vivo Launches Y51 in Pakistan, The Perfect Blend of Style & Technology

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Sep 15, 2020

Lahore, Pakistan – Monday, 14 September 2020: A phone made for power, performance, and photography – HUAWEI Y9a opens for pre-orders today in Pakistan. Offering a sleek design, powerful performance, and good value for money, the HUAWEI Y9a promises to be a perfect choice for consumers of every age.

The smartphone brings Huawei’s trendsetting flagship specs like 40W HUAWEI SuperCharge, 64MP Quad Camera, 8GB and 128GB storage encapsulated in a design derived from the HUAWEI Mate 30 Series. HUAWEI Y9a can be pre-ordered from Monday, 14 September till Sunday, 20 September nationwide, following which it shall be made available for PKR 43,999/-.

Housing a 64MP Quad Camera, which packs-in Huawei’s market-leading smartphone camera technology, the Halo Ring Design makes sure you stand out in more ways than one. Not only does the design itself turn heads, but it ensures you capture critical moments anytime, anywhere with outstanding clarity and beauty.

Featuring a 64MP High-Resolution Camera, Night Mode, a 120° Wide Angle Photo lens, AI beautification, and EIS anti-shake technology, you can be sure of entirely social media-worthy photos. The enhanced 16MP auto selfie pop-up camera is a novel solution that allows you to enjoy the 6.63″ HUAWEI Ultra FullView Display without distractions, as well as producing stunning selfies every time.

Young consumers demand a smartphone that excels at mobile gaming, and the HUAWEI Y9a certainly delivers on that front. Super-narrow bezels and the enhanced auto selfie pop-up camera facilitate a free, immersive viewing experience, allowing you to enjoy a 6.63″ HUAWEI Ultra FullView Display. Whether you are gaming, browsing, or watching videos, this stylish and immersive design with a 92% screen-to-body ratio is perfect for gamers, ensuring you can play without obstruction.

Mobile gamers need to have the confidence they can play for long periods without worrying about battery life. This is another area where the HUAWEI Y9a excels thanks to its 4200mAh (typical value) large battery. HUAWEI Y9a features the industry-leading 40W HUAWEI SuperCharge technology. Using this solution, users can charge the device up by nearly 70% in a 30-minute charging session.

The smartphone category has evolved in recent years, and consumers now quite rightly expect flagship-level performance for an affordable price. Pushing the limits of what consumers can expect at its price point, the HUAWEI Y9a packs in 8GB RAM + 128GB ROM for massive internal storage and background multitasking. This means you can play, browse, and watch for hours at a time, experiencing an easy and smooth multitasking performance.

HUAWEI Y9a comes with the latest EMUI 10.1 software update as standard, allowing users to enjoy seamless, intelligent experiences that let them stay connected with consummate ease.

To indulge users with a wide range of mobile apps, the HUAWEI Y9a is pre-installed with HUAWEI AppGallery – Huawei’s official app marketplace with a continually growing list of apps, where users can browse and download the apps they need. And with Petal Search, Huawei brings more than a million apps straight to your phone.

The HUAWEI Y9a is available in Midnight Black, Space Silver, and Sakura Pink, while it can be pre-booked from Monday, 14 September till Sunday, 20 September 2020. For more information, please visit: https://consumer.huawei.com/

Personal Reflection: Is 18 A Marriageable Age?

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Sep 15, 2020

Marriageable Age — Image Source: All Thats Interesting

In his attempt to convince me to get married, my dad started telling me how our religion advocates girls’ marriage at the age of 9. With historical references at his disposal, this was no light morning conversation as the car sped through Shahrah-e-Faisal. I became quiet but with the firm belief to return to the conversation laden with references myself because what is marriageable age; who is a child; what is childhood; if not subjective?

Comparing the past with the present

I told myself that I could not deny history and belief. What happened, did indeed happen. So what changed? Why is the 21st century so different from the 7th century that the mere idea of getting married by 9 does not sit right with me? Thus, I proceeded to investigate further what happened in the past 14 centuries. Or, what did not, for that matter.

It was not just the Islamic history that witnessed girls being married at the ages of 7 and 9. But in the West as well, we see that historically, girls would get married the moment they would reach their childbearing ages. But now, even though the legal age for marriage is 18, that too seems too young for a girl to be married. Doesn’t it? So let’s explore it together.

Childhood? What is that?

The West in the 17th and 18th centuries witnessed an Enlightenment thinker by the name of John Locke. He introduced the concept of childhood, saying that people of young ages are children. Up until then, they were treated as mini-adults. They would work as employees in mines, and basically, they would do all the tasks expected of an ordinary adult these days.

With the introduction of the concept of childhood, society started becoming accustomed to the idea of it. From then on, we started seeing schools emerge. The notion of playgrounds also materialized through these schools.

What Ensued Right After?

What ensued? Nothing! We accepted it. Be it due to colonialization or something else; the whole world accepted this new notion. We decided that we will treat individuals below 18 as children. And we continued in that trajectory so much so that the children accepted their role as children as well. Being treated this way for centuries now, even 18-year-olds have the mentality of children. We don’t consider someone an adult until they have done their undergraduate.

So how is it that I would accept the idea of getting married at an age I would attribute to childhood? And how is it that our previous generation is still endorsing a practice that was common before the introduction of a phenomenon? Shouldn’t we have adapted to it as well? Shouldn’t our parents adapt to it too? Shouldn’t we look at our present in light of not just history when it suits ourselves but with an interdisciplinary lens? A lens curated by being aware of history, religion, as well as anthropology? How is the age of 9 still a marriageable age then? How is 18, even a marriageable age?

Stay tuned to Brandsynario for more news and updates!

