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Abacus Appoints Fatima Asad Khan Chief Executive Officer

Abacus

March 5, 2021 [LAHORE] — Abacus — a leading technology, consulting, and outsourcing firm, announced that its Board of Directors has appointed Fatima Asad Khan as Chief Executive Officer effective immediately. Whilst Asad Ali Khan continues as Chairman of the Board, he will no longer serve as the CEO. Also, Muhammad Aamer Chaudhary shall assume the role of Vice Chairman of the Board. Abbas Khan and Paul Batchelor shall continue as non-executive members of the Board of Directors and Alliya Haider as Corporate Secretary.

Over the last 24 years with Abacus, Fatima has been an integral member of the top leadership at Abacus and spearheaded major strategy and technology initiatives across the firm’s portfolio, most notably delivering solutions in Digital Transformation, Enterprise Innovation, Corporate Governance, Strategic Change and Human Capital Management.

“During this time of rapid transformation, Fatima Asad Khan is clearly the best person to lead the firm. Fatima has the track record of leading with innovation and creating value for our stakeholders that we believe is critical to lead Abacus,” said Asad Ali Khan, Abacus’ Chairman of the Board. “We are on a positive growth trajectory at Abacus, and I am confident that this realignment of Abacus’ corporate governance framework shall enable us to innovate at a faster pace with improved capabilities and offerings for our clients, and we would be able to ensure sustainable growth, consistent with our vision and strategy.” As a pioneer in the consulting, outsourcing, and technology space, he added, “The impact Abacus has made on our people’s lives and collectively on our client’s business is undeniable, and I can see a glorious future ahead as we continue to reinvent ourselves and be the transformation partner of choice for our clients and partners.”

In her statement, Fatima Asad Khan, commented,Abacus has always been a true transformation partner for its clients, bringing revolutionizing solutions in Strategy, Technology, Human Resources, and Outsourcing. I am truly honoured to have been chosen to lead the firm. This is an exciting time for all of us at Abacus. With our strategic partners like SAP, Mercer, Google Cloud, UiPath, CCL and many more, we are looking forward to continuing to drive innovation and growth for our clients worldwide. I believe we have the best people, culture, and value, which have successfully served the company in its 34-year history. As the firm enters its next wave of expanded innovation and growth, together with our people, we will continue to accelerate our ability to deliver innovation-driven business solutions to our customers more quickly while providing the best career opportunities for our people.”

Ali Gul Pir’s Latest Song Addresses Backlash On ‘Mera Jism Meri Marzi’

ali gul pir
Image Source: Youtube

Pakistani rapper Ali Gul Pir who has released some fantastic songs challenging power, gender discrimination, and other similar issues, has done it yet again. He has released a song called ‘Tera Jism, Meri Marzi’. The song is a sarcastic statement to the haters of the slogan ‘Mera Jism, Meri Marzi’.

Time to Speak Up

In recent times, women’s issues have started to get noticed thanks to women realizing their worth. Knowing that they have been systematically silenced and kept in inferior positions, they decided to speak up. And whenever someone wants to acquire their rights, the people in power wish to suppress them because it would remove them from their thrones.

One such act where women decided to stand up for themselves is the Aurat March. In that movement, the members brought numerous placards. One placard had the slogan ‘Mera Jism Meri Marzi’ on it. Even though the literal meaning of the word jism is the body, it seems that it has been sexualized courtesy of some Bollywood movies.

auratmarchSource: Aurat March, Facebook

So the men who have been opposing the Aurat March have deduced the slogan as women wanting to have physical relations outside of marriage. In reality, however, the slogan means the woman having the right to exist.

Song by Ali Gul Pir

The song by Ali Gul Pir has lyrics that say ‘Tera Jism, Meri Marzi’. This basically entails that all the women march haters cannot accept the original slogan because they believe they have the right to a woman’s body and not the woman herself. The song goes on featuring a husband abusing his wife but at the same time harassing the maid.

After some time, when the abuse has gone beyond the limit, the song shows that the woman has decided to take back her right to exist. She lashes out at her husband, who had just beaten her to a pulp.

 

Making use of numerous slogans of Aurat March and the comments women face every day, this song by Ali Gul Pir is an amazing initiative to stand alongside women this women’s day.

Stay tuned to Brandsynario for the latest news and updates!

Celebrating International Women’s Day In 2021

The global theme for celebrating International Women’s Day this year is #ChooseToChallenge since challenges keep one motivate to bring about a positive change. This day holds a clear significance as it highlights the challenges faced by women across the world in every social and economic aspect. Through this annual celebration, the significance is given to women empowerment and parity is also brought into the limelight.

Even though the pandemic persists, the call for solidarity with women cannot be undermined. It is undisputed fact that you cannot expect progress in society unless you have 50% of your other population, i.e. women standing side by side. Women in Pakistan are becoming more and more empowered as they challenge the stereotypes and stigmas that had once restricted them. Furthermore, there are more opportunities to grow especially in professional and social domains.

It has become imperative now more than ever to include more women in the decision-making process to ensure better and more promising progress for the entire nation. International Women’s Day encourages everyone to celebrate the success stories and milestones achieved by women from the strata of life. This will surely be an inspiration to the younger generation for learning from these role models. Not only in urban areas, but also in rural areas we need to conduct awareness campaigns for the uplift of underprivileged women in Pakistan.

Government and organizations like PTCL have reserved a special place in their strategic national contributions and social inclusion agendas related to women in particular. PTCL has been able to provide professional training, equal employment opportunities, skill-building platforms and opportunities for professional career growth to women in the organization.

Women in Pakistan are also showing entrepreneurial spirit as more women are opting for starting their own businesses whether it is online baking, tutorials makeup, blogging, selling their hand-woven crafts, etc. and have access to better employment opportunities and a global marketplace. We have seen more women health workers showing courage and bravery as they stood with the nation as frontline workers. This is a testament on how women in Pakistan are contributing directly and positively to the national economy.

