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Bollywood To Use AI For Editing, Dubbing?

Source: Film Studio Berlin

AI is ready to take over the filmmaking world, with reports suggesting that it may be incorporated into diverse filmmaking components such as dubbing, editing, scriptwriting, and even production management.

The dawn of such AI technology in Bollywood is set to herald in a new age in the Indian cinematic universe, led actively by G42, a firm headquartered in Abu Dhabi.

Reimagining Dubbing in the Indian Film Industry

A notable aspect of G42’s technology is AI-embedded dubbing, committed to reshaping the art for increasingly diverse Indian localities.

Manu Jain, G42 India CEO, states that this technology can offer dubbing in an array of languages while keeping intact the distinct voice of the actor. For instance, celebrities like Shah Rukh Khan or Akshay Kumar can have their dialogues rendered in languages like Tamil or Telugu without any compromise on their unique vocal notes.

This evolution would mean a more engulfing experience as film enthusiasts will be able to indulge in their love for movies in their mother tongue!

The Future of AI Dubbing: Revolutionizing Voiceover Across Industries
Source: Murf Ali

Unifying with Bollywood for Elevated Production

G42’s foray into Bollywood has significance extending beyond just dubbing.

With a legacy of pioneering AI, that includes the creation of Condor Galaxy, regarded as the world’s prime AI supercomputer, and Jais, which is recognized as the first open-source Arabic language model, G42 will also spearhead their expertise into meeting Bollywood’s production requisites.

From aiding in script organisation to efficient scheduling and workflow, embedding AI will promise enhanced efficacy and personalisation in content creation.

A monumental G42 roll out scheduled for India is Nanda; a high-volume Hindi language model, (LLM), schooled on in excess of two trillion tokens.

Primed for cinema-centric uses, Nanda positions Bollywood to churn out content that resonates more profoundly with the Hindi-speaking audience. It marks a noteworthy stride towards marrying language-specific AI with India’s entertainment business.

AI in Music and Global Impact

The influence of AI isn’t limited to traditional film production. Notable filmmaker Ram Gopal Varma has embraced AI for music production, announcing that his new venture, RGV Den Music, will exclusively use AI-generated music for his upcoming projects. This reflects a broader trend seen in Hollywood, where studios like Warner Bros and Disney are exploring AI for data analytics and story development.

What Is Synthetic Film Dubbing: AI Deepfake Technology Explained
Source: Repreacher

However, as AI’s role in the creative industry grows, so do concerns over its impact on artistry. While AI can streamline production, critics like filmmaker Christopher Nolan caution that over-reliance on technology could diminish the human touch in storytelling, a debate that Bollywood will likely face as it increasingly adopts AI-driven solutions.

Stay tuned to Brandsynario for latest news and updates

Asma Abbas Talks About the Impact of Drama Bismil on Viewers

Asma believes that proper relationships evolve due to healthy communication. She states that in a world where communication holds the key.

Asma Abbas is a name both in Pakistani television and movies. She has won thousands of hearts with her powerful performances, as well as her energetic presence in the entertainment arena. With a career crossing decades, she is always remembered for her roles in many hit dramas, epitomizing versatility and the potential to do great work.

Beyond her acting, Asma is indeed an observer of the situation and often shares about the issues affecting contemporary relations. Recently, she discussed the effects of the highly rated drama Bismil with the audience and the modern societal challenges it reflected.

Influence of Bismil on Gaze

As Bismil continues to impress audiences, Asma Abbas stresses its relevance in responding to the most pertinent needs of society today. “It is more than mere entertainment,” she believes: “It reflects the bitter realities and struggles that many relationships face in the world today.” Bismil’s interesting plot and engaging characters make it possible for discussions about love, cheating, and problems couples often face. According to Asma, the drama does pretty much motivate viewers to reflect upon their relationships and consider what may contribute to the dynamics.

The Reasons for Failure in Relationships

In her commentary, Asma Abbas comments on why relationships fail so much in the present age. She views the young generations, especially women, as generally losing control of their expressions and choices.

Watch here;

According to her, this lesser control brings about misunderstandings and conflicts in marriages. Asma believes that proper relationships evolve due to healthy communication. She states that in a world where communication holds the key, it becomes imperative to enable people to express their thoughts and emotions freely.

The Importance of Thoughtful Decision-Making

Asma further advises people not to jump into decisions about relationships without weighing the pros and cons. She emphasizes that it is through weighing the pros and cons that one avoids making fast decisions that may later give cause for regret.

“Life is about balance,” she says, “and it’s essential to approach significant decisions with a clear mind and a thoughtful perspective.” By encouraging these steps, Asma also hopes to inspire the view of more deliberate actions and choices.

A Call for Reflection and Growth

These understandings with Asma Abbas bring to light that for a relationship, these interlinked themes of communication and reflection are the real strength of Bismil. The drama entertains its audience but at the same time encourages discussion and understanding about the events taking place in their lives as well as in their relationships.

Through watching Bismil, audiences do not see some kind of plot line unfolding before them; they’re rather uncovering the realities and intricacies of love and partnership in this very fast-moving modern world.

Read more:Naeema Butt Poses a Hilarious Question to Hania Aamir

Through her observations, Asma continues to participate in the dialogue surrounding relationships, calling people to a place of understanding and intentional choice. As she articulates, “In traversing the complexities of love and life, we are always meant to strive towards awareness and growth.”

It is with this thoughtful commentary that Asma Abbas provides further relevance to introspection in making healthy and enriching relationships within today’s society.

Stay tuned to Brandsynario for the latest news and updates.

Hira Mani Gets Hypnotised – What Happens Next is Unreal

Hira was invited to be hypnotized on stage, an experience designed to tap into the mind's unexplored regions.

Hira Mani is one of the most popular and talented actresses in Pakistan. She has impressed the audience with her acting skills in dramas like Do Bol, Ghalati, and Yakeen Ka Safar. Her fresh energy, vibrant personality, and undeniable on-screen presence bring each character a new dimension.

With a devoted fan base and a brilliant television career, Hira remains in the limelight for her acting skills as well as her lively presence on social media, in which she frequently shares brief glimpses of her private life. But this live stage show appearance has managed to surprise the fans and stirred up discussions across social media.

Hira Mani Gets Hypnotized on Stage in a Paranormal Twist

Hira was invited to be hypnotized on stage, an experience designed to tap into the mind’s unexplored regions. Just in time for the spooky season, Hira Mani recently appeared on a show dedicated to paranormal activities and supernatural encounters. The idea behind the show was to test the limits between reality and the unknown, bringing the viewer into a world of mystery as part of this innovative setup.

During this stage of the program, its hypnotist would employ a doll to duplicate a symbolic relationship with Hira. Through hypnosis performance, Hira enters a very deep trance because she goes along with the actions being performed upon the doll while thinking she is under some connection with the doll, physically attached.

That episode left the audience wholly enthralled as if Hira had immersed herself in her deep trance as her body followed on with the doll. It was a moment that combined excitement with curiosity, which captured the eerie essence of the paranormal and gave goosebumps to the onlookers.

Audiences’ Reaction: Shock, Awe, and Curiosity

The live audience was visibly engrossed by the hypnotic stage that Hira Mani put up. The social media buzzed with reactions from fans and critics alike, voicing shock and intrigue. Many were attracted to how deeply she got connected to the experience, while others questioned reality and the line of performance.

Watch here;

 

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 As one fan wrote in a tweet, “Watching Hira Mani get hypnotized was like stepping into a movie—it was thrilling yet so real!

Breaking the Mold in Entertainment

This has positioned Hira Mani at the forefront of bold performances in Pakistan. In a media world where actors mostly stick to traditional scripts and genres, Hira’s willingness to dive into the unknown opened doors to more experimental and immersive experiences in Pakistani entertainment.

