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Careem’s Pizza Hut Discount: The Truth Behind the Fiasco!

By
Ghazala Sulaiman
-

Last week, Careem had created a storm by rolling out an out-of-the-box campaign called ‘The Rishta Aunty’. Some loved the idea and lauded the strategy. The rest hated it and bash the ride-hailing service. However, the whole of Pakistan was talking about the promotion and we are sure that is what Careem actually wanted!

Now, the service has made it to the news again! This time for all the wrong reasons.

Careem Commits a Fraud?

Yesterday, Careem subscribers must have received this e-mail and what a golden offer it appeared to be!

All Careem fans who had used the service in last 24 hours were allowed to avail the 20% off deal! It was a must to dine-in and the discount was valid from 24th July to 24th August.

Pizza Hut Strikes Back!

While users of the service were ecstatic to get their hands on the offer, who knew that Pizza Hut appeared clueless about this collaboration!

Naturally, the fast-food chain took immediate action and denied the availability of any such promotion!

Yikes, seems like there was a big confusion between both the brands!

A havoc has created since then on social media! Apparently, some people went to Pizza Hut to avail the deal and came out disappointed!

Finally, Careem has responded to the whole hullabaloo and revealed what actually happened!

Our campaign with Pizza hut is no longer in effect due to an unfortunate communication lapse. Rest assured, that we will be bringing you amazing discounted deals very soon. We regret any inconvenience caused.

Posted by Careem on Monday, July 24, 2017

The cat is now out of the bag! It is for sure that Careem has NOT committed any fraud. So now that Pizza Hut’s 20% off with Careem is no more, the brand has promised some more coming soon!

Stay tuned to Brandsynario for more updates

This Pakistani Bride Partying at McDonald’s Right After Her Wedding is Our New Hero!

By
Ghazala Sulaiman
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What could be better than celebrating your ‘Qubool Hai’ moment than immediately partying at your favorite eatery? That is exactly what this sassy Pakistani bride did on her wedding day, and now she has become the ultimate internet sensation.

Seems like Munawal Javed was having some serious craving for McDonald’s ice-cream on her Nikah day.

Hence, she dashed off to the fast food chain with her hubby and besties to party the night away!

One dream fulfilled 💕😂Mcdonalds since forever <3Thankyou zubair 🙈Mashallah ^.^#postnikkah #mcodnalds #iamlovingit

Posted by Munawal Javed on Monday, July 17, 2017

Of course, all the pre-marriage stress, the wedding diet, and bridezilla episodes drain away one’s energy. By the end of the day, a scrumptious ice-cream can be the perfect pick-me-up to add zing to the celebratory mood.

But while Munawal came for just a cone of ice-cream, she could not resist scoffing down a burger and French fries!

Well, this dulhaniya might not be the typical Pakistani bride, but she does sound SUPER FUN!

THIS is definitely going to our list of OMG-things-to-happen at McDonald’s!Zubair and Munawal showed up at one of our…

Posted by McDonald's on Tuesday, July 18, 2017

The lady looked stunning in her white- silver lehenga and was bound to turn heads in the fast food joint! Though the McDonald’s staff appeared shocked, they did not shy away from congratulating the couple and took a candid shot to forever remember the memory.

It will not be wrong to say this bride ditching all the post-marriage ceremonies just to eat McDonald’s is our new hero.

Now we have some next level #WeddingGoals to look up to!

Rishi Kapoor Sparks New Outrage With Cheap Tweet on Women Cricket Team!

By
Ghazala Sulaiman
-

Seems like Rishi Kapoor has lost control of his Twitter account! Time and again, he ends up tweeting something really outrageous, making his views the perfect fuel for controversies.

We all know he proclaims himself as the ultimate cricket fan! But his passion is more of a curse for the star! The whole world remembers how he ended up creating an uproar after tweeting scandalous remarks about Pakistan and its cricket team!

However, this time his target was the Indian women cricket team! Who knew, he will not spare the female players of his own nation. 

Yesterday, our neighboring nation was rooting for the girls in blue shirts, praying for their victory against England!

And up came Rishi Kapoor to create an explosion on Twitter! 

