Although the automotive industry in Pakistan has taken a big hit, the sector in other countries has performed better.
For some time now, the Japanese Domestic Market (JDM) cars have become quite popular in oversea markets, including Pakistan.
According to the latest data released by JADA (Japan Automobile Dealers Association), Toyota remained by far the largest vehicle manufacturer in Japan.
Fiscal Performance
As per the stats, new motorized vehicle registrations in Japan, including trucks (heavy commercial vehicles), cars, and buses, contracted by 10.1% to 1,371,726 cars during the first three months of 2020.
However, according to the numbers, this was 157,000 vehicles lesser than sales from the first quarter of 2019.
The Japanese market has been struck since October 2019, with the coronavirus pandemic adding to its crisis. Moreover, supply chains were interrupted coupled with compulsory closures of plants & dealerships in between this time.
Japan’s top 13 car brands all suffered weak sales during the first three months of 2020. Toyota gained market share with sales down only 4.4%, respectively. Six of the top 10 best-selling cars in Japan thus far in 2020 were Toyota models.
All-in-all, Toyota sold 407,171 units in Japan during Q1-2020, Suzuki followed with 187,371 units, and Honda came third with 187,113 units sold. While Daihatsu sold 173,482 units and Nissan sold 153,131 units to come fourth and fifth.
Top 10 Best-Selling Japanese Cars In Q1-2020
| Position | Brand | Model | Q1-2020 Sales |
| 1 | Toyota | Corolla | 16,327 |
| 2 | Toyota | Raize | 12,009 |
| 3 | Nissan | Note | 10,999 |
| 4 | Toyota | Sienta | 10,456 |
| 5 | Honda | Fit | 14,845 |
| 6 | Nissan | Serena | 9,130 |
| 7 | Toyota | Prius | 9,717 |
| 8 | Honda | Freed | 9,528 |
| 9 | Toyota | Roomy | 9,700 |
| 10 | Toyota | Aqua | 8,488 |
Toyota Corolla has remained the most favorite and most purchased car variant in Japan with the highest number of sales. Toyota Raize followed to stay the second favorite while Nissan Note remained the third favorite for the public.
Top 10 Best Selling Mini Cars in Japan
The trend of mini (Kei) cars stills exists today. They are compact yet roomy and spacious as well as easily fit just about anywhere. In a country like Japan, where the residents prefer a minimalist lifestyle, the mini-car concept is popular.
Here are the top 10 kei cars in Japan:
| Position | Brand | Model | Q1-2020 Sales |
| 1 | Honda | N-BOX | 60,208 |
| 2 | Daihatsu | Tanto | 44,198 |
| 3 | Suzuki | Spacia | 42,433 |
| 4 | Nissan | Days | 41,373 |
| 5 | Daihatsu | Move | 34,550 |
| 6 | Honda | N-WGN | 24,764 |
| 7 | Suzuki | Alto | 22,406 |
| 8 | Daihatsu | Mirror | 22,232 |
| 9 | Suzuki | Hustler | 21,715 |
| 10 | Suzuki | Wagon R | 18,993 |
Honda N-Box comfortably remained Japan’s favorite Kei car, while Daihatsu Tanto gained a second place from the Suzuki Spacia. Four out of the top ten positions among Kei cars belong to Suzuki, 3 of them being Daihatsu while 2 Honda and 1 Nissan model made it to the top-10 charts.
What do you think about the performance of the Japanese market?
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