4 Reasons Why You Shouldn’t Mislead Your Customers

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Lyza Rashid

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Sep 15, 2020

False advertisements are standard all around the world, but the trend seems to be significantly concentrated in Pakistan. You’ll find this practice in almost every industry where what will be advertised will be far from the truth. We all know the meme “ what you order online vs. what you get”!

How Do Companies Mislead Customers?

Customers are misled when companies indulge in false advertising. For example, let’s talk about clothes. When a campaign is shot, the environment is hugely controlled, which means the lights, the background, the stitching is all perfect. However, when you get the unstitched material, it’s not what it was in the picture.

Most companies have taglines that guarantee the quality, durability, etc. but it’s all a sham. So why should you not mislead?

1. The Effect On Customers

Anyone who’s coming to buy your products is using their hard-earned money to get whatever you’re selling. While many will be doing irrational buying, there will be more who would not be. They would have thought about your product, made some decisions relating to it, and then purchased it.

When you defraud them, you ruin their mood and hurt their feelings. Once they get a product they needed but it does not last, it will be double expenditure for them. Don’t be this crass; the world is already a terrible place.

2. The Effect On Your Company

You might be thinking, eh, I can risk a few tears for profit. But news flash, the effect on your customers will backfire and hurt your company. One customer can stay quiet, two can stay quiet, but three won’t.

They can either start badmouthing your company on social media or through word of mouth, both of which will make you lose customers. Or, they can take you to court! This latter option might result in hefty fines, a cease and desist order, financial loss, and the loss of your already existing customers too.

You aren’t untouchable; the sooner you start acknowledging that, the better!

3. The Effect on Employees

Employees usually know everything is going on inside the company even if they are not responsible for it. Gossip is as much a thing in offices as it is in schools! However, once they’re aware that the company they’re working for is a fraud, they can avail of two options.

Firstly, they could either rat you out for something in return. Secondly, they could start emulating your very own ethics under your nose. Is that the culture you’re hoping to create?

4. The Effect on Competition

All these effects are like a domino effect. Overall, your reputation will be going down the drain, and word will be out that so and so the company is drowning. This will be the perfect time for them to snatch your business from you before you know it!

Stay tuned to Brandsynario for the latest news and updates.

Free-Education – Haleeb Foods Enlightening The Underprivileged Street Children

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Sep 15, 2020

Education is the key to socio-economic well-being in the modern world. It promises access to more opportunities, and for most of the underprivileged people, it is the only way to elevate their quality of life. Countries where sufficient resources are allocated towards educating their population have broken the shackles of poverty and are on their way to progress within a couple of decades. Literacy gains critical importance in under-developed nations that need to nurture a globally informed and competitive workforce for a brighter future.

Pakistan being a developing country, faces low literacy, where the government tries to fulfill the educational requirements of unplanned population-growth in certain areas. However, Pakistan will need some quick, out-of-the-box solutions and innovative measures to educate every child; otherwise, its next generations will not be competitive in this fast-paced world. In such circumstances, the nation’s creative corporate sector must contribute towards more academic communities to uplift the whole society and build a sustainable economy. In short, the PPP (Public-Private Partnership) model is the only solution.

Many individuals and enterprises in the country are trying to play their roles to educate a large number of deprived children. One exemplary effort in this regard is being made Haleeb Foods (HFL), one of the pioneer dairy and beverage companies of Pakistan. A belief that; Education is the fundamental right of every child has led to this Corporate Social Responsibility (CSR) initiative, titled: “Donate to Educate – Agay Barhay Ga Pakistan.” Being a Pakistani company at heart, Haleeb Food is extending valuable support to provide Free-of-cost education for the underprivileged children.

As part of this initiative, Haleeb Foods Limited (HFL) has partnered with Master Ayub – a firefighter during the day, who has taken the noble responsibility of being a voluntary teacher in the evening. For the past 30 years, Master Ayub has been educating street kids, Free of Cost, by conducting a Park-School, in Islamabad.

With a pledge to support his selfless cause, HFL is donating 3 Rupees from every liter-pack purchased by the consumers. This donation is helping Master Ayub meet the school’s expenses and accomplish his dream of enriching his pupils’ lives with absolutely free schooling. The sincere efforts of this school’s founder are an inspiration for everyone to follow.

This philanthropic institution has already helped in teaching thousands of children voluntarily. All the resourceful individuals and enterprises must identify such ‘Heroes of Pakistan’ and help them to bring an educational-revolution, to enrich the lives of the street children, their families, and the whole country.

Belonging to a low-income family, Master Ayub lost his parents at a young age. However, he worked very hard, day & night, to study along with the responsibility of rearing his five brothers and three sisters who are all well-educated now. With his limited resources, he has created this free-school for poor children, where he also gives them free books and copies. Over the decades, thousands of street-children have already studied in this school to get into respectable employment or businesses, while others are getting higher education in colleges or universities.

The students and their parents express their gratitude and prayers for Master Ayub, who has brought their lives out of the darkness of illiteracy. They believe that; Haleeb kay Saath – Agay Barhay Ga Pakistan, as many of these students are inspired to follow their great teacher’s foot-steps, to establish free schools in the future.

HFL is adopting global best-practices and innovative technologies to ensure high productivity and nation-wide availability of safe and healthy, packaged dairy-products. It is creating public-awareness and educating the masses about the advantages of consuming hygienic and high-quality, nutritional dairy products to nurture a more vital and prolific nation. Being the 3^rd largest milk-producing nation in the world – Pakistan’s Dairy Industry is already creating large-scale employment opportunities for the farmers in the rural regions while ensuring the well-being of the urban areas.

Noor Khadija: First Female Head Of South Waziristan’s Education Department

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Sep 15, 2020

Every day we hear about amazing people doing extraordinary things! From establishing a million-dollar startup to making discoveries in science, and much more. Today, another name has been added to the list.