His tweet clearly suggested that he wanted the women’s cricket team to take their shirts off and to repeat the same act as Ganguly did upon his 2002 victory in England

After his shocking tweet, India was clearly wishing if there was a hate button on Twitter!

Clearly, Senior Kapoor was drinking again!

Instantly, people started attacking him for his appalling views!

This Indian was dense enough to take a dig at Kapoor’s Pakistani roots!

Twitterati tried bringing some sense into the actor!

But Kapoor could not handle the criticism and lost his mind at the backlash!

Oh well! Poor Poor Chintu Kapoor! When will he ever learn! We are sure never!

Anchor Gharida Farooqui Exposed Through Leaked Video!

By
Alefyah Hasnain
-

Express TV anchor Gharida Farooqi who hosts the show, ‘G for Gharida’ has been reported to be involved in yet another scandal. Farooqi has now been accused of child labor and child abuse on her 15-year-old maid.

Gharida is allegedly keeping her housemaid Sonia under unlawful custody and is refusing to let her go with her parents.

The anchor had allegedly detained the minor at her home in Lahore and asked for PKR 40,000 from the child’s parents in order to release her from her custody.

The child’s father, Muhammad Munir has now filed a petition in a local court saying that his daughter was illegally confined at Gharida Farooqi’s residence. He also went on to add that his child was tortured at the residence.

A leaked call between Sonia’s mother and Gharida Farooqi has been leaked where the anchor abused the lady for asking about her daughter. 

Here is the ARY News report on Gharida Farooqi!

According to ARY News, Munir also took the help of local police and went to visit his daughter but he was not allowed to by the journalist. In return, Munir was taken into Police custody for 2 days.

After news hit social media, Twitter is ablaze with the shocking controversy surrounding the senior anchorperson. It is a sad state of affairs to see a media person involved in such crimes.

Here’s what people have to say about the Child Labour & Abuse Controversy!

 


Stay tuned to Brandsynario for latest news and updates.

Android Alert: Virus Affects WhatsApp Download!

By
Alefyah Hasnain
-

Just when we thought our smartphones were secure and nobody could get a hold of our private conversations, a new creepy WhatsApp virus has been discovered. This virus can enter the phone while downloading apps from the Android play store.

The Android virus is called ‘GhostCTRL’ can gain access to a person’s call records, steal photos & video, hack into the browser history and spy by listening in and recording calls. Users can be tricked into installing the app

The threatening virus, GhostCTRL is known to latch onto popular Android applications like WhatsApp and Pokemon Go as identified by researchers, TrendMicro. The virus is highly advanced in its techniques and is able to access the phone’s camera and microphone as well. It is a danger for all who store important information on their cell-phones.

If fallen into the wrong hands, the malware will be able to help cyber criminals collect sensitive information that will harm Android users. The researchers have also highlighted that GhostCTRL is a virus that is better programme than other viruses.

Android users have now been warned not to install applications from unauthentic sources, it is highly recommended to only download apps from verified accounts.

Stay tuned to Brandsynario for latest news and updates.

Facebook to Launch its Own Modular Smartphone?

By
Web Desk
-

In its F8 Conference, Facebook announced that it will release a project that will link cameras in our smartphones with augmented reality and according to the rumor mill, it is all set to launch its own smartphone into the already saturated cell phone market.

Recently, an unknown device with speakers, camera, touch screen display, and a microphone was sent for a trial by Facebook. This news has been rejected by Facebook and they have refused to comment on it.

These devices feature speakers, microphones, touch display, GPS, and even function as a phone but are however not ‘actual’ smartphones but ‘modular electromechanical devices’

This device will compete against Amazon’s Echo or Google Home. Previously, the social network had partnered with HTC for a handset, but it was a complete failure.

Now, this device is expected to lay out a blueprint of new generation of smartphones for us. Facebook currently rules the social media world and has taken over Instagram, Messenger, and WhatsApp. It could be the next ruler of smartphones too!

Stay tuned to Brandsynario for latest news and updates.

Contributed by: Umaima Nadeem

Karachi Street Crime Report 2017: Districts With the Highest Crime Rate

By
Ghazala Sulaiman
-

Reports revealed that in 2017, Karachi has relatively witnessed a decline in street crimes. However, every day we hear stories of mugging, snatching and even, kidnapping!