Read more: Atiqa Odho Drops Subtle Hints on How to Spot a Cheating Husband

She performed on the program with the highest degree of bravery as an artist and gave the masses a glimpse into the otherwise under-explored phenomenon of paranormal television in this country.

Hypnosis and Paranormal Entertainment: An Emerging Trend?

This raises questions about paranormal content in Pakistan’s future. More and more shows related to the unknown, hypnotization, and supernatural phenomena have gained popularity worldwide. Hira might be one of the pioneering personalities for such a novel entertainment setup in Pakistan. That may encourage other celebrities to follow suit and seek such mystifying and mysterious paths.

Hira Mani’s Hypnotic Experience to Remember

Hira Mani’s experience puts everyone in a trance, and a flood of questions and discussions comes from the fans and critics about her decision to take bold steps into uncharted territory just to prove herself, break free from the shackles of traditional television, and challenge her own persona.

Whether the audience believes it to be a real paranormal experience or a theatrical performance, one thing is sure: Hira’s bold step has set a new standard for thrilling entertainment in Pakistan.

As the fans await her next move with bated breath, one thing is for sure: Hira Mani’s journey is no ordinary one, and this latest escapade has only added to the intrigue surrounding her dynamic career.

Stay tuned to Brandsynario for the latest news and updates.

Mohammad Rizwan Takes A Dig At ‘King’ Babar Azam After Becoming Captain

shoaib-malik-backs-mohammad-rizwan-as-captain

Mohammad Rizwan replaced Babar Azam as the white-ball captain of the Pakistan cricket team and his first assignment will be the six-match series against Australia next month.

Babar Azam’s time as Pakistan’s white-ball captain had its ups and downs. He’ll always be remembered for the historic win against India in the 2021 T20 World Cup and for taking Pakistan to the 2022 T20 World Cup final. But since then, it’s been a rough ride.

Pakistan fell short in the 2024 T20 World Cup and couldn’t make it past the group stage in the 2023 ODI World Cup. After a brief stint with Shaheen Afridi at the helm, Babar returned as captain—only to be replaced now by Rizwan.

Read More: Pakistan Central Contracts: Surprises, Promotions & Big Names Missing

pcb-connection-camp-will-babar-rizwan-shaheen-miss-global-t20-canada

For fans, it’s a bittersweet shift. Babar isn’t out of the picture, though; he’s back in the squad, along with Shaheen Shah Afridi and Naseem Shah, for the Australia series. But the bigger question remains: Can Rizwan turn the tide for Pakistan’s white-ball game?

Rizwan’s Statement: “Not a King, but a Servant”

Rizwan’s first press conference as captain was full of humility—and a subtle edge. When asked about his approach to leadership, Rizwan gave an interesting response. He emphasized that he’s not here to be a “king” but to serve his team. In his words, “If I start considering myself a king as captain, then everything will fall apart.”

This could be a subtle dig at Babar, who fans and teammates often refer to as “king.” While Rizwan didn’t directly target his predecessor, it’s hard not to read between the lines. His approach seems to be less about the spotlight and more about teamwork and grit. It’s clear Rizwan is already setting a different tone, one that puts service over status.

Read More: Mohammad Rizwan As Pakistan Captain: Is He The Right Choice?

Salman Ali Agha’s New Role

The squad for the upcoming tours has another notable shift. Salman Ali Agha has been named vice-captain across all four white-ball squads. When Rizwan sits out the T20I series in Zimbabwe, Salman will lead the team.

Rizwan and Salman represent a fresh perspective, and both have strong records in domestic cricket and solid reputations as team players.

As we head into the series, all eyes will be on Mohammad Rizwan. His journey from dependable wicketkeeper to team leader is an inspiring one, and now he’s got the chance to write his own story.

Whether he’ll be able to elevate Pakistan’s game remains to be seen, but one thing’s for sure—this chapter in Pakistan cricket is just getting started, and Rizwan seems more than ready for the challenge.

Stay tuned to Brandsynario for the latest news and updates.

Pakistan Central Contracts: Surprises, Promotions & Big Names Missing

pakistan-central-contracts-surprises-pakistan-t20-world-cup-2024-squad-finalised
Source: Telegraph

The Pakistan Cricket Board’s (PCB) announcement of the central contracts for the 2024/25 season has brought some big shake-ups and plenty of talking points for fans. Five emerging players earned contracts for the first time, signaling a fresh commitment to upcoming talent. But as with any list, there are some clear winners—and some surprising snubs.

Read More: Gary Kirsten Quits As Pakistan Head Coach

The Top Tier: Shaheen Demoted

Leading the pack, Babar Azam and Mohammad Rizwan are safely locked into Category A contracts. It’s no surprise, as both continue to be pillars for Pakistan cricket across all formats.

But the big eye-opener here? Shaheen Shah Afridi’s drop from Category A to B. Just a year ago, Shaheen was Pakistan’s marquee pacer, but after a year of injuries and management’s cautious approach with him, his demotion has fans raising eyebrows.

pcb-targets-shaheen-afridi-for-misconduct

The Promotions and New Faces

Meanwhile, Shan Masood has climbed all the way up from Category D to B—although there’s a bit of a twist. His promotion has a ‘subject to captaincy’ clause attached, meaning his contract could shift depending on his leadership role. As it stands, though, it’s a major win for Shan, who has been steadily improving his game and adding versatility to his portfolio.

Several other players have risen in the ranks, too, with Abrar Ahmed, Noman Ali, Saim Ayub, Sajid Khan, Salman Ali Agha, and Saud Shakeel moving up to Category C.

But perhaps the most exciting addition is the debut of five emerging players: Khurram Shahzad, Mohammad Abbas Afridi, Mohammad Ali, Muhammad Irfan Khan, and Usman Khan. Their inclusion in Category D hints at a shift toward nurturing fresh talent, and these contracts could serve as a launching pad for these young guns.

Read More: Mohammad Rizwan Trolls England’s “Bazball” Approach

Notable Omissions and Downgrades

Where there are winners, there are inevitably some losers. Fakhar Zaman and Imam-ul-Haq, two of top ODI openers of Pakistan, have been left out of the central contracts entirely. Their absence is a surprising blow, given their experience and importance to Pakistan’s ODI lineup.

pcb-issues-notice-to-fakhar-zaman-over-defending-babar-azam-pakistan-wake-up-call-before-world-cup-fakhar-zaman

Fakhar, in particular, has been crucial in providing aggressive starts, while Imam’s consistency at the top has often anchored Pakistan’s innings. Their absence has left fans wondering if this signals a shift in Pakistan’s ODI strategy.

Haris Rauf, who had been in Category B last year, now finds himself in Category C after his below-par performances in ICC ODI and T20 World Cups. This downgrade is a reminder that while he’s undoubtedly talented, competition among Pakistan’s bowlers remains fierce.

The snubs don’t end there. Mohammad Nawaz, Hasan Ali, Shahnawaz Dahani, Faheem Ashraf, Iftikhar Ahmed, Ihsanullah, Mohammad Haris, Sarfaraz Ahmed, Usama Mir, and Zaman Khan were all previously in Category D but failed to make the cut this time.

Stay tuned to Brandsynario for the latest news and updates.

Gary Kirsten Quits As Pakistan Head Coach

atiq-uz-zaman-questions-gary-kirsten

In a new drama in Pakistan cricket, Gary Kirsten has stepped down from his position as the white-ball head coach ahead of the crucial series against Australia. His resignation didn’t come entirely out of the blue—rumors about growing tension within the Pakistan Cricket Board (PCB) were swirling.

Kirsten was brought in back in April on a two-year contract, part of a major reshuffling that brought Jason Gillespie on board as the red-ball coach. And now? The white-ball position is vacant once again, with Pakistan scrambling for a replacement as a tour of Australia looms large.