International Women’s Day 2021 theme is #ChooseToChallenge.  Pakistan, along with other countries is also celebrating this day through various innovative campaigns. We may still have a long way to go, but the journey has begun in a positive way and we need to play our part in this uplifting campaign as well. We also need to raise our hand and claim the theme that we are ready to #ChooseToChallenge for equality for women in Pakistan and rest of the world

5 Ways To Avoid Eating Heavy & Greasy Food This Summer

Image Source: Placer.ai

Have you ever wondered how we only crave unhealthy food items? Our cravings can test our patience. Just the words snacks and food is enough to trigger it. From burgers to deadly desserts to fries drowning in cheesy goodness – we love them all!

Can’t deny it but oily and fatty food are loved by all ages. However, what we need to know is that these foods can harm us in many different ways and can challenge our health conditions. Doctors all around the world advise us to avoid oily foods because our health and mind can both be put at risk.

Image Source: when calendars

Oily food is one of the most crucial reasons why a person can end up having high cholesterol, high blood pressure, diabetes, heart diseases, and other health problems. As we age, we need to try and control the consumption of oily and fatty foods.

Yeah, the urge to control your cravings will be fierce but eventually, you’ll get the hang of it. So, to help manage our urge to consume it, here are five things you can easily do to stop consuming oil, especially in this hot weather.

1. Switch to steamed/baked food

One of the easiest ways to reduce or oil intake is by switching to steamed or baked food. Omitting oil from your diet is going to help you with a great idea. In Pakistani households, when we consume veggies, they’re usually cooked in lots of oil and spices. So, the next time you cook your vegetables, steam them, so you don’t kill their nutrients.

2. Sauces without oil

Most of the sauces that we consume call for oily additions. However, little do we know that we can easily omit the oil from them cook with plant-based alternatives. Blending up legumes or vegetables with a bit of plant-based milk can create some wonderfully creamy sauces to accompany your favorite dishes.

3. Use an air fryer

An excellent way to help lose weight and control oil consumption. For a batch of fries, samosas, or even kababs, all you’d need would be a tablespoon of oil. Moreover, air fryers also reduce the risk of toxic acrylamide formation. Acrylamide is a dangerous compound that develops when you fry food in oil.

4. Oil-free substitutes

Image Source: Veganosity

For oil-free cooking, replace the oil in sautéing with vegetable broth or water. All you need to do is heat the skillet/pan first, and then add a small amount of liquid, about a tablespoon to start with, depending on how much quantity you are cooking.

5.  Get non-stick pots and pans

Non-stick pots and pans can easily be used to make pancakes or even eggs! Believe it or not, but you wouldn’t also need a single drop oil or butter to fry these.

Do you have more ways to avoid oily food? Tell us in the comments below. We would love to know!

Keep following Brandsynario for the latest news and updates.

7 Foods You Must Strictly Avoid This Summer

Food To Avoid In Summer
Image Source: CSP Daily News

Summers in Pakistan, especially in Karachi, is the most dreadful time for the majority. With the temperature rising rapidly, the summer season also tends to give birth to many diseases and illnesses like Malaria, Typhoid, Jaundice, and Dengue that may affect the immunity of the body.

Beating the heat is extremely crucial for each one of us to avoid falling sick in this sweltering heat. Moreover, it is essential to keep our stomachs fresh and light. In hot temperatures, our digestive system finds it hard to digest a heavy diet.

Image Source: Giphy

To help you out a bit, we decided to jot down a few foods you should avoid this summer!

1. Red Meat

Food To Avoid In Summer
Image Source: Harvard Health

Red meat like mutton, lamb, and beef are high in saturated fat, which raises blood cholesterol. Foods that are high in cholesterol could get higher the chance of heart diseases.

2. Fried Junk Food

Food To Avoid In Summer
Image Source: Pinterest

Summers or not, but fried junk food is always better if avoided. In summers, fried food makes the skin oilier, which would lead to skin problems such as pimples. Moreover, it also causes indigestion.

3. Spices

Food To Avoid In Summer
Image Source: Home Stratosphere

Going easy on the spices is something you should forward to in the summer. Yes, spices add so much flavor to our food, but during the rising temperature, spices can severely affect your stomach. Spicy food can also make you dehydrated and extremely ill.

4. Hot Beverages 

Food To Avoid In Summer
Image Source: Ken Resource

It’s pretty standard that most people cannot function without their morning cuppa. While this habit one can’t seem to get rid off, drinking a hot beverage during summer may increase body heat and cause dehydration.

5. Salty Snacks

Food To Avoid In Summer
Image Source: Bakery and Snacks

Before you go and grab a bunch of bags of your favorite salty crisps and snacks, think again. Eating salty foods would lead to water retention, which can also cause swelling and bloating, especially during summer.

6. Sauces

Food To Avoid In Summer
Image Source: Dogtown Pizza

Adding sauce to your meal can add more calories than you can imagine. Which means, the more calories you intake, the more sluggish and lazy you’d feel. Moreover, sauces that contain cheese can cause severe indigestion.

7. Processed Fruit Juices

Food To Avoid In Summer
Image Source: Research Gate

In hot summer days, one should steer clear of processed fruit juices as they contain loads of sugar. Most of the bottled juices barely contain natural fruit juice and are loaded with tons of sugary carb.

Can you avoid these seven foods in summer? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

TikTok Success Boosts Jannat Mirza To The Two Million Mark On Instagram

Jannat Mirza million on Instagram
Image Source: hnhstyle.com

Jannat Mirza is a social media celebrity who is gaining more fame every day. She recently hit a new milestone and even thanked her fans for it!

Life on social media can either be extremely static or extremely volatile. We have seen underrated stars grind on the sites for years. While Dananeer, the Pawri Hori Hai girl got fame overnight with her spontaneous video, Jannat Mirza earned success through her regularly curated content. In light of this, we have a piece of news related to the famous TikToker, Jannat Mirza. Her domain has extended!

Jannat Mirza fame on tiktok
Image Source: siasat.com

Jannat Mirza On Tiktok

If you are an avid user of Tiktok, you must already be familiar with her name. If not, allow us to explain a little bit about her. She came to the platform some time back and her content is considered gold by many. She has a way of captivating the audience in a unique manner. She is currently at 13.7 Million follower-marker on Tiktok.