For the first time in history, the South Waziristan district in Khyber-Pakhtunkhwa province has taken a woman on board as the head of the Education Department.

Moreover, you’d be surprised to know that this region is known to have the lowest female literacy rate in the country. The head of the Education Department, Noor Khadija, comes from a family of educators.

While speaking to a local media outlet, the marvelous lady shared:

It was my long-standing desire to serve my community, specifically girls, to remove obstacles in the way of their education.

As a woman, Fatima Jinnah proved that women could make a difference and play a decisive role to lead society for positive change.

She continued to add:

I will strive to provide girls schools with all missing facilities, to empower girls through education, which is of paramount importance for a vibrant society,

LSE Admission 2020: Everything You Need To Know!

Literacy Rate In Pakistan

According to a report by H.Plecher in Jul. 2020, The literacy rate measures the percentage of people aged 15 and above who can read and write. In 2017, Pakistan’s total literacy rate was around 59%, with less than 47% of women being literate and more than 71% of men.

He added that there was a dire need for the women of the country to receive an education. Over the years, the rate of female literacy in Pakistan has risen. In 2008 there were approximately 46.51 million educated women, whereas, in 2014, the total was 51.64 million.

It is essential to add here that although education for both genders is not prohibited in Pakistan, women are generally not as well educated as men. There are still hundreds of millions of mindsets that believe that a girl’s place is in the kitchen and not an office. It is also a widespread misperception that if a girl is educated, she will go against her husband and family, which in society is unacceptable.

But, it’s not just the women who face hardship when it comes to receiving education, its also men and the transgender community as well. In several households, families do not consider education important for men as their gender allows them to survive on any job and do whatever it takes to bring bread on the table.

Whereas the transgender community has still not been whole-heartedly accepted across the country, making it hard for them to receive a formal education. They are often kicked out of their own homes and are sent away to live with ‘their kind.’

However, as more awareness spreads and the youth support grows, we are optimistic that the current situation will turn around. Soon the literacy rate in Pakistan for men, women, children will be higher than it is today.

Stay tuned to Brandsynario for more news and updates.

LSE Admission 2020: Everything You Need To Know!

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Sep 15, 2020

To study business in Pakistan, there are indeed many options. And if in that you are choosing IBA, LUMS, or LSE, well, you are in luck. Because we, foreseeing your need, bring to you all the information you seek for your admissions. So hang tight and prepare to break records from LSE because if you prepare the way we guide you, you are bound to secure a place in the university.

Education Requirements

First things first. Get your documents in check. Make sure that your educational degrees i.e., your A levels or FSc result, are in order. An important note to A-level candidates: they need to prepare an equivalence from IBCC for both their O-levels and A-levels results. For the intermediate level, both candidates, FSc and A-level, need to have more than 60%. Moreover, non-FSc candidates also need to keep this in mind that they should have had at least eight subjects in O levels and 3 in A-levels.

That time of the year

As far as admissions go for undergraduate, there is only one intake every year. And since the fall 2020 classes have already begun, it tells you that you need not wait for September to know admission requirements. You can still get admission in the year 2021 if you are diligent. The admission process begins in January, and it is not far away. Get started on your IBCC equivalencies, and the time will go by in seconds.

The Deadlines…

So anyway, application forms are available from January 1. They need to be submitted by June 30. Between July 13 and August 13, you will have your entrance test and interview in case you are successful with your application. Fair or not, but LSE has announced on its website that it will be conducting both on zoom. By mid-August, the university issues ID cards, and a few days later, the classes start.

So did you get all that?

Let’s go through it all once again:

Your FSc result which is 60% and above.

Your A-level result which should be equivalent to 60% and above (IBCC Equivalent).

IBCC equivalence means a good 1 to 2 months there.

After that, keep all of the scanned copies for the online admission portal.

Prepare for the entrance test on the side as well.

And be on time with the deadlines.

All done? Great. If you are just as responsible while admissions are taking place, there is no stopping you from getting admitted to LSE, your dream institution, that is, if it is your dream institution.

Stay tuned to Brandsynario for more news and updates!

Pakistan’s No. 1 And Fastest Growing Mobile Account Crosses 9 Million Monthly Active Users!

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Sep 14, 2020

Islamabad – 14 September 2020: JazzCash, Pakistan’s number 1 mobile account, is now serving more than nine million monthly active users. This is the fastest 1 Million monthly active customers addition that JazzCash has witnessed so far.

JazzCash is now processing over PKR 7 billion worth of transactions daily, experiencing YTD growth of 50% in the number of transactions and 60% growth in value as compared to the same period last year. We thank our customers for their trust in using the JazzCash mobile account, which has resulted in this growth during a year affected by a global pandemic. JazzCash has become the preferred platform for digital financial services, spearheading our journey to increase nationwide financial inclusion in Pakistan.

With more than 8 million downloads, JazzCash smartphone application users have grown by 88% in the last nine months. This growth has been resulted due to more robust engagement with the customers and providing seamless user experience of digital financial services. JazzCash has continued focus on innovation and creating solutions for untapped potential segments; with the launch of remittance services for freelancers, we have onboarded more than 100,000 freelancers, who have processed payments worth over PKR. 2 billion so far. JazzCash has played a vital role in digitizing government collections for many services. In just five months of integration with ePay Punjab, JazzCash has processed more than 700,000 transactions worth more than PKR. 800 Million in value, making it the most comprehensive digital tax collection platform for the Government of Punjab.

JazzCash is aggressively working to increase digital payments acceptance in Pakistan and has extended its services to over 45,000 merchants operating throughout the country, including both retail merchants who can accept payments through JazzCash QR, and online merchants who can opt for payment gateway solution to accept payments from their customers. Our utmost priority is to cater to the financial needs of our customers by offering a host of services from traffic challan payments, tickets, school fee payments, utility bills, digital loans, etc.

