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Sarahah App has Pakistanis Going Crazy After it

By
Abeer Anwar
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The latest trend that seems to have taken the online world by storm is an app called ‘Saharah’ and the Internet is both, confused and amused.

‘Sarahah’ literally means honesty in Arabic, and there is no one in the world itching, to be honest… scratch that, anonymously honest, more than Pakistanis. Which is why it’s understandable that an app like Sarahah caught attention in Pakistan.


It allows you to be ruthlessly honest, or creepy while protecting your identity. Although it was launched for the purpose of constructive criticism, which is a fact, people are conveniently ignoring.


Anyway, more and more Pakistanis are creating accounts and succumbing to curiosity or to the hope that someone will confess their undying love for them, we’ll never know.
Some people obviously took it up as their moral duty to be creepy AF.

Creep case 1

Creep case 2

Creep case 3

While the concept behind Saharah is not new in the digital age, apps like Whisper and AskFM have existed for some time now

Let’s see if it sticks around for a longer time.

Pakistan Women Festival 2017 Pays Tribute to Women on Independence Day

By
Alefyah Hasnain
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The third and final day of the three-day festival, paying tribute to the women of Pakistan, culminated on the 14th of August at the Global Marquees. The day started off with a Woman Empowerment Seminar, culminating in Pakistan Women Festival Awards and was followed by a Health Seminar.

Concurrently, an art exhibition took place all day. Free Yoga classes and a cooking show was also organized. The evening ended with a scintillating concert featuring an international performance by Stereo Nation.

The objective of Pakistan Women Festival 2017 is to honor women, recognize their contributions to society and discuss their issues, whether empowerment-related or health.

The final day opened with a women empowerment seminar organized by STARLINKS PR and hosted by Shanaz Ramzi, featuring Khushbakht Shujat, who took the stage and gave a motivating speech on ‘Women tackling challenges in Education in Pakistan’.

After the speech, a panel discussion took place on the same topic i.e.: ‘Women tackling challenges in Education in Pakistan’. The panelists included: Nargis Alvi, Shaha Tariq, Ameena Saiyed and Ambreena Ahmed, whereas the moderation was done by Sahibzadi Mahin Khan. The seminar ended with an award ceremony in which five inspiring women were recognized for their efforts in promoting UNSDGs.

The award winners were:

1. Dr. Quratulain Bakhteari for Reduced Inequalities
2. Shireen Halai for Recycle for charity in the category of Responsible consumption
3. Sabiha Zaman for Climate action
4. Tahira Mohammed Ali Shah (LATE) for Life below water and Dr. Aamena Hasan for Life on Land

After a short break, Women Health Seminar also organized by STARLINKS PR took off. The three-day health seminar addressed the various health care issues and opportunities in Pakistan. The seminar was divided into two sessions. The panel for Session One was of ‘Paediatric Care Essentials in the 21st Century’ and included Dr. Fareeduddin, Dr. Anokhi Khanum, and Dr. Sohail Thobani, whereas Dr. Atif Mansoor was the moderator.

The second session was on the subject of ‘Oral Hygiene for Healthier Living’. The panelists consisted of Dr. Babur Ashraf, Dr. Javeria Qureshi, Dr. Wajeeha Rehman and Dr. Nadia Hussain. The moderation of the panel was done by Dr. Sidra Khan.


Concurrent to the seminars, people had the opportunity to enjoy a hall full of beautiful masterpieces and art works by a variety of artists who showcased their talents at the art gallery. Jabbar Gul, Zohra Hussain, Mehar Afroze, Margery Hussain, Shahnaz Ismail and students of Indus Valley School of Art and Architecture, and Arts Council took part in the exhibition. Free Yoga classes were also taking place in the adjacent Hall. Three chefs from HUM TV also conducted a free cooking session for women.

The day ended with the most awaited part of the festival, the PWF concert. Amanat Ali, Zoe Viccaji, Alycia Dias and the internationally acclaimed Stereo Nation gave mesmerizing performances before a packed audience. All in all, the last day of Pakistan Women Festival was a massive success. Women and men participated from different walks of life and enjoyed it. It is to be noted that Pakistan Women Festival aims to be an annual event.

All in all, the last day of Pakistan Women Festival was a massive success. Women and men participated from different walks of life and enjoyed it. It is to be noted that Pakistan Women Festival aims to be an annual event.