According to Dunya News, following areas in Karachi recorded the most incidents of street crimes:

  1. District East
  2. District Central
  3. District South

District East: Gulshan Town, Korangi Town, Landhi Town and Shah Faisal Town

7672 incidents of street crime were reported, with:

  • 4713 motorbikes snatched
  • 525 cars stolen

Areas That Are Danger Zones:

Disco Bakery [Gulshan-e-Iqbal], Aladin Park, Continental Bakery [Gulshan-e-Iqbal], Dolmen Mall, Millennium Mall, Baloch Colony Bridge, Iqra University, Noorani Kabab House intersection, NIPA and Ambala Bakery

District South: Saddar

  •  4487 cell phones snatched
  • 3164  motorcycles snatched
  • 167 cars seized

District Central:  Liaquatabad Town, North Nazimabad Town, Gulberg Town and New Karachi Town

  • 5473 mobile phones snatched
  • 6181 bikes stolen
  • 483 cars stolen

Areas That Are Danger Zones

Matric Board Office, Hyderi Market, Saima Pari Mall, Meena Bazaar, Sarena Mobile Market, Liaquatabad Super Market, Sindhi Hotel, Ziauddin Hospital, Imtiaz Super Market [Nazimabad], and area around Dhamthal Sweets [Federal B. Area] were identified as hot spots for mobile phone snatching.

Korangi 

  •  3529 cell phones snatched
  • 2610 motorcycles stolen
  • 32 cars stolen

District West: Lyari Town, Kemari Town, SITE Town, Baldia Town and Orangi Town.

  • 1609 mobiles snatched
  • 2379 bikes stolen
  •  31 cars stolen

Malir

It is reported that Malir witnessed the least number of street crimes so far in the year!

  • 1631 phones snatched
  • 1957 motorbikes stolen
  •  76 cars stolen

Shaheen Air All Set to Commence its Largest Hajj Operations This Year

By
Web Desk
-

“Shaheen Air International is geared to fly the highest number of pilgrims this year for the annual pilgrimage of Hajj. The Hajj operations shall begin from 24th July, 2017 and will transport pilgrims from Karachi, Lahore, Islamabad, Peshawar, Multan, Faisalabad and Quetta.

The first Hajj flights will be flown from Faisalabad to Madinah at 0530 hours and from Karachi to Jeddah at 0600 hours – where the pilgrims will be warmly greeted by distinguished guests at respective airports.”

The airline is slated to conduct its biggest Hajj operations to date by flying more than 49,000 pilgrims

Karachi, 21st July, 2017: Shaheen Air International is geared to fly the highest number of pilgrims this year for the annual pilgrimage of Hajj. The Hajj operations shall begin from 24th July, 2017 and will transport pilgrims from Karachi, Lahore, Islamabad, Peshawar, Multan, Faisalabad and Quetta. The first Hajj flights will be flown from Faisalabad to Madinah at 0530 hours and from Karachi to Jeddah at 0600 hours – where the pilgrims will be warmly greeted by distinguished guests at respective airports.

In the pre-Hajj operations, a total of 217 flights shall carry more than 49,000 pilgrims from July all through the month of August. Amongst them, 35,000 pilgrims will fly under the Government Hajj scheme while the remaining pilgrims shall undertake the journey on private hajj packages. Moreover, Shaheen Air has dedicated eight aircraft to conduct Hajj operations seamlessly while it is also operating exclusive flights for Government Hajj pilgrims looking to fly out from Quetta and Faisalabad.

Making this auspicious announcement, the company’s Chief Marketing Officer, Zohaib Hassan remarked: “Shaheen Air is dedicatedly committed to providing remarkable facilities to its valued passengers all over the country and it is indeed a great service to fly pilgrims for the blessed endeavor of Hajj. We are poised to embark on our 7th consecutive Hajj operation, and as Pakistan’s second national carrier, we are ready facilitate the pilgrims in every possible way.”

Last year, Shaheen Air was awarded with a certificate of appreciation and award of excellence by the Directorate General of Hajj – Pakistan upon successful completion of its Hajj operations in the year 2015.