Read More: Champions Trophy 2025: Can India Still Decline To Tour Pakistan?

A Rift Brewing in the Background

To understand Kirsten’s sudden exit, it helps to go back to the selection committee shake-up that happened just a few weeks ago. The PCB decided to strip the head coaches and captains of selection powers, leaving those decisions to a new selection committee.

gary-kirsten-report-behind-babar-azam-resignation

Previously, the head coach and captain held a vote on selection matters—making them a crucial part of shaping the squads they’d be leading.

Gary Kirsten, like any seasoned coach, likely expected to have a say in squad decisions. But with that authority gone, he seemed to feel he was brought in under one set of terms only for the PCB to change the rules mid-game.

Reports suggest he was deeply disappointed with the change, especially considering his interest in the upcoming captaincy selection.

Read More: Jason Gillespie Comments On His Exclusion From Selection Committee

Tenure of Gary Kirsten

Kirsten’s stint was brief but far from uneventful. Pakistan’s T20 World Cup campaign in the USA was the first major test, and it turned out to be a tough one. Losses to both the USA and India led to an early exit, marking Pakistan’s shortest T20 World Cup run in history.

gary-kirsten-to-choose-pakistan-vice-captain-pcb-invites-top-cricketers-for-connection-camp

Fans were understandably frustrated, but insiders felt Kirsten just needed time to mold the team. After all, there was a home Champions Trophy on the horizon, an ICC event that Pakistan hadn’t hosted in nearly three decades, and Kirsten was expected to have a central role in preparing the squad for that milestone tournament.

But with just a few months to establish his vision, Kirsten didn’t have much room to make an impact. By the time the new ODI captain, Mohammad Rizwan, was announced at a press conference in Lahore, Kirsten was already on the way out.

Pakistan is set to tour Australia in just six days, with the first ODI scheduled for November 4 in Melbourne. The clock is ticking, and there’s no clear replacement for Kirsten yet. Given the PCB’s rocky history with coaches and the growing internal tensions, whoever steps in next will undoubtedly have their work cut out for them.

Stay tuned to Brandsynario for the latest news and updates.

MG Cyberster Coming To Pakistan!

Source: MGMotors

Enthusiasts can expect the release of the much-anticipated MG Cyberster, a fully electric roadster, in Pakistan by 2024 – a notable era in the country’s electric vehicle trajectory. This chic, modern sports car will make its first public at PAPS 2024, with MG Pakistan disclosing the core features and specifications to hone the appetite of passionate vehicle fans.

MG Cyberster | UK's First All-Electric Roadster | MG
Source: MGMotors

Capability and Efficiency

The MG Cyberster introduces both an all-wheel-drive (AWD) and a rear-wheel-driveRWD) model, energized by a 77kWh ternary lithium battery. Demonstrating its power, the AWD variant produces a formidable 510 horsepower and 725 Nm of torque, accelerating from 0 to100 km/h in an astonishing 3.2 seconds. The RWD variant isn’t lagging behind either, offering a commendable 340 horsepower and 475 Nm of torque, and getting to 0 to 100 km/h in 5.0 seconds. These characteristics underscore the Cyberster as an electrifying choice for sports-car connoisseurs, guaranteeing both power and velocity.

From a dimensional perspective, the Cyberster distinguishes itself with measurements of 4.54 meters in length,1.91 meters in breadth and a height of 1.3 meters. Its wheelbase of approximately 2.7 meters makes it slightly longer than the famed Porsche 911 Turbo; ensuring it makes a bold statement on Pakistani roads.

Aesthetics and Craftsmanship

Built with both visual appeal and strength in mind, MG’s creation of the Cyberster is nothing short of impressive. The car’s sharp nose and standalone lens headlights provide it with futuristic front features. The back boasts an infinite lamp with arrow-like turn signals that contribute to its polished look. However, its standout attribute is the car’s vertically opening scissor doors that enhance the vehicle’s elegance and convenience with just the press of a button.

MG Cyberster: Britain's Futuristic Electric Roadster Takes Shape
Source: Car Supermarket

The vehicle offers an open-top roof and sleek aerodynamic shape, cleverly concealing its large size, all whilst providing a sense of speed and power. Combining traditional roadster features with contemporary electric vehicle designs, the Cyberster is set to turn heads wherever it travels.

Cabin and Features

Inside, the MG Cyberster impresses with its technology-packed cabin. Drivers are greeted with a triple wraparound screen setup, including a 7-inch driver information screen, a 10.25-inch main display, and a 7-inch entertainment screen. The interior is further enhanced by a Nappa leather-wrapped steering wheel, power-adjustable sports seats with heating, and an 8-speaker BOSE audio system.

Safety

MG has equipped the Cyberster with advanced safety features, including ADAS intelligent driving, front collision warning, blind spot detection, and lane change assist. With its powerful specs and stylish design, the MG Cyberster is set to revolutionize Pakistan’s electric vehicle market.

Stay tuned to Brandsynario for latest news and updates.

Rising Pollution: Karachi and Lahore Make List of World’s Most Polluted Cities

Source: Sehat Kahani

The escalating pollution levels in Pakistan’s largest cities, Karachi and Lahore, have thrust them into the global spotlight as they rank among the world’s most polluted urban centers. As of October 2024, Karachi is the second most polluted city globally, with an Air Quality Index (AQI) reading of 198, while Lahore ranks third with a reading of 192. These figures underscore the severe health and environmental challenges these cities face as winter approaches, traditionally a time when pollution levels spike across South Asia.

Air Quality Index (AQI) Reaches Alarming Levels

The AQI measures air quality by assessing the concentration of harmful particles, such as PM2.5 and PM10, in the atmosphere. A reading between 151 and 200 is categorized as “unhealthy,” while a range of 201 to 300 is considered even more harmful, posing significant health risks. New Delhi, India, tops the list of most polluted cities, with an AQI reading of 252, marking the hazardous conditions that people in the region face. These cities are now entering the winter season, a period notorious for exacerbating pollution levels due to atmospheric changes.

Air quality in Lahore drops to 'hazardous'
Source: Dawn

The Impact of Winter on Air Quality

Experts explain that as winter arrives, the air becomes denser, pushing pollutants closer to the ground and trapping them at lower atmospheric levels. This leads to the formation of a dense layer of polluted particles, primarily composed of carbon, smoke, and other toxic emissions. Factories, vehicles, and the burning of coal, garbage, oil, and tires contribute significantly to this pollution. In Karachi, the natural southwestern winds from the sea often help filter and disperse these particles. However, during winter, these winds weaken, reducing their cleansing effect and allowing pollution to accumulate.

Health Risks and Urgent Need for Action

The high pollution levels have serious implications for public health, with residents exposed to respiratory diseases, cardiovascular issues, and other health risks. Long-term exposure to these conditions can lead to chronic illnesses, impacting overall life expectancy and quality of life.

Pakistan's Lahore, Karachi among three most polluted cities globally | Arab News
Source: Arab News

Addressing this seasonal pollution crisis requires both immediate and long-term solutions. Authorities must enforce stricter regulations on industrial emissions and waste management practices. Public awareness campaigns can also encourage citizens to adopt cleaner energy sources and reduce waste. As winter approaches, Karachi and Lahore face an urgent need for sustainable measures to combat pollution and protect the health of millions.

Stay tuned to Brandsynario for latest news and updates.

Apple Intelligence Launch: Here’s How ToGet It

Source: Apple

Apple is set to unveil its latest innovation – ‘Apple Intelligence’, a revolutionary feature to be launched alongside iOS 18.1. This avant-garde intelligence system fuses generative models with personal contexts, optimizing communication, productivity and self-expression on the iPhone. It has been masterfully engineered to operate flawlessly while also prioritizing user privacy and security. Here’s an explanation on its set-up process, accessibility, and the new characteristics it introduces with iOS 18.1.