“At a time when cashless payments are vital for individuals, businesses, and society at large, over nine million people in Pakistan now rely on JazzCash every month. We are looking to sustain and even accelerate this growth momentum by onboarding more partners, from corporations to small merchants, the addition of new use cases like instant loans, more payment options, and constant improvement to the existing products. We aim to empower our customers and deliver a more convenient and efficient cashless experience for the people of Pakistan,” said JazzCash CEO Erwan Gelbart.

Most Sold Cars In Pakistan For August 2020 [View List]

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Sep 14, 2020

Even though Pakistan’s automotive sector has been going through a tough time, some automotive brands had better days compared to several others.

This fiscal year has also been quite a challenge for everyone, as sales have declined by 43.4% during the first eight months of FY19-20. There are several factors behind the drop in sales and demand.

The reason behind the drop is the rising car-prices and sky-high interest rates. So far, unfortunately, things do not seem to get any better in the upcoming days with Coronavirus leaving its print on every industry.

Moreover, the increase in imports and parts have also hiked the prices of cars, raising a question of affordability. Nonetheless, Pakistan Automobile Manufacturers Association (PAMA) has released reports for the performance of the auto sector in August 2020.

Comparatively, the sales have increased, showing a positive sign, and things have started to settle down once again. However, sales are still alarmingly low, and many car titans have to suffer a significant loss of revenue.

Without further ado, here are the most sold cars of August 2020!

Most Sold Cars In Pakistan For August 2020

Model	July 2020	August 2020	Difference
Suzuki Ravi	489	670	37%
Hyundai Porter	66	88	33.33%
Suzuki Cultus	1077	1400	29.9%
Suzuki Wagon R	566	733	29.5%
Toyota Hilux	486	614	26.3%
Suzuki Bolan	519	615	18.4%
Suzuki Alto	2158	2389	10.7%
Honda BR-V	257	278	8.17%
Suzuki Swift	182	196	7.6%
Hyundai Tucson		22	–

According to the sales chart, Suzuki Ravi and Hyundai Porter witnessed the highest increase in sales in August. The Cultus, WagonR, Bolan, Alto, and Swift also saw an increase in sales.

Toyota, Honda, and Hyundai also witnessed an increase in sales as compared to the previous month. This is also the first annual growth after 16 months since the last time car sales were seen increasing Y-o-Y was in March 2019.

The newest addition to the list is the Hyundai Tucson, which sold 22 units in August.

5 Reasons Why You Should Buy Hyundai Tucson In Pakistan

Unfortunately for some brands, some cars witnessed a decrease in sales!

Models	July 2020	August 2020	Difference
Isuzu D-MAX	40	22	-45%
Toyota Corolla	1528	867	-43.2%
Toyota Fortuner	146	121	-17.1%
Honda Civic & City	2210	1980	-10.4%
Toyota Yaris	1883	1705	-9.4%

The Isuzu D-Max saw the highest difference in sales with a 45% decline. It sold 40 units in July whereas it only sold 25 units in August. Toyota Corolla, which is known as one of the best sellers in Pakistan, also witnessed a decrease in sales by 43.2% as compared to the previous month.

The Toyota Fortuner, Honda Civic, City, and Toyota Yaris also witnessed a similar pattern in the decrease of sales as well.

Stay tuned to Brandsynario for more news and updates.

Update: Nutella Apologizes For Saying It Is Not Halal

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Sep 14, 2020

[Update]: Nutella USA just released a statement in reply to the twitter handle @imjustsully2, revoking their earlier opinion. They confirmed that all their products sold worldwide are indeed halal. As far as making them ‘halal-certified’ is concerned, 90% of all their manufacturing plants are certified. The rest of them are in the process of being approved.

All Nutella sold worldwide is suitable for Halal consumption. Over 90% of the industrial plants producing Nutella are already Halal certified by a third party and we are in the process of certifying the remaining plants. We apologize for the mistake made in our earlier tweet.

— Nutella (@NutellaUSA) September 14, 2020

So the Muslim fans can rest assured, not that they needed the confirmation…

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Some Pakistanis made fun of the Urdu translation on Nutella Ferrero’s packaging. It was more like English written in Urdu script. Since the Pakistani government indicated it, they had to do it. While fans understood that, they blamed Nutella for using Google Translation.

Once again, Nutella is in the limelight. This time it is for the brand not being halal. Now, where did this come from? So apparently, there was this Twitter user who goes by the handle @imjustsully2 who tagged Nutella USA, asking them if their beloved product was halal. Nutella USA was quick to respond. And they answered that they were not.

No, they are not halal.

— Nutella (@NutellaUSA) September 13, 2020

There was chaos amid the fans who refused to accept this statement.

Some even went into investigation mode to figure out how to prove them wrong. Let’s look at some of these tweets and see how successful they were in their goal.

Will Probably Die Petting a Bear, but Nutella is Halal

So @tsohgcinam was found saying that it ‘is halal, given that halal means “permissible,” & there’s nothing forbidden in the listed contents; it’s just not halal certified. Nutella is still ok, promise.’

He/She assured another fan that the contents listed on the products are halal. The only problem is with certification, which the brand doesn’t have.

Nutella is absolutely halal, given that halal means "permissible," & there's nothing forbidden in the listed contents; it's just not halal certified. Nutella is still ok, promise.

— Will Probably Die By Petting A Bear (@tsohgcinam) September 14, 2020

Because we know better than the company itself

Dakota took a page out of Ferrero’s book or more like their website. In the tweet, he mentioned how Ferror’s website lists its content halal. And they even signal towards the National independent Halaal Trust website to prove they are.

Ding dong you are wrong pic.twitter.com/chqWqi82oP

— Dakota N. Weulf (@dakotaweulf) September 14, 2020

Because we don’t leave any stone unturned

@nafology listed all the ingredients used in the product. And she then proves how none of the products require halal certification, so even without the certificate, they would be considered halal.