Shaheen Air:

Shaheen Air International Limited (SAI) is established as a public limited company under the Companies Ordinance, 1984. It is mandated to perform the business of air transportation of passengers and cargo. Shaheen Air commenced its operations as the first private airline in Pakistan in December, 1993. It operates on various domestic and international routes and in 2015, it became the only private airline from Pakistan to fly east with non-stop flights from Lahore to Guangzhou, China.

Kosem Sultan Season 2 on Urdu1 is All Set to Rule Our TV Screens!

By
Ghazala Sulaiman
-
kosem sultan

Kosem Sultan Season 2 on Urdu1 has come sooner than we thought it would! Fans of the Turkish drama will admit how much addictive the plot was of season 1. So much so, we could not wait to know what will happen next after the crowning of Murad!

Cast of Kosem Sultan Season 2

A lot of questions are raised in our head! The most important one is if we will be seeing Beren Saat as Kosem in the next season?  Urdu1 has released its round of promos for Kosem Sultan Season 2! And boy, we are excited to see the complete season.

kosem sultan

But the trailers gave a clear indication that Beren Saat will not be a part of the upcoming season. Complete new faces dominated the promo. But there will be a guest appearance of Taner Olmez who played Sultan Osman in season 1

kosem sultan

Trailer

Watch the trailer of Kosem Sultan Season 2 here!

Kösem Sultan Season 2.Coming Soon only on #Urdu1https://www.facebook.com/KosemSultanDrama/

Posted by Urdu1 on Friday, May 19, 2017

Timings

Drama is kickstarting from 24th July and will be broadcasted from Monday-Wednesday at 9:00 PM

Stay tuned to Brandsynario for more updates!

https://www.brandsynario.com/kosem-sultan-urdu1-drama-ft-beren-saat-timings-schedule-promo/

 

Pakistani Cricketers Stood Up for Ahmad Shahzad After He Was Bashed!

By
Alefyah Hasnain
-

Pakistani batsmen, Ahmad Shahzad has been under constant backlash after his dismal performance in the recently ended ICC Champions Trophy which Pakistan won. The cricketer not only faced criticism from the public but has now been called out on media by a popular political talk show host, Javed Chaudhry.

He talked about Ahmad Shahzad’s performance in the Champions Trophy and accused him to have taken the limelight after Pakistan won the trophy. Chaudhry then compared the cricketer with the ongoing policial situation in the country regarding the JIT case.

Here’s what Javed Chaudhry had to say about Shahzad

 

However, the cricketer being defamed, shut down all haters! This is what the ‘selfie king’ tweeted:

Ahmed Shahzad was not left to defend himself against the allegations made against him. It was good to see his brothers in green coming out to support him! Many of the Pakistan cricket team have stood up for their colleague!

Here’s what the Pakistani Cricket Squad Had to Say on the Statements Passed by Javed Chaudhry

 

However, looks like a fellow journalist was there to support his colleague Javed Chaudhry.

Have anything to add to the story? Let us know in the comments below.

Stay tuned to Brandsynario for latest news and updates.

Naila Jaffri Shares Her Inspirational Story on Battling Cancer!

By
Ghazala Sulaiman
-

Until a few years back, cancer for many meant the end of the world! However, with medical advancements and scientific developments, the killing ailment has become relatively easy to battle.

Nonetheless, one has to admit that not all are able to defeat death and those who do cope up with the disease are an inspiration for the whole humanity.

Many might not know, but our very own veteran TV actress Naila Jaffri is currently fighting the deadly malady and doing it with a smile on her face.

Posted by Salam Zindagi on Tuesday, July 18, 2017

The actress surprised the whole of Pakistan by making an appearance on Faisal Quraishi’s morning show yesterday and motivated all with her brave story.

“I’m in tears as I never expected the support I received. It’s is not a sign of weakness”

She described her days of the harsh cancer treatment and gave a message that every hardship ends up making one stronger than ever before.

Posted by Salam Zindagi on Tuesday, July 18, 2017

 

Against all odds, she made it through extensive treatment. We must laud her for sharing words of optimism, wisdom, hope, and support about how her life changed over time, evolving as a powerful person while fighting cancer

“The rest four months I have no idea what was happening. One thinks about death at such moment, but one shouldn’t be worried as life and death lies in the hands of Allah.”