Stay tuned to Brandsynario for latest news and updates.

Salman Ahmad Takes a Stand For Rahat Fateh Ali Khan!

By
Alefyah Hasnain
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Salman Ahmad, frontman of Pakistani rock band, Junoon has taken the Internet by storm after having a Twitter debate over the recently released song, ‘Sayonnee’.

Rahat Fateh Ali Khan sang the reprise which received immense backlash as people could not believe how different it sounded from the original which was sung by the rock star, Ali Azmat.

The music for the track was directed and composed by Salman Ahmad and he reached out to fans and spoke about the criticism the singer, Rahat has been facing since the release. Ahmad stood up for RFAK and hit back to critics!

Ahmad talked about the original track which was also faced heavy criticism!

Salman continued to defend his decision for roping in RFAK!

 

Sayonnee received backlash and Ahmad asked the reason for such negativity!

The Junooni mentioned the difficulties faced by Pakistani artists!

However, this Twitterati did not agree with Salman and responded: 

Salman Ahmad believes the Government is to blame for the situation regarding artists!

What do you think about Salman Ahmad’s stance on Sayonne? Let us know in the comments below.

Stay tuned to Brandsynario for latest news and updates.

This Laziza Kheer Mix TVC is a Total Copy of an Indian Ad!

By
Alefyah Hasnain
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Ever heard the phrase imitation is the best form of flattery? Seems like there are some Pakistani brands that are too impressed with advertising campaigns and commercials from across the border.

There has recently been a buzz about a TVC by popular Laziza Foods on their Laziza Kheer Mix that has been discovered to be totally inspired by a commercial for an Indian cooking oil brand, Lotus Oil, that was released back in 2012.

The two ads are extremely similar and it is definitely a ‘copy’ and ‘paste’ job. The characters, storyboard, dialogues and everything else are exactly the same. What is more, the characters in both commercials have acted in the same manner as well. One could actually say that this ad was a work of plagiarism.

The Opening shot of Both Ads.

Above – Laziza, Below – Lotus Oil (India)

Laziza foods are one of those companies that do not advertise heavily as this ad came up after the longest time from the brand. It is sad to see the brand going ahead with such a level of plagiarism.

Can you spot the difference?

Notice the jewelry and color of clothes to be the exact same too!

The compilation of both ads by a page on Facebook has gone viral on the internet! Watch  the video below:

Here’s what marketing enthusiasts on the facebook group Khalid Alvi Marketing Next have to say about it:

However, this comment has won the internet for the day! We really think the agency deserves an award for such pulling off such detailed plagiarism. 

Looks like we weren’t the only ones who noticed every shot was the same!

Stay tuned to Brandsynario for latest news and updates.

Most Frightening Images of Karachi Thunderstorm!

By
Web Desk
-

Karachi saw the biggest thunderstorm spell two days in a row. The mornings started off with scorching heat but then the evenings turned into a Hollywood movie scene.

The scary lightning was bound to give goosebumps to all! 

Photo Courtesy: Times of Karachi
Image Courtesy: Anusha Sachwani

 

Despite being scary, this thunderstorm was the most beautiful thing Karachi has witnessed till date.

Times of Karachi

Looks like Zeus just got his lightning bolt back. 

Times of Karachi
Times of Karachi
Times of Karachi
Times of Karachi
Times of Karachi

The sky hasn’t roared as loud and thunderstorms weren’t as crazy as they were for the best two days in Karachi.

 

Another spell of a thunderstorm is expected on 24th August, Thursday. Just stay safe people.

Contributed By: Sakina Haider

Benelli to Launch 600cc Super Bike in Pakistan

By
Anusha Sachwani
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BenelliTNT25

For some time now Benelli has been trying to mark a footprint in Pakistan’s automotive sector. Currently, the company is currently offering a naked sports bike called the TNT25 in Pakistan.

Although we haven’t seen Benelli bikes on the road just yet, we are expecting the TNT25 to be something that might just be the bike the company needs to make their breakthrough in the sector.

According to their Facebook page, the company is now bringing out the Benelli TNT 600i.

Benelli TNT 600i Specifications

Price

The Benelli TNT 600i is expected to be priced at 11-12 lacs.