How to Enable Apple Intelligence

Apple Intelligence beta version, available from October, will be limited to certain iPhone models only. To initialize this function, specific requirements in terms of the operating system and settings are needed. Please follow the subsequent instructions after updating your gadget

  1. Navigate to Settings.
  2. Click on Apple Intelligence & Siri.
  3. Opt for Register for the Apple Intelligence Waitlist.

The full activation process may take a couple of hours after you sign up for the waitlist, but duration may differ. A notification will be sent when Apple Intelligence is ready for activation. On enabling it, a model will be downloaded into the device, empowering Apple Intelligence to work directly from your iPhone.

Apple Intelligence Arriving Next Week with iOS 18.1 and macOS Sequoia 15.1
Source: Apple

Pre-requisites of Apple Intelligence

The serviceability of Apple Intelligence is restricted to iPhone 16 models and iPhone Pro 15 series devices. To optimise its functionality, ensure:

  • iOS 18.1 is installed on your iPhone.
  • You have a minimum of 4 GB free storage space.
  • The device and Siri languages have been configured to any of the supported languages.

Initially, global support for English (US) will be incorporated in Apple Intelligence. However, by December, other English dialects like Australia, Canada, New Zealand, South Africa, and the UK will also be supported. Over the course of 2025, Apple aspires to introduce additional languages such as Chinese, French, German, Italian, Japanese, Korean, Portuguese, Spanish, and Vietnamese.

Regional Accessibility of Apple Intelligence

The debut of Apple Intelligence will exclude the European Union (EU) and mainland China. If your accounts or devices are linked to these regions, you can only activate Apple Intelligence if you’re situated outside EU or China. However, Apple is optimistic about including these regions in the future. This will enable compatible devices to access Apple Intelligence upon its launch.

Apple is introducing “Apple Intelligence” with iOS 18.1, a personal intelligence system that integrates generative models with user-specific contexts to enhance communication, productivity, and self-expression on iPhone. Apple Intelligence is designed to function seamlessly while ensuring user privacy and security. Here’s how to set it up, who can access it, and what features it brings to iOS 18.1.

Introducing Apple Intelligence for iPhone, iPad, and Mac - Apple

Apple Intelligence Features

Once activated, Apple Intelligence offers a suite of features to enhance your iPhone experience:

  • Writing Tools: Enhanced text prediction and composition.
  • Photos Clean-Up and Memory Movie Creation: Improved photo organization and memory creation.
  • Natural Language Search in Photos: Locate photos easily with descriptive language.
  • Focus Enhancements: Priority messaging and silencing settings to reduce interruptions.
  • Smart Reply and Summaries: Intelligent responses in Mail and Messages.
  • Siri Upgrades: Enhanced knowledge, resilience, and a new, more natural voice.

With Apple Intelligence, Apple delivers a robust AI experience focused on personalization and privacy, marking a significant step forward for iPhone users globally.

Stay tuned to Brandsynario for latest news and updates.

Major Taxpayer Amendments Unveiled: Here’s What You Need to Know

In an effort to amplify compliance and openness in the taxation framework, Pakistan’s Federal Board of Revenue (FBR) recently adopted crucial revisions to streamline the taxation procedure. The new touchstone in income tax regulations, particularly in the regulation of the Active Taxpayers List (ATL), represents the most recent changes to the Income Tax Rules 2002. The newly instituted system operates on a daily refresh basis instead of an obsolete annual update, providing taxpayers real-time updates on their status immediately following their submission of tax returns within the allotted time window.

Automated ATL Update Rewards Timely Filings

This monumental change was brought into effect through an SRO on October 18, 2024, under Section 237 of the Income Tax Ordinance, 2001. In essence, those who manage to submit their tax returns for the 2024 fiscal term within the deadline will be instantaneously added to the ATL. This inclusion grants eligibility for numerous tax incentives including lowered rates on banking procurements, contractual agreements, as well as other monetary transactions. The new regime of daily updates is engineered to initiate timely compliance rewards and motivate more individuals to take an active role in their tax obligations.

Senate passes 26th Constitutional Amendment Bill amid PTI boycott
Source: Tribune

The new schema also includes conditions for those who fail to meet the submission deadline. Being added to the ATL post-deadline will require an additional fee by default, acting as a deterrent from delayed submission and encouraging taxpayers to prioritize punctuality over financial repercussions. This revision is only one part of FBR’s wider initiative aimed at upgrading and digitizing tax administration system – aiming for a reduction of manual procedures and ensuring that taxpayer information is readily obtainable and up-to-date.

A Step Toward Digital Tax Administration

According to FBR officials, the new system reflects a move toward a more efficient and transparent tax collection process, ultimately benefiting both taxpayers and the economy. By maintaining an up-to-date ATL, the FBR seeks to eliminate delays and improve the responsiveness of its systems, which is crucial for enhancing taxpayer experience and satisfaction.

Aiming to take tax-to-GDP ratio to 13pc in next 3 years: Finance Minister Aurangzeb - Business - DAWN.COM
Source: Dawn

This daily update initiative is part of Pakistan’s drive toward digital governance, with the FBR following a growing trend across governmental departments to leverage technology for better service delivery. With these changes, Pakistan’s tax infrastructure is positioning itself to support economic stability and growth through enhanced revenue collection efficiency.

Stay tuned to Brandsynario for latest news and updates.

Most Underrated Recipes Around The Globe

These dishes don’t have the spotlight, but they certainly deserve it! These recipes are not as mainstream as certain other ones, however, they are just as packed with unique flavors and cultural stories. They’re traditional dishes from all around the globe, but not the ones that are mainstream. Let’s dive into some underrated recipes that are worth trying!

1. Underrated Recipe | Samosa Chaat (India)Samosa Chaat

Samosa chaat bursts with a mix of textures and flavors. You’ll often find it on busy Indian streets, but it’s easy to make at home too! Crispy samosas break into pieces and layer with spicy chickpeas (chole), yogurt, tamarind, and cilantro chutneys. Crunchy chickpea noodles and onions top it off, creating the perfect mix of spice, tang, and savory goodness.

2. Lahmacun (Turkey)Lahmacun Recipe (Baked!)

Often called Turkish pizza, Lahmacun lays minced lamb, spices, and herbs on thin flatbread. It comes with sides of lettuce, tomatoes, onions, and a squeeze of lemon. Light, crispy, and refreshing, this street food offers a new twist for pizza lovers eager to try something different.

3. Jollof Rice (West Africa)

Jollof rice underrated recipe

If you’re fond of trying different spicy dishes from around the globe, this is a must. This rice dish is a favorite across West Africa. The meal is made with a blend of cooked rice, tomatoes, opinions, and chili. It’s like an African version of biryani.

Additionally, it’s similar to jambalaya, which is a U.S developed savory rice dish with influences from several countries, making it a favorite for fans of spicy, comforting dishes. Ghana and Nigeria both have their unique versions.

4. Manousheh (Lebanon)

 

Indian naan meets arabic manousheh – Chef in disguiseAnother flatbread treat, this is a Lebanese flatbread, perfect for breakfast. Manousheh is topped with za’atar (a blend of herbs) or minced meat. Usually, Manousheh is enjoyed with cheese and a dash of lemon. Whether savory or simple, Manousheh is a delicious way to start the day.

5. Nam Kao (Laos)

Nam Kao originates from Laos and offers a delightful blend of textures and flavors. This crispy rice salad combines fried rice balls with fresh herbs, lime, and chilies—essential ingredients for any bold international dish. It delivers a spicy, crunchy, and refreshing bite. Moreover, Nam Kao is often served with lettuce leaves, letting you scoop up the salad and adding extra texture to every bite.

Nam khao

These international recipes are a testament to the diversity that exists among us. The world is full of flavors, waiting to be explored. Whether you’re craving street food, or some soulful stew, these dishes are everything you might want to explore.