We bet all those who will hear her story will be left with tears in their eyes! 

What is more, she also spread awareness regarding what causes cancer in women & how they can save themselves from the virus.

For all those who are trying to overcome cancer, or any other illness or hardship, hearing from others who’ve been through one already can be a great source of comfort and support.

Kudos to Naila for being a role model for women across all of Pakistan and overpowering the disease like the star she is!

 

 

 

Top 10 Romantic Restaurants in Karachi for a Perfect Night Out

By
Web Desk
-

How much time have you wasted on deciding where to go for a meal with your loved one? The place should be romantic but should have privacy too, and yes, good food is a must! The choice becomes difficult and thus the argument continues.

So for your ease, we have sorted out the ‘Top 10 Romantic restaurants of Karachi’ which will help you in deciding where you should go for your next date.

Just like its name, this place is V-E-R-Y-B-E-A-U-T-I-F-U-L and R-O-M-A-N-T-I-C. With soft music in the background and amazing landscaping, this eatery provides something that your partner would definitely like to experience.

  1. MEWS

Mews is an upscale restaurant which offers you the ultimate romantic experience with its light-colored vintage theme.  If your “Bae” is health conscious, this is where you should head to because they offer a “Wholesome meal” over a lovely setting.

  1. Lale-i Rumi

This Turkish Restaurant gives you the feeling of being in Turkey within Pakistan. Like Turkey which famous for its romantic ambiance, Lale-i Rumi provides you scrumptious Turkish cuisine with a delightful environment enough to impress your partner all over again.

How beautiful are these colorful Turkish lamps?

  1. Savor Resturant Boating & Dining Cruise

Ever listened to the song ‘Pyar ki kashti main, leheron ki masti main’? Imagine a date below a starry sky above you and water below you. Savor is the place where you can have a romantic dinner over an unforgettable cruise ride. Imagine the bliss!

  1. Ambrosia

The fine dining restaurant takes the cake for the best ambiance! Perfect for a dinner date!

Image result for ambrosia karachi

Ambrosia is the ideal place to spend a lazy Sunday evening with your significant other. Nested amongst the bustling streets of Karachi, the elegant design of this place is enough to woo your significant other.

Related image

  1. Okra

One of the oldest fine dining restaurants, Okra opens its doors into a magical and a romantic world of love and affection. With its soft theme, Okra has been the dine-in spot for all age groups. The perfect food and desserts are the cherry on top.

  1. Côte Rôtie

Just as its logo states, it is a place where passion meets purpose. If you are looking for a delightful place to dine in with your mate, where you can express your feelings just with the environment without saying anything, then this I where you should drive to.

Under the open sky, right on the edge of the Arabian Sea, just the two of you having the most delicious dinner of K-town, is a dream for most people. Kolachi gives you the perfect ambiance to make this dream come true. With its scrumptious food and ardent ambiance to its exceptionally well-mannered staff, everything over here is worth trying out!

 

  1. The East End

Related image

Fans of Desi cuisine would love the East End. It has a pleasant, romantic environment for dinner with the most delicious Desi food and a decorous ambiance, this food joint promises you the most perfect and romantic night that you would always remember.

 

  1. Pompei

Located in the Clifton Cantt area, this open-air restaurant creates a magical aura that you won’t like missing out on your big day. For colder nights you can enjoy the vintage, cozy area inside. The delicious Italian cuisine of Pompei, and its amorous atmosphere is something you definitely need to rev up your love life. These places are good enough to spice up your love life. Food always wins hearts, but with the perfect romantic environment, we guarantee you that your better half will remember this specific day forever!

https://www.brandsynario.com/deshire-new-pakistani-eatery-pan-asian-cuisine-best/

Stay tuned to Brandsynario for latest news and updates.

Contributed by: Umaima Nadeem

Pakistani Celebrities are Following This Beauty Trend & You Should To!

By
Alefyah Hasnain
-

Celebrities are always the ones setting fashion, lifestyle and beauty trends among their fans. Recently a new beauty regime has caught the attention of various stars and they are literally going gaga over it.

Not only are they trying it out on themselves but have been raving about it on their social media platforms as well. So, what is the hype about? It is the black charcoal mask that they all are in love with and can’t stop talking about!

