10th April, Muzaffarabad— Zindigi, powered by JS Bank, has formalized a strategic agreement with the Azad Jammu & Kashmir (AJK) Police to modernize the region’s traffic fine issuance system through advanced digital solutions. This collaboration marks a transformative shift from traditional paper-based systems to a modern, fully digital framework, redefining traffic management.
Zindigi will equip AJK Police with handheld smart devices integrated with Bluetooth-enabled printers, allowing officers to issue traffic fines digitally and in real-time. Furthermore, citizens will have the ability to pay their fines instantly via a range of modern payment methods, including mobile wallets, ATM/debit cards, credit cards, and QR codes, making the process more convenient, secure, and accessible.
Speaking about the collaboration, IG AJK, Abdul Jabbar, remarked: “We aim to bring AJK Police at par with modern police organizations. Our objective is to enhance operational efficiency and ensure seamless service delivery. By embracing advanced technological solutions, we strive to provide greater convenience to the public, fostering trust, enhancing transparency and improving overall safety and security within the region.”
Speaking on the occasion, Noman Azhar, Founder & Chief Officer of Zindigi, emphasized the role of the private sector in driving digitization, stating: “The digitization of public services is a shared responsibility, and the private sector must play a positive and proactive role in driving this change. At Zindigi, we are committed to creating a meaningful impact by supporting the ecosystem with sustainable solutions—without placing any financial burden on the government. We lead such initiatives by fully absorbing the cost, as part of our dedication to building a more efficient and digitally empowered Pakistan.”
This initiative underscores Zindigi’s ongoing dedication to empowering institutions through private-public partnerships and innovative fintech solutions, creating a smarter, more connected Pakistan.