I mean, take notice: sugar, palm oil. Hazelnuts, skim milk, cocoa, soy lecithin, vanillin. How is it not halal?

Y’all, it’s fine. It may not be certified halal but it’s halal by definition. Just check the ingredients bc it could be different elsewhere. pic.twitter.com/Gh2RD8czcz

— 𝔑𝔞𝔣𝔣𝔶 🖤🍒 (@nafology_) September 14, 2020

The Professor knows best.

Are you the money heist professor in disguise. Because if you are, we will trust you all the way. So anyway, the Professor makes sure that he gives the logical angle in this. He clarifies that since companies need to undergo a proper process to declare their product halal, they can’t call it that due to rules and regulations. So better to consult a local scholar than the companies.

Nutella is suitable for vegetarians, however they can't officially declare it "Halal Certified" due to regulations and laws that prevents them more doing so. However, for future references for Fatwas please don't ask these companies opinions and refer to your local iman/scholar.

— The Professor👨🏿‍🏫 (@ThePhenomenal66) September 14, 2020

All this said, it looks quite possible that the product is halal. But the brand should also look into what requires halal certification and what doesn’t because we get mini-heart attacks at such statements.

Stay tuned to Brandsynario for more news and updates!

Pakistani Brands That Are Selling Beautiful Khussas!

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Sep 14, 2020

Pakistani Brands That Are Selling Beautiful Khussas! — Source: Twitter

Khussas are an absolute blessing. They are not only exceptionally comfortable but also look chic with everything eastern and at times western as well. What an absolute delight!

Khussas are one of the most extraordinary features of the desi Pakistani tradition and culture. Are you even a Pakistani if you do not own at least a pair of Khussas?

Pakistani Brands That Are Selling Beautiful Khussas!

Well, jokes aside, if you actually don’t own one, now is the time to go for it! Here’s a list of a few Pakistani brands that are selling exceptionally beautiful Khusaas. Have a look:

1. Khussa Mahal

Khussa Mahal is one of the most famous places to buy Khussas in Lahore. From simple and plain khussas to excessively embellished and sequined ones, Khussa Mahal has everything to offer.
We also have good news for men; Khussa Mahal has a variety of khussas for men as well. So, what are you waiting for? Get yourselves a pair for every occasion.

2. Stylo

Stylo is a well-known prominent shoes brand nationwide. Among the wide variety of shoes ranging from formal office shoes to bridal ears, from court shoes to sneakers, Stylo also offers a beautiful and affordable assortment of desi khussas. You can either visit their outlets or order online. Check out their Ethnic folder under the shoes category on their official website – that’s where you will find beautiful khussas at mind-bogglingly affordable prices.

Go check out their ‘Ethnic’ collection now.

3. Mochari

A perfect footwear hub that offers handcrafted shoes for every occasion. Khusaas by Mochari are dazzling and are usually adorned with delicate embellishments or stonework. A bit on the expensive side, Mochari is a Lahore based venture, but they deliver all across Pakistan. Their designs are a blend of contemporary and traditional Pakistani styles.

4. Chapter 13

Chapter 13 is yet another footwear brand that serves its customers with adequate hand-crafted shoes. It offers everything, from sandals to loafers and slides to pumps. Anything and everything. Now coming towards its Eastern collection, Chapter 13 provides a wide range of Peshawaris, Kohatis, and Kola Puri chappals. However, its hand-embroidered khussas with delicate yet beautiful embellishments always steal the show!

Have a look at their exquisite Khussa collection on their official website right now!

Soma International

Soma International is another footwear brand in Pakistan that sells Khussas of all kinds, plain Khusaas for office and universities or heavily embellished Khusaas with stonework for weddings; it offers everything. The shoes are accustomed to international sizes hence reducing the probability of getting your hands on the incorrect size. You can, therefore, easily order online without worrying a bit. So, what are you waiting for? Order now!

How many pairs of Khusaas do you own? Do you plan on hoarding some more? Let us know in the comment section below.

Stay tuned to Brandsynario for more news and updates.

5 Family-Friendly Netflix Shows To Watch With Your Kids

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Sep 14, 2020

5 Family-Friendly Netflix Shows To Watch With Your Kids — Source: iStock

Does your daily work routine exhaust you to the core? Are you looking for a fun family activity for your family and yourself? Well, what could be better than watching some oh-so-entertaining Netflix shows with your kids.

Don’t worry, we have got you covered! Here’s a list of 5 family-friendly Netflix shows that you can binge-watch with your kids while munching on your favorite snacks :

1. One Day At A Time

A perfect comedy series that revolves around a single mother (Penelope) raising two too crazy teenagers running a crazy household. For Penelope, every day is a new challenge but having loved ones around who have your back at all times makes life worthwhile. As it’s official trailer on Netflix says:

“Life can be hard! Life can be sweet! Life can be amazing!”

2. The Big Family Cooking Showdown

Who doesn’t love cooking shows? The Big Family Cooking Showdown is not only a perfect source of entertainment for you and your family, but it might as well enhance your cooking skills. Additionally, cooking is an essential life skill that everyone must know. This show may excite their curiosity and intrigue your (otherwise reluctant) children to cook.

They might as well surprise their momma with a self-made dish on her birthday. Who knows?!? So, are you ready to be surprised? Start binge-watching this show with your kids and keep waiting for a surprise!

3. The Inbestigators

This show is a perfect thriller series that provides a great deal of entertainment to the audiences. Solving one mystery after another, Maudie, Ezra, Ava, and Kyle is always up for a new adventure. Viewers’ curiosity to know what is going to happen next keeps them tied up to the show and watch a lot of episodes in a single go.