This is quite an impressive number! It shows how engaging she really is. Not everyone is able to execute their videos the way she does. The fact that Jannat Mirza is from Pakistan makes it another moment of pride for us. So what is this news that we have for you today?

Latest Instagram Success

Apparently, she recently thanked her fans in a post. She even said how she credits her fame to them. Not only has she become an icon on Tiktok, but is becoming one on Instagram as well. Jannat Mirza was the first Pakistani to gain 10 million+ followers on Tiktok. Now, she has moved towards another app.

It seems that her Tiktok success has gotten her a new milestone. She now has 2 million followers on Instagram and is moving up even faster. The power of social media shows her how fast news can travel. People from Tiktok spread the word on Instagram and now she is popular there too. Kudos to her hard work!

Rising Beyond Fame

So what do Jannat Mirza and her story tell us? It shows us that the support of the fans matters a lot. After all, it is because of their support that someone becomes popular. We cannot forget how ‘Leafyishere’ got a blow struck when ‘IDUBS’ made a video roasting the YouTuber. His subscribers dropped faster than flies.

We hope that Jannat Mirza continues to reap the fruit of her hard work. It takes determination to go the distance and she is certainly doing it. We must always support talent. You never know who might be the one to change the world.

Stay Tuned for more from Brandsynario!

4 Delicious Frozen Yogurt Recipes That You’re Going To Love!

Image Source: Healthy Nibbles

Just in case you’re wondering what healthy snack you should snack on in the summers, this is it!

Summer desserts are the best because you can make so many things! Because when it comes to summers, all you can think and dream about is frozen desserts like ice cream and frozen yogurt. Also, summer is the season when you’re blessed with so many fruit options!

So, to beat the heat this summer, try to chill out with frozen yogurt this time. Yeah, ice cream is boring now, and you must level up! Flavored frozen yogurt is the natural thing to make, and it’s fun! Creating it shouldn’t be a challenge for anyone.

Tempting & easy froyo recipes!

If you want to make frozen yogurt at home, finding a good recipe can be more difficult than actually making it. At times, when you’re craving something tangy, something creamy, frozen yogurt should be your answer! Because it’s summer.

Image Source: Sweet Simple Vegan

Moreover, frozen yogurt is more refreshing and lighter than ice cream. So, if you want, you can have LOADS of it. The best part about this is you can try so many new flavors at home!

Here are the five most straightforward froyo recipes that you’re going to love and probably get addicted to! All you need is yogurt for your base ingredient and frozen fruits

1. Peanut Butter Froyo!

Image Source: Dessert with benefits

All you need is:

– 1/2 cup full-fat yogurt
– Two large ripe bananas, sliced and frozen
– 1/2 cup  creamy natural peanut butter
– Honey, as needed (for sweetness)

Mix all of it in a chopper and freeze it overnight.

2. Mango Froyo!

Image Source: The leaf by nutrisystem

All you need is:

– 1 cup Frozen Mango Chunks
– 1/2 banana frozen Banana Slices
– 1/2 cup full-fat yogurt

Mix all of it in a chopper and freeze it overnight.

3. Chocolate & Banana Froyo

Image Source: Bigger Bolder Baking

– Two large ripe bananas, sliced and frozen
– 2 tbsp dark cocoa powder
– 3/4 cup full-fat yogurt
– 2 tsp honey, plus more as needed (for sweetness)

Mix all of it in a chopper and freeze it overnight.

4. Berry Froyo

Image Source: The Spice Hunter

– 3 cups raspberries(or any other berries that you love), frozen
– 2/3 cup full-fat yogurt
– 2 tbsp honey, plus more as needed (for sweetness)

Mix all of it in a chopper and freeze it overnight.

Which one do you think would taste the yummiest? Let us know in the comments below!

Enjoy!

Keep following Brandsynario for the latest news and updates!

12 International Celebrities Who Converted to Islam

Image Source: Brandsynario

Islam is a beautiful religion and according to the Pew Research report is also the fastest growing. It has over the years inspired a number of people to study and even to convert to it.

Even celebrities, who have earned global recognition, have seen the beauty of this peaceful religion , eventually converting from other faiths or atheism to Islam.

Lately, Lindsay Lohan is making rounds on social media for allegedly converting to Islam! The Hollywood diva’s Instagram account is wiped clean with the Muslim greeting “Alaikum salaam” as her shoutout to her followers.

Lindsay has even shifted to Dubai.

What is more, she has often been spotted carrying the Holy Quran. However, no official statement has been given by Lohan herself on the matter!

Take a look at 12 international celebrities who have converted to Islam:

A.R. Rahman (Allah-Rakha Rahman)

a r rahman

Known for his remarkable music compositions, the legendary Indian music producer/singer/songwriter was born, in a Hindu household, as Dileep Kumar. While his mother, inspired by Sufism, belonged to an Islamic family before her marriage, Rahman grew up as a Hindu.

It was only after he met Qadiri Islam, when his younger sister fell severely ill, that he was drawn to the beautiful ideals and values of Islam. Inspired, he soon converted his faith.

Muhammad Ali

Ever heard of Cassius Clay?

He is none other than the famous boxing champion and Olympic medalist, Muhammad Ali. He was baptized as a Christian and named Cassius Clay on birth. However, in 1962, at the age of 20, the boxer met Malcolm X, who introduced him to the Nation of Islam, an ongoing religious movement to help improve the condition of African Americans.

Inspired, Ali soon converted to Islam, under the mentorship of Malcolm X. In 2005, he began following the Sufism practice of the religion.

Mike Tyson

mike tyson

The world’s undisputed heavyweight champion, Mike Tyson, converted to Islam, while he was imprisoned, from 1992 to 1995, for committing rape. Very few people knew about his conversion until he tweeted a photo of himself, in front of the holy Kaaba in Mecca, in 2010, performing Umrah.

Sharmila Tagore aka Begum Ayesha Sultana

sharmila-tagore-converts-to-islam

Born as a Hindu Sharmila Tagore, the award-winning actress converted to Islam when she fell in love with Indian Muslim cricketer, Mansoor Ali Khan Pataudi. She changed her faith in order to marry Khan in 1969.