1.Momina Mustehsan

The girl with a nightingale voice tried out the mud mask from Peter Thomas Roth!

Just mud.. nothing to see here.. 🤷🏼‍♀️🚶🏼‍♀️ @peterthomasrothofficial #IrishMoorMud #PeterThomasRoth

A post shared by Momina Mustehsan (@mominamustehsan) on

2.Urwa Hocane & Farhan Saeed

The newly weds have also tried out the mask. Don’t they look awesome?

 3. Mawra Hocane

Of course, the diva had to pose wearing the black mask too.

How could I have spared this one ! 😂💋 @mawrellous #HappySunday

A post shared by URWA Tul Wusqua HOCANE (@urwatistic) on

4. Sanam Chaudhry

The actress posted a picture showing herself with her besties enjoying some ‘spa’ time!

Pretty pals with skincare filters 😂… 🌚🌚🌚

A post shared by sanam chauhdry (@sanamchauhdry) on

5.
Will you be jumping the bandwagon and trying out the black head removing charcoal mask? Let us know your experience in the comments below.

Stay tuned to Brandsynario for latest news and updates.

Astola Island-Discover the Hidden Treasure of Balochistan

By
Guest Author
-

Did you know that Balochistan has an island? No kidding! Astola Island is situated in Balochistan, a province in Pakistan.

It is otherwise called ‘Jezira Haft Talar’ or ‘Island of the Seven Hills’ due to the little rough mountains that extend over the 15 sq km across the island.

It is an uninhabited and stretches out into the Arabian Sea. The Island is a part of Pasni sub-area of Gwadar.

Astola’s sandy shorelines are settling ground for green turtles and around 25 types of coral have been found in the sea around it.

The Arabian Sea humpback whale, one of the rarest marine warm blooded creatures, has sporadically been located in its encompassing territory.

The motivation behind why the island’s impeccable excellence has stayed untarnished is a direct result of its remote area. From Karachi, it is a 7-hour drive to Pasni, from where you need to take another 3-hour hour route via watercraft ride to Astola.

The shade of the water and example of the shoreline changes for the duration of the day relying on the tide.

The best way to explore this strange yet-beguiling spot is by a boat. The place is home to outlandish marine coexistence with sea turtles, sea urchins, ocean shells, ocean gulls, ocean snakes, feline fish, eels and numerous varieties of sea life.

Astola Island is a mesmerising destination not many are aware of. The amazing concept of nature is a night no one will be ever able to forget. From hills to gulls and remarkable sea creatures, Astola has it all!

When are you going on your next trip?

Stay tuned to Brandsynario for more news and updates.

Contributed By: Sakina Haider

Mercedes Benz X Class Pickup: Specs, Features & More

By
Anusha Sachwani
-

Known for producing some of the most beautiful rides to have been driven on the roads, Mercedes Benz has now introduced the world to their 1st pickup truck, X Class.

The manufacturer first revealed a few details about their plan to launch the pickup last year in October.

At first glance, the Mercedes Benz X Concept looks like a pickup truck, but one that you have not seen before, carrying unique characteristics.

Engine

Drivers will be able to choose from 2 engine-types, common rail diesel X 220 d (120 kW/163 hp) and X 250 d (140 kW/190 hp) as well as a petrol engine (122 kW/165 hp) in selected markets. On the other hand, a source says that the company will also introduce a V6-Engine variant producing 250hp by next year.

Design

The Mercedes Benz X Class will launch in 2 variants, the X-class Powerful Explorer and the X-Class Stylish Explorer. The Powerful Explorer is expected to be the rugged and tough variant while the Stylish Explorer will be a more refined and luxury vehicle.

“With the Mercedes-Benz pick-up, we will close one of the last gaps in our portfolio.” -Chariman Dr Dieter Zetsche 

Mercedes will be offering their drivers something unique by placing the X-Class firmly in the luxury car bracket, which could be its unique selling point. We have not seen many companies make such a bold move, the X Class will be a direct competitor to Nissan Navara and the Mitsubishi L200.

On the other hand, the company has confirmed that the X-Class will be true to Mercedes brand and offer premium comfort and driving dynamics for both variants.