4. Brainchild

Do you want your child’s screen time to be as productive as possible? Do you want your child not to waste time watching good-for-nothing Netflix series all day? If your answer to all of these questions is yes, Brainchild is the perfect show for you.

Brainchild will provide a perfect opportunity for you and your kids to deduce logical reasoning and learn the science behind anything and everything that happens around us, in a fun and entertaining manner. Kid you not, you will not get bored even for a second. So, what are you waiting for? Introduce your child to this show and watch it with them. Happy learning!

5. Mr. Iglesias

Featuring everyone’s favorite stand-up comedian Mr. Gabriel Iglesias, this show revolves around him who is an incredibly excellent high school history teacher and, more importantly, a wonderful human being who’s always ready to help everyone, especially the misfits. This show is a perfect dose of comedy for you and your children.

Happy Binge Watching!

How many of these Netflix shows have you watched already? Which one is your favorite? Let us know in the comment section below!

Stay tuned to Brandsynario for more news and updates.

Why Sex Education Should Be Normalized In Pakistan

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Lyza Rashid

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Sep 14, 2020

Why Sex Education Should Be Normalized In Pakistan — Image Source: IBC English

Sex education is not the need of the hour in Pakistan. Instead, it has been the need for the decades in our country. This three-letter word frightens people as if it embodies the spirit of the devil itself, and anything related to it must be shrouded in secrecy.

And that is precisely why our culture, the health of our women and gender relations in Pakistan are deteriorating.

1. Sex Education Is Essential

Sex education, contrary to popular belief, does not only teach how to perform intercourse. It introduces a host of other lessons that are important for young boys and girls to understand their bodies.

When sex education is denied in Pakistan, most young adults gather their information from dramatized movies or pornography. This is incredibly harmful to their health and their perception because both forms are staged, fiction (that’s not real life), and controlled environments.

2. Helps Girls Prepare For Periods

If you’ve ever sat down with your girl gang and had a laugh, chances are you’ve discussed this. Most women, when they got their periods, did not know what they were or were entirely in the dark about how to handle their cycle.

Thinking you’ve got some sort of disease or that you’ve hurt yourself when you get your period is expected. Why? Because even speaking about puberty seems scandalous to society.

3. Unwanted Pregnancies

Most couples conceive very early on in their marriage. That’s also worse if the couple in question is young because that takes a significant toll on the health of women. Sex education can teach girls and boys about contraceptives properly and to do’s and not to do’s that can help avoid unwanted pregnancies.

Due to the lack of knowledge and abortion being illegal, most couples resort to roadside private abortion clinics that can damage their organs in the process.

4. Protection from STDs and Trauma

Denying sex education means that you encourage the culture of contracting sexually transmitted diseases (STDs). Most do not know about any hygienic practices to follow once they start having intercourse, which can expose them to a host of diseases.

Moreover, we wish people were as excited about teaching men and women about their first time as they are to think about it on any Barat. First-time stories have been traumatizing for so many women because they and their partner both don’t know how to proceed.

5. The Myth of Virginity Can Break

If you’ve seen Churails, you must know that most aunties come and see the “stain” left behind after the first time of couples. This is to ensure the girl was, in fact, a virgin. But the idea that virginity is linked to your hymen is messed up.

Do you know your hymen can break while exercising or even swimming? Do away with the myths.

Stay tuned to Brandsynario for the latest news and updates.

Oracle Wins TikTok Bid For U.S Operations, Microsoft Gets The Boot

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Sep 14, 2020

In a race to win the auction, companies from across the United States showed their interest in owning the right to TikTok.

In an unseen turn of events, Oracle Corp. won the bidding for the U.S operations of TikTok. What came as an even bigger surprise was that the company won against Microsoft Corp.

According to an article by the Wall Street Journal, Oracle is set to be announced as TikTok’s “trusted tech partner” in the U.S.

Moreover, the deal is likely not to be structured as an outright sale. Now that Oracle has won the bid, the next step in the process is for the White House and Committee on Foreign Investment to ink the deal.

For those who are unaware, TikTok had been facing a tough time by the US government over concerns about data security.

Hence, to continue its operations in the country, the government allowed companies to place bids. The auction for operation rights will help put an end to the US government’s concerns about TikTok being a threat to data and even national security.

The complete structure of the deal with Oracle is still unclear at this point. This also includes the structure of TikTok’s popular algorithms and the artificial intelligence tech it uses.

TikTok has been in hot waters for some time now, not only in the United States but in several other countries, including Pakistan as well.

5 TikTok Rivals That Are Entering The Market!

The Pakistani government reached out to the parent company ByteDance to address their concerns, hoping to find a middle ground. TikTok also issued community guidelines (in Urdu) to help the users stay safe on the platform.

Pakistani citizens have filed many complaints against the video-dubbing platform over several reasons, which include indecent content and concerns in regards to young children being unsafe on the forum.

According to Bloomberg, a ‘source’ who did not want to be identified as the information is not yet publicly shared; the deal is likely to include a stake in a newly configured American business but will look more like a corporate restructuring than an outright sale.

Another ‘source’ shared that the terms between ByteDance and Oracle are still evolving. However, a third ‘source’ shared that it is unclear at the time if whether or not a deal with Oracle will win-over the Trump Administration.

Another ‘source’ also shared here that the existing stakeholders in ByteDance will be given a chance to share their two cents. Meanwhile, both Oracle and ByteDance have declined to provide any official statement on their ends for now.

We look forward to seeing how this partnership turns out for both sides.

Until then, stay tuned to Brandsynario for more news and updates.

6 Surprising Benefits Of TikTok Marketing For Your Brand

LUMS Admission 2020: Everything You Need To Know!

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Sep 14, 2020

Ready to get a higher education, but you don’t know where to get admission? Well, how about Lahore University of Management Sciences (LUMS)? That is if you are planning to go to Business school. If one of your many choices is going to be LUMS, here is all you need to know.