While Tagore felt the pressure to convert to Islam before marrying a Muslim, her daughter-in-law, Kareena Kapoor Khan, didn’t feel the need to do the same before marrying Muslim actor, Saif Ali Khan.

Kareem Abdul-Jabbar

kareem abul jabbar

Born as Ferdinand Lewis Alcindor Jr., the star NBA player, converted to Islam, when he found about his Muslim heritage. After tracing his family line back to the Muslim slaves who were brought to US, the pro-NBA player converted to his ancestor’s religion Islam in 1968 and later, changed his name to Kareem Abdul-Jabbar.

Janet Jackson

janet jackson

Sister of legendary singer, Michael Jackson, and renowned actress/singer, Janet Jackson converted to Islam in 2013 to be able to marry her Muslim fiancé, Wissam Al Mana. After tying the knot with the Qatar-based billionaire entrepreneur, Jackson retired from the entertainment industry too, claiming that she was tired from the antagonistic industry and needed some privacy from the snooping paparazzi. However, she is all set to make a comeback this year with a new album, under her own record label.

Dave Chappelle

dave chappelle

US’s comic genius and one of the world’s best stand-up comedians, David Chappelle converted to Islam in 1998. His conversion to Islam was a result of the inspiration from his brother, who had converted to Islam under the influence of Nation of Islam and his decade old Muslim family friend, Salim. It was later rumored that Chappelle left his controversial show in the middle of production because its content contradicted with his Islamic beliefs.

Ice Cube

ice cube

Famous rapper and actor, Ice Cube, converted to Islam, in the mid-1990s, again by the inspiration of Nation of Islam. While the rapper associated himself with the Nation of Islam when he first converted, he now claims to have cut all ties with the influential group. He doesn’t practice Islamic rituals like going to the mosque but still claims to be a believer.

Snoop Dogg

snoopdogg

The infamous hip hop rapper, Snoop Dogg, was yet another Islamic convert, with credits to the Nation of Islam. He claims to have joined the movement to spread peace and harmony; however, he changed religions again a short three years later.

Dharmendra and Hema Malini

Dharmendra-13

The yesteryear’s Bollywood couple, Dharmendra and Hema Malini, converted to Islam in 1979 to be able to get married. Dharmendra was already married to Parkash Kaur when he fell in love with Malini during the shooting of Shohlay. Since the Hindu regulations did not allow second marriage, Dharmendra and Hema Malini both converted to Islam and changed their names to Aisha Bi R. Chakravarty and Dilawar Khan Kewal Krishn.

Omar Epps

omar epps

Better known as Dr. Foreman from House, Omar Epps is reportedly also a Muslim. Since the actor has always kept his religious views private, there are no confirmed reports on his conversion but it is claimed that not only is he a Muslim by faith but his middle name is Hashim too.

Apart from these, rumours also suggest that popular folk singer, Hans Raj Hans and Bollywood actress of yesteryears, Mamta Kulkarni also converted to Islam.

Shahveer Jafry Under Fire For Making An Irresponsible PSL Joke

Shahveer and PSL joke
Image Source: youtube.com

Shahveer Jafry is a personality who has made quite a name for himself through his funny videos and vlogs. He was recently a part of an interview. The topic of the interview was PSL, and he made a joke. This joke has cost him quite a lot of backfire due to its nature.

PSL season was finally upon us until it was postponed. Cricket is a love of many Pakistanis, and it has been going on for decades. You cannot mention cricket in the country without people talking about the 1992 World Cup! In light of PSL, Shahveer Jafry gave an interview. However, there is more detail in this news, as we will see below.

PSL Joke by Shahveer
Image Source: outlookindia.com

PSL Season

PSL is one of the most anticipated events of the year. As big a fan as Pakistanis are of cricket, they all want to be a part of it. The event was awaited so much that when it finally happened, it started with a bang. There is a lot of hard competition between teams and their fans when it comes to PSL. Karachi Kings and Lahore Qalandars are always at each other’s throats. Not a moment passes when they don’t have friendly debates and arguments.

However, 2021 also brought sad news for cricket fans. Due to some of the players testing positive for Covid, PSL got postponed. Of course, it doesn’t mean that it has been canceled. However, it will be a while before it resumes. Till then, the audience sits in anticipation yet again.

Shahveer Jafry And The Jokes

So, what is all this news about Shahveer circulating? In a recent interview, he made a joke about meeting PSL Players. He was reported to have said that he even high-fives one or two of them. He had just said this when a major health concern was raised. How was he able to meet the players when no one else can? Doesn’t that mean that he might have had contact with a Covid positive player?

This joke of him high fiving seems to have backfired with strength. The internet exploded with reactions and personal analysis from people. This shows us that we must tread carefully when we move about in public. You never know which comment might trigger a reaction, especially in this age of a pandemic.

PSL and Shahveer joke
Image Source: celebritynews.pk

Not Disregarding Opinions

So, what does this piece of news tell us? It shows us that we must never make uncalled-for jokes. You never know when a joke might backfire, especially when you don’t know the situation. As we can see, Shahveer’s comment has spiked a lot of reactions of people. They have also raised major health concerns.

We hope that the Covid situation can be contained better. The second wave seems to be ongoing right now too. PSL has been postponed due to it, leaving a lot of people under concern and demotivated. Life may just be able to return to normal in due time. We all wish for the entire situation to be suppressed.

Stay tuned for more from Brandsynario!

WhatsApp Introduces Secure Calling On Desktop

New feature by WhatsApp
Image Source: techlomedia.in

These days, WhatsApp has come under the spotlight a light due to its privacy policy. It seems that people have been switching to alternate chat options. However, WhatsApp has introduced a new feature.

Social media is one domain that is extremely vast and widespread. It reaches almost every corner of the internet. There isn’t a place where it’s not present. Even if we talk about the dark web, there must be social media sites there too. Albeit, they may come under black sites but regardless, our primary point stands.

Among this list of social media apps, is WhatsApp. It is one of the most popular applications where people talk, connect and get together. In light of this, WhatsApp has come up with a new feature. It allows the user to make calls using the desktop version!