“Our target: we want to offer customers vehicles matching their specific needs. The X-Class will set new standards in a growing segment.”

The five-seater pickup will come with full LED headlamps and sits on mammoth 22-inch alloy wheels. Its front-end styling is reminiscent of their GLA SUV range but is more muscular and has a more dominant stance.

Features

The Mercedes Benz X Class Concept will have the following features:

  • Driver assist systems including brake assist, lane keeping asset and traffic line assist
  • Infotainment systems
  • Latest navigation, connectivity and entertainment services
  • Three trim levels – Pure, Progressive and Power
  • Powerful drive system
  • A tough ladder-type frame will make a payload of more than 1.1 tonnes and a towing of up to 3.5 tonnes possible

Price

It will be launched for €37,000 ($42,567).

First Look

This is what the luxury Mercedes Benz X Class looks like;

What are your thoughts about Mercedes Benz newest entry?

Stay tuned to Brandsynario for more news and updates.

Careem’s ‘Rishta Aunty Ride’ Campaign Starts a Brand War!

By
Alefyah Hasnain
-

Careem Pakistan has recently opted for a unique style of marketing. Their ‘Rishta Aunty Ride’ became the talk of the town yesterday! Some were confused while some were curious as to what this was all about.

Careem rolled out its Rishta Aunty Ride a.k.a the ‘Halaal’ Way to Find the Right Person!

The marketing stunt worked for the ride-hailing service and created a buzz over social media. However, as brands work in this competitive era, the competitors pounced on this opportunity and thus began a brand war which seems to have just begun!

1.Uber

It started with Careem’s direct competition Uber’s response, here’s what they posted!

 

2. Joy Cab

Joy Cab Taxi’s hilarious comeback will make you LOL!

They also took a dig at Careem’s peak factor charges

– JOYCAB IS BETTER THAN _ EVER 😀 Inst it irritating when you have to pay more than actual amount ? We never liked it…

Posted by Joy Cab on Tuesday, July 18, 2017

3. Travly

Another transportation service, Travly which operates rickshaws in Lahore had its own sort of comeback.

4. Blue Ex

The courier company asked its customers to focus on their ‘deliveries’

5. Interwood

Didn’t really understand Interwood’s point here but it was a response nevertheless.

Careem Takes a Dig at Uber & Its Savage!

Stay tuned to Brandsynario for latest news and updates.

Careem Takes a Dig at Uber & Its Savage!

By
Alefyah Hasnain
-

The ride-hailing service industry is fairly new in the Pakistani market and the competition between the two main brands, Careem and Uber is getting tougher by each passing day. In order to stay connected to the audience, the companies are pretty active on social media.

Just last night somebody asked Twitterattis how he could book an uber ride and guess who helped him out? Careem Pakistan. Yep, you heard that right.

Careem Pakistan’s reply was:

Go on Settings> Application Manager> Delete

Looks like Careem is highly influenced by international fast food chain Wendy’s style of Social media management. They are the ones who are known for savage replies to their audience and using such tactics for online engagement.

Careem seems to be on a roll, after the savage replies on Twitter, the company has now started a new quirky campaign. You wouldn’t believe it but it has to do with ‘Rishta Aunties’.

With people waking up to Careem’s

“Your Rishta has arrived”

However, what people are wondering is, what is the strategy behind this approach? Whatever they’re doing, it is creating publicity for the brand and all people have been doing is talking about Careem’s Rishta Aunty today! As the saying goes any kind of publicity is good for the business as long as it gets your brand noticed.

Stay tuned to Brandsynario for latest news and updates!

Baaghi’s Trailer is Out and Pakistani’s are Loving It!

By
Alefyah Hasnain
-

The long awaited trailer for Qandeel Baloch’s biopic ‘Baaghi’ starring none other than Saba Qamar is out and it gave us goosebumps, to say the least! The 2-minute long video shed light on the real Qandeel that nobody knew about.

saba qamar qandeel balcoh

The story begins from Qandeel’s humble beginnings in the village and how she marries her husband played by Ali Kazmi.

You will also see an older sister asking her younger brother to focus on his studies and shudder in shock when her older brother (Sarmad Khoosat) slaps her right across the face for falling in love.