What are your thoughts about this upcoming Italian sports bike?

Stay tuned to Brandsynario for more news and updates.

Indian Supreme Court Bans Triple ‘Talaq’!

By
Alefyah Hasnain
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The Indian Supreme Court on Tuesday has announced a ban on the controversial Muslim quick divorce practice of the Triple Talaq, calling it ‘unconstitutional’.

The decision was taken after Muslim women in the country had protested against the age-old law that they believed violated the right to their equality.

The Triple Talaq law allows Muslim men to divorce their wives after simply saying the word ‘talaq’ three times. There are often times when this has caused distress and created havoc. A heated argument or extreme frustration between a couple during a fight could also lead to the unthinkable happening over the uttering of the three words.

There were shocking reports of women left divorced through Skype and WhatsApp.

The Chief Justice of India announced that he would like to suspend the practice completely and ask the government to come up with a new law within six months. However, the other three judges overruled his decision by calling it unconstitutional.

One of the Judges further added:

“What is sinful under religion cannot be valid under law”

Shayara Bano who brought the case forward to court expressed her happiness on the ruling:

“Finally I feel free today. I have the order that will liberate many Muslim women.”

The Indian prime minister, Narendra Modi, also welcomed the verdict:

 


Stay tuned to Brandsynario for latest news and updates.

Dengue Fever: Do We Stand a Chance Against this Mosquito?

By
Web Desk
-

Dengue fever is a mosquito-borne tropical disease transmitted by mosquitoes. According to the statistics by the National Vector Borne Disease Control Programme, India has recorded over 33, 964 cases of dengue in 2017 so far.

The disease returns to affect an estimated 390 million dengue infections worldwide each year, with about 96 million resulting in illness. If you feel you’re showing any signs of dengue, you should visit a doctor right away.

Symptoms

High Fever

Usually, children experience the common cold, vomiting or diarrhea.

Exhaustion

Patients tend to gain extreme headaches, slight joint and muscle pain, as well as pain behind the eyes.

Other Signs

These may include bleeding in the gums or nose, along with a skin rash which may show up to 5 days after the start of the fever.

Preventions

Use Mosquito Repellents

The dengue mosquito prefers to stay inside as that helps it stay away from climate changes.

Full Coverage

When outdoors, try to wear long pants and full sleeved shirts.

Prevent Water Stagnation 

Immediately dispose of places where mosquitos can breed, for example, flower pots that collect rain.

Is there no end?

Most dengue diseases have been known to be diagnosed from tropical areas, such as the Indian subcontinent, Taiwan and the Caribbean.

The disease has no specific treatment or vaccine whatsoever. However, there are ongoing efforts to produce drugs that may be used to treat the fever in the future.

Stay tuned for more news and updates on Brandsynario.

Contributed by Kinza Ghanchi

Bollywood Movie Partition: 1947 NOT “Banned” in Pakistan?

By
Ghazala Sulaiman
-

Other than politics and border tensions, India and Pakistan often clash on arts and entertainment. Well, we all know that they never seem to agree on the same things and movies are yet another area where the nations always face a conflict.

Consequently, many of the Bollywood flicks get banned in our nation due to either objectionable content or controversial topics.

Recently, an upcoming Indian movie ‘Partition: 1947’ is being claimed as banned in Pakistan by various Indian publications.

 

The movie features Huma Qureshi and as the title suggests, the story is set during Partition. It is is an onscreen adaptation of the life of the last Viceroy of India under British rule – Lord Mountbatten.

Apparently, the movie’s director took to Twitter and declared it banned in Pakistan!

His tweet sparked an instant reaction on social media and #BannedInPakistan started trending on Twitter!

Meanwhile, in Pakistan, it turns out that the movie has not been even imported yet to be declared banned by the censor board!

The member of the Sindh Film censor board, Saeed Rizvi clarified to Brandsynario:

“The movie has not been imported in Pakistan and hence can not be labelled as Banned. However, it is highly unlikely that the movie will be imported in the nation due to its controversial story line”

What is more, he added that the movie will surely make it to cable television later, even if it is not screened in cinemas.

“It was the same with Bajrangi Bhaijaan. We edited many scenes but they made it to cable later”

Moreover,  Sindh Film Censor Board secretary Abdul Razzaq Khuhawar told the Express Tribune that the movie has been banned as it misrepresents the image of Quaid-e-Azam Muhammad Ali Jinnah.