WhatsApp new feature for desktop
Image Source: whatsapp.com

Is WhatsApp Secure?

Of course, the question of privacy arises with the release of a new feature. We remember when the recent policy update came out. People were often accepting it without reading it and then regretting it. However, the policy itself did not implicate anything similar to breaching privacy.

Now, we have a piece of news for you today. It has made it easier for you to call people even when your phone is charging. Imagine you are using your laptop and you wish to gather people for a phone call but your phone is currently far from you. With this new feature, you can now call people from the desktop version of WhatsApp.

Desktop Calling Method:

This seems like quite a useful feature, considering the fact that many people use WhatsApp web. Despite the release, there are still people who are a bit hesitant about WhatsApp. They still feel like there may be something else at work. WhatsApp has already put people’s concerns at ease by mentioning there are no such consequences.

Ever since the pandemic hit, indoor activities have taken a spike more and more. People have turned towards alternate methods to communicate and engage themselves. Despite the condition of the world being so dire, WhatsApp has not slowed down. In fact, WhatsApp calls have increased by 50% in the last year alone. That is a major, substantial rise in numbers. It is impressive!

WhatsApp new feature
Image Source: gadgetsnow.com

Busting Myths:

This feature shows us that WhatsApp is currently moving up at a brisk pace. They are not only making progress in the design domain but even the new update domain too. It will not be a long while before we see more and more updates in WhatsApp. Maybe we see a version of the app where it can be used in VR!

We hope that the update allows more and more people to come back to WhatsApp. It is definitely not something that could compromise one’s privacy. After all, if we look at the bigger picture, how can we call anything too secure? There is a major chunk of the population that still believes that internet privacy is a myth.

Stay tuned for more from Brandsynario!

Burger King To Bring A Major Change To Its Menu By 2031

burger king
Image Source: Insider

There numerous fast food places that keep coming up in this day and age. But some places become famous all over the world with not just their recipes and ambiance but also their constantly innovating methods to keep their consumers engaged. Burger King is the best example of that.

The unpredictability of the future

Covid took over the world, and we are still trying to fight it. In fact, the World Health Organisation (WHO) has said that there is no way covid will end in 2021. And if something has shown us that life is unpredictable, it is covid. But the innovative Burger King already has plans for not one or two but ten years into the future.

The fast-food brand has said that they will make sure they have a 50% plant-based menu by 2031. Now that is quite something. But will they just be adding plant-based items? No. Burger King UK CEO said that they would also be eliminating some of the meat items.

“When we bring in a plant-based product…there is probably an equal and opposite reaction where we are taking something else off,” Murdoch said to a publication.

Burger King = meat?

Even though the brand was made on the principle of meat consumption, they realize that the vegan population is growing. And if they are to tap into an unexplored consumer base, they will need to expand accordingly.

burger king mcdonalds new packaging Image Source: Delish

The idea that burger king goes vegan is quite exciting so let’s what happens by 2031, well, you know, aside from the space hotel.

Stay tuned to Brandsynario for the latest news and updates!

This Airline Is Offering Mystery Flights To Unknown Destinations

mystery flights
Image Source: Qantas

Qantas Airlines, the Australian flag carrier, announced in July 2020 that they would be suspending their operations until March 2021. This was to make sure covid does not spread more than it already has. But now that it is March and Qantas has to resume operations, they have to inspire their potential consumers back towards flying with them. And they chose the mystery flights phenomenon to do that.

Mystery Flights 

To do that, they have taken the road back to the 90s. Back then, the airline used to operate mystery flights. The concept was that customers would visit the airport and be assigned any of the scheduled flights. The customers would spend a whole day and return home.

Image Source: New Skills Academy

This idea has been reinstated within the airline, but these mystery flights will only be limited to Australia’s boundaries. For now, there are three mystery flights. Moreover, compared to the 90s concept, the 2021 concept is a bit more evolved. The current mystery flight does not just include the unknown destination but also the activities.

Qantas official notification

Qantas has taken to Twitter explaining the idea. The tweet reads:

“Flight to nowhere? Flight to somewhere?

Flight to who knows where? That’s next. We’re operating three mystery flights across Australia to combat the border blues. Seats go on sale on Qantas.com at midday Thursday 4 March >>.”

Australia’s international borders remain closed for now, but Qantas has assured their customers that the borders will open up by October 2021.

The sale for these tickets has started on March 4th, and you can book for March, April, and May.

Qantas official statement

Stephanie Tully, Qantas Group Chief Customer Officer, said:

“Our customers tell us that where they can and can’t travel within Australia has been a bit of a mystery lately. The vaccine rollout brings a lot more certainty, and domestic border restrictions should soon be a thing of the past. In the meantime, these flights turn that mystery into a positive by creating a unique experience for the many people keen to start traveling again. As well as helping bring more of our people back to work, these mystery flights are another way to support tourism operators in regional areas especially, who have been hit particularly hard by several waves of travel restriction.”

As part of mystery flights, the customers will get to travel to a location that is within 2 hours of flight time. The takeoffs will be from Sydney, Brisbane, and Melbourne. During the flight, the consumers will get to experience the time of their life with low-level scenic flybys. Moreover, the mysterious activities may include a winemaking course, gourmet lunch, and musical entertainment. Of course, the customers will get clues about it, so they know what to pack too.

If you are in Australia, why don’t you avail the service?

Stay tuned to Brandsynario for the latest news and updates!

According To Research, Here’s Why Zoom Meetings Are Stressful

zoom meetings fatigue
Image Source: Healthing

There is a new concept such as “Zoom fatigue” which researchers have developed to help explain why zoom meetings are so dreadful.

The Fatigue Is Real!

One of the reasons supposed by the researchers at Stanford is the constant self-evaluation. In classes or in professional meetings, participants are expected to keep their videos turned on. This leads to people constantly evaluating how they look by continuously looking at themself in the reflection.

zoom meetings fatigue
Image Source: ABC7 Chicago

For women, this is believed to be even higher per cent. When an individual is self-evaluating hours on end in a day, the fatigue, as opposed to in-person meetings, is far greater.