The real reason why she moved to the ‘city’ was revealed and we see how she progresses from a village girl to the social media sensation that we all came to know. Baloch’s struggle to earning the fame she yearned for and the path she took makes for a riveting performance which Qamar has delivered.

Baloch earned herself various titles in the short time she rose to fame through social media, she was called, ‘Pakistan’s Kim Kardashian’, ‘rebel’ and ‘a shame to Pakistan’. 

Osman Khalid Butt also stars in Baaghi.

In the words of the social media superstar herself,

“If I die there won’t be anyone like myself, not even in the next 100 years!”

Although nobody could replace the late social media queen, Saba Qamar has portrayed her so well. We don’t think anyone else could have done justice to this part except her.

Baaghi has created a buzz on social media and after the trailer released, Twitterati were all praises for the biopic and Saba Qamar.

 

Watch Baaghi’s trailer ft. Saba Qamar here!

Kudos to Saba for taking up this controversial project. Baaghi airs on the 27th July on Urdu1 every Thursday at 8 pm.

Stay tuned to Brandsynario for latest news and updates.

Honda Atlas Tricks Customers by Claiming Recall as Upgrade!

By
Anusha Sachwani
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In 2013, reports of faulty airbags started to surface, and the numbers continued to grow throughout the year.

Takata, the company that manufactured Airbags recalled around 3.6 million units, gradually crossing over 50mn units. making it the biggest recall in the history of automotive.

This made the incident the biggest recall in the history of automotive. Thus, pushed Takata to claim bankruptcy in June 2017.

According to the authorities, the fault occurred due to  “the mishandling of explosive propellants and improperly stored chemicals” resulting in faulty airbags.

Honda Atlas’s Involvement

According to sources, around seventeen fatalities and 180 injuries have been tied to the defective Takata airbags since 2009. Honda Atlas also became a target of public anger as the Honda Civic ended up to be a disappointment in terms of safety.

Even though the faulty Civic caused criticism, it also did well in the markets during 2016, making it a year of survival for the company. In order to prevent backlash, Honda Atlas disguised an airbag recall as an upgrade which received massive backfired!

Posters soon surfaced claiming ‘Free Upgrade’ using images of the 2006 Honda Civic, 2008 CR-V, and 2004 Accord. Upon further examining the poster, with clever positioning of text, the company stated that this is actually a recall, however, the size was almost next to impossible to read.

The statement read; “In the models mentioned, SRS inflator pump may have a possibility of malfunction as a precautionary measure, you are requested to immediately visit our authorised 3S & 2S dealerships for inspection & replacement of the ‘upgraded’ part ‘free of cost.”

This sparked an outrage across social media. Even though this is not the first or last recall, Toyota recently recalled its models due to possible brake issues, they were straightforward and did not try to cover-up for their mistake.

What is your take on the campaign?

Stay tuned to Brandsynario for more news and updates.

LHC Lifts Ban on Indian Dramas and Pakistanis are Unhappy!

By
Alefyah Hasnain
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After years of watching ‘Parvati’ and ‘Tulsi’ marrying the same person repeatedly after every few years, the ordeal came to an end when the Pakistan Electronic Media Regulatory Authority put a ban on the broadcasting of all Indian drama in Pakistan after the Uri attacks on Oct 19, 2016.

However, The Lahore High Court (LHC) has now lifted this ban declaring it null and void as the Federal government had no objections to the Indian content being shown in the country.

A petition to overturn PEMRA’s decision was held by M/s Leo Communications which is the parent company for Filmazia. They claimed that the government was indulging in “selective patriotism” due to Bollywood films allowed in cinemas but not on television.

According to Chief Justice Mansoor Ali Shah,

“The world has become a global village!”

Shah also added that any objectionable content will be censored but there is no need for a complete ban.

Pakistanis reacted to this news and needless to say, people were not happy to hear this!

Some had a valid point. Pakistani dramas are not aired in India so why did the LHC lift the ban is what people want to know.

Read the complete details of the ban lifted by the LHC!

 

Looks like, we’ll all be back to watching age old tales of ‘saas-bahu’ conflicts on our television screens now.

Have anything to add to the story on Indian dramas? Let us know in the comments below.

Stay tuned to Brandsynario for latest news and updates.

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