But one thing is clear that movie certainly can not be certified as a banned product as it has not been imported in the first place.

TDF Launched TDF Ghar to Rejuvenate the Old Karachi’s True Spirit The Dawood Foundation Hosted an Open House at TDF Ghar

By
Web Desk
-

With an aim to promote informal learning spaces in Karachi, The Dawood Foundation (TDF) recently opened its gates to a restored 1930’s home that is now converted into a public space.

Now called TDF Ghar, it will connect the visitors with the rich and vibrant history of Karachi while giving them a place to talk and discuss ideas.

The Dawood Foundation hosted a meet & greet open house for the media personnel today. TDF Ghar will be opened for general public on August 22, 2017, onwards.

TDF Ghar is located in Jamshed Quarters area, which is the first dedicated cooperative residential complex for the middle class in Karachi. The area was developed by Jamshed Nusserwanjee in 1922 and was a home to multiple ethnicities including Muslims, Hindus, Christians, Parsis, and Jews.

TDF Ghar retains its heritage architectural features but has been rejuvenated into a public space, to relive the true spirit of residents of this old cosmopolitan city. This space can be openly used and accessed by the public.

While expressing the vision behind TDF Ghar, Sabrina Dawood, CEO the Dawood Foundation said;

“TDF Ghar represents the ideology of peace, harmony, and equality in rights for everyone. The ideology that was followed by the founders of modern Karachi. TDF Ghar, welcomes everyone to share their culture with others, talk about education, arts, science and preserve history in the best way. This place was previously underutilized, impractical and empty, watching it transform into a public space is the biggest source of pride for me. It is truly a testament to the transformative power of art and legacy in our society.”

The main attraction of TDF Ghar is ‘The Living Room’ museum which comprises antique artifacts and collectibles from as early as the 1930s. Restored with vintage fixtures The Living Room has plenty to captivate on its own terms.

As the name itself depicts that it is a home where the infrastructure, furniture, decoration and the overall ambiance would take one back to the lifestyle of people living in the old Karachi.

 

In the center of TDF Ghar lies a simple yet beautiful Sehan Café which reminds its visitors of the most famous Irani Café culture of Karachi when sitting on bentwood old Irani chairs and sipping Chai with bun would have been more relaxing than anything else.

One of many specialties of TDF Ghar is a breath-taking view of Quaid-e-Azam Mohammad Ali Jinnah’s mausoleum from the roof top where one can sit and relax while enjoying the spectacular view of Mazar-e-Quaid. Moreover, three Numaish Halls and a training room can be utilized for organizing workshops, training, seminars, meetups, exhibitions, and other activities.

Anti Encroachment Operation in Karachi Extends to Dhoraji

By
Anusha Sachwani
-

The city of Karachi has currently been going through many different development projects, which includes the building as well as the demolishment of bridges and not to forget road expansion.

However, although these projects are a part of Karachi and overall Pakistan’s development, the way thing are being handled has become concerning. At first, it was Tariq Rd and then followed other areas and now Doraji has become the newest, ‘victim’.

Photo Courtesy: Ammar Shah

Doraji is known to be the home of Karachiites’ favorite ‘Gola Ganda’. However, the stalls occupied by the vendors in Doraji were abolished because they operated on public roads and each vendor had secured illegal portions of the road and sidewalk.

This created issues like traffic jams, portion disputes, and other relevant issues. Recently, the vendors and their stalls were removed because of their illegal operations. However, the mess left behind leaves us with a question; was abolishment necessary or could there be a better way to address this issue?

Photo Courtesy: Ammar Shah

Despite giving warnings and notices, vendors refuse to give-up their locations because it affects their income. However, it needs to be asked; where can these vendors go to earn? They probably cannot afford shops and may not have the money to buy fancy equipment to start a proper legal business.

Photo Courtesy: Ammar Shah

Yes, these stalls are being removed for proper infrastructure construction but at the same time, it is also important to provide a platform for these vendors so that they can continue to earn for their household.

What is your say on this situation?

Shaista Lodhi Takes Back the Reign on Morning Shows!

By
Alefyah Hasnain
-

The queen of morning shows, Shaista Lodhi has left her place on morning shows and ventured into dramas. She was last seen alongside Faisal Qureshi in drama, ‘Vaada’.