Stay tuned to Brandsynario for more news and information.

The Best Camera Phones For Photography – 2024

Source: Techradar

The year 2024 has ushered in an era of spectacular camera phones, presenting a formidable task to single out the best among them. Smartphone photography is taking strides beyond traditional cameras, marking a new age in image enhancement through Artificial Intelligence. Here we dissect the leading players in the race for the title of 2024’s top camera phone.

Apple iPhone 16 Pro and Pro Max

If your preference leans towards photos with a hint of nature’s touch, the iPhone 16 Pro, as well as its larger sibling – the Pro Max, are worth considering. Apple’s finesse lies in striking equilibrium between sharp details and natural grain without tipping the scale. Alongside image optimization, their blur distinctively adds depth, avoiding any fake appearance to the image. Completing their portfolio, they are adept at video capturing and providing studio-quality footage along with impressive slow-motion capabilities. These features cater to professional photographers and beginners, making these models highly recommended.

iPhone 16: Features, Reviews, Price and More
Source: Macrumours

Samsung Galaxy S24 Ultra

The Galaxy S24 Ultra stands out when it comes to creating visually appealing images. Thanks to its vibrant colors and dynamic contrasts that shine especially in food photography and landscape shots. Ideal for influencers and content creators, the S24 Ultra is a powerhouse capable of delivering eye-grabbing images that stand out on social media platforms. What’s more, Samsung’s AI technology takes care of skin imperfections in portraits rendering a clean sheen to your final product.

Samsung Galaxy S24 Ultra review: Still the flagship of Android flagships | ZDNET
Source: ZDNet

Google Pixel 9 Pro and Pro XL

The Pixel 9 Pro and its larger variant – the Pro XL have carved a niche for themselves with their impressive AI editing tools like Google’s Magic Editor and Reimagine. These tools offer you exactness while tweaking your photos, removing unwanted objects, or even adding amusing elements for a pinch of fun. An additional feather to its cap is its color accuracy; the Pixel 9 series faithfully replicates hues as they are in real life. Though the original images may not be as dramatically flashy as Samsung’s, the editing features stand out in terms of sophistication.

Google Pixel 9 Pro XL: Price And Specifications - Mobilesspecs
Source: Mobile Specs

Google Pixel 8a: Best Budget Option

The Pixel 8a brings powerful camera features to a more affordable price range. It may lack the zoom and high-end resolution of its Pro siblings, but it still delivers great photos, especially when viewed on smaller screens. For those seeking quality on a budget, the Pixel 8a is hard to beat.

Google's Pixel 8A Arrives With a Bigger Dose of AI - CNET
Source: CNET

In 2024, camera phones cater to diverse needs—from influencers seeking vibrant shots to professionals looking for precision. Whatever your style, there’s a perfect smartphone for you.

Stay tuned to Brandsynario for latest news and updates.

10 Delicious Reasons To Visit Pakistan

source: shutterstock pakistani food

Pakistan’s uniqueness comes from its food. Filled with various spices and flavors, Pakistan is widely popular for its delicious traditional dishes. It offers a wide variety of unique dishes that reflect its rich culture and regional diversity. From street snacks to elaborate feasts, here are ten reasons why Pakistan should be on every foodie’s travel list.

1. Biryani

Over here, Biryani is more than just a dish. It is comfort and a beloved tradition that’s hard to replace with any other. The staple dish for any momentary celebration. Made with long-grain basmati rice, aromatic spices, and marinated meat or vegetables, each region adds its own twist. Karachi’s biryani is spicy, while Lahore’s version has a milder taste.delicious Mutton Biryani

2. Nihari

Found in the hearts of every beef-lover around, nihari is a slow-cooked beef or lamb stew simmered overnight with ghee, herbs, and spices. Traditionally served as a breakfast dish, it pairs well with naan. In Pakistan, eating nihari is almost a ritual, with families waking up early just to visit renowned eateries early in the morning.Degi Beef Nihari Recipe | Rida Aftab | Masala TV

3. Chapli Kebab

A traditional substitute for burger buns, these kebabs are flat patties made from ground beef or mutton, mixed with spices, pomegranate seeds, and herbs. If you’re not too fond of meat, you can always use minced chicken. Originating in Peshawar, chapli kebabs are known for their bold flavors and crispy exterior. They’re best enjoyed hot with mint chutney.How To make Easy Chapli Kebab/Kabab

4. Delicious Reasons to Visit Pakistan | Halwa Puri

A weekend breakfast favorite, halwa puri is a combination of sweet semolina halwa, spicy chickpeas, and deep-fried puris. If you want to elevate each bite further, add some pickled vegetables too. It’s a filling and festive meal often served with pickles and yogurt. Lahore and Karachi are famous for their halwa puri shops.delicious Halwa Puri Cholay

5. Mangoes

Otherwise known as the “king of fruits,” Pakistani mangoes are famous worldwide for their sweetness and flavor. During summer, varieties like Sindhri and Chaunsa flood local markets, offering a delicious way to cool off in the heat. The mango season brings with it streets full of mango treats. You’ll find mango milkshakes and ice-creams everywhere!

Pakistan is a treasure when it comes to culinary expertise. With cuisines ranging from Korean to authentic desi, in the diverse landscape of the food industry, Pakistan offers the best of all.

Stay tuned to Brandsynario for more news and information.

 

Champions Trophy 2025: Can India Still Decline To Tour Pakistan?

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The recent ICC meeting in Dubai turned out to be a win for Pakistan, as no participating country raised any security concerns regarding the upcoming Champions Trophy. This is a significant development, especially for those following the ongoing India-Pakistan cricket diplomacy. With security not being an issue anymore, India now has limited options to back out from touring Pakistan.

Champions Trophy Gets the Green Light

According to reports, the ICC meeting saw full satisfaction with Pakistan’s preparations for the Champions Trophy. Countries present at the meeting voiced no security concerns, marking a huge step forward for Pakistan as a host.

Read More: Mohammad Rizwan Trolls England’s “Bazball” Approach

This feedback is now officially on record, and it’s a testament to Pakistan’s growing confidence in hosting major cricket events. Just last year, India had tried to rally some of its allies to express doubts about Pakistan’s ability to host the Asia Cup. That push partially worked, leading to the hybrid model we saw in the tournament.

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Source: ICC

But this time around, their efforts didn’t pan out. With no voices of dissent, Pakistan’s position has solidified, putting India in a tricky spot ahead of the Champions Trophy.

India’s Silence Speaks Volumes

One of the major talking points is how India’s response has been delayed. The Board of Control for Cricket in India (BCCI) has remained silent, with many speculating that the Indian government’s lack of clearance is behind it.

It’s no secret that cricket diplomacy between India and Pakistan has always been complicated. But this time, it feels like India’s usual tactics are falling short. There’s also a political angle to all this.

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Indian Foreign Minister S. Jaishankar recently visited Pakistan and reportedly had a positive experience, appreciating the hospitality he received. Meanwhile, England’s cricket team is currently playing in Rawalpindi, with fans from both countries actively participating, further showcasing Pakistan’s capability as a safe and welcoming host for international teams.

Read More: BCCI Shuts Down Reports Of PCB’s Travel Offer For Champions Trophy

The Waiting Game Continues

Despite all the positive developments, the official schedule for the Champions Trophy is still on hold. Why? Because the ICC seems to be waiting for a clear response from India. Until they give a definitive “yes” or “no,” the schedule remains under wraps.

Some believe that the BCCI is trying to buy time, possibly in the hope of citing government clearance issues to avoid the tour. But with the ICC’s official record showing no security concerns, India’s options seem more limited than ever.

Stay tuned to Brandsynario for the latest news and updates.