The Settings Are Restricted

We are sure by now you have also attended your fair share of Zoom meetings. Doesn’t it break your back and behind when you have to sit continuously for hours on end? Students usually have consecutive classes for up to 4 hours with no option to get up and roam around.

This is also believed to be causing the “Zoom fatigue”. Compared to the “in-person life”, we can not talk and walk which makes the experience more drudging and draining.

zoom meetings fatigue
Image Source: Prestige Hong Kong

The difficulty of Detecting Body Language

zoom meetings fatigue
Image Source: Prestige Hong Kong

In virtual meetings, whoever is speaking can not detect the body language of others which creates more stress. Suppose you are pitching an idea in person, by detecting the body language of your audience you can modify your pitch. The ultimate result? A decent effort.

However, on Zoom, you don’t know whether your audience is bored to death or intrigued to the maximum which makes people more nervous, hence more tired.

The Screen Size

When many of us join Zoom calls, the screen of the meeting usually spans over the entire Laptop or even TV depending on what you like. Researchers and psychologists have also pinned this down as one of the reasons for the “Zoom fatigue”.

zoom meetings fatigue
Image Source: Tech spot

With a large screen, your eyes are constantly moving back and forth looking at a range of people simultaneously. This can strain your eyes more, make you feel more flustered and keep you constantly distracted. 

In an alternate setting, you only looked at the person speaking which reduced all these negative effects.

What Do We Do?

If you identify with all of the reasons above and seek a solution, here’s your answer. Researchers at Stanford have suggested you turn your camera off from time to time when you are not engaging. Reduce the screen size of the Zoom screen. Do not let your screen show to yourself when you have your camera on. Walk around the room and talk with your camera off when need be.

Hopefully, these tips will help us remain sane until the winds of the pandemic blow over.

Stay tuned to Brandsynario for the latest news and updates.

Hania Amir Clears The Air On The Ongoing Debate On Beauty Standards

hania aamir beauty standards
Image Source: Brandsynario

Hania Aamir has cleared the air on her stance on beauty standards after being accused of hypocrisy. So, what is the issue with using Instagram filters after all?

The Original Advocacy

Hania Aamir recently tried to use her Instagram platform for a good cause by advocating for people to break free from beauty standards created. She encouraged her followers and others alike to own their skin and their imperfections because they’re natural, common and unavoidable. 

While all that may have good intentions behind it, it is worthy to note that she herself had an Instagram filter on while saying this. Naturally, this raised a lot of questions and accusations which called her hypocritical! 

hania aamir beauty standards
Image Source: Instagram

People also called it “tone deaf” on the grounds that she should not be preaching to people on colourism and “gora complex”. It’s because she neither has a dark skin tone and has never suffered the consequences of darker skin.

Hania Aamir Clears The Air

In response to the flurry of accusations and hate comments, the celebrity came to Instagram again to resolve misconceptions. Her “rant”, as she called it herself, was spanned over almost 8 stories as she continued to make her point.

She contends that using a beauty filter because you like it is a matter of agency, you must do what you like. However, using a beauty filter because you feel pressurised to look that way is what the problem is. She was only doing the former!

She then also criticised those people who started bashing her and twisting her words. According to her, if you do not have something positive to add to the ongoing discussion, keep it to yourself.

Her concluding remarks entailed her thoughts on why it is toxic to forget the content of someone’s speech and focus on the filter. It changes the direction and tone of the narrative, says Hania Aamir. Are you in agreement with this?

Hania Aamir and Instagram Filters Have A History

Hania Aamir and her Instagram filters have a history of making headlines. Not too long ago, she was using a particularly modifying one in which her lips looked extra plump.

 

View this post on Instagram

 

A post shared by 🖤Haniasworld🖤 (@haniaxfantasyy)

 

View this post on Instagram

 

A post shared by THE CELEBRITY (@instashotoouts)

As a result, rumours of her getting her lips done became the talk of the town. She ultimately also had to clarify that! It either seems that most netizens have a special problem with Instagram filters or simply don’t know how to discern them from real life. Though whatever the case may be, Hania Aamir has rested her case!

Stay tuned to Brandsynario for the latest news and updates.

Feroze Khan’s Latest Picture Has Started A Controversy

Feroze Khan
Image Source: Instagram

Feroze Khan has been amid numerous controversies fairly recently. With speculations of separation from his wife and then rumors of him dating another celebrity, the star has remained in the headlines. He also said that he would discontinue coming to dramas and would only pick projects if they were about spreading Islamic teachings. It was then announced that he would be acting in a project set to air on a local channel. Considering the story was to revolve around a spiritual plot, his statement stands true.

Latest controversy concerning Feroze Khan

His latest controversy is about a picture he posted on his Instagram. You can see quite a big black mark on his neck.

Seeing that, they started speculating that the black mark is indicative of romantic interaction. They called it a love bite.

feroze khan Image Source: Instagram

He responded

When seeing such a response, Feroze Khan thought he should make a clarification, and so he added a caption with the picture.

The caption now read:

“that kalak on my neck is my mums way to keep me away from Nazar! Now you know. Kthankbye”

He claimed that it was a black tika to avoid evil eye (Nazar) put on his neck by his mother.

Image Source: Instagram

But the audience was not buying it. They called it an attention-seeking act and a senseless excuse to hide a love bite.

Image Source: Instagram

If it’s a black tika, maybe he is involved in some major projects because of which mommy dearest is planting evil eye protection. So let’s wait and see what’s cooking.

Stay tuned to Brandsynario for the latest news and updates!

Huawei To Launch Its Own Email Service Called Petal Mail

huawei
Image Source: The Verge

[Update]: Huawei faced quite a setback ever since the smartphones were not able to work with Google-owned applications. Were the company to overcome these challenges ever, it had to work on alternatives. And thus, you must have heard of Harmony OS, an alternative for Android.

But that is just the software. Did you ever wonder that the most common email address from which you access other social media platforms and applications is Gmail, a Google-owned product? So they also needed to work on providing an email service. And they did.

Huawei Email Service

Huawei has announced it is launching Petal Mail.