Lodhi left Geo Entertainment after a controversy that surrounded the star due to content on her show that was labeled as being highly unethical. The controversial marriage of Veena Malik led to Lodhi’s exit from the channel.

#khushiyonkibahar #geosubahpakistan #shaistalodhi #mehndi #harpalgeo

A post shared by GeoSubahPakistan (@geosubahpak) on

At the start of the year, she announced that she would not be seen on any morning shows but looks like things are set to change again.

Shaista has now decided to join Geo Entertainment as a morning show host on ‘Geo Subha Pakistan‘, the news comes as a shock after what the history of Geo and Shaista.

The news comes as a shock to all after the history of Geo and Shaista but seems like the past has been forgotten! 

Khushiyon ki bahar at #GeoSubahPakistan #harpalgeo Wardrobe by: @rubyshakel

A post shared by Dr. Shaista Lodhi (@iamshaistalodhi) on


Looks like the queen is all set to take back the reigns on the morning show bandwagon in Pakistan.

The first show she did was on 14th August in lieu of Azadi and the transmission went on to break all rating records with Geo having the highest TRPs. 

The host has started off with a grand wedding on her morning show!

#GeoSubahPakistan #khushiyonkibahar #baraat #rukhsati Wardrobe by: @sanoberazfar

A post shared by Dr. Shaista Lodhi (@iamshaistalodhi) on


Would you like to see Shaista back on Geo’s morning show? Let us know in the comments below.

Stay tuned to Brandsynario for latest news and updates.

Third-Generation BMW Z4 Unveiled!

By
Anusha Sachwani
-

BMW shared a teaser of the Z4 on their Instagram platform just ahead of the Pebble Beach Concours. The teaser was followed by a bunch of shots of the Z4.

Launched in 2009, the model is a 2-seater roadster and comes in coupé variants which have been produced since 2002. It is the third model in the BMW Z Series and the successor to the Z3.

The company then uploaded another post teasing that something big is coming for their fans on the 17th of August.

 

Just when you thought you’ve seen it all. Stay tuned and find out more on August 17th.

A post shared by BMW (@bmw) on

“The concept expresses the new BMW design language from all perspectives and in all details,” said Adrian van Hooydonk, senior vice president BMW Group Design ahead of the prototype’s reveal.

“From the dynamic-looking front to the striking flanks to the clean-cut tail end: a few lines and the subtle interplay between surfaces are enough to generate a sense of power and emotion.”

Design & Modification

The prototype will be debuting at Pebble Beach, however, from its first look, we see that the BMW Z4 is more dynamic in terms of look. Four- and six-cylinder turbocharged engines are expected.

On the other hand, according to AutoWeek, The all-new Z4 is expected to share many of its mechanicals, with the possible exception of engines, with the upcoming Toyota Supra.

First Look

Here’s a first look at the BMW Z4!

Can’t wait to see complete specifications of the beauty!

Stay tuned to Brandsynario for more updates.

Ali Zafar Painted a Portrait of Sanam Taseer & We Are Left in Awe!

By
Ghazala Sulaiman
-

Ali Zafar never fails to surprise us. He is an uber talented superstar with a plethora of hidden talents. We wonder if there is anything that he can not do. The hottie has done it all: acting, writing, modeling, singing and the list goes on and on.

Many might not know but Ali Zafar was an accomplished artist before his rise to stardom! He paints and sketches with such passion and finesse that his skills have left the world stunned.

Just recently, he left us all in awe by painting Live a sketch of Sanam Taseer of Taseer Art Gallery as a birthday present!

Being the renaissance animal that he is, Ali Zafar literally worked his magic with a paint brush right in front of our eyes!

And the final product will took our breath away!

We must admit that it is one hell of a masterpiece!

Yeap, Ali Zafar, you truly nailed it!

Don’t know about you guys, but we now have all the more reasons to admire this heartthrob. We have quite a few actors who can add ‘artist’ to their resumé and Zafar is definitely one of them

Soon enough, we will see Ali Zafar for the first time on Pakistan’s cinema screens with his upcoming movie ‘Teefa in Trouble’.

The singer-turned-actor has totally changed his look for the role and will be romancing Maya Ali in the movie.

