to begin in 2024. If that is true, we do not have too long to wait before we start seeing their cars on the road. If they are made with the same robust tech as their smartphones, we are sure to hear a lot of positive reviews.

electric car being produced in 2024 — Image Source: bloomberg.com

Going Clean

It has also been stated that their home stores are going to be responsible for EV sales. It will be a huge step for the company to be able to produce such vehicles in less time. We have to say that the company has done quite well for itself than some brands that have accomplished less in more decades. This shows that they are willing to move forward as technology is progressing.

Combustion engines may have been a rage back in the 60s but they are starting to see the beginning of their end. Of course, the end can still take many decades to complete but wisps of another era have already begun to appear on this Earth. Everyone wants to be a part of the race towards a cleaner Earth and no one wants to lag behind. Long gone are the days when Tesla was the only company working to develop electric vehicles.

tech and xiaomi electric car — Image Source: techbeezer.com

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Daraz Supports Affected Businesses And Sellers In Victoria And Cooperative Markets

By

Press Release

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Nov 21, 2021

Karachi, 19 November 2021: Daraz, Pakistan’s leading e-commerce marketplace, is taking additional measures to help sellers and victims of the fire that engulfed Victoria and Cooperative markets.

As a company grounded in the belief of uplifting communities, Daraz will be giving affected sellers the flexibility and resources necessary to re-set their businesses by waiving commission for the next three months along with higher visibility on its platform to access millions of customers.

Daraz is also offering support to other SMEs affected by the fire. If they decide to join the platform, Daraz will waive any commission earned in the first three months – helping them set up their businesses online seamlessly and recover lost earnings.

Daraz’s Managing Director of Pakistan, Ehsan Saya said that in this time of need, Daraz is focused on fulfilling its responsibility to helping these affected communities get back on its feet.

“We are committed to supporting the communities where we operate and in a time of need it is important that all corporates operating in these areas step up. We hope that our efforts will in some way ease the burden that people are feeling in these communities,” said Mr Saya.

To help new sellers’ set-up businesses stress-free Daraz will provide added assistance to all merchants extensive training through its seller education platform – Daraz University.

Pakistan Ranked 48th Out of 72 Nations for English Skills

By

Anusha Sachwani

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Nov 21, 2021

According to Education First’s (EF) English Proficiency Index (EPI), out of 72 nations, Pakistan ranks at #48 for English skills. Despite being the first language in many nations, there are several countries which have improved their focus on the language, despite it not being the mother tongue.

Unlike other languages, English is recognized as the go-to language for foreigners visiting a different country due to its global reach. It is also one of the most spoken and popular language around the world, a must-know in the eyes of many to go far. Unfortunately for Pakistan, where English is taught from a very early age, it has not managed to get itself into a stable position the average EF EPI score for Pakistan was 48.78. The average score places Pakistan 13th out of 19 countries in Asia, which were included in the study.

One of the main reasons for the lack of skills is being claimed to be the lack of governance and neglect the cause of education. Some time back, State Bank of Pakistan issued a staff note for quality and effectiveness of public spending on education in Pakistan. It highlighted that most governments in the recent past have failed to invest and bring about an improvement in the educational sector, according to Pro Pakistani.

In the previous survey conducted by EPI, Pakistan was found to be one of the worst countries for internet freedom in the past couple of days.

English Proficiency Index

The EF English Proficiency Index (EF EPI) is a report which attempts to rank countries by the average level of English language skills among adults. It is the product of EF Education First, a global language training company, and draws its conclusions from data collected via English tests available for free over the internet. The report was published for the first time in March 2011 based on the results of over 2 million test takers. A total of 950,000 people took the EF Standard English Test (EFSET), during the year 2015, belonging to the 72 countries. The most recent, sixth edition was released in November 2016 in which Pakistan ranked 48 out of 72.

The study conducted comprised of two parts.

Evaluation of relation between English and its relationship to various socio-economic factors.
Proficiency across four continents: Europe, Asia, Latin America and the Middle East and North Africa (MENA).

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4 Most Powerful Smartphones In 2021 You Should Consider Buying

By

Usman

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Nov 21, 2021

most powerful smartphones of 2021 in Pakistan — Image Source: businessinsider.com

The world of technology is moving at a pace that we could not have predicted. Just a few months ago, we were thinking about Apple making another release. Before we knew it, the iPhone 13 had made its way into the world, bringing a plethora of advancements with it. Similarly, there are quite a lot of powerful smartphones present in the world today. Today, we are taking a look at some of the most powerful ones from 2021. They may not have to be the most expensive ones, but the powerful ones in their budget range.

There are quite a few brands here so if you wish to check them out, you can always visit your closest retailer. Please note that the prices of these smartphones can vary from seller to seller. The margin may not be huge but it will differ.

oneplus 8 and other powerful smartphones — Image Source: techadvisor.com

1. Oppo Reno 5

This brand has certainly made its way among the top champions. They have a huge range when it comes to their smartphones. From budget to a flagship, Oppo has it all. The Reno 5 is built with a Snapdragon 720G chipset as well as an Adreno 618 GPU. The phone is offered with 8GB ram and 128GB storage. You can neither expect the phone to hang or run out of storage!