Huawei
Image Source: XDA Developers

Petal Mail is already in its testing stage so one can make an id that ends with @petalmail.com. Currently, Petal Mail only has Inbox, Starred, Draft, Sent, Trash, and Spam, which is way lesser than what you may come across at Gmail. But with time and more success, they will surely make the required updates to the service.



[Feb 17th, 2021]: Huawei has been facing a lot of problems for the past few years. The Chinese tech company was on its way to becoming one of the biggest smartphone companies in the world till it got accused of violating international sanctions by conducting business with Iran. The company had since been away and even out of the smartphone debate for a while as soon as the United States Government placed a ban on the company.

Image Source: GSM Arena

Huawei’s Flagship Foldable Smartphone – Mate X2

With the smartphone companies and manufacturers running out of things to incorporate into their latest devices, the innovation has come to a standstill. However, after the notch, cameras with multiple lenses, and button-less fronts, it seems the next big thing will be the foldable smartphones.

Since the Samsung manufactured Z-fold was targeted for a particular niche and Apple Inc yet to announce a foldable device, it seems Huawei is trying to capture this market of foldable phones, which has minimum competition as of yet and has the potential to become the next big thing in the smartphone industry.

What Specifications And Features Will The Device Reportedly Have?

As per initial information, the Huawei Mate X2 will feature a new design of foldable phones and is expected to have the same Kirin 9000 processor that has already been incorporated into Mate 40 Pro. Huawei would likely be unable to provide Google services into the phone, which gives it a drawback in terms of the consumers’ base growth outside of China considering Android’s popularity and user-preference.

As of now, the information revealed is quite limited. It is expected that this device will prove to be one of the limited options for foldable phones in the market regardless of where Huawei decides to place its price.

A few days back, it was also reported that Huawei would be using Samsung Display’s technology in its foldable phones; however, it was later reported that Samsung missed out on that lucrative opportunity as Huawei decided to partner with a fellow Chinese company for its foldable display technology.

The Chinese tech company has been facing challenging circumstances after the ban placed by the United States. It was also reported that Huawei has decided to sell their flagship P and Mate Series.

What do you think about the new Huawei foldable phones? Do you think it will enable the company to make a comeback? Let us know under the comments below.

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Emirates Airline Has A Special News For Economy Passengers

emirates airline
Image Source: Emirates

While traveling by plane is the fastest commute, it can definitely be tiring if the flight is long. Did you know the longest flight in the world is more than 18 hours? Imagine sitting in the airplane seat for that long. While people traveling business class can still have a better time, it’s the economy riders who suffer the most. So what if I were to tell you that you could buy an empty seat adjoining you where you can just lie down sleep? Emirates Airline has the solution for you.

Emirates Airline Empty Seats

If you want more personal space just to relax, and you don’t want someone else to come up and only occupy the seat you want, then you can go ahead and buy the seats next to you. If you are tall and want the row as much as you can, you can go ahead and it because aside from your own seat, you can purchase up to 3 seats.

So if you have a confirmed booking, you can avail of this service. That said, these seats cannot be booked in advance, so it is not like when you are booking you can just get some extra seats, no. You can get these when you are checking in. So, at the counter, you can ask the airline staff if there are empty seats on the plane. If the reply is affirmative, you can go ahead and buy it. The cost of these seats can range from USD 55 to USD 165. And that is excluding the taxes.

So if you have taken COVID as seriously as you should have and want extra safety, you can book as much space as you want, so now, if you are lying down on the seats or getting out to go to the toilet, you maintain social distancing.

Image Source: Business Traveller

Some other seat options

Besides buying these empty seats, there are some other options for you when you are purchasing the primary ticket. These options are Extra legroom seats; Twin seats at the back of Emirates’ Boeing 777 aircraft, and upper deck of Emirates’ 2-class Airbus A380 aircraft; Preferred seats, the first section of the cabin, and on the upper deck of a two-class A380.

You can book your tickets directly through the Emirates website, airport check-in, Emirates contact centers, through travel agent partners, and even when onboard.

Emirates keeps introducing updates to accommodate its customers better. In the recent act of keeping them safe in COVID times, they have introduced contactless technology for customers at Dubai airport.

Stay tuned to Brandsynario for the latest news and updates!

Uplifting Home-Based Businesses In Pakistan: foodpanda Rewards Its Top Performing Home Chefs!

foodpanda

foodpanda, Pakistan’s leading food delivery app, has introduced its first-ever Homechef reward program. The initiative aims to celebrate hundreds and thousands of home-based vendor partners on the platform across the country. 

Like the rest of the world, the COVID-19 pandemic had also affected the livelihoods of many in Pakistan. Under such circumstances, foodpanda took on a new responsibility to help local businesses grow and provide an alternative economic opportunity for home-based vendors while keeping them motivated to do more with their reward program. 

Under this reward program, top-performing Home chefs will be recognized and awarded, in order to motivate them to maintain good performance in extremely tough times due to the pandemic. 

The program started in the first week of January, wherein star performance vendors were shortlisted, recognized, and will be awarded on a monthly and quarterly basis. Providing medical and health insurance, visibility via premium placement in-app, marketing deals and discounts, culinary equipment, kitchen equipment and appliances, and monetary benefits for each top-performing vendor, the reward program has it all.

Haziq Ahmed, Head of Channel Development, foodpanda quoted, “The same is true with vendor achievement rewards, which recognize these home-based vendors for their successes—and, by doing so, help to increase their motivation and engagement with the organization. Recognition awards help us to reinforce behaviors aligned with company goals and values, where each vendor strives to serve the customer in the best possible manner.”

He further added, “In addition to ensuring the safety of our riders, F&B, and retail partners, and customers, the foodpanda team also looks into ways to innovate and provide avenues where small and underserved home-based businesses can operate and stay afloat. With this program, we are really turning these times of crisis into opportunities, especially for our female home chefs. We will continue to work hard on bringing on  more home-based entrepreneurs to join us on the platform as we navigate the next normal.”