Mohammad Rizwan Trolls England’s “Bazball” Approach

Mohammad-Rizwan-pcb-media-rights-dilemma-for-pakistan-england-series

Pakistan’s wicketkeeper Mohammad Rizwan trolled England’s famed “Bazball” approach during the the ongoing third Test in Rawalpindi. On Day 1, what started as a promising innings for the visitors quickly turned into a collapse, and Rizwan couldn’t help but add some spice to the situation with his cheeky taunt.

For those not in the loop, “Bazball” refers to England’s aggressive, high-paced batting strategy, a style that has become their signature under coach Brendon McCullum.

The idea is to play fearless cricket, pile on runs quickly, and keep the pressure on the opposition. But Pakistan’s spinners had other ideas.

Read More: Pakistan To Unveil Squads For Australia, Zimbabwe Tour Simultaneously

England’s Bright Start…

After winning the toss, England made the expected decision to bat first. Openers Ben Duckett and Zak Crawley looked comfortable at the crease, putting up a solid 54-run partnership. Duckett was in particularly good form, scoring 52 runs with some classic shots.

But things changed the moment Noman Ali dismissed Crawley for 29. That wicket was like pulling the first thread from a sweater—everything unraveled from there. England went from 54/1 to 98/5 in what felt like no time at all, with Sajid Khan and Noman Ali tearing through the batting order.

The much-hyped “Bazball” approach came crashing down, and Pakistan had England’s number. Sajid Khan was the star of the day, taking an impressive six wickets, while Noman Ali picked up three more. England, who had hoped for a big first-innings score, were bowled out for 267 in just 68.3 overs.

Mohammad Rizwan’s Taunt

It was during this collapse that Mohammad Rizwan decided to throw in his playful jibe. “No more Bazball,” he was heard saying, and honestly, it felt like the perfect summary of England’s day.

The aggressive batting strategy they’ve become known for had hit a major roadblock, and Rizwan didn’t miss the chance to point it out.

You’ve got to love a bit of banter on the field. Rizwan’s quip wasn’t just about having fun; it was a reminder that cricket, especially Test cricket, is all about adapting to the conditions. And in Rawalpindi, Pakistan’s spinners were calling the shots.

Read More: Mohammad Rizwan Is The Favourite Cricketer Of ‘THIS’ Pakistani Pacer

Pakistan’s Response

With the momentum on their side, Pakistan came in to bat. But, much like England, they didn’t have the easiest time at the crease either. The hosts lost Saim Ayub, Abdullah Shafique, and Kamran Ghulam early on, leaving them struggling at 50/3.

As of the latest update, Pakistan are 163/6 before lunch on Day 2. It’s been a bit of a rollercoaster so far, and both teams are finding the conditions tricky.

Stay tuned to Brandsynario for the latest news and updates.

Jason Gillespie Backs Babar Azam: “He’s Too Good Not to Bounce Back!”

jason-gillespie-backs-babar-azam-babar-azam-batting-number-pakistan-probable-test-xi-revealed-salman-butt

Babar Azam has been under the microscope lately, hasn’t he? It’s been a bit of a rough patch for Pakistan’s star batter, and the world has definitely noticed. His recent dip in form—especially after crashing out of the top ten in the ICC Test Batting Rankings—has sparked a wave of conversations.

After scoring just 64 runs in four innings against Bangladesh and only managing 35 runs in the first Test against England, the PCB made the bold decision to drop him for the rest of the series.

But if you ask Pakistan’s red-ball head coach, Jason Gillespie, the story is far from over for Babar.

Read More: England Team’s Heartwarming Gesture Wins Over Cricket Fans

A Lean Patch, But Far From Done

Gillespie, who knows a thing or two about cricketing comebacks, isn’t worried. In fact, he’s full of praise for Babar and is confident that a strong return is just around the corner. During a press conference, he didn’t shy away from backing the 29-year-old batter, reminding everyone that even the best players hit rough patches.

basit-ali-batter-slams-babar-azam-for-slow-batting

“Babar is a fine player. I think he’s one of the best players in the world. And, yeah, he had a bit of a lean patch, but I don’t think many great players have never had a lean patch,” Gillespie pointed out, brushing aside the notion that Babar’s form slump is anything more than a temporary hiccup.

The head coach sees Babar as an irreplaceable part of Pakistan’s future. “I’m very confident Babar will be back scoring a lot of runs for Pakistan in all formats,” he said, adding that Babar’s work ethic and preparation set him apart from the rest.

Read More: Reason Behind Delay In Rizwan’s Appointment Captain Revealed

A Huge Role Ahead for Babar Azam

If there’s one thing Gillespie is certain about, it’s that Babar’s chapter with Pakistan cricket is far from over. He emphasized that Babar’s dedication to the game, both mentally and physically, is what will bring him back to the top.

“He’s just too good a player. He works really, really hard on his game. He’s very precise with his preparation and what he needs to do to get ready. I fully expect him to have a huge role going forward in the next little while for Pakistan,” Gillespie concluded.

Stay tuned to Brandsynario for the latest news and updates.

Daraz Pioneering And Scaling Up Retail Media Advertising Across South Asia: Interview With Moazzam Faruqui, Director, Daraz Marketing Solutions (Pakistan & Sri Lanka)

One standout tool is DMS Ads Manager, seamlessly integrated with the Daraz Seller Centre. It provides marketers with real-time data on campaign performance.
  1. Can you please give us an overview of retail advertising?

Retail media advertising is like the secret sauce for brands wanting to whip up some serious demand. It harnesses the traffic from a retailer’s e-commerce platform—think popular consumer websites and apps—to help brands strut their stuff right where it counts. By boosting visibility on the ‘digital shelf,’ it enhances product exposure and engages consumers at the crucial moment when they’re ready to pull the trigger on a purchase. In simplest terms “It is influencing demand at the point of sale” – in our case a powerful tool to drive traffic to the PDPs.

  1. What’s the best way to get started on Daraz Marketing Solutions – for brands as well as SMEs?

Daraz Marketing Solutions (DMS) is your golden ticket to promoting products with a full-funnel approach. The magic starts with clear objectives. Here’s a strategic roadmap to get both SMEs and brands on the retail media train:

Leverage DMS Sponsored Ads:

For SMEs: Dive in with Sponsored Product Ads! They’re budget-friendly and show your products right where eager shoppers are looking.

For Larger Brands: Time to get fancy and secure those prime spots! Follow a full-funnel strategy with budgets allocated smartly across Top, Mid, and Bottom funnel stages. Retail media isn’t a “one size fits all” game, so work closely with your account managers to tailor your campaigns to your specific goals.

Cheat Tip: Master the art of balancing Locked Campaign vs. BAU Spending. Front-load a bigger share of your product ads budget during key periods (like major campaigns or high-consumption phases) and allocate the rest for BAU (pre/post-campaign). This way, you can capture high-intent traffic while staying strategic. It’s all about timing!

Utilize Display Ads: for Brand Awareness & securing your Share of Voice: “JO DIKHTA HAI WHO BIKTA HAI”

For Brands: Think big! Use Display Ads/Banner ads to build brand awareness across the Daraz ecosystem while, push tactical messaging through Splash Screen take overs—it’s not just about immediate sales, but long-term recall. Display ads empower capturing impressions from millions of users visiting with the intent to purchase.

Capitalise on Seasonal Campaigns & Promotions:

 Sync your retail media efforts with our Mega Campaigns and tactical events. Trust me, nothing beats the spotlight during Pay Day Sales, Category Leadership events and Mega Campaigns (like 11.11 and more).

Optimized Advertising via Data-Driven Insights & the power of Algorithm:

For SMEs: Keep an eye on performance with Daraz’s analytics/reporting tools integrated in DMS Ads Manager. Start small and scale big! It’s recommended to enable auto top-ups and adopt an evergreen approach for bottom-funnel targeting. Utilize the power of automated, algorithm-driven product ads to keep your campaigns live and optimized for maximum impact/ROAS.