LUMS Admission 101

The basics of getting admission in LUMS are pretty much straight forward. You need to have your documents in check. Obviously, so if you are applying for a bachelor’s degree, you need to have your matriculation and intermediate certificate. And your bachelor’s certificate if you are applying for your Masters, I mean that goes without saying.

But here is the highlight. It would help if you had SAT or ACT scores along with your education degrees. And if you are applying for Masters, then you need GRE or NTS or GMAT scores.

Everything is online!

So the process is that you have to make an online account on the application portal. Remember that you will have to write a personal statement, so don’t leave it for the last hour to make an account. And have a valid email address, no innocent@gmail please, they are going to cancel you out right away. So be professional.

Once you are done with the application form, submit it on the portal. Following that, you will receive some instructions regarding how to pay the application fee. Pay it on time, or you will lose the chance to study there.

The business school in LUMS

The business school of LUMS Suleman Dawood School of Business offers two business programs for undergraduate studies. For BSc honors, you can enroll in Accounting and Finance or Management Sciences.

But what should be noted here is that if you are applying for an MBA, you don’t need those test scores. That said, if you are going for MS or EMBA, then be ready for some test preparation.

Doing Masters

However, even though you will be learning business and management, but there is much more possibility of variety. So if you choose MS (Masters of Science), you can take it on fields such as Business and Public Policy, Technology Management and Entrepreneurship, and Healthcare Management and Innovation.

And let’s be honest, whoever wants to study Business, LUMS would be the first choice. And this will be so not just because of its education but also its culture, its environment, and the fact that you get to live in Lahore. So while you study, don’t forget to explore the city that still has the Mughal era remnants.

Stay tuned to Brandsynario for more news and updates!

The Most-Viewed COVID-19 Ads On YouTube!

By

Alefyah Hasnain

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Sep 14, 2020

The Most-Viewed COVID-19 Ads On YouTube! — Source: Ad week

YouTube has released a special YouTube Ads Leaderboard that features the advertisements that were most viewed on the platform and have helped people in the U.S stay at home during the pandemic.

The list is based on data from March 17th to April 22nd from YouTube. The 12 videos have a combined total of more than a whopping 32 million views! YouTube had a special algorithm to track the views and also asked people to fill in a review to ensure the ads encouraged social distancing.

Realtor.com’s Head of Brand and Chief Creative, Andrew Strickman mentioned in a statement,

“The Covid-19 crisis has created a seismic shift in how we, as Americans, understand the concept of home. Exploring this idea creatively was very important to us because it could help us get the word out to #StayHome and encourage others to donate to organizations on the ground, such as Feeding America. Our creative serves as a reminder to every viewer that while we’re all dealing with this crisis as individuals, we are all coming together to flatten the curve.”

Here are the 12 Most Viewed YouTube Ads based on COVID-19:

1. Ad Council

2. Bud Light – We’ll Meet Again

3. Burger King – Stay Home of the Whopper

4. Ikea – Firsts

5. Lowe’s – #BuildThanks

6. NFL – Stay Home Stay Strong

7. Nike – Play for the World

8. Old Spice – Wash Your Hands

9. Oreo – Stay Safe Stay Playful

10. Pepsi – One World: Together at Home

11. Realtor.com – #StayHome

12. Turbo Tax – From Home

Follow Brandsynario for the latest news and updates.

Money Heist Season 5: Will Tokyo Be The Only Survivor?

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Sep 13, 2020

Money Heist Season 5: Will Tokyo Be The Only Survivor? — Source: Pop Times UK

Sadly, the exceptionally incredible and legendary Spanish series, “Money Heist” is about to knock off! Shootings for ‘Money Heist Season 5’ are on the go and the final season will be released in August 2021 winding up the series once and for all, Netflix has confirmed.

The news has gotten everyone saddened yet excited at the same time. Money Heist maniacs are waiting anxiously for the upcoming season.

Legends are still waiting for money heist Season 5 pic.twitter.com/XFHkEzYMNO

— Harman (@_H_a_r_m_a_n_7) September 13, 2020

Money Heist Season 5 Fan Theories

Curious to know what season 5 holds for them, fans have started presenting their own theories and predictions.

Money Heist Season 5 fan theory claims Alicia and Tatiana are the same; Read more https://t.co/eorWcjhgoM

— Republic (@republic) September 8, 2020

Fans can’t stop predicting what’s going to happen in the final season.

manifesting tokyo being murdered or atleast permanently arrested in season 5 #MoneyHeist

— lucifer₆₆₆ shelby⁷ (@godknj) September 4, 2020

Will Tokyo Be The Only Survivor?

Among other theories regarding the series, people have also suggested that maybe Tokyo will be the only survivor. People have also presented proper evidence to support their theory. For instance, the series started with:

“My name is Tokyo. But when this story began, that wasn’t my name.”

This hints towards Tokyo narrating the story in the end. Does that ring a bell? If Tokyo is narrating the story it means that she has survived and is present to recount all of it in the end.

Flashbacks From Tokyo’s Past – Is That A Hint?

Also, some photos from behind the scenes suggest that in season 5 Tokyo will be seen missing her boyfriend who she had lost in a robbery incident. Going back into Tokyo’s past in the final and most decisive season of the series means that it has some connections to the current story and plot, no? Well, at least that is what we are assuming.

Tokyo has enjoyed having the most essential role and being a key character throughout the series. Tokyo has been narrating the series and everything comes back to her in the end even if the episode initially focuses on other characters. Hence, saying that the series revolves around Tokyo would not be an understatement.

What About the Rest of The Crew?