He has also done death-defying stunts for the action-packed flick!

Can’t wait to see Ali Zafar and Maya Ali’s chemistry on-screen!

Stay tuned to Brandsynario for more updates!

 

 

FAW Apollo Motors Takes a Dig at Pak Suzuki!

By
Anusha Sachwani
-

Social media is an amazing platform where top brands are always neck-to-neck giving their rivals a hard time to get ahead. Recently, we saw a surprising move pulled by FAW Apollo Motors, a Facebook page.

Apollo Motors is the company which deals in selling vehicles by FAW, a Chinese automotive brand. The Facebook page posted a picture of the Suzuki Wagon R and FAW V2 and did a comparison of both, claiming the V2 was better!

Syed Ahsan Hussain Zaidi shared this image on Khalid Alvi Facebook page, a famous page where media and marketing are openly discussed. The active members of the forum gave their two-cent on this marketing stunt.

However, before we get down to a final conclusion, here’s a breakdown of the cars to help you have a better understanding.

Wagon R vs FAW V2 – Specifications

Let’s take a look at the specifications for Wagon R first.

Suzuki Wagon R (2017)

Engine

Cylinder Configuration In-Line
Displacement 998 cc
Engine Power 67 hp @ 6200 RPM
Fuel System Fuel Injection
Fuel Type Petrol
No of Cylinders 3
Torque 90 Nm @ 3500 RPM
Valve Mechanism DOHC 12 Valve

Performance

Top Speed 180 KM/H

Capacity

Fuel Tank Capacity 35 L
Seating Capacity 5 persons

FAW V2

Features

Suzuki Wagon R

FAW V2

Price

The Suzuki Wagon R is priced at Rs 10.5-10.9 lacs whereas FAW V2 is priced for Rs 10.7 lacs.

Conclusion

Here’s what members of Khalid Alvi had to say;

If we compare the prices and specifications and features. we can see that both are tough competitors. However, the public vote is in favor of the Chinese manufacturer FAW for their V2.

Which car is the winner according to you?

 

 

Comedy Legend Jerry Lewis Dies At 91

By
Sakina Haider
-

Jerry Lewis, veteran Hollywood actor who is famous for his slapstick comedies, passed away Sunday morning at the age of 91.

The comedy legend was famous for starring in quirky comedies like “The Nutty Professor”. He was one of the most popular comedians of late 50’s and early 60’s.

Lewis came into the limelight in the 1950s where he teamed up with Dean Martin. Initially, the duo became a sensation in nightclubs, television and even movies but later parted ways in 1956. After the split, Lewis starred in groundbreaking movies like “Bellboy” and “Cinderfella”

Later he was featured in Martin Scorsese’s “The King of Comedy” and is also famous for his work in Max Rose.

Mourning a great loss to comedy, some famous celebrities of Hollywood have shared their thoughts on the 91-year-old legend.

Stay tuned to Brandsynario for more updates!

 

 

‘Baaghi’ Drama on Urdu1 is Ruling the Rating Game!

By
Ghazala Sulaiman
-

With every passing episode, Baaghi’s story is getting fascinating and making us fall in love with Saba Qamar. The way she has absorbed Qandeel Balooch’s character for the biopic speaks volumes about her acting prowess.

The drama based on Baloch’s life has intrigued the whole of Pakistan! Everybody wants to know the curious story of the social media star, her early life and her sudden rise to stardom.

Evidently, recent rating reports prove that Baaghi has become a sensation in the nation! 

Within just four weeks, the drama is ruling the rating game for Thursday, 8 PM slot with a mighty 2.95 TVRs.

 

Hum TV has taken the second spot on the list. Just last week, the first episode of Daldal featuring Armeena Rana Khan and Zahid Ahmed premiered on TV. It seems both, Baaghi and Daldal will have a tough competition with each other in the upcoming weeks.

ARY bags the third spot on the list with Shadi Mubarak Ho, starring Kubra Khan and Yasir Hussain. Reeling below in the list is Geo Entertainment, Express Entertainment, and Geo Kahani.

Prior the release of the drama, Baaghi’s plot provoked a lot of debates and controversies. People did not shy away from bashing the idea of the biopic-story. The rest lauded Urdu1’s efforts and praised Saba Qamar for her stellar acting skills as the bold and brazen, Qandeel!