To empower vendors all across the country, the awards will be distributed on the city level as well. More than 100 vendors were awarded in January, including Rubina Khwaja from Kashmiri Kitchen. Based in Rawalpindi, Rubina Khawaja has been making delicious dishes and delivering them through foodpanda. After a family tragedy left her husband paralyzed, Rubina’s home business has helped her support her family in times of need. A cooking enthusiast from a young age, she pursued it professionally after her husband was paralyzed. Rubina specializes in Arabic Food – Mutabih, Falafel, and Shawarma, selling more than 30 meals a day.

Rubina along with 100 other Home chefs was awarded kitchen equipment, certificates, and monetary benefits in January.  

foodpanda is a leading delivery platform in Pakistan dedicated to bringing consumers a wide range of food, groceries, and more, quickly and conveniently. Powered by technology and operational excellence, foodpanda is spearheading the growth of quick-commerce (q-commerce) across the region with its network of retail partners, as well as pandaMart cloud stores to provide more on-demand options beyond the millions of food delivery options.

Stay tuned to Brandsynario for the latest news and updates!

Changan Alsvin Vs Proton Saga: A Detailed Comparison

Proton Saga and Changan comparison
Image Source: carspiritpk.com

If you follow us regularly, you must have seen the comparison posts we make for Automotives. Here we have yet another one between Changan Alsvin and Proton Saga.

Both of the above-mentioned vehicles are impressive in their domains. For the duration of this article, we are focusing on the Sedan variant of Proton Saga and not the compact one. Either of these brands is new in Pakistan and people are still getting to know about them.

These, mixed up with KIA and MG, makes up quite a diverse combination. This shows that diversity is on a fast rise in the automotive industry. The more the brand enter Pakistan, the better for our recognition. So what is it about these vehicles that makes them so impressive and note-worthy? Let us dive into the details.

Changan Alsvin with Proton
Image Source: topgear.com

Design And General Overview:

Talking about the Changan Alsvin, it came into being after the whole pandemic situation had taken place. Pakistan decided to accept the entrance of this vehicle and it became extremely popular. Everyone wanted to know why is it so affordable. Its seats are comfortable and it offers ample storage space.

Proton Saga is a most recent vehicle to the roster of Pakistan. It comprises of certain variants, ranging from compact and subcompact. It is a vehicle fit for a family and it doesn’t slow down over long distances.

Its specifications also make it a worthy glance, if not buy. Its release has been hyped up for quite a while since Proton is a brand name people are not used to hearing on a daily basis. It gives one a feeling that maybe the vehicles have a scienc-y theme to them!

Under The Hood:

The Changan Alsvin comes equipped with a 1370cc engine alongside a Manual transmission. This is 5 gear and the kerb weight is even lesser than expected. The engine is 4 cylinder alongside front ventilated disc brakes and rear drum brakes. Its fuel average is currently about 14 km to the litre. It is a good average and can be improved with more careful driving.

The Proton Saga is expected to have a 1332cc engine with an automatic transmission. This gives it a slight edge over the Alsvin manual. It boils down to preference, though. Many people prefer automatic over manual and vice versa. The fuel average on the vehicle is set to be between 18-20 Km to the litre. This is one impressive average, allowing one cheaper road trips.

Changan Alsvin vs Proton Saga
Image Source: dsf.my

The Price Bracket:

The Price of the Changan Alsvin is currently set at Rs.21 Lac. This makes it a highly affordable sedan, considering its counterparts cost a lot more. It is definitely a packed car with all sorts of features and specifications. You definitely don’t want to let this one out of sight.

The Proton Saga is said to be set at a price of Rs.24 Lac. This puts it slightly above the spot at which Alsvin resides. That doesn’t mean this shouldn’t be bought. At the end, it all boils down to the preference of the driver, which car they go for. Both are quite extraordinary in their respective areas of operation.

Stay tuned for more from Brandsynario!

Adidas And Tommy Cash Collaborate For World’s Longest Shoes

Adidas
Image Source: hypebeast.com

Many shoe brands make quality products. They deserve recognition as well as praise. In recent news, Adidas has created the world’s longest pair of shoes!

What comes to our mind when we think of Adidas? The first and foremost things are clothing articles and sportswear. Sporting goods are often also found holding the brand name. After all, as premium as their goods are, their prices are as jacked up too. Adidas Superstars are some of the most resilient shoes out there and are an investment. If an Adidas article is seen in public, it turns quite a few heads in its direction. So what is this news about longest shoes?

Adidas collab with Tommy cash
Image Source: wearesocial.com

Adidas Footwear

Adidas shoes are often seen worn by celebrities in advertisements. You may even see David Beckham wearing them while twirling a football. Additionally, it is quite difficult to replicate these shoes’ quality, so they are a rare item. They must be kept clean, safe, and away from pollution. Shoe brands and other clothing brands are often seen doing collaborations with other brands or people.

Now, Adidas has recently collaborated with rapper Tommy Cash. You might have heard some of his songs or seen one of his uniquely made videos. The rapper specifically requested a pair of shoes that sent the Adidas team reeling in surprise. He asked them to make the world’s longest pair of shoes for him!

Collaborating With Tommy Cash

The advertisement features a pair of black and white shoes that stretch beyond the screen. Additionally, the presence of two different colors signifies Tommy’s style. He says it’s volatile and changes every day. Thus, two different colored shoes depict the same thing.

The shoe type itself is the superstar series. Yes, we are referring to an example we already gave above. The pair of shoes is radiating a different sense of feel to Tommy Cash. Albeit they do seem to fit in with his general vibe, it just seems extraordinary to have such long shoes. They must definitely be longer than 4 feet (Pun Intended)

Tommy Cash and Adidas collab
Image Source: sneakernews.com

Bizarre Inventions

Of course, this is not a product that is going to go on sale at the market. It is too impractical to have shoes that are five times your foot size. It would take quite a lot of our energy and effort just to lift our feet and walk. The market version is going to be of standard sizes for these shoes.

This definitely goes on the list of the most strange collaborations ever. The sheer size of the shoe is enough to send a person through a realm of confusion. We hope that the product is not released in this size because it may not even be used as a shoe. Additionally, we cannot even imagine the workforce and effort it would take to produce this in bulk.

Stay Tuned for more from Brandsynario!