Also, since many of the main fan-favorite characters such as Berlin and Nairobi have already been killed in season 2 and 4 respectively, it is safe to assume that the rest of the crew will also be dead by the end of season 5. However, except for Tokyo (of course) because who is narrating the story then? Eh?

We Can’t Wait!

Although nothing is certain, we are sure that season 5 is going to put a crazy end to the series. We can’t wait for Netflix to release the final season of our favorite crime thriller. Can you?

What are your predictions for the final season? Will Tokyo be the only survivor? What do you think? Let us know in the comment section below!

Stay tuned to Brandsynario for more news and updates.

Atmosphere Fitness Opens Up Its Female Wing

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Sep 13, 2020

Karachi’s renowned gymnasium ‘Atmosphere Fitness’ opened up its female wing today, a dedicated unit measuring 8000 Square feet. The gym had started creating a hype about something exclusive coming for its female audience via its social media assets, which was unveiled today within its community members and stirred up excitement among female gym enthusiasts.

Mustafa Shabbir Hussain, honorary director at Atmosphere Fitness, shared his views regarding the new wing. “We always had the vision to open a dedicated state of the art fitness facility for both genders so that the people working around the financial hub of the city can access a health center that has excellent locality and can offer a workout space while on the way to work or after it.”

The gym hosts a wide range of cardio and strength equipment, now with dedicated wings for both the genders. The floor of the gym cumulatively measures an excess of 20,000 square feet. Team members from the gym claim it as the most extensive fitness venture in Karachi and possibly in Pakistan.

It was, therefore, necessary for the Atmosphere to become female inclusive, especially as that is a broad audience to cater to. “These are the times when women are realizing how important it is to look after themselves, and in the past few years, women around our city have actively adopted a better and a fitter lifestyle,” Mustafa added.

Atmosphere Fitness is a project of the ‘Dawoodi Bohra Community,’ housed inside the ‘Al-Nadi Al-Burhani Sports Academy,’ offering courses in outdoor sports including Horse Riding, Archery, and a cricket ground designed according to international standards.

Iffat Omar Justifies Her ‘Tharak’ & Calls It ‘Innocent Jhaphi’

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Sep 13, 2020

Iffat Omar Jokes About Rape — Source: VeryFilmi

Iffat Omar, the famous award-winning Pakistani actress, has been in the spotlight for a couple of weeks now, unfortunately, for all the wrong reasons.

Iffat Omar’s Saga of Tharak

Last week, a video clip from Iffat Omar’s show, “Say It All With Iffat Omar,” circulated on various social media platforms. In that video, the famous actress was seen advocating and celebrating Noman Ijaz’s tales of infidelity as the veteran actor ‘proudly’ announced his extramarital affairs.

A few days later, another clip from the same show came to the forefront. Here, the host was seen narrating the shameful saga of her unethical on-set act to Ali Rehman and Hareem Farooq, who were invited to the show as guests.

View this post on Instagram

ہجر کی رت جان لیوا تھی مگر غلط سبھی اندازے نکلے تازہ رفاقتوں کے موسم میں تو بھی جیا میں بھی جیا ۔

A post shared by Iffat Omar (@iffatomarofficial) on Sep 5, 2020 at 1:18pm PDT

Iffat Omar openly confessed that while shooting with her crush, Rahat Kazmi (who was by the way playing her father in that serial), she used to deliberately ask for retakes for a scene where they were hugging so that she could embrace the man multiple times. While discussing the incident, Iffat was seen laughing as she recounted her behavior.

Iffat Omar Faces Backlash

Soon after these videos went viral, people started calling out the famous actress and host. People expressed their disgust openly on various social media platforms, including Twitter.

Have a look at it yourself:

In a show hosted by Iffat Omer herself, she reveals how she repeatedly hugged Rahat Kazmi sb cos *ttharak poori karni thhi*. In yet another episode of the same show, she says she needs to learn from Nauman Ijaz on how to enjoy extra marital affairs while hiding it from spouse 1/2

— Kiran (@KiranW_) September 8, 2020

I lose an amount of brain cells every time an Iffat Omar talkshow clip surfaces.

— Roha Nadeem (@RohaNadym) September 8, 2020

Iffat Omar Justifies Her ‘Tharak’ & Calls It ‘Innocent Jhaphi’

To justify her tharak, Iffat Omar posted a short video clip from her official Instagram account of that same scene (where she was hugging Rahat Kazmi) from the drama serial and wrote:

“The innocent jhape”

Iffat Omar Justifies Her 'Tharak' & Calls It 'Innocent Jhaphi' — Source: Instagram

Umm? Excuse us? How can a supposedly ‘woke,’ self-proclaimed ‘feminist’ stoop so low? Our minds fail to comprehend. How can someone try to justify their ‘tharak’ in any way?

Iffat Omar – A Threat To Feminism

Iffat Omar, a self-proclaimed feminist and passionate advocate of women empowerment, has, in the same show, stated how the #MeToo movement is close to her heart. We have seen her talking about women’s rights and gender equality, time, and again.

However, the recent turn of events has left us skeptical about her notion of equality. People like Omar not only misrepresent such stances but also overshadow the efforts and dismiss any progress that’s been made after long periods of suffering.

Such people are problematic for the entire society but also (specifically) for the likes of their gender. When a supposedly devoted and zealous ‘feminist’ goes on promoting ‘tharak’ openly and then justifying it, the stance of every single feminist comes into question. Feminism does not support harassment of any sort. People like Iffat Omar do not represent feminists.

Simply put, feminism does not support or justify ‘tharak’!

Is There More To Come?

Is Iffat Omar’s act of justifying her tharak by calling it an “innocent jhaphi” the last nail in the coffin of her already foundering reputation? Or there’s more to come? What do you think? Let us know in the comment section below!

Stay tuned to Brandsynario for more news and updates.

5 Reasons Why Manual Transmission Cars Are Better Than Automatic

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