Zainab Chottani and Swarovski announced a breakthrough collaboration to create a dazzling Haute Couture collection; Petillanté, a suite of five looks incorporating more than 300,000 crystals, unveiled at the event held on September 16th.
Being a connoisseur of ethnic designs, the couture presentation encapsulates contemporary style, evoking the spirit of romantic escapism, fit for all brides, reveling in the secret world of gemstones and crystals.
“Pakistan is an important market for Swarovski. The importance is derived from the vibrant craft cluster and able Designer Partners like Zainab Chottani. Zainab is innovative, has a global ambition and is pushing boundaries, which is why we are pleased that she is also part of our Ingredient Branding Program.” said Andrew Mojica, Managing Director, Swarovski Middle East.
“Her bridal collection brings together the crystals, pearls, myriad opals and embroidery to create a complex surface texture, that is yet to be explored in Pakistan. Indeed, it is an exciting venture and we are proud to walk this journey with her.”
The collection brings muted and airy palette creating a visual treat with its play on asymmetrical lines and botanical motifs between voluminous, structured and layered silhouettes.
“Being a Swarovski Partner and working with crystals is exciting and allows infinite design possibilities. Crystals and light, create magic and were at the core of my design philosophy- Petillanté. More Collaborations with Swarovski are in the works, keep watching this space.” said Zainab Chottani, Designer and Creative Director of the brand.
Each breath-taking garment is a storyboard having their own inspiration; from Victorian, botanical garden to ethnic motifs, the ensembles have been handcrafted to evoke the magnificence of Swarovski crystals keeping Zainab’s signature style: grandeur, feminine and opulent.
The collection will be available in stores on September 17th 2017.