Zindigi powered by JS Bank is dedicated to serving the unmet needs of digital banking users and providing a unique banking experience.
Zindigi has brought home the Pakistan Technology Excellence Award for Fintech – Banking award at the Asian Technology Excellence Awards 2022. The Asian Technology Excellence Awards aims to recognize exceptional companies that are riding the digital disruption wave and leading the technological revolution and digital transformation journeys in their respective industries.
Zindigi – Making Life Simple
The cutting-edge digital banking service has the objective of making life “simple” for its users. Meeting the needs of the country’s burgeoning youth bulge of 63%, it is the first digital banking app which is dedicating itself to serving the unmet needs of Gen Z and Millennials, by providing unique financial experiences.
The app lets the user pick and choose preferred widgets for a customized App experience. Zindagi is the frontier of the Pakistani financial services industry which offers a completely personalized App experience for its users.
Only eight months after launch, the app has managed to garner the trust of a highly-active customer base with its efficient digital banking services with a broad range of innovative offerings for young, tech-savvy customers.
Zindigi’s Innovative Debit Card
The app’s initiative to make payments fun has met with one of its kind aesthetically pleasing translucent debit card which can be used for both local and international transactions. The card comes with several value-added features including the ability to block the card, set spending limits and easy security changes. Meanwhile, the app also helps users activate a virtual card from the app with the click of a button for added security.
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Other than day-to-day services, Zindigi offers wealth management services, a truly innovative and unique service not offered by any other financial services provider in the country. Customers can participate in money market funds, income funds, and equity trading digitally as low as PKR 100 (less than $0.5) within the app.
“Zindigi aims to promote a saving culture by providing its customers with a multitude of avenues to invest and grow their wealth,” Zindigi’s Chief Officer Noman Azhar said. “Zindigi is all about listening to customers and providing them experiences that make their lives easier. We are truly honoured and humbled at being recognized for this and winning the Pakistan Technology Excellence Award for Fintech”
Despite being a new brand, Zindigi has proven itself to be excellent at tailoring its unique product offering to Pakistan’s youth.
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