For Larger Brands: Make a combo in parallel & run Automated algorithm driven campaigns alongside Manual keyword targeting campaigns. A manual campaign focusing on hero SKUs or priority SKUs with aggressive bids and higher daily budgets, alongside an automated, algorithm optimized campaign to balance your ROAS.

Leverage insights to run targeted ads (mid-funnel retargeting) based on buyer demographics—connect with your account manager to understand how, because hitting the bullseye is way better than shooting in the dark.

Target with In-App Marketing:

Both SMEs and brands should use in-app notifications to spotlight new launches or grab attention in competitive categories (mid funnel targeting).

Incorporate Commercial Tools, Bundle Deals & Exclusive Offers:

Everyone loves a good deal! Think digital audience first and develop a USP for online buyers. Use FSP modules (free shipping, exclusive products & promotions like “Buy 2 Get 1 free, limited stock discounts, pre-booking etc” to drive conversions and build loyalty while leveraging a full-funnel advertising suite to amplify that USP.

Maximize Your Daraz Presence: Beyond Retail Media

Don’t just stop at retail media—level up your game by enhancing your storefront, perfecting your assortment, and sharpening your e-commerce USPs. First things first: get the basics right. Deliver a seamless brand experience, offer a broad product range to cater to Daraz’s diverse customer base, and team up with your account managers to craft USPs that really hit home-run with your target audience. Then, amplify your presence with the power of DMS to truly stand out.

Keep in mind: the right product offerings, optimized descriptions, strategic keywords, and glowing reviews will naturally boost your organic rankings. But don’t stop there—work closely with your account manager to unlock even more ways to grow and thrive on Daraz.

Remember, your storefront is prime real estate on South Asia’s largest e-commerce platform—make every square inch count!

  1. With all the data Daraz has, how does Daraz Marketing Solutions help advertisers target the right audience at the right time?

Daraz Marketing Solutions is all about making your advertising feel personal and smart! With data from millions of active users, our powerful algorithm helps advertisers hit the sweet spot. It analyses user behaviour, shopping habits, and preferences, adapting continuously to craft campaigns that feel like they were made just for individual customers.

At the bottom of the funnel, our product ads are like a neon sign for high-intent users—those ready to make a purchase. They pop up at just the right moment, delivering better conversions and ROI. In the mid-funnel, our targeted CRM tools let you engage users in a way that feels personal, based on detailed personas and past interactions. It’s about reaching them with messages that actually resonate. For top-of-funnel campaigns, we help you cast a wide net, reaching millions of potential customers and giving your brand the spotlight with solid reach and top-of-mind awareness metrics.

By blending Impression building, intelligent algorithms, personalized CRM strategies & targeted bottom funnel ads with Daraz Marketing Solutions creates a full-funnel approach that improves engagement and delivers impressive results from awareness to conversion.

  1. What tools and metrics does Daraz Marketing Solutions offer for digital marketers to measure the performance of their campaigns?

Daraz Marketing Solutions is your trusty self-serve toolkit for tracking and optimizing campaign performance! It covers everything from building brand awareness to driving conversions.

One standout tool is DMS Ads Manager, seamlessly integrated with the Daraz Seller Centre. It provides marketers with real-time data on campaign performance—all in one cosy spot. You can easily monitor everything from impressions to click-through rates (CTR) and conversions, plus detailed reports on spending and audience reach to tweak strategies for the best results. Conversion Tracking on product ads lets you connect ad interactions to actual sales, helping you calculate Return on Ad Spend (ROAS) and see how effectively your campaigns drive revenue. A/B Testing is like your campaign’s personal trainer—allowing you to test different creatives/promotions/campaigns to find the winning formula for engagement and conversions (work with your account manager to explore how to execute the same).

For those focused-on brand awareness, Brand Lift and Awareness Metrics help you measure reach & impressions. These insights let you assess how well your branding efforts perform, so you can optimize visibility and impact.

Together, these tools give digital marketers a clear, data-driven framework to track, optimize, and improve campaign performance, ensuring better results across the board.

  1. How does the platform help advertisers improve their campaigns with real-time data?

With Daraz Marketing Solutions Ads Manager, advertisers have the power of real-time data at their fingertips, enabling quick adjustments for better campaign outcomes. Here’s how it works:

  • Instant Performance Tracking: Monitor key metrics like impressions, clicks, CTR, and conversions in real-time. This immediate feedback is like having a backstage pass to your campaign’s performance!
  • Budget and Spend Monitoring: With real-time insights, you can shift your budget towards high-performing ads—ensuring you’re squeezing every last drop of value out of your investment.
  • Campaign Optimization: Real-time data helps you spot trends and make informed decisions on the fly, giving your campaigns the agility they need to shine.
  • Quick Adjustments: Respond instantly to performance changes. Whether boosting spend on a rockstar ad or putting a pause on a lacklustre one, real-time data keeps your campaigns optimized.

With this visibility, Daraz Marketing Solutions Ads Manager helps advertisers fine-tune campaigns continuously, leading to more effective advertising. And guess what? We have even more advanced features in the pipeline to elevate your campaign management – Stay tuned to find out more!

  1. How does Daraz Marketing Solutions facilitate customized objectives of brands leveraging on the power of retail media?

Daraz Marketing Solutions is like a tailor for brands—helping them achieve their unique goals through the power of retail media and a flexible platform with a full funnel advertising suite. Here’s how we go about it:

  • Custom Advertising Solutions: Brands can create campaigns that align with their specific objectives—whether it’s boosting awareness or driving sales. With various ad formats, we’ve got you covered at every step of the marketing funnel.
  • First-Party Data Insights: By using data from millions of active users, brands can target audiences based on behavior, interests, and purchase history. This means ads hit the right customers, making campaigns super effective!
  • Personalized CRM Tools: Our CRM tools enable brands to engage users based on their preferences and past interactions. Want to boost customer retention or loyalty? We’ve got the right tools to ensure communication feels personal.
  • Performance Optimization: Brands can continually refine their campaigns with real-time performance data. Whether looking to boost ROAS or maximize reach, we provide the insights needed for quick adjustments.

With our versatile platform, powered by retail media, Daraz Marketing Solutions enables brands to create campaigns that align perfectly with their objectives—leading to more effective advertising and fantastic results.

7. What advice would you give to advertisers who are new to retail advertising and want to get started?

For the new adventurers in retail advertising, here’s a little wisdom from what I’ve learnt while working in multiple markets as you embark on this exciting journey:

  1. Don’t just dip your toes—dive right in! Retail media is like a thrilling rollercoaster ride where brand building meets sales conversion. Think big, but also get ready to roll up your sleeves. With millions of customers scrolling, searching, and shopping, the chance to turn awareness into action is huge. So, buckle up and enjoy the ride!
  2. First-party data is your new best friend. Forget those outdated third-party cookies; they’re old news. Retail media gives you direct access to engaged, purchase-ready customers. Dive into understanding your audience’s behaviour and purchase history. It’s like having a crystal ball—only instead of magic, you get real insights!
  3. Start small, but keep your eyes on the prize. You don’t need a blockbuster budget to start. Experiment with different ad formats, play around with keywords and run A/B tests to find what ‘clicks’ (pun intended). Remember, even the biggest brands had to start somewhere—so don’t stress if you don’t hit it out of the park on your first swing!
  4. Think of retail advertising as a marathon, not a sprint. Yes, you can see immediate results, but the real magic happens when you build a strong, consistent presence. Balance those quick wins at the bottom of the funnel with long-term branding efforts at the top. Nurturing your audience pays off—when they’re ready to buy, they’ll think of you!
  5. And hey, don’t hesitate to ask for help. We’re all in this together! Lean on your account managers and platform experts. At Daraz, we’re cheering you on, so if you’ve got questions, just ask. Trust me, nobody gets extra points for doing it alone!