With a powerful 4310mAh battery, this is one powerful phone. It has a 64MP main camera with a quad array, alongside a 44MP selfie camera. You are guaranteed to have the best selfies in your group with this phone. They will be running after it! The phone price is currently Rs.55,000/-

oppo reno 5 and other powerful smartphones — Image Source: salamtec.pk

2. Apple iPhone 12 Pro Max

This is the highest variant of the iPhone 12 and one of the most powerful phones of 2021. It has the Apple Bionic A14 chip installed inside it, so you can expect enhanced capabilities. The camera quality of the phone is no less than any other, rather higher than many of them! The storage variants go as high as 512GB, starting from 128GB. With a different architecture than Android, the 6GB is more than enough to handle anything coming its way.

With a quad-camera array at the rear and a dual one at the front, this phone is worthy to be among the most powerful ones. The phone is being sold at Rs.232,000/- Of course, if you are willing to go even further with investment, you can always wait for the iPhone 13 Pro Max 1TB variant.

iphone 12 pro max as one of the most powerful ones — Image Source: businessinsider.com

3. OnePlus 8

We cannot mention powerful smartphones and leave out this brand. It started in an underdog form and has flourished since then. One cannot expect a OnePlus phone to have a bad UI, let alone the entire experience. The OnePlus 8 is powered by a Snapdragon 865 processor. It is quite powerful paired with an Adreno 650 GPU, so you can expect the best performance. Additionally, the phone has 128GB storage and 8GB ram.

With a triple camera array at the back, the smartphone is going to give you impressive results. Apart from a 90hz display, the phone has a 4300mAh battery, you can easily run it past a day or two on standard use. The price of the phone is currently Rs.103,000/-

oneplus 8 as a powerful phone — Image Source: pk.mashable.com

4. realme 7 Pro

This is one of the smartphones that surprised people quite a lot. They had not expected this to be as good as it was. In the price gap that it is being sold, it is certainly a powerful phone of 2021. With a SnapDragon 720G processor, one might just call this phone a beast too. It does not hang or heats up, neither does it slow down. It has 128GB storage and 8GB ram. realme went all-out with this one and decided to test all limits!

Additionally, it has a quad-camera array at the rear, with a 32MP front camera. This phone can be considered as an all-rounder in the game. Its features in its price are what makes it a good buy. With a 4500mah battery, the phone is being sold at Rs.50,000/-

realme 7 pro is quite a powerful phone — Image Source: digitaltrends.com

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5 Things To Remember Before You Head Up North In Your Car

By

Anusha Sachwani

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Nov 21, 2021

5 Things To Remember Before You Head Up North In Your Car — PC: Traveldudes

It’s finally time when you are going on a vacay with your family. You’ve been planning this trip for weeks now, have everything packed, from your clothes to snacks, to every last detail.

You even double-check to make sure you have packed your kid’s favorite blankie, but you miss out on one crucial thing that may mess the trip up! Your car! You may be thinking, I have enough money to fuel my gas for along the way, and the oil was also changed.

But, did you know that that’s not enough? The cold chilly winds, hail and snow, and even hard rain can cause massive inconvenience for you, especially during a road trip. Hence, its always a smart idea to prepare what you can expect, even if the situation is unlikely to occur.

Things To Remember Before You Head Up North In Your Car

So, if your planning on going up north with your family, here’s what you need to remember:

1. Keep Spare Tire(s)

Yes, spares are available at literally almost auto dealers and mechanics and might not cost you so much. But, what will you do if you have a bust at 3 am and in the middle of nowhere? What if your on a highway or a motorway? Or in the middle of a road where there are no signals?

PS – You may want to change to winter tires to make the most of the season without having to worry so much.

2. Double Check The Battery

eroded battery terminal — PC: Mechanic Base

The battery has two terminals which are vulnerable to rusting. What happens is that the moisture in the air gets under the hood and into your engine. When the terminals are exposed to the moistness, rust starts to occur. This will not bother you when you’re in a hotter city, but as you make your way around a colder city, you’ll have to keep a check on the battery if it needs a replacement.

3. Check Your Heater

car heater — PC: Car Heater Repairs Melbourne

It will be super cold up there, be sure to check everything is working correctly, including your car’s heater. You will need it to keep yourself and your family warm. PS also, be sure to fill up on antifreeze.

4. Replace Normal Brake Liquid With Winter Formula

Car fluids — Credits: Quick and Dry Tips

While every single part of a car plays an essential role in your safety and an efficient drive, the brakes are super-duper important. You need them to come to a stop. Since you’ll be going up north where it’s snowing and icy, it’s super important to ensure your brakes are working fine. While regular liquid can freeze because of the temperature, formulas made specifically for winter can help.

5. Change Wiper Blades

Just like your regular tires and brake liquid, your wipers also need a change. Standard wipers are not cut out to help you see through the hail and snow. Hence you’ll be requiring an upgrade to help your visibility.