Earlier, Baaghi’s first episode was trending at Number 1 on YouTube!

The reviews have been great so far and Baaghi surely has a long way to go!

Baaghi Drama on Urdu1 is Breaking Records!

Stay tuned to Brandsynario for more updates!

Here’s How the Internet has Helped the Youth to Express Themselves!

By
Web Desk
-

Once upon a time, people were hesitant to show their true feelings or who they were on the inside, but then they discovered a wonderful space where they could shine the spotlight on their individual selves and be celebrated for it.

This magical place is called the INTERNET. The only space where you can be a loud and proud and still gain the craziest admiration from people around the world…

To look at it in a rather different perspective, the digital world has given us Pakistanis the true liberty of expression. Its popularity in our country has taken many forms, the biggest examples being the “Eye to Eye” that made us cry or laugh or whatever, Arshad Khan, the blue eyed chai wala, who made his way to every Facebook page and the garwi wali Justin Bieber sisters. All these gems came into light through the digital world, social networks and more precisely the internet.

Let’s just take a moment and think about the reason behind it, how did these things evolve? Why are they being accepted now or to rephrase, these examples have become norms? It’s about acceptance, freedom, and self-exposure.

In our country, very few enterprises openly support such a bold stance, and djuice is one of them. djuice is an iconic network which supported these digital revolutionists since its initiation. Through commercials, slogans, short films and advertising content,

Through commercials, slogans, short films and advertising content, djuice has always chosen the path to connect with their customers on a different level, a level of comfort, acceptance, and exploration. djuice wants to ensure the provision of platforms where the youth can unveil their talents and we all await what they have in store for us.

Similarly, their recent campaign for Independence Day has challenged norms and begged the question to be answered kia #AzaadHainHum? Embodying the spirit of expressing freedom and individuality, djuice encourages the youth of Pakistan to use the internet to be Azaad and express, indulge, share and celebrate themselves.

The campaign has created quite a stir on digital but the Azaadi anthem beats in the hearts of the youth of Pakistan and motivates them to come to the internet and express themselves.

Baaghi Drama on Urdu1 Review: Fauzia Gets Hitched to Her Dream Guy!

By
Sakina Haider
-

Episode 4 has taken a new turn in the life of Fauzia aka Qandeel Baloch. In the previous episode, we saw Fauzia’s marriage getting fixed with Sajid without her consent.

This episode reveals how Fauzia cleverly not only saved herself from marrying Sajid but also made sure that her parents agree to Abid’s proposal.

Fauzia tells her best friend that she has a plan up her sleeves. And that she is staunch about her decision of not marrying her sister in law’s brother.

She gets blamed for giving rebellious ideas to her sister.

However, everything goes according to her plan which not only boils her brother’s mind even more but also brings the issue in front of the Chaudhary of the village.

Knowing her ultimate fate, we tried not to hope for a better future for her however, Saba Qamar’s acting makes us feel inclined to do so.

The preview of the next episode shows that Fauzia finally got what she wanted, however at a huge cost.

The fate of Qandeel Baloch is similar to the other oppressed women of Pakistan. We hope that this male chauvinism and narrow-minded thinking changes in future.

We can’t wait to watch what happens next on Baaghi. The story so far has been interesting with a riveting performance from the one and only Saba Qamar.

Missed The Episode? No Worries, Watch It Right Here: 

Stay tuned to Brandsynario for latest news and updates.

 

Now you can #TakeOff with Careem!

By
Web Desk
-

From providing Rishta Aunties to playing Ludo with us on Twitter, Careem has entertained and engaged Pakistan all around the year. Just when we were wondering what’s next they launched yet another interesting campaign called #TakeOff.

Our mind instantly jumped to planes and airlines but that seemed like a long shot, even for Careem.

However, as it turns out – we were on the right track!

That’s right, we can now actually book an air safari ride through the Careem application.

For all of us customers, this is an extremely exciting prospect. Last night, a sneak peek video appeared on their timeline marking the launch of Careem Air.

Bet the Wright Brothers didn’t this coming and neither did we but here it is!

They’ve partnered with USFC and AirSafari to make this possible and we’ve been told that only limited flights are available so we’re going to book one for ourselves before the slots run out!

Check out the teaser of Careem Air here!

 

 

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