 

Atiqa Odho Drops Subtle Hints on How to Spot a Cheating Husband

Atiqa said that such a sudden change of attitude towards the spouse is one of the biggest traits of infidelity.

Atiqa Odho is Pakistan’s favorite actress whos Frank and vocal, this actress commented on a number of personal and social topics and just now recently featured in an eye-opening interview and shared valuable ideas on relationships and how to know if your husband is cheating. Having such a long experience both on the silver screen and off it, Atiqa’s advice has found resonance since she spoke to a generally taboo subject with grace and honesty.

Trust Your Instincts and Observe His Behavior

In the interview, Atiqa Odho said if her husband is suddenly becoming too sweet or caring, then it may be an issue to pay attention to. She tells, “When a man, who is typically uninterested, all of a sudden becomes very nice or behaves more than often, it’s something that women should not ignore.” She prepared the women to not let slip it and be alert during those moments, trusting their instincts and the fine points in their husbands’ behaviour.

The Power of a Woman’s Sixth Sense

Atiqa further elaborated that a woman’s intuition or the sixth sense is a pretty powerful tool in pointing out if something is amiss in her relationship. She suggests that most of the times women could “sense” another woman’s presence in their husband’s life even if nothing concrete has been revealed. She pointed out that “women have a potential aptitude for picking up on changing emotions. We can feel when something is not right, especially when another woman’s influence is bleeding into our partner’s world.”

 

Watch for Changes in Routine

As exemplified by personal experience, Atiqa Odho gave her own personal experiences regarding the behavioral changes experienced. She even said that when her husband, generally lazy, started going to the gym, she herself had so many doubts about the whole affair. An extreme shift in the person’s behavior, especially if it isn’t their style, can often be a sign of something else. Whether an unplanned interest in some form of exercise, an unexpected hobby, or a change in personal appearance, these are not changes to be taken lightly.

Read more:Naeema Butt Poses a Hilarious Question to Hania Aamir

Sudden Attitude Flips Can Serve As An Early Warning.

Atiqa said that such a sudden change of attitude towards the spouse is one of the biggest traits of infidelity. She said, “The husband’s attitude changes all of a sudden whether he becomes cold to himself or over-adoring. If there is such an indication then certainly something is going wrong.” Atiqa asked women to heed to these changes and should not ignore them as they may also mean something much bigger than their imaginations.

A candid interview by Atiqa Odho reveals subtle ways a wife can detect signs that her husband is cheating on her. She gives vital advice, outlining her experiences: trusting your gut and noticing behavioral changes and not letting yourself be casually and entirely lecherous on radical changes in the attitude of one’s partner. Though an appalling subject, Atiqa has opened people’s eyes; she’s been helping countless women, emphasizing intuition and awareness in relationships.

Stay tuned to Brandsynario for the latest news and updates.

Naeema Butt Poses a Hilarious Question to Hania Aamir

Naeema's character in the drama is particularly known for her personality and features.

It has been observed that Naeema Butt is making waves after being a part of the trend-setting drama Kabhi Mai Kabhi Tum with her simplistic negative character. Sharing the screen space with the charming Hania Aamir, who has built a robust fan base owing to her engaging performances and bubbly personality, together they have already been sending ripples among drama enthusiasts because of their on-screen rivalry.

Recently, Naeema Butt appeared in a virtual interview with Faridoon Shahryar, for which she surprised her co-actor Hania Aamir with an entertaining and eccentric question.

Naeema Butt’s Amusing Question

During the interview, Faridoon Shahryar asked Naeema if she had any questions she would like to ask Hania Aamir. Naeema, without taking time, replied by giving a witty comment.

She referred to a recent performance at the Hum Awards 2024 wherein she danced to a popular Punjabi song. Naeema jokingly observed that there is a lot of importance given to long hair in the song and teased, asking, “Was focusing on long hair in that song a subject related to my character, Rubab, in Kabhi Mai Kabhi Tum?

 

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The witty question left the crowd in splits, as Naeema’s character in the drama is particularly known for her personality and features. Her lighthearted joking at the performance revealed her comedic side and introduced a sporty flavour into the ongoing rivalry of the dramas. Fans of the drama found this cheeky question both interesting and thrilling to watch, with further interest in the drama and the actresses’ off-camera friendship.

The Relationship Between Drama and Reality

Naeema’s quip about what was going on with the performance at the Hum Awards has brought to light how characters unravel on screen that sometimes seem to bleed into reality. In Kabhi Mai Kabhi Tum, her character is a determined woman who is always fighting with Hania’s character.

Read more: Saleem Mairaj’s Response to Being Misidentified as Nawazuddin Siddiqui

She mentions in the awards performance her long hair, which hints at the rivalry in a brilliant way, though this happens lightly.

With humour, Naeema Butt created a lighthearted rapport between her character in the drama and true incidents of life where she shared a connection with her co-stars, despite the on-screen rivalry. Fans are eagerly waiting to see how the storyline goes in Kabhi Mai Kabhi Tum and whether this lighthearted interaction will spill over into the drama as well.

Stay tuned to Brandsynario for the latest news and updates.

Iqbal Qasim Defends Babar Azam: Why Pakistan Needs to Back Star Players?

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Former Pakistan cricketer and chief selector Iqbal Qasim has voiced concerns over the Pakistan Cricket Board’s (PCB) decision to drop Babar Azam midway through the Test series against England.

It’s no secret that Babar has been under pressure lately. His recent performances haven’t exactly been the stuff of headlines—especially during Pakistan’s home series against Bangladesh, where he managed just 64 runs in four innings.

basit-ali-batter-slams-babar-azam-for-slow-batting

Things didn’t get any better against England either. After scoring a total of 35 runs in the first Test, Babar found himself out of the squad, replaced by Shan Masood, who went on to lead Pakistan to a convincing 152-run victory in Multan.

But is dropping Babar really the right call?

Read More: England Team’s Heartwarming Gesture Wins Over Cricket Fans

Iqbal Qasim Thinks We’re Expecting Too Much

In an exclusive interview with a local sports website, Iqbal Qasim didn’t mince words when it came to how the PCB is handling its top players, particularly Babar Azam. He feels that Pakistan has set an unusually high bar for the star batter, to the point where anything less than a century seems unacceptable.

“Our mindset has become such that whoever is the top performer is made the captain,” Qasim explained.

“But when that cricketer faces a bad phase, he is removed like a fly from milk. We’ve become accustomed to seeing Babar score hundreds and fifties, and even his ‘bad’ innings are around 30-35 runs, while other batsmen struggle to even reach that.”

Read More: Reason Behind Delay In Rizwan’s Appointment Captain Revealed

This idea that Babar needs to perform at his peak every single time he walks to the crease is problematic. It’s unrealistic, even for a player of his caliber. And Qasim is right—every great cricketer, from Imran Khan to Javed Miandad, has gone through slumps.

The key, according to Qasim, is supporting them through these rough patches, not discarding them the moment they falter.

Babar’s Absence: A Double-Edged Sword?

While Pakistan’s win in Multan under Shan Masood’s leadership is certainly a boost for the team, Qasim believes Babar should have been given more support. He doesn’t see the logic in dropping a player of Babar’s stature, even if he’s struggling with form.

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“Babar has served as captain, reached a good position, and has been a top performer. He needed support; we should have played him, even if you removed him from captaincy,” Qasim added. “As a player, he deserves a spot. If you say he doesn’t deserve a spot as a player, that’s just unfair.”

Qasim makes a compelling point here. Babar Azam has been the backbone of Pakistan’s batting lineup for years, and his exclusion sends a tough message—not just to him, but to the rest of the team.

What do you think? Should Babar have been given more time to find his form? Or was it the right decision to drop him?

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