Until next time, stay tuned to Brandsynario.

The Cringiest Scene Of ‘Laapata’ Leaves People Confused After PEMRA’s Notice

By

Dr. Rida Qamar

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Nov 20, 2021

The last Scene Of 'Laapata' Has Left People Confused After PEMRA's Notice — Image source: https://thebrownidentity.com/

The Drama serial Laapata ended on a bright note with a happy ending for the cast. It has been over a month since the last episode of the drama aired. However, a recent drama clip is going viral, and it sure has left people confused.

Shams And Falak – Laapata

The chemistry between Shams and Falak from laapata made headlines even before the drama went live on TV. Their chemistry was the highlight which gained so many viewers. The happy-go-lucky nature of the couple made it even fun to watch. As the story unfolded, the couple went through some serious rough patches. However, all is well that ends wells. The public’s notion of why the couple should end up together made that happen. So much so that the writer even ended the drama with a CRINGIEST clip in TV history.

Take a look.

View this post on Instagram

A post shared by Sunday Times (@sundaytimes)

Image source: Ayeza Khan Gets Backlash On Problematic Clip From Laapata

PEMRA

The first thing coming to everyone’s mind is PEMRA. The regulatory body has released a notice to the TV channels to stop promoting such scenes where any intimacy between the couples is encouraged. PEMRA even mentioned taking necessary legal steps in case TV channels fail to follow. At the same time, the PEMRA’s notice started a debate of whether it was right or wrong. There is only one thing in everyone’s mind at the moment. Where is PEMRA now?

Since the drama ended before the PEMRA’s notice, it might get away with it. Talk about sheer luck? Meanwhile, we can only wait if PEMRA takes any notice of the scene which is going viral.

The Reactions

The reactions and people’s comments were the highlights of the entire cringe show. While the majority mentioned that there is no harm in showing such scenes, others gave reasons why they shouldn’t.

Here are some of the comments, which are nonetheless hilarious and amusing.

Some even brought Falak Shabbir to the mix, the husband of Sara Khan. Others made sure to question the morals and values of others for questioning the scene.

However, the biggest mystery was whether he drank from the same cup or not. Many put on their Sherlock hats and tried to unlock the mystery. One user mentioned how the color of Falak’s lipstick is different from the one on the glass. Regardless, the internet is having a field day over this cringe scene.

Stay tuned to Brandsynario for the latest news and updates.

PEMRA Lifts Ban From TikTok After 4 Months

By

Dr. Rida Qamar

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Nov 20, 2021

TikTok Releases Q4 2021 Community Guidelines Enforcement Report, More Than 6.5 Million Videos Removed From Pakistan — Image source: pakscoop.com

Pakistan’s telecom regulator has lifted a ban on TikTok. The decision is taken following assurances by the famous Chinese video-sharing platform that it would control “immoral and indecent” content.

PTA Notification

“Subsequent to imposition of ban on 20 July 2021, PTA remained in communications with the TikTok management. As a result of continuous engagement, senior management of the platform assured PTA. The application assured of its commitment to take necessary measures to control unlawful content in accordance with local laws and societal norms,” read a statement issued by the PTA on Friday.

Press Release: PTA has restored the services of TikTok on assurances of the Platform to control immoral / indecent content.

— PTA (@PTAofficialpk) November 19, 2021

The Chinese video-sharing platform also assured that the users who are continuously involved in uploading unlawful content would be blocked from using the platform.

“PTA will continue to monitor the platform in order to ensure that unlawful content contrary to Pakistan’s law and societal values is not disseminated.”

Read More: Top 5 Scrumptious Food Accounts to Follow on TikTok

TikTok Ban In Pakistan

Earlier, on November 3, TikTok Head of Public Policy-Emerging Markets and Head of Global CSR, Helena Lersch, and her team visited the (PTA) headquarters. During the meeting, PTA agreed to work with TikTok. The necessary steps will be taken to build a framework to guarantee that all content shared on the site is legal and safe for society.

During the meeting, the TikTok representative, Head of Public Policy-Emerging Markets, and Head of Global CSR Helena Lersch highlighted various initiatives being taken. They also mentioned a future strategy and investment in the local market. The step will ensure safe, productive, informative, and legitimate content to Pakistani users.

TikTok was banned for the fourth time in Pakistan on July 21, 2021. As the application failed to take down “inappropriate content.”

PTA will continue to monitor the platform in order to ensure that unlawful content contrary to Pakistan’s law and societal values is not disseminated.

— PTA (@PTAofficialpk) November 19, 2021

TikTok was banned in Pakistan for the first time in October 2020. However, it was lifted after just ten days following an assurance by the company to block accounts “spreading obscenity.”

The app said it removed more than six million videos in Pakistan from January to March. This makes it the second market to get the most videos removed after the US.
The Chinese social media application has more than 39 million users in Pakistan. The brands are making good use of the digital platform. It is only arbitrary that the number will increase.

Stay tuned to Brandsynario for the